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Latest / The SportComm Pod

Money Game: The Cost of Organizing & Hosting Major Sporting Events

The Olympics. The Super Bowl. The Winter Classic. All examples of worldwide sporting events that bring in hundreds of thousands of people. They spend money which is supposed to help local economies. But the cost to put it all together can be more than the average fan realizes. This week, co-hosts Avery. Gigi, and Lydia break down the dollar figures, the behind-the-scenes negotiations, and, at times, not so ethical moves.

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The skinny

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