Latest / Adventures in the Heart of Children's Book Authors Podcast / Elevating Your Children's Book: The Necessity of a Book or Author's Website

Transcript

Elevating Your Children's Book: The Necessity of a Book or Author's Website · Adventures in the Heart of Children's Book Authors Podcast

• 3:49
  Hi,
• 3:50
  my
• 3:50
  name
• 3:50
  is
• 3:50
  David
• 3:51
  Servey.
• 3:51
  I'm
• 3:52
  the
• 3:52
  owner
• 3:52
  of
• 3:53
  DJC
• 3:53
  Graphic
• 3:54
  Designs.
• 3:54
  We
• 3:55
  are
• 3:55
  a
• 3:55
  website
• 3:56
  design
• 3:57
  and
• 3:57
  marketing
• 3:58
  agency
• 3:58
  that
• 3:59
  specializes
• 3:59
  in
• 3:59
  helping
• 4:00
  entrepreneurs
• 4:01
  and
• 4:01
  small
• 4:02
  businesses.
• 4:03
  Thank
• 4:03
  you,
• 4:03
  David,
• 4:04
  for
• 4:04
  appearing
• 4:05
  on
• 4:05
  the
• 4:05
  Adventures
• 4:05
  in
• 4:06
  the
• 4:06
  Heart
• 4:06
  of
• 4:06
  Children's
• 4:07
  Book
• 4:07
  Authors
• 4:08
  podcast.
• 4:08
  It's
• 4:08
  a
• 4:08
  real
• 4:09
  pleasure
• 4:09
  to
• 4:09
  have
• 4:09
  you
• 4:09
  here.
• 4:10
  Thank
• 4:10
  you
• 4:10
  for
• 4:11
  having
• 4:11
  me.
• 4:11
  Today,
• 4:12
  for
• 4:13
  everyone
• 4:13
  listening,
• 4:14
  we're
• 4:14
  going
• 4:15
  to
• 4:15
  be
• 4:15
  talking
• 4:15
  about
• 4:16
  how
• 4:16
  David
• 4:17
  supports
• 4:17
  aspiring
• 4:18
  children,
• 4:19
  children's
• 4:19
  book
• 4:19
  authors,
• 4:20
  and
• 4:21
  answering
• 4:21
  the
• 4:21
  why
• 4:22
  behind
• 4:22
  why
• 4:23
  should
• 4:23
  you
• 4:23
  have
• 4:24
  a
• 4:24
  children's
• 4:24
  book
• 4:25
  website
• 4:26
  or
• 4:26
  a
• 4:26
  children's
• 4:27
  book
• 4:27
  author's
• 4:28
  website?
• 4:29
  So
• 4:30
  there's
• 4:30
  a
• 4:30
  little
• 4:30
  bit
• 4:30
  of
• 4:30
  a
• 4:30
  difference
• 4:31
  and
• 4:31
  David
• 4:31
  and
• 4:31
  I
• 4:32
  will
• 4:32
  get
• 4:32
  into
• 4:32
  that
• 4:33
  about
• 4:33
  a
• 4:33
  website
• 4:34
  designed
• 4:34
  for
• 4:34
  your
• 4:35
  book
• 4:35
  and
• 4:35
  a
• 4:35
  website
• 4:36
  designed
• 4:37
  specifically
• 4:38
  for
• 4:38
  you
• 4:38
  as
• 4:38
  an
• 4:38
  author.
• 4:39
  In
• 4:39
  this
• 4:39
  episode,
• 4:40
  we'll
• 4:40
  also
• 4:41
  discuss
• 4:42
  what
• 4:43
  is
• 4:43
  a
• 4:43
  digital
• 4:44
  home
• 4:45
  and
• 4:45
  how
• 4:46
  that
• 4:46
  digital
• 4:47
  home,
• 4:47
  your
• 4:48
  website
• 4:48
  belongs
• 4:49
  to
• 4:49
  you
• 4:50
  and
• 4:50
  you're
• 4:50
  not
• 4:51
  just
• 4:51
  a
• 4:51
  visitor.
• 4:52
  What
• 4:52
  I
• 4:52
  mean
• 4:52
  by
• 4:53
  a
• 4:53
  visitor
• 4:53
  is
• 4:53
  being
• 4:54
  a
• 4:54
  visitor
• 4:54
  on
• 4:55
  social
• 4:55
  media
• 4:56
  platforms
• 4:57
  like
• 4:57
  Facebook
• 4:58
  or
• 4:58
  Instagram.
• 4:59
  You
• 4:59
  come
• 4:59
  there,
• 5:00
  you
• 5:00
  set
• 5:00
  up
• 5:00
  your
• 5:01
  page,
• 5:01
  but
• 5:02
  you
• 5:02
  have
• 5:02
  no
• 5:02
  control
• 5:03
  over
• 5:03
  that.
• 5:03
  If
• 5:04
  Facebook
• 5:04
  or
• 5:04
  Instagram
• 5:05
  changes
• 5:06
  the
• 5:06
  way
• 5:06
  they
• 5:06
  do
• 5:07
  business,
• 5:07
  it
• 5:08
  can
• 5:08
  affect
• 5:09
  any
• 5:09
  of
• 5:09
  your
• 5:10
  followers
• 5:10
  through
• 5:11
  those
• 5:11
  platforms.
• 5:12
  The
• 5:12
  other
• 5:12
  thing
• 5:13
  we're
• 5:13
  going
• 5:13
  to
• 5:13
  discuss
• 5:14
  is
• 5:14
  the
• 5:14
  importance
• 5:14
  of
• 5:15
  having
• 5:16
  a
• 5:16
  website.
• 5:17
  And
• 5:18
  when
• 5:18
  we
• 5:18
  first
• 5:18
  launched
• 5:19
  our
• 5:19
  book,
• 5:19
  we
• 5:19
  didn't
• 5:20
  have
• 5:20
  a
• 5:20
  website.
• 5:20
  So
• 5:21
  we'll
• 5:21
  definitely
• 5:22
  get
• 5:22
  into
• 5:22
  that.
• 5:23
  They
• 5:23
  say
• 5:23
  people
• 5:23
  in
• 5:23
  glass
• 5:24
  houses
• 5:24
  shouldn't
• 5:25
  throw
• 5:25
  stones.
• 5:25
  For
• 5:26
  a
• 5:26
  while,
• 5:26
  I
• 5:26
  guess
• 5:26
  I
• 5:27
  was
• 5:27
  throwing
• 5:27
  stones
• 5:27
  because
• 5:28
  I
• 5:28
  didn't
• 5:28
  have
• 5:28
  a
• 5:29
  website.
• 5:29
  I
• 5:29
  didn't
• 5:30
  understand
• 5:30
  the
• 5:31
  importance
• 5:31
  of
• 5:31
  that.
• 5:32
  But
• 5:32
  we're
• 5:32
  going
• 5:32
  to
• 5:32
  get
• 5:32
  to
• 5:33
  that
• 5:33
  and
• 5:33
  we're
• 5:33
  going
• 5:34
  to
• 5:34
  talk
• 5:34
  to
• 5:34
  about
• 5:34
  how
• 5:35
  a
• 5:35
  website
• 5:35
  can
• 5:36
  help
• 5:36
  support
• 5:37
  you
• 5:37
  as
• 5:37
  a
• 5:37
  children's
• 5:38
  book
• 5:38
  authority.
• 5:39
  Be
• 5:39
  more
• 5:39
  effective
• 5:40
  with
• 5:40
  your
• 5:40
  distribution,
• 5:41
  your
• 5:41
  sales,
• 5:42
  your
• 5:42
  marketing,
• 5:43
  bringing
• 5:44
  your
• 5:44
  book
• 5:44
  to
• 5:44
  life.
• 5:45
  And
• 5:46
  that's
• 5:47
  where
• 5:47
  we're
• 5:48
  looking
• 5:48
  at
• 5:49
  getting
• 5:49
  input
• 5:50
  from
• 5:50
  David.
