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Revolutionizing Retail: Self-Checkouts Coming to Fitting Rooms · Omni Talk Retail

• 0:00
  Marks
• 0:00
  and
• 0:00
  Spencer
• 0:01
  is
• 0:01
  adding
• 0:02
  self
• 0:02
  checkouts
• 0:03
  in
• 0:03
  the
• 0:04
  dressing
• 0:04
  rooms.
• 0:04
  According
• 0:05
  to
• 0:05
  Chain
• 0:05
  Storage,
• 0:06
  the
• 0:06
  British
• 0:06
  apparel
• 0:06
  and
• 0:07
  food
• 0:07
  giant
• 0:07
  is
• 0:07
  adding
• 0:08
  self
• 0:08
  checkouts
• 0:08
  to
• 0:08
  fitting
• 0:09
  rooms
• 0:09
  in
• 0:09
  its
• 0:09
  180
• 0:10
  clothing
• 0:11
  stores.
• 0:11
  The
• 0:12
  move
• 0:12
  is
• 0:12
  to
• 0:12
  prevent
• 0:12
  shoppers
• 0:13
  from
• 0:13
  having
• 0:13
  to
• 0:13
  get
• 0:14
  in
• 0:14
  line
• 0:14
  twice
• 0:14
  during
• 0:15
  the
• 0:15
  shopping
• 0:15
  experience.
• 0:16
  And
• 0:16
  the
• 0:16
  self
• 0:16
  checkouts
• 0:17
  are
• 0:17
  expected
• 0:17
  to
• 0:17
  be
• 0:18
  rolled
• 0:18
  out
• 0:18
  to
• 0:18
  about
• 0:18
  100
• 0:19
  stores
• 0:19
  by
• 0:20
  early
• 0:20
  2028.
• 0:21
  The
• 0:21
  initial
• 0:22
  plan
• 0:22
  is
• 0:22
  to
• 0:22
  add
• 0:22
  one
• 0:23
  of
• 0:23
  the
• 0:23
  checkouts
• 0:24
  per
• 0:24
  changing
• 0:24
  room
• 0:24
  area,
• 0:25
  with
• 0:25
  a
• 0:25
  number
• 0:25
  to
• 0:26
  increase
• 0:26
  depending
• 0:26
  on
• 0:27
  consumer
• 0:27
  demand.
• 0:28
  To
• 0:28
  protect
• 0:29
  against
• 0:29
  shoplifting.
• 0:29
  The
• 0:29
  stores
• 0:30
  would
• 0:30
  have
• 0:30
  staff
• 0:31
  quote,
• 0:31
  hosting,
• 0:32
  end
• 0:32
  quote,
• 0:33
  the
• 0:33
  changing
• 0:33
  room
• 0:34
  areas
• 0:34
  to
• 0:34
  make
• 0:34
  sure
• 0:34
  customers
• 0:35
  did
• 0:35
  not
• 0:35
  leave
• 0:35
  without
• 0:36
  paying.
• 0:36
  Chris,
• 0:37
  do
• 0:37
  you
• 0:37
  think
• 0:37
  we're
• 0:37
  going
• 0:37
  to
• 0:38
  see
• 0:38
  other
• 0:38
  apparel
• 0:39
  retail
• 0:40
  retailers
• 0:40
  follow
• 0:41
  Marks
• 0:41
  and
• 0:41
  Spencer's
• 0:42
  lead
• 0:42
  in
• 0:42
  trying
• 0:43
  self
• 0:43
  checkout
• 0:44
  in
• 0:44
  the
• 0:44
  fitting
• 0:45
  rooms?
• 0:46
  Ooh,
• 0:46
  that's,
• 0:47
  that's
• 0:47
  also
• 0:47
  a
• 0:47
  good
• 0:47
  question.
• 0:48
  I
• 0:48
  think,
• 0:49
  sadly
• 0:49
  no,
• 0:50
  but
• 0:50
  I'd
• 0:51
  say
• 0:51
  that
• 0:51
  I
• 0:51
  think
• 0:51
  they
• 0:52
  should.
• 0:53
  Right.
• 0:53
  There's
• 0:53
  a
• 0:54
  tell
• 0:54
  for
• 0:54
  me,
• 0:54
  there's
• 0:54
  a
• 0:54
  tell
• 0:55
  for
• 0:55
  me
• 0:55
  that,
• 0:55
  that
• 0:55
  Marks
• 0:56
  and
• 0:56
  Spencer's
• 0:56
  doesn't
• 0:56
  have
• 0:57
  this
• 0:57
  all
• 0:57
  figured
• 0:57
  out
• 0:57
  yet.
