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The Apprenctice NZ host Mike Pero talks about unleashing the POWER of Branding!

In this interview, The Apprentice NZ host Mike Pero talks about the POWER of Branding!

Mike Pero was recently chosen to host New Zealand's version of The Apprentice. Mike has had an extensive career creating Mike Pero Mortgages and Mike Pero Real Estate that have gone on to be very successful, nationwide businesses. Central to his success has been the creation of the Mike Pero brand and his marketing.

In this interview Mike reveals, just how critical branding can be to a business. He admits to having little marketing knowledge at the outset, but has gone on to become a great exponent of…

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