• 5:50
  And
• 5:51
  David
• 5:51
  also
• 5:51
  comes
• 5:51
  with
• 5:52
  a
• 5:52
  graphic
• 5:52
  design
• 5:53
  background.
• 5:54
  And
• 5:55
  what
• 5:55
  we're
• 5:55
  hoping
• 5:55
  to
• 5:55
  do
• 5:56
  is,
• 5:56
  at
• 5:56
  the
• 5:56
  end
• 5:56
  of
• 5:57
  the
• 5:57
  day,
• 5:57
  help
• 5:58
  you,
• 5:58
  as
• 5:59
  an
• 5:59
  aspiring
• 6:00
  children's
• 6:00
  book
• 6:00
  author,
• 6:01
  learn
• 6:01
  Some
• 6:02
  of
• 6:02
  the
• 6:02
  ABCs
• 6:03
  about
• 6:04
  book
• 6:04
  authorship
• 6:05
  and
• 6:05
  the
• 6:05
  role
• 6:05
  of
• 6:06
  having
• 6:06
  a
• 6:06
  website.
• 6:07
  I
• 6:07
  got
• 6:07
  to
• 6:07
  meet
• 6:08
  David
• 6:08
  as
• 6:09
  I
• 6:09
  met
• 6:09
  him
• 6:09
  through
• 6:10
  another
• 6:10
  children's
• 6:11
  book
• 6:11
  author,
• 6:11
  Terry
• 6:12
  Linga,
• 6:12
  episode
• 6:13
  13,
• 6:13
  who
• 6:13
  I
• 6:13
  had
• 6:14
  interviewed
• 6:14
  on
• 6:14
  our
• 6:14
  podcast
• 6:15
  show.
• 6:16
  And
• 6:16
  David
• 6:17
  has
• 6:17
  done
• 6:17
  all
• 6:17
  the
• 6:17
  work
• 6:18
  behind
• 6:18
  the
• 6:19
  scenes
• 6:19
  on
• 6:20
  Terry's
• 6:20
  website.
• 6:21
  Today
• 6:21
  we're
• 6:21
  going
• 6:22
  to
• 6:22
  talk
• 6:22
  primarily
• 6:23
  about
• 6:23
  websites,
• 6:24
  but
• 6:24
  we
• 6:24
  will
• 6:25
  talk
• 6:25
  to
• 6:26
  David
• 6:26
  about
• 6:27
  a
• 6:27
  lot
• 6:27
  of
• 6:28
  authors
• 6:28
  coming
• 6:28
  to
• 6:28
  him
• 6:30
  sometimes
• 6:30
  with
• 6:30
  their
• 6:31
  edited
• 6:31
  book
• 6:32
  and
• 6:32
  illustrations.
• 6:33
  And
• 6:34
  they're
• 6:34
  going,
• 6:34
  now
• 6:35
  what
• 6:35
  do
• 6:35
  I
• 6:35
  do?
• 6:35
  And
• 6:36
  so
• 6:36
  we'll
• 6:36
  Talk
• 6:36
  about
• 6:37
  that.
• 6:37
  And
• 6:38
  we'll
• 6:38
  also
• 6:38
  talk
• 6:39
  about
• 6:39
  what
• 6:40
  is
• 6:40
  a
• 6:40
  website,
• 6:41
  what's
• 6:42
  a
• 6:42
  IP
• 6:42
  address,
• 6:43
  how
• 6:43
  does
• 6:44
  HTTP,
• 6:46
  what
• 6:46
  does
• 6:46
  it
• 6:46
  mean?
• 6:47
  And
• 6:48
  you
• 6:48
  may
• 6:49
  have
• 6:49
  heard
• 6:49
  of
• 6:49
  the
• 6:49
  front
• 6:50
  end
• 6:50
  and
• 6:51
  the
• 6:51
  back
• 6:51
  end
• 6:51
  of
• 6:52
  a
• 6:52
  website.
• 6:52
  We're
• 6:52
  going
• 6:52
  to
• 6:53
  get
• 6:53
  asked,
• 6:53
  David,
• 6:54
  what
• 6:54
  the
• 6:54
  heck
• 6:54
  is
• 6:54
  that?
• 6:55
  And
• 6:56
  we'll
• 6:56
  also
• 6:57
  get
• 6:57
  into
• 6:57
  the
• 6:58
  basics.
• 6:58
  So
• 6:59
  what
• 6:59
  I'm
• 6:59
  looking
• 6:59
  to
• 7:00
  do
• 7:00
  is
• 7:00
  from
• 7:01
  David,
• 7:02
  talk
• 7:02
  about
• 7:03
  what's
• 7:03
  the
• 7:03
  absolute
• 7:04
  basic
• 7:05
  website
• 7:06
  look
• 7:06
  like
• 7:07
  that
• 7:07
  can
• 7:07
  help
• 7:07
  you
• 7:08
  get
• 7:08
  your
• 7:08
  book
• 7:09
  up
• 7:10
  and
• 7:10
  running
• 7:10
  and
• 7:10
  out
• 7:11
  into
• 7:11
  the
• 7:11
  world.
• 7:12
  And
• 7:12
  the
• 7:12
  last
• 7:13
  thing
• 7:13
  I
• 7:13
  wanted
• 7:13
  to
• 7:13
  mention
• 7:14
  was
• 7:14
  we'll
• 7:14
  talk
• 7:14
  a
• 7:15
  little
• 7:15
  bit
• 7:15
  about
• 7:16
  lead
• 7:16
  magnets
• 7:17
  and
• 7:17
  how
• 7:17
  that
• 7:17
  could
• 7:18
  help
• 7:18
  you
• 7:18
  build
• 7:19
  an
• 7:19
  email
• 7:19
  list.
• 7:20
  I'm
• 7:20
  sure
• 7:20
  get
• 7:20
  into
• 7:21
  this
• 7:21
  about
• 7:21
  the
• 7:22
  importance
• 7:22
  of
• 7:22
  using
• 7:23
  your
• 7:23
  website
• 7:23
  to
• 7:24
  build
• 7:24
  an
• 7:25
  email
• 7:25
  list
• 7:26
  and
• 7:26
  those
• 7:26
  are
• 7:27
  clients
• 7:28
  or
• 7:28
  customers
• 7:29
  or
• 7:29
  consumers
• 7:30
  that
• 7:30
  you
• 7:30
  get
• 7:30
  to
• 7:31
  keep
• 7:31
  because
• 7:32
  you've
• 7:32
  gathered
• 7:32
  those
• 7:33
  emails
• 7:33
  through
• 7:34
  your
• 7:34
  home,
• 7:34
  your
• 7:35
  digital
• 7:35
  home,
• 7:35
  your
• 7:36
  website.
• 7:36
  Let's
• 7:37
  talk
• 7:37
  a
• 7:37
  little
• 7:37
  bit
• 7:37
  about
• 7:38
  you
• 7:38
  first
• 7:38
  as
• 7:39
  a
• 7:39
  website
• 7:39
  designer.
• 7:40
  Tell
• 7:40
  us
• 7:40
  about
• 7:41
  the
• 7:41
  inspiration
• 7:41
  behind
• 7:42
  you
• 7:42
  wanting
• 7:43
  to
• 7:43
  become
• 7:43
  a
• 7:44
  website
• 7:44
  designer.
• 7:45
  Background
• 7:46
  in
• 7:46
  a
• 7:46
  lot
• 7:46
  of
• 7:47
  different
• 7:47
  digital
• 7:47
  design.
• 7:48
  I've
• 7:48
  done
• 7:48
  illustration,
• 7:49
  I've
• 7:49
  done
• 7:49
  graphic
• 7:50
  design.