• 0:58
  And
• 0:58
  it's
• 0:58
  the
• 0:58
  20,
• 0:58
  what
• 0:59
  is
• 0:59
  it?
• 1:00
  The
• 1:00
  20,
• 1:00
  2028
• 1:01
  date
• 1:01
  that
• 1:02
  they're
• 1:02
  putting
• 1:02
  this,
• 1:02
  that's
• 1:03
  four
• 1:03
  years
• 1:03
  away.
• 1:03
  So
• 1:04
  that's
• 1:04
  kind
• 1:04
  of
• 1:04
  nuts.
• 1:04
  And,
• 1:05
  and
• 1:05
  the
• 1:06
  idea
• 1:06
  in
• 1:06
  general
• 1:06
  an
• 1:07
  raises
• 1:07
  so
• 1:07
  many
• 1:07
  questions,
• 1:08
  like
• 1:08
  how
• 1:08
  do
• 1:08
  you
• 1:09
  take
• 1:09
  off
• 1:09
  the
• 1:09
  security
• 1:10
  tags?
• 1:10
  How
• 1:10
  do
• 1:10
  you
• 1:11
  handle
• 1:11
  bagging?
• 1:12
  But
• 1:12
  if
• 1:12
  we
• 1:13
  step
• 1:13
  beyond
• 1:13
  all
• 1:14
  of
• 1:14
  those,
• 1:14
  like,
• 1:14
  what
• 1:14
  do
• 1:14
  you
• 1:15
  have
• 1:15
  to
• 1:15
  figure
• 1:15
  out
• 1:15
  things
• 1:16
  and
• 1:16
  think
• 1:17
  about
• 1:17
  the
• 1:17
  possible,
• 1:18
  particularly
• 1:18
  in
• 1:18
  a
• 1:18
  world
• 1:19
  with
• 1:19
  RFID
• 1:20
  and
• 1:20
  overhead
• 1:21
  sensors.
• 1:22
  I
• 1:22
  wonder
• 1:23
  if
• 1:23
  this
• 1:23
  setup
• 1:23
  doesn't
• 1:24
  actually
• 1:24
  help
• 1:24
  to
• 1:25
  thwart
• 1:25
  theft
• 1:26
  more
• 1:26
  in
• 1:26
  the
• 1:26
  long
• 1:26
  run
• 1:27
  because
• 1:27
  you
• 1:27
  can
• 1:28
  better
• 1:28
  monitor
• 1:28
  the
• 1:28
  garments
• 1:29
  going
• 1:29
  in
• 1:29
  and
• 1:30
  out
• 1:30
  of
• 1:30
  the
• 1:30
  fitting
• 1:30
  room.
• 1:31
  And
• 1:31
  you
• 1:31
  have
• 1:31
  controlled
• 1:31
  exit
• 1:32
  and
• 1:32
  entry
• 1:32
  points
• 1:33
  that
• 1:33
  can
• 1:33
  be
• 1:33
  monitored
• 1:33
  by
• 1:34
  a
• 1:34
  single
• 1:34
  sales
• 1:35
  associate.
• 1:36
  And
• 1:36
  then
• 1:36
  of
• 1:36
  course,
• 1:36
  you
• 1:36
  don't
• 1:36
  have
• 1:36
  the
• 1:37
  double
• 1:37
  queuing
• 1:37
  either.
• 1:37
  So,
• 1:38
  so
• 1:38
  as
• 1:38
  an
• 1:39
  idea,
• 1:39
  I,
• 1:39
  I
• 1:40
  love
• 1:40
  where,
• 1:41
  I
• 1:41
  love
• 1:41
  that
• 1:41
  they're
• 1:41
  doing
• 1:42
  this
• 1:42
  and
• 1:42
  I
• 1:42
  think
• 1:43
  we're
• 1:43
  going
• 1:43
  to
• 1:43
  see
• 1:43
  more
• 1:43
  experimentation
• 1:44
  of
• 1:44
  how
• 1:45
  ultimately
• 1:45
  it
• 1:46
  should
• 1:46
  work
• 1:46
  best
• 1:47
  in
• 1:47
  a
• 1:47
  fashionable
• 1:47
  apparel,
• 1:48
  fashion,
• 1:48
  apparel
• 1:49
  setting.
• 1:49
  That's
• 1:50
  my
• 1:50
  take.
• 1:50
  Yeah,
• 1:51
  I
• 1:51
  mean
• 1:51
  we
• 1:51
  did
• 1:52
  the,
• 1:52
  the
• 1:53
  like
• 1:53
  security
• 1:53
  tag
• 1:54
  removal
• 1:54
  and
• 1:54
  bagging
• 1:54
  at
• 1:55
  the
• 1:55
  Zara
• 1:55
  in
• 1:55
  Madrid.