• 7:50
  And
• 7:51
  as
• 7:52
  our
• 7:52
  world
• 7:53
  changes,
• 7:54
  I
• 7:55
  just
• 7:55
  tried
• 7:55
  to
• 7:56
  continue
• 7:56
  to
• 7:56
  learn
• 7:57
  and
• 7:57
  to
• 7:57
  continue
• 7:58
  to
• 7:58
  build
• 7:58
  skills,
• 7:59
  skills.
• 7:59
  And
• 8:00
  so
• 8:00
  much
• 8:01
  of
• 8:01
  our
• 8:01
  world
• 8:02
  is
• 8:02
  digital
• 8:02
  now.
• 8:03
  So
• 8:03
  I'm
• 8:03
  like,
• 8:03
  let
• 8:04
  me
• 8:04
  learn
• 8:04
  more
• 8:05
  about
• 8:05
  websites,
• 8:06
  how
• 8:06
  to
• 8:06
  build
• 8:06
  them,
• 8:07
  how
• 8:07
  to
• 8:08
  grow
• 8:08
  them,
• 8:08
  how
• 8:09
  to
• 8:09
  maintain
• 8:09
  them,
• 8:10
  everything
• 8:10
  with
• 8:10
  best
• 8:10
  practices.
• 8:11
  So
• 8:12
  I
• 8:12
  just
• 8:12
  keep
• 8:13
  trying
• 8:13
  to
• 8:13
  stack
• 8:13
  new
• 8:14
  skills
• 8:14
  and
• 8:15
  to
• 8:15
  keep
• 8:15
  making
• 8:16
  myself
• 8:16
  as
• 8:17
  versatile
• 8:17
  as
• 8:17
  possible.
• 8:18
  Fantastic.
• 8:19
  Explain
• 8:20
  to
• 8:20
  us
• 8:20
  about
• 8:20
  your
• 8:21
  website
• 8:21
  design
• 8:22
  business.
• 8:22
  How
• 8:23
  did
• 8:23
  it
• 8:23
  evolve?
• 8:24
  When
• 8:24
  did
• 8:24
  you
• 8:24
  really
• 8:25
  get
• 8:25
  junk
• 8:25
  like
• 8:26
  both
• 8:26
  feet?
• 8:26
  I
• 8:27
  saw
• 8:28
  a
• 8:28
  need
• 8:29
  for
• 8:30
  small
• 8:30
  businesses
• 8:31
  to
• 8:31
  really
• 8:32
  build
• 8:33
  and
• 8:33
  grow
• 8:34
  websites.
• 8:34
  I
• 8:34
  feel
• 8:35
  that
• 8:35
  a
• 8:35
  lot
• 8:35
  of
• 8:36
  small
• 8:36
  business
• 8:36
  owners,
• 8:37
  anything
• 8:38
  with
• 8:38
  marketing
• 8:38
  websites,
• 8:40
  design
• 8:40
  can
• 8:40
  feel
• 8:41
  very
• 8:41
  overwhelming.
• 8:42
  And
• 8:42
  I
• 8:42
  get
• 8:42
  it.
• 8:43
  It's
• 8:43
  a
• 8:43
  big
• 8:44
  ask.
• 8:44
  And
• 8:46
  I
• 8:46
  think
• 8:46
  that
• 8:46
  there
• 8:47
  are
• 8:47
  opportunities
• 8:48
  to
• 8:49
  help
• 8:50
  small
• 8:50
  businesses
• 8:51
  and
• 8:51
  entrepreneurs
• 8:52
  grow
• 8:53
  and
• 8:53
  build
• 8:53
  a
• 8:54
  website
• 8:54
  at
• 8:54
  an
• 8:55
  affiliate
• 8:55
  affordable
• 8:56
  rate.
• 8:56
  You
• 8:56
  go
• 8:56
  to
• 8:57
  a
• 8:57
  big
• 8:57
  agency
• 8:58
  and
• 8:59
  they'll
• 8:59
  get
• 8:59
  you
• 9:00
  at
• 9:00
  every
• 9:00
  step
• 9:01
  of
• 9:01
  the
• 9:01
  way
• 9:01
  and
• 9:01
  it
• 9:01
  doesn't
• 9:02
  need
• 9:02
  to
• 9:02
  be
• 9:02
  that
• 9:02
  way.
• 9:03
  I
• 9:03
  think
• 9:03
  I
• 9:04
  view
• 9:04
  myself
• 9:05
  as
• 9:05
  a
• 9:05
  partner
• 9:06
  with
• 9:06
  anyone
• 9:06
  I
• 9:06
  work
• 9:07
  with.
• 9:07
  Like
• 9:07
  I
• 9:07
  want
• 9:07
  to
• 9:08
  be
• 9:08
  an
• 9:08
  extension
• 9:09
  of
• 9:09
  what
• 9:10
  you're
• 9:11
  trying
• 9:11
  to
• 9:11
  do
• 9:12
  and
• 9:12
  figure
• 9:13
  out
• 9:13
  how
• 9:13
  to
• 9:13
  help
• 9:13
  you.
• 9:14
  So
• 9:15
  I
• 9:15
  started
• 9:15
  my
• 9:15
  business
• 9:16
  a
• 9:17
  couple
• 9:17
  years
• 9:17
  ago.
• 9:18
  I
• 9:18
  have
• 9:19
  always
• 9:19
  worked
• 9:20
  at
• 9:20
  an
• 9:20
  in
• 9:21
  house
• 9:21
  marketing
• 9:21
  agency.
• 9:22
  So
• 9:22
  I
• 9:22
  took
• 9:22
  the
• 9:22
  skill
• 9:23
  skills
• 9:23
  that
• 9:23
  I
• 9:24
  learned
• 9:24
  there.
• 9:24
  I'm
• 9:24
  like
• 9:25
  how
• 9:25
  can
• 9:25
  I
• 9:25
  use
• 9:25
  them
• 9:25
  to
• 9:26
  help
• 9:26
  other
• 9:26
  people?
• 9:27
  And
• 9:28
  that
• 9:28
  was
• 9:28
  the
• 9:28
  inspiration
• 9:29
  for
• 9:29
  DJC
• 9:30
  graphic
• 9:30
  design.
• 9:31
  It's
• 9:32
  interesting.
• 9:32
  I
• 9:32
  want
• 9:32
  to
• 9:32
  pick
• 9:33
  up
• 9:33
  what
• 9:33
  you
• 9:33
  Talked
• 9:33
  about
• 9:34
  helping
• 9:34
  small
• 9:35
  businesses
• 9:36
  and
• 9:36
  entrepreneurs
• 9:37
  because
• 9:38
  the
• 9:38
  one
• 9:38
  thing,
• 9:39
  and
• 9:39
  it's
• 9:39
  consistent
• 9:40
  and
• 9:40
  I
• 9:40
  now
• 9:41
  incorporate
• 9:41
  it
• 9:42
  into
• 9:42
  asking
• 9:43
  the
• 9:43
  question
• 9:44
  to
• 9:44
  my
• 9:44
  guests
• 9:45
  that
• 9:45
  are
• 9:45
  self
• 9:45
  published
• 9:46
  book
• 9:46
  authors.
• 9:47
  And
• 9:47
  I
• 9:47
  say
• 9:48
  to
• 9:48
  them,
• 9:49
  what's
• 9:49
  your
• 9:49
  business
• 9:50
  plan?
• 9:50
  And
• 9:51
  you
• 9:51
  know
• 9:51
  what
• 9:51
  they
• 9:51
  say
• 9:51
  to
• 9:52
  me?
• 9:52
  They
• 9:53
  say,
• 9:53
  I
• 9:54
  don't
• 9:54
  have
• 9:54
  a
• 9:54
  business
• 9:55
  plan.
• 9:55
  I
• 9:55
  never
• 9:56
  even
• 9:56
  thought
• 9:56
  about
• 9:57
  that.
• 9:57
  And
• 9:58
  yet
• 9:58
  you're
• 9:58
  producing
• 9:59
  a
• 10:00
  product
• 10:01
  that
• 10:01
  you
• 10:01
  would
• 10:02
  like
• 10:02
  to
• 10:02
  sell.
• 10:03
  And
• 10:03
  so
• 10:03
  you
• 10:03
  want
• 10:04
  to
• 10:04
  get
• 10:04
  sales,
• 10:05
  you
• 10:05
  want
• 10:05
  to
• 10:05
  have
• 10:05
  distribution
• 10:06
  and
• 10:06
  you
• 10:07
  want
• 10:07
  to
• 10:07
  market
• 10:07
  your
• 10:08
  book.
• 10:08
  And
• 10:09
  that
• 10:09
  all
• 10:09
  requires
• 10:10
  a
• 10:10
  business
• 10:11
  plan.
• 10:11
  I'm
• 10:11
  starting
• 10:12
  to.
• 10:12
  And
• 10:13
  as
• 10:13
  our
• 10:13
  podcast
• 10:14
  show
• 10:14
  evolves,
• 10:15
  my
• 10:15
  goal
• 10:16
  is
• 10:16
  to
• 10:17
  raise
• 10:18
  that
• 10:18
  conscious
• 10:19
  awareness
• 10:20
  that
• 10:20
  you
• 10:20
  are
• 10:21
  an
• 10:21
  entrepreneur,
• 10:22
  you
• 10:22
  have
• 10:23
  a
• 10:23
  book
• 10:24
  business,
• 10:24
  even
• 10:25
  if
• 10:25
  you
• 10:25
  have
• 10:25
  only
• 10:25
  one
• 10:26
  title
• 10:27
  and
• 10:27
  your
• 10:28
  website
• 10:28
  is
• 10:28
  an
• 10:29
  integral
• 10:30
  part
• 10:30
  of
• 10:30
  your
• 10:31
  book
• 10:31
  business.
• 10:32
  So
• 10:32
  we're
• 10:32
  going
• 10:33
  to
• 10:33
  dive
• 10:33
  more
• 10:33
  into
• 10:33
  that
• 10:34
  with
• 10:34
  David.
• 10:34
  But
• 10:35
  you
• 10:35
  can
• 10:35
  see
• 10:36
  from
• 10:36
  what
• 10:36
  David
• 10:37
  said,
• 10:37
  he's
• 10:38
  trying
• 10:38
  to
• 10:38
  help
• 10:38
  people
• 10:39
  with
• 10:39
  their
• 10:40
  business
• 10:41
  and
• 10:42
  that's
• 10:42
  what
• 10:42
  we're
• 10:42
  trying
• 10:42
  to
• 10:43
  share
• 10:43
  today.
• 10:44
  If
• 10:44
  I
• 10:44
  come
• 10:45
  to
• 10:45
  you
• 10:45
  as
• 10:45
  a
• 10:46
  children's
• 10:46
  book
• 10:46
  author
• 10:47
  and
• 10:48
  I
• 10:48
  come
• 10:48
  to
• 10:48
  you
• 10:49
  and
• 10:49
  I
• 10:49
  say,
• 10:49
  you
• 10:49
  know
• 10:49
  what,
• 10:49
  David?
• 10:50
  I've
• 10:50
  got
• 10:50
  my
• 10:51
  edited
• 10:51
  book,
• 10:52
  I've
• 10:52
  got
• 10:52
  all
• 10:53
  my
• 10:53
  illustrations
• 10:54
  and
• 10:55
  I
• 10:55
  know
• 10:55
  I
• 10:55
  need
• 10:55
  a
• 10:55
  website,
• 10:56
  but
• 10:56
  what
• 10:56
  do
• 10:57
  I
• 10:57
  do
• 10:57
  with
• 10:57
  these
• 10:57
  pieces?
• 10:58
  Where
• 10:58
  do
• 10:58
  I
• 10:58
  start?
• 11:00
  Is
• 11:00
  that
• 11:00
  how
• 11:00
  it
• 11:01
  comes
• 11:01
  to
• 11:01
  you?
• 11:02
  I
• 11:02
  don't
• 11:02
  want
• 11:02
  to
• 11:03
  make
• 11:03
  assumptions,
• 11:04
  that's
• 11:05
  how
• 11:05
  children's
• 11:05
  book
• 11:06
  authors
• 11:06
  coming
• 11:06
  to
• 11:07
  you.
• 11:07
  But
• 11:07
  maybe
• 11:07
  describe
• 11:08
  how
• 11:08
  most
• 11:09
  children's
• 11:09
  book
• 11:09
  authors
• 11:10
  come
• 11:10
  to
• 11:10
  you.
• 11:11
  I
• 11:11
  think
• 11:11
  typically
• 11:12
  they'll
• 11:12
  be
• 11:12
  at
• 11:12
  the
• 11:13
  process
• 11:13
  where
• 11:14
  the
• 11:15
  book
• 11:15
  is
• 11:15
  published.
• 11:16
  There's
• 11:16
  stages
• 11:17
  where
• 11:17
  maybe
• 11:17
  they're
• 11:18
  selling
• 11:18
  it
• 11:18
  on
• 11:19
  a
• 11:19
  large
• 11:20
  platform
• 11:21
  like
• 11:21
  an
• 11:21
  Amazon,
• 11:22
  but
• 11:23
  they
• 11:23
  want
• 11:23
  to
• 11:23
  feel
• 11:24
  like
• 11:24
  they
• 11:24
  have
• 11:24
  a
• 11:24
  little
• 11:25
  more
• 11:25
  ownership
• 11:26
  of
• 11:27
  how
• 11:27
  they're
• 11:27
  out
• 11:27
  there.
• 11:28
  Because
• 11:28
  you're,
• 11:28
  if
• 11:28
  you're
• 11:28
  on
• 11:29
  a
• 11:29
  big
• 11:29
  retailer's
• 11:29
  website,
• 11:30
  you're
• 11:31
  competing
• 11:31
  with
• 11:32
  what
• 11:32
  they
• 11:32
  recommend,
• 11:33
  what
• 11:33
  they're
• 11:33
  putting
• 11:34
  out
• 11:34
  there.
• 11:34
  Whereas
• 11:35
  if
• 11:35
  you
• 11:35
  have
• 11:35
  your
• 11:36
  own
• 11:36
  website,
• 11:37
  you
• 11:37
  are
• 11:37
  in
• 11:37
  control
• 11:39
  and
• 11:39
  you
• 11:39
  can
• 11:40
  have
• 11:40
  a
• 11:40
  lot
• 11:41
  more
• 11:42
  flexibility
• 11:42
  and
• 11:42
  a
• 11:43
  lot
• 11:43
  more
• 11:43
  fun
• 11:43
  with
• 11:44
  how
• 11:44
  you're
• 11:45
  reaching
• 11:46
  customers
• 11:46
  and
• 11:46
  what
• 11:47
  you're
• 11:47
  offering
• 11:47
  them.
• 11:48
  For
• 11:48
  example,
• 11:49
  my
• 11:49
  work
• 11:49
  with
• 11:49
  Terry,
• 11:50
  who
• 11:50
  I've
• 11:50
  been
• 11:51
  working
• 11:51
  with,
• 11:51
  ongoing,
• 11:52
  we've
• 11:52
  been
• 11:53
  figuring
• 11:53
  out
• 11:53
  clever
• 11:54
  ways
• 11:54
  to
• 11:54
  package
• 11:55
  her
• 11:55
  book
• 11:56
  with
• 11:56
  other
• 11:57
  unique
• 11:58
  merchandise,
• 11:59
  things
• 11:59
  that
• 12:00
  can
• 12:00
  only
• 12:01
  be
• 12:01
  bought
• 12:01
  on
• 12:01
  her
• 12:02
  website.