• 1:56
  And
• 1:56
  I
• 1:56
  think
• 1:56
  that
• 1:56
  it
• 1:56
  can
• 1:57
  be
• 1:57
  done
• 1:57
  and
• 1:57
  especially
• 1:58
  if
• 1:58
  you
• 1:58
  have
• 1:58
  an
• 1:58
  associate
• 1:59
  there.
• 1:59
  I
• 1:59
  mean,
• 1:59
  Uniqlo
• 2:00
  is
• 2:00
  doing
• 2:00
  this
• 2:00
  too,
• 2:01
  where
• 2:01
  you
• 2:01
  have
• 2:01
  to
• 2:01
  remove
• 2:02
  tags
• 2:02
  for
• 2:02
  their
• 2:02
  RFID
• 2:03
  based
• 2:03
  checkout.
• 2:04
  I
• 2:04
  mean
• 2:04
  it
• 2:04
  can
• 2:05
  be
• 2:05
  done
• 2:06
  and.
• 2:06
  With
• 2:07
  rfid
• 2:07
  you
• 2:07
  don't
• 2:07
  even
• 2:08
  really
• 2:08
  need
• 2:08
  the
• 2:08
  security
• 2:08
  tags
• 2:09
  anymore.
• 2:09
  True.
• 2:10
  That's
• 2:10
  the
• 2:10
  other
• 2:10
  point
• 2:10
  of
• 2:10
  this,
• 2:11
  right?
• 2:11
  Yes,
• 2:11
  yes.
• 2:12
  And
• 2:12
  you
• 2:12
  know,
• 2:13
  in
• 2:13
  talking
• 2:14
  with
• 2:14
  rfid,
• 2:15
  we
• 2:15
  just,
• 2:15
  you
• 2:15
  know,
• 2:15
  we
• 2:16
  tested
• 2:16
  this
• 2:16
  out,
• 2:17
  you
• 2:17
  know,
• 2:17
  in
• 2:17
  H
• 2:18
  and
• 2:18
  M
• 2:18
  when
• 2:18
  we
• 2:18
  were
• 2:19
  in
• 2:19
  New
• 2:19
  York.
• 2:20
  And
• 2:20
  being
• 2:20
  able
• 2:21
  to
• 2:21
  like,
• 2:21
  order.
• 2:21
  That's
• 2:22
  something
• 2:22
  that
• 2:22
  they're
• 2:22
  working
• 2:22
  on
• 2:23
  too
• 2:23
  at
• 2:23
  H
• 2:23
  M
• 2:23
  is
• 2:24
  how
• 2:24
  the.
• 2:24
  How
• 2:24
  they
• 2:24
  can
• 2:25
  have
• 2:25
  transactions
• 2:26
  happen
• 2:26
  from
• 2:26
  the
• 2:27
  fitting
• 2:27
  room
• 2:28
  and
• 2:28
  you
• 2:28
  just
• 2:29
  walk
• 2:29
  out.
• 2:29
  Because
• 2:29
  that
• 2:30
  is
• 2:30
  still
• 2:30
  the
• 2:30
  biggest
• 2:31
  frustration
• 2:32
  in
• 2:32
  all
• 2:33
  these
• 2:33
  apparel
• 2:33
  stores
• 2:34
  that
• 2:34
  have
• 2:34
  invested
• 2:34
  so
• 2:35
  much
• 2:35
  money
• 2:35
  in
• 2:35
  technology.
• 2:36
  You
• 2:36
  still
• 2:36
  end
• 2:36
  up
• 2:37
  sitting
• 2:37
  in
• 2:37
  a
• 2:37
  line
• 2:37
  and
• 2:38
  it's
• 2:38
  one
• 2:38
  of
• 2:38
  the
• 2:38
  most
• 2:38
  frustrating
• 2:39
  experiences
• 2:40
  alive.
• 2:41
  So
• 2:41
  I
• 2:41
  think
• 2:41
  it's
• 2:42
  going
• 2:42
  to
• 2:42
  be
• 2:42
  really
• 2:42
  cool
• 2:43
  to
• 2:43
  see
• 2:43
  to
• 2:44
  your
• 2:44
  point
• 2:44
  what
• 2:44
  RFID
• 2:45
  enables
• 2:46
  and
• 2:46
  how
• 2:46
  that
• 2:46
  can
• 2:46
  hopefully
• 2:47
  speed
• 2:47
  this
• 2:47
  process
• 2:48
  so
• 2:48
  that
• 2:48
  they're
• 2:48
  rolling
• 2:49
  this
• 2:49
  out
• 2:49
  in
• 2:49
  more
• 2:49
  stores
• 2:50
  more
• 2:50
  quickly
• 2:51
  than
• 2:51
  2028.