• 12:02
  So
• 12:03
  we
• 12:03
  have
• 12:04
  marks,
• 12:04
  we
• 12:04
  have
• 12:04
  stickers,
• 12:05
  we
• 12:05
  have
• 12:05
  activity
• 12:06
  books
• 12:06
  and
• 12:07
  it's
• 12:07
  just,
• 12:08
  it's
• 12:08
  more
• 12:08
  of
• 12:08
  a
• 12:08
  personal
• 12:09
  touch
• 12:09
  on
• 12:09
  things
• 12:10
  and
• 12:10
  it
• 12:11
  incentivizes
• 12:11
  people
• 12:12
  to
• 12:12
  order
• 12:12
  from
• 12:13
  her
• 12:13
  website
• 12:14
  because
• 12:14
  you
• 12:14
  get
• 12:14
  these
• 12:15
  little
• 12:15
  bonuses
• 12:16
  that
• 12:16
  at
• 12:17
  the
• 12:17
  end
• 12:17
  of
• 12:17
  the
• 12:17
  day
• 12:17
  don't
• 12:18
  Cost
• 12:18
  her
• 12:18
  a
• 12:18
  whole
• 12:19
  lot
• 12:19
  of
• 12:19
  money,
• 12:19
  but
• 12:20
  give
• 12:20
  so
• 12:20
  much
• 12:20
  more
• 12:21
  value
• 12:21
  to
• 12:21
  a
• 12:22
  customer.
• 12:22
  Whereas
• 12:23
  if
• 12:23
  they're
• 12:23
  shopping
• 12:24
  like,
• 12:24
  oh,
• 12:24
  it's
• 12:25
  just
• 12:25
  a
• 12:25
  little
• 12:25
  bit
• 12:26
  more
• 12:26
  and
• 12:26
  I
• 12:26
  get
• 12:26
  this
• 12:27
  extra
• 12:27
  stuff,
• 12:27
  it
• 12:28
  feels
• 12:28
  great
• 12:28
  and
• 12:29
  you
• 12:29
  feel
• 12:29
  the
• 12:29
  connection.
• 12:30
  I
• 12:30
  think
• 12:30
  she's
• 12:31
  using
• 12:31
  a
• 12:32
  service
• 12:32
  called
• 12:33
  Printful,
• 12:33
  is
• 12:34
  that
• 12:34
  correct?
• 12:35
  We
• 12:36
  do
• 12:36
  use
• 12:37
  Printful
• 12:37
  to
• 12:38
  do
• 12:38
  some
• 12:38
  extra
• 12:39
  merchandise
• 12:39
  on
• 12:39
  the
• 12:40
  side,
• 12:40
  like
• 12:40
  T
• 12:40
  shirts
• 12:40
  and
• 12:41
  mugs
• 12:41
  and
• 12:41
  things
• 12:41
  like
• 12:42
  that.
• 12:42
  And
• 12:42
  then
• 12:43
  the
• 12:43
  bookmarks
• 12:44
  and
• 12:45
  stickers
• 12:45
  I
• 12:46
  shopped
• 12:46
  out
• 12:46
  through
• 12:47
  different
• 12:47
  printers
• 12:47
  for
• 12:48
  her
• 12:48
  and
• 12:48
  then
• 12:48
  that's
• 12:49
  sold
• 12:49
  directly
• 12:49
  on
• 12:50
  her
• 12:50
  website.
• 12:51
  And
• 12:51
  folks,
• 12:52
  we'll
• 12:52
  get
• 12:52
  in
• 12:52
  more
• 12:53
  into,
• 12:53
  I
• 12:54
  guess
• 12:54
  Printful,
• 12:55
  you'd
• 12:55
  call
• 12:55
  a
• 12:55
  third
• 12:56
  party
• 12:57
  company
• 12:58
  that
• 12:58
  still
• 12:59
  would
• 12:59
  be
• 12:59
  attached
• 13:00
  to
• 13:00
  your
• 13:00
  website.
• 13:01
  Yeah,
• 13:02
  like
• 13:02
  a
• 13:02
  drop
• 13:02
  shipping
• 13:03
  vendor.
• 13:03
  You
• 13:03
  don't
• 13:04
  have
• 13:04
  to
• 13:04
  buy
• 13:04
  things
• 13:05
  in
• 13:05
  large
• 13:05
  quantities.
• 13:06
  It'll
• 13:06
  just
• 13:06
  print
• 13:06
  on
• 13:07
  demand
• 13:07
  per
• 13:07
  order.
• 13:08
  Okay,
• 13:08
  and
• 13:09
  we'll
• 13:09
  talk
• 13:09
  more
• 13:09
  about
• 13:10
  that.
• 13:10
  The
• 13:10
  first
• 13:11
  thing
• 13:11
  I
• 13:11
  want
• 13:11
  to
• 13:11
  get
• 13:12
  to
• 13:12
  is
• 13:12
  a
• 13:12
  couple
• 13:13
  of
• 13:13
  basic
• 13:13
  things.
• 13:14
  And
• 13:15
  when
• 13:15
  people
• 13:16
  come
• 13:16
  to
• 13:16
  you
• 13:16
  and
• 13:16
  they
• 13:16
  want
• 13:17
  to
• 13:17
  design
• 13:17
  their
• 13:18
  as
• 13:18
  a
• 13:18
  children's
• 13:19
  book
• 13:19
  author
• 13:19
  and
• 13:19
  they
• 13:20
  say,
• 13:20
  okay,
• 13:21
  I
• 13:21
  need
• 13:21
  a
• 13:21
  website,
• 13:22
  but
• 13:22
  here's
• 13:23
  my
• 13:23
  dilemma,
• 13:24
  David.
• 13:24
  I
• 13:25
  don't
• 13:25
  know
• 13:25
  if
• 13:25
  I
• 13:25
  should
• 13:25
  name
• 13:26
  my
• 13:26
  website
• 13:27
  after
• 13:27
  me
• 13:28
  or
• 13:29
  I
• 13:29
  should
• 13:30
  name
• 13:30
  my
• 13:31
  website
• 13:32
  after
• 13:32
  the
• 13:33
  main
• 13:33
  character
• 13:34
  in
• 13:34
  my
• 13:34
  book.
• 13:34
  What
• 13:35
  kind
• 13:35
  of
• 13:35
  advice
• 13:36
  do
• 13:36
  you
• 13:36
  give
• 13:36
  someone
• 13:37
  when
• 13:37
  they
• 13:37
  first
• 13:37
  come
• 13:38
  to
• 13:38
  you?
• 13:38
  I
• 13:39
  would
• 13:40
  typically
• 13:40
  advise
• 13:41
  that
• 13:41
  you
• 13:41
  name
• 13:42
  it
• 13:42
  after
• 13:43
  yourself,
• 13:44
  whether
• 13:44
  it
• 13:44
  would
• 13:44
  be
• 13:45
  John
• 13:45
  Doe,
• 13:46
  author,
• 13:46
  or
• 13:47
  something
• 13:47
  in
• 13:48
  that
• 13:48
  vein.
• 13:48
  Because
• 13:48
  you,
• 13:49
  you
• 13:49
  don't
• 13:49
  know
• 13:50
  where
• 13:51
  your
• 13:52
  arc
• 13:52
  as
• 13:53
  an
• 13:53
  author
• 13:53
  will
• 13:53
  take
• 13:53
  you,
• 13:54
  you
• 13:54
  may
• 13:54
  not
• 13:54
  always
• 13:55
  write
• 13:55
  about
• 13:55
  that
• 13:56
  character.
• 13:56
  It
• 13:57
  may
• 13:57
  take
• 13:58
  you
• 13:58
  in
• 13:58
  different
• 13:58
  directions.
• 13:59
  A
• 13:59
  different
• 13:59
  character
• 14:00
  in
• 14:00
  your
• 14:00
  series
• 14:01
  may
• 14:01
  become
• 14:01
  the
• 14:02
  fan
• 14:02
  favorite.
• 14:03
  So
• 14:04
  I
• 14:04
  would
• 14:04
  house
• 14:04
  everything
• 14:05
  under
• 14:06
  your
• 14:06
  name
• 14:07
  and
• 14:07
  then
• 14:07
  you
• 14:07
  can
• 14:08
  always
• 14:08
  set
• 14:08
  up
• 14:09
  dedicated
• 14:09
  pages
• 14:10
  as
• 14:10
  you
• 14:10
  continue
• 14:11
  to
• 14:11
  grow
• 14:11
  and
• 14:12
  continue
• 14:12
  to
• 14:12
  write
• 14:13
  more
• 14:13
  books.
• 14:14
  Great
• 14:14
  advice
• 14:15
  and
• 14:15
  it's
• 14:15
  interesting.
• 14:16
  And
• 14:16
  so
• 14:16
  I.
• 14:17
  We've
• 14:17
  gone
• 14:18
  against
• 14:18
  the
• 14:18
  grain.
• 14:20
  So
• 14:20
  it's
• 14:21
  interesting
• 14:21
  because
• 14:21
  we
• 14:22
  named
• 14:22
  our
• 14:23
  website
• 14:23
  after
• 14:24
  our
• 14:25
  main
• 14:25
  character.
• 14:26
  And
• 14:26
  the
• 14:26
  reason
• 14:27
  being,
• 14:28
  I
• 14:28
  guess
• 14:28
  David,
• 14:29
  had
• 14:29
  I
• 14:29
  met
• 14:30
  you
• 14:30
  prior
• 14:31
  to
• 14:31
  us
• 14:32
  writing
• 14:32
  our
• 14:32
  first
• 14:33
  book,
• 14:34
  we
• 14:34
  may
• 14:34
  have
• 14:34
  gone
• 14:35
  down
• 14:35
  that
• 14:35
  path.
• 14:36
  What
• 14:36
  ended
• 14:36
  up
• 14:37
  happening
• 14:37
  is
• 14:38
  we
• 14:38
  ended
• 14:38
  up,
• 14:39
  first
• 14:39
  of
• 14:39
  all,
• 14:40
  I've
• 14:40
  co
• 14:40
  author
• 14:41
  our
• 14:42
  books
• 14:42
  with
• 14:43
  my
• 14:43
  oldest
• 14:43
  granddaughter
• 14:44
  and
• 14:44
  now
• 14:44
  it's
• 14:44
  evolved
• 14:45
  into
• 14:45
  co
• 14:45
  authoring
• 14:46
  with
• 14:46
  all
• 14:47
  my
• 14:47
  grandchildren,
• 14:47
  which
• 14:48
  I
• 14:48
  have
• 14:48
  five.
• 14:49
  And
• 14:50
  so
• 14:51
  we
• 14:51
  ended
• 14:51
  up
• 14:52
  writing
• 14:53
  a
• 14:53
  series
• 14:54
  of
• 14:54
  books
• 14:54
  called
• 14:55
  the
• 14:55
  Adventures
• 14:56
  of
• 14:56
  Caboose
• 14:56
  the
• 14:56
  Rocky
• 14:57
  Mountain.
• 14:58
  So
• 14:58
  even
• 14:59
  though
• 14:59
  there
• 14:59
  is
• 14:59
  different
• 15:00
  characters
• 15:00
  introduced
• 15:01
  through
• 15:01
  the
• 15:01
  adventures,
• 15:02
  it's
• 15:03
  under
• 15:03
  the
• 15:04
  banner
• 15:04
  of
• 15:05
  the
• 15:05
  Adventures
• 15:06
  of
• 15:06
  Caboose
• 15:06
  the
• 15:06
  Rocky
• 15:07
  Mountain
• 15:07
  Bear.
• 15:08
  Now,
• 15:08
  that
• 15:08
  being
• 15:09
  said,
• 15:09
  I
• 15:09
  just
• 15:09
  want
• 15:09
  to
• 15:09
  let
• 15:10
  everyone
• 15:10
  know
• 15:11
  last
• 15:11
  Week
• 15:11
  I
• 15:12
  interviewed
• 15:13
  a
• 15:13
  children's
• 15:14
  book
• 15:14
  author
• 15:15
  who
• 15:16
  did
• 15:16
  exactly
• 15:17
  like
• 15:17
  we
• 15:18
  did.
• 15:18
  She
• 15:19
  created
• 15:19
  this
• 15:20
  hero
• 15:21
  character,
• 15:22
  built
• 15:22
  the
• 15:22
  whole
• 15:23
  website
• 15:23
  out
• 15:24
  for
• 15:24
  that
• 15:24
  hero
• 15:25
  character,
• 15:25
  and
• 15:25
  then
• 15:26
  realized,
• 15:26
  I
• 15:26
  don't
• 15:27
  want
• 15:27
  to
• 15:27
  build
• 15:27
  a
• 15:27
  book
• 15:27
  series.
• 15:28
  I've
• 15:29
  got
• 15:29
  a
• 15:29
  different
• 15:29
  book
• 15:30
  in
• 15:30
  mind.
• 15:31
  So
• 15:31
  I
• 15:31
  just
• 15:31
  want
• 15:32
  to
• 15:32
  say
• 15:33
  to
• 15:33
  people
• 15:33
  what
• 15:34
  David's
• 15:34
  talking
• 15:35
  about
• 15:36
  as
• 15:36
  a
• 15:36
  children's
• 15:37
  book
• 15:37
  authority
• 15:38
  probably
• 15:39
  makes
• 15:39
  more
• 15:40
  sense
• 15:40
  unless
• 15:41
  you
• 15:41
  are
• 15:42
  going
• 15:42
  to
• 15:42
  have
• 15:42
  a
• 15:42
  stick
• 15:43
  to
• 15:43
  it.
• 15:43
  Iveness
• 15:44
  building
• 15:45
  a
• 15:45
  book
• 15:46
  series,
• 15:46
  you
• 15:47
  would
• 15:47
  have,
• 15:48
  I'm
• 15:48
  going
• 15:48
  to
• 15:48
  say,
• 15:48
  three
• 15:49
  to.
• 15:49
  In
• 15:50
  our
• 15:50
  case,
• 15:50
  we've
• 15:50
  got
• 15:51
  38
• 15:51
  stories
• 15:52
  that
• 15:52
  we've
• 15:52
  written
• 15:53
  now.
• 15:53
  That
• 15:53
  doesn't
• 15:54
  mean
• 15:54
  that
• 15:54
  they're
• 15:54
  all
• 15:54
  in
• 15:55
  print.
• 15:55
  We'd
• 15:55
  love
• 15:55
  to
• 15:56
  have
• 15:56
  them
• 15:56
  all
• 15:56
  in
• 15:56
  print,
• 15:57
  but
• 15:57
  that's
• 15:57
  where
• 15:58
  we've
• 15:58
  started
• 15:58
  anyways.
• 15:59
  I
• 15:59
  just
• 15:59
  want
• 15:59
  to
• 16:00
  give
• 16:00
  people
• 16:00
  the
• 16:00
  perspective
• 16:01
  when
• 16:01
  they
• 16:01
  start
• 16:02
  thinking
• 16:02
  about
• 16:03
  this
• 16:03
  whole
• 16:04
  aspect
• 16:05
  is
• 16:05
  that
• 16:06
  unless
• 16:07
  you're
• 16:07
  going
• 16:07
  to
• 16:07
  build
• 16:07
  a
• 16:08
  book
• 16:08
  series
• 16:09
  and
• 16:09
  you
• 16:09
  have
• 16:09
  all
• 16:09
  these
• 16:10
  different
• 16:10
  ideas
• 16:11
  in
• 16:11
  mind
• 16:11
  for
• 16:11
  different
• 16:12
  characters,
• 16:13
  I
• 16:13
  think
• 16:13
  David's
• 16:14
  advice
• 16:14
  of
• 16:14
  coming
• 16:15
  up
• 16:15
  with
• 16:15
  using
• 16:15
  your
• 16:16
  own
• 16:16
  name
• 16:17
  is
• 16:17
  probably
• 16:17
  the
• 16:18
  best
• 16:18
  advice.