• 2:52
  And
• 2:52
  I
• 2:52
  just
• 2:52
  give
• 2:53
  a
• 2:53
  shout
• 2:53
  out
• 2:53
  to.
• 2:54
  We
• 2:54
  just
• 2:55
  interviewed
• 2:55
  Troy
• 2:55
  Cywick
• 2:56
  from
• 2:56
  Gray
• 2:56
  Orange,
• 2:57
  who
• 2:57
  talks
• 2:57
  about
• 2:58
  G
• 2:59
  store
• 2:59
  and
• 3:00
  how
• 3:00
  stores
• 3:01
  like
• 3:01
  H
• 3:01
  and
• 3:01
  M
• 3:01
  have
• 3:02
  used
• 3:02
  the.
• 3:02
  Some
• 3:02
  of
• 3:02
  the
• 3:03
  RFID
• 3:03
  overhead
• 3:05
  arrays
• 3:06
  like
• 3:06
  you
• 3:06
  were
• 3:06
  talking
• 3:06
  about,
• 3:07
  Chris,
• 3:07
  to
• 3:08
  help
• 3:08
  enable
• 3:08
  this
• 3:08
  kind
• 3:09
  of
• 3:09
  stuff
• 3:09
  in
• 3:09
  stores.
• 3:09
  I
• 3:09
  think
• 3:10
  we
• 3:10
  can
• 3:10
  get
• 3:10
  there,
• 3:11
  but
• 3:11
  that's
• 3:12
  a
• 3:12
  great
• 3:12
  podcast
• 3:12
  to
• 3:12
  just
• 3:13
  learn
• 3:13
  more
• 3:13
  about
• 3:13
  the
• 3:14
  how
• 3:14
  of
• 3:14
  it.
• 3:15
  And
• 3:15
  then
• 3:15
  finally,
• 3:16
  we're
• 3:16
  going
• 3:16
  to
• 3:16
  be
• 3:17
  going
• 3:17
  out
• 3:17
  to
• 3:18
  Lumen
• 3:18
  Field
• 3:19
  in
• 3:19
  a
• 3:19
  few
• 3:19
  weeks
• 3:20
  to
• 3:20
  shoot
• 3:20
  the
• 3:21
  Just
• 3:21
  Walk
• 3:21
  out
• 3:21
  technology
• 3:22
  with
• 3:22
  apparel
• 3:24
  in.
• 3:25
  In
• 3:25
  Seattle.
• 3:25
  And
• 3:26
  I'm
• 3:26
  really
• 3:26
  excited
• 3:26
  to
• 3:26
  see
• 3:27
  how
• 3:27
  that
• 3:27
  plays
• 3:27
  out
• 3:27
  as
• 3:27
  well,
• 3:28
  because
• 3:28
  I
• 3:28
  think
• 3:29
  that
• 3:29
  hits
• 3:29
  on
• 3:30
  this,
• 3:30
  this
• 3:31
  theft
• 3:31
  issue
• 3:32
  of,
• 3:32
  you
• 3:32
  know,
• 3:33
  if
• 3:33
  there's
• 3:33
  a
• 3:34
  controlled
• 3:34
  entry
• 3:34
  and
• 3:35
  exit
• 3:35
  and
• 3:35
  then
• 3:35
  you
• 3:35
  can
• 3:36
  just
• 3:36
  walk
• 3:36
  out
• 3:36
  with
• 3:36
  that
• 3:37
  stuff.
• 3:37
  I
• 3:37
  think
• 3:37
  that's
• 3:38
  another
• 3:38
  way
• 3:38
  that
• 3:39
  we
• 3:39
  could
• 3:39
  start
• 3:39
  to
• 3:40
  see
• 3:40
  some
• 3:40
  of
• 3:41
  this
• 3:41
  apparel
• 3:42
  shopping
• 3:43
  experience
• 3:43
  changing
• 3:44
  for
• 3:44
  consumers
• 3:45
  for.
• 3:45
  The
• 3:45
  better,
• 3:46
  which
• 3:46
  is
• 3:46
  all
• 3:46
  done
• 3:46
  with
• 3:47
  rfid
• 3:47
  too.
• 3:47
  That's
• 3:48
  why
• 3:48
  this
• 3:48
  story
• 3:48
  is
• 3:49
  so
• 3:49
  important
• 3:50
  to
• 3:50
  pay
• 3:50
  attention
• 3:51
  to.