• 16:19
  And
• 16:19
  I
• 16:19
  noticed
• 16:20
  too
• 16:20
  that
• 16:21
  people
• 16:21
  do
• 16:21
  it
• 16:21
  a
• 16:22
  little
• 16:22
  differently.
• 16:22
  Like
• 16:23
  Terry,
• 16:24
  incorporate
• 16:25
  the
• 16:25
  word
• 16:26
  books
• 16:27
  into
• 16:27
  her
• 16:28
  website
• 16:28
  name.
• 16:29
  Did
• 16:29
  you
• 16:30
  suggest
• 16:30
  that?
• 16:31
  She
• 16:31
  suggested
• 16:32
  that.
• 16:32
  I
• 16:32
  liked
• 16:33
  an
• 16:33
  element
• 16:34
  like
• 16:34
  that,
• 16:35
  either
• 16:35
  including
• 16:36
  books
• 16:36
  or
• 16:37
  author
• 16:37
  into
• 16:38
  your
• 16:39
  web
• 16:39
  address
• 16:40
  because
• 16:40
  it
• 16:40
  gives
• 16:40
  you
• 16:41
  a
• 16:41
  little
• 16:41
  extra
• 16:42
  boost
• 16:42
  in
• 16:43
  your
• 16:43
  search
• 16:43
  engine
• 16:44
  optimization,
• 16:45
  or
• 16:45
  SEO,
• 16:46
  as
• 16:46
  it's
• 16:46
  referred
• 16:47
  to
• 16:47
  a
• 16:47
  lot.
• 16:47
  And
• 16:48
  it's
• 16:48
  just
• 16:48
  a
• 16:49
  little
• 16:49
  bit
• 16:49
  of
• 16:49
  an
• 16:50
  extra
• 16:50
  tell
• 16:50
  to
• 16:51
  search
• 16:51
  engines
• 16:52
  like
• 16:52
  Google
• 16:52
  of
• 16:52
  what
• 16:53
  your
• 16:53
  website
• 16:53
  is
• 16:54
  about.
• 16:54
  Giving
• 16:55
  clarity
• 16:56
  to
• 16:56
  your
• 16:56
  brand.
• 16:57
  Yes.
• 16:58
  When
• 16:58
  I'm
• 16:58
  thinking
• 16:59
  about
• 17:00
  working
• 17:00
  with
• 17:01
  a
• 17:01
  children's
• 17:01
  book
• 17:01
  author
• 17:02
  who
• 17:03
  wants
• 17:03
  a
• 17:03
  website.
• 17:04
  So
• 17:04
  now
• 17:04
  I've
• 17:05
  come
• 17:05
  to
• 17:05
  you.
• 17:05
  I
• 17:06
  brought
• 17:06
  some
• 17:06
  of
• 17:06
  my
• 17:07
  elements.
• 17:08
  You
• 17:08
  and
• 17:08
  I
• 17:08
  discussed
• 17:10
  exactly
• 17:11
  what
• 17:11
  we
• 17:11
  should
• 17:12
  do.
• 17:12
  And
• 17:13
  at
• 17:13
  the
• 17:13
  end
• 17:13
  of
• 17:13
  the
• 17:13
  day
• 17:14
  you
• 17:14
  say,
• 17:14
  okay,
• 17:14
  unless
• 17:15
  you're
• 17:15
  going
• 17:15
  to
• 17:15
  build
• 17:15
  a
• 17:15
  book
• 17:15
  series,
• 17:16
  I'd
• 17:16
  recommend
• 17:16
  you
• 17:17
  use
• 17:17
  your
• 17:17
  author's
• 17:18
  name.
• 17:19
  And
• 17:19
  we
• 17:20
  can
• 17:20
  either
• 17:20
  put
• 17:21
  the
• 17:21
  word
• 17:21
  author
• 17:22
  in
• 17:22
  it
• 17:22
  or
• 17:22
  books
• 17:23
  or
• 17:23
  children's
• 17:24
  books,
• 17:24
  whatever
• 17:24
  it
• 17:25
  happens
• 17:25
  to
• 17:25
  be.
• 17:26
  But
• 17:26
  now
• 17:26
  we've
• 17:27
  got
• 17:27
  the
• 17:27
  name
• 17:27
  of
• 17:27
  your
• 17:28
  website.
• 17:28
  We
• 17:29
  know
• 17:29
  you've
• 17:29
  got
• 17:29
  this
• 17:30
  single
• 17:30
  book
• 17:30
  that
• 17:31
  you
• 17:31
  want
• 17:31
  to.
• 17:31
  That
• 17:31
  you've
• 17:32
  got.
• 17:33
  You
• 17:33
  said
• 17:33
  in
• 17:33
  most
• 17:34
  cases
• 17:34
  they've
• 17:34
  already
• 17:35
  produced
• 17:36
  the
• 17:36
  book,
• 17:36
  it's
• 17:36
  already
• 17:37
  being
• 17:37
  published.
• 17:38
  Now
• 17:38
  they
• 17:38
  need
• 17:38
  a
• 17:39
  home,
• 17:39
  a
• 17:39
  digital
• 17:39
  home
• 17:40
  for
• 17:40
  their
• 17:40
  book.
• 17:41
  What's
• 17:41
  the
• 17:42
  basics
• 17:42
  look
• 17:43
  like?
• 17:43
  So
• 17:43
  when
• 17:43
  I
• 17:43
  first
• 17:44
  come
• 17:44
  to
• 17:44
  you,
• 17:45
  what
• 17:45
  do
• 17:45
  you
• 17:45
  say
• 17:45
  to
• 17:45
  me?
• 17:46
  So
• 17:47
  we
• 17:47
  want
• 17:47
  to
• 17:47
  talk
• 17:48
  about
• 17:48
  what
• 17:49
  you
• 17:49
  are
• 17:50
  seeing
• 17:50
  your
• 17:51
  website
• 17:51
  doing.
• 17:52
  And
• 17:52
  there's
• 17:52
  two
• 17:53
  paths
• 17:53
  to
• 17:53
  go
• 17:53
  down.
• 17:54
  Whether
• 17:54
  this
• 17:54
  is
• 17:55
  just
• 17:55
  a
• 17:55
  website
• 17:56
  where
• 17:56
  you
• 17:56
  want
• 17:57
  to
• 17:58
  give
• 17:58
  people
• 17:59
  information
• 18:00
  about
• 18:00
  you
• 18:01
  and
• 18:01
  your
• 18:01
  book.
• 18:01
  And
• 18:02
  that's
• 18:02
  just
• 18:02
  a
• 18:03
  lot
• 18:03
  of
• 18:03
  self
• 18:03
  promotion
• 18:04
  in
• 18:04
  that
• 18:04
  way.
• 18:05
  Or
• 18:05
  if
• 18:05
  you
• 18:06
  want
• 18:06
  to
• 18:06
  take
• 18:06
  it
• 18:07
  a
• 18:07
  step
• 18:07
  further
• 18:08
  and
• 18:08
  start
• 18:09
  selling
• 18:10
  your
• 18:10
  books
• 18:10
  and
• 18:11
  other
• 18:11
  merchandise
• 18:12
  for
• 18:12
  it,
• 18:12
  which
• 18:12
  would
• 18:13
  branch
• 18:14
  the
• 18:14
  project
• 18:14
  out
• 18:15
  a
• 18:15
  different
• 18:15
  way
• 18:15
  because
• 18:15
  we're
• 18:16
  building
• 18:16
  out
• 18:17
  an
• 18:17
  E
• 18:17
  commerce
• 18:17
  portion
• 18:18
  of
• 18:18
  the
• 18:18
  site.
• 18:19
  So
• 18:20
  depending
• 18:20
  on
• 18:21
  what
• 18:21
  you
• 18:21
  answer,
• 18:21
  we
• 18:22
  still
• 18:22
  want
• 18:22
  basic
• 18:23
  structures.
• 18:23
  You
• 18:23
  want
• 18:24
  your
• 18:24
  homepage
• 18:25
  to
• 18:26
  talk
• 18:26
  about
• 18:27
  a
• 18:27
  little
• 18:28
  bit
• 18:28
  about
• 18:28
  who
• 18:28
  you
• 18:28
  are,
• 18:29
  what
• 18:29
  you
• 18:30
  have
• 18:30
  coming
• 18:30
  up.
• 18:31
  Imagine
• 18:31
  that's
• 18:31
  the
• 18:31
  front
• 18:32
  page
• 18:32
  of
• 18:32
  a
• 18:32
  newspaper.
• 18:33
  It's
• 18:33
  giving
• 18:33
  a
• 18:33
  big
• 18:34
  overview
• 18:34
  of
• 18:34
  everything
• 18:35
  going
• 18:35
  on
• 18:36
  and
• 18:36
  then
• 18:36
  we
• 18:37
  will
• 18:37
  look
• 18:37
  at
• 18:37
  other
• 18:38
  pages
• 18:38
  to
• 18:38
  build
• 18:38
  out.
• 18:39
  Like
• 18:40
  with
• 18:40
  our
• 18:41
  work
• 18:41
  of
• 18:41
  Ed
• 18:41
  with
• 18:41
  Terry.
• 18:42
  Like
• 18:42
  she's
• 18:42
  big
• 18:43
  on
• 18:43
  events,
• 18:43
  she's
• 18:43
  out
• 18:44
  in
• 18:44
  her
• 18:44
  community
• 18:45
  a
• 18:45
  lot,
• 18:45
  she'll
• 18:45
  do
• 18:46
  interviews.
• 18:47
  So
• 18:47
  you
• 18:47
  give
• 18:47
  people
• 18:48
  a
• 18:48
  calendar
• 18:48
  of
• 18:48
  appearances
• 18:49
  you
• 18:49
  have
• 18:49
  coming
• 18:50
  up,
• 18:50
  a
• 18:50
  little
• 18:50
  summary
• 18:51
  of
• 18:51
  that.
• 18:52
  You
• 18:52
  want
• 18:52
  to
• 18:52
  have
• 18:53
  a
• 18:53
  section
• 18:53
  like
• 18:53
  you
• 18:54
  mentioned
• 18:54
  earlier
• 18:54
  about
• 18:55
  collecting
• 18:55
  email
• 18:55
  addresses
• 18:56
  so
• 18:56
  you
• 18:57
  can
• 18:57
  give
• 18:57
  people
• 18:57
  maybe
• 18:58
  a
• 18:58
  newsletter
• 18:58
  about
• 18:59
  things
• 18:59
  you
• 18:59
  have
• 19:00
  coming
• 19:00
  up.
• 19:01
  And
• 19:01
  then
• 19:02
  an
• 19:02
  about
• 19:02
  or
• 19:03
  a
• 19:03
  bio
• 19:03
  page
• 19:03
  is
• 19:04
  always
• 19:04
  great
• 19:04
  to
• 19:04
  have
• 19:05
  just
• 19:05
  to
• 19:05
  give
• 19:05
  people
• 19:06
  a
• 19:06
  little
• 19:06
  bit
• 19:06
  more
• 19:07
  information
• 19:07
  about
• 19:08
  yourself.
• 19:08
  And
• 19:09
  that
• 19:09
  really
• 19:10
  humanizes
• 19:11
  things
• 19:11
  and
• 19:12
  it
• 19:13
  helps
• 19:13
  people
• 19:13
  feel
• 19:14
  connected
• 19:14
  to
• 19:14
  you
• 19:15
  as
• 19:15
  an
• 19:16
  author.
• 19:16
  And
• 19:16
  I
• 19:16
  think
• 19:17
  that's
• 19:17
  really
• 19:17
  important
• 19:18
  from
• 19:18
  a
• 19:19
  marketing
• 19:19
  aspect,
• 19:20
  it's
• 19:20
  interesting.
• 19:21
  Sting.
• 19:21
  So
• 19:21
  you
• 19:22
  talked
• 19:22
  about
• 19:22
  a
• 19:22
  homepage.
• 19:23
  When
• 19:23
  I
• 19:24
  first
• 19:24
  come
• 19:24
  to
• 19:24
  you
• 19:24
  as
• 19:24
  an
• 19:25
  aspiring
• 19:25
  children's
• 19:26
  book
• 19:26
  author
• 19:26
  or
• 19:27
  as
• 19:27
  a
• 19:27
  newly
• 19:27
  minted
• 19:28
  children's
• 19:29
  book
• 19:29
  author
• 19:30
  is
• 19:31
  I
• 19:31
  have
• 19:31
  my
• 19:32
  homepage
• 19:33
  and
• 19:33
  you
• 19:34
  described
• 19:35
  what
• 19:35
  else?
• 19:36
  I
• 19:36
  guess
• 19:37
  I'm
• 19:37
  looking
• 19:37
  for
• 19:37
  what
• 19:38
  would
• 19:38
  be
• 19:38
  the
• 19:38
  basics
• 19:39
  to
• 19:39
  get
• 19:39
  me
• 19:39
  started
• 19:40
  and
• 19:40
  what
• 19:40
  do
• 19:41
  you
• 19:41
  think
• 19:41
  is
• 19:41
  so
• 19:42
  important?
• 19:42
  I
• 19:42
  come
• 19:42
  to
• 19:43
  you
• 19:43
  and
• 19:43
  I
• 19:43
  say,
• 19:43
  you
• 19:44
  know
• 19:44
  what
• 19:44
  I
• 19:45
  what
• 19:46
  about
• 19:46
  distribution?
• 19:47
  What
• 19:48
  about
• 19:48
  sales?
• 19:48
  What
• 19:48
  about
• 19:49
  marketing?
• 19:50
  Like,
• 19:50
  how
• 19:50
  do
• 19:50
  you
• 19:51
  handle
• 19:51
  that
• 19:51
  conversation?
• 19:53
  We
• 19:54
  have
• 19:54
  to
• 19:55
  chew
• 19:55
  everything
• 19:55
  one
• 19:56
  bite
• 19:56
  at
• 19:56
  a
• 19:56
  time.
• 19:56
  So
• 19:57
  we
• 19:57
  will
• 19:58
  build
• 19:59
  for
• 19:59
  building
• 20:00
  out
• 20:00
  your
• 20:00
  homepage,
• 20:01
  we
• 20:01
  want
• 20:01
  to
• 20:01
  introduce
• 20:01
  you
• 20:02
  to
• 20:02
  the
• 20:02
  world.
• 20:03
  We
• 20:03
  give
• 20:03
  you
• 20:04
  some
• 20:04
  information
• 20:05
  about
• 20:05
  yourself.
• 20:06
  Then
• 20:06
  we
• 20:06
  will
• 20:07
  build
• 20:07
  down
• 20:07
  about
• 20:08
  what
• 20:08
  you
• 20:09
  have
• 20:10
  going
• 20:10
  on
• 20:10
  next.
• 20:11
  So
• 20:11
  we
• 20:11
  talk
• 20:12
  about,
• 20:12
  say
• 20:12
  you
• 20:13
  have
• 20:13
  your
• 20:13
  book
• 20:13
  coming
• 20:14
  out.
• 20:14
  We
• 20:14
  give
• 20:14
  people
• 20:15
  a
• 20:15
  little
• 20:15
  bit
• 20:16
  of
• 20:16
  an
• 20:16
  information
• 20:17
  about
• 20:18
  maybe
• 20:18
  release
• 20:19
  dates
• 20:19
  or
• 20:20
  upcoming
• 20:20
  events
• 20:21
  that
• 20:22
  talk
• 20:22
  about
• 20:22
  the
• 20:22
  book.
• 20:23
  If
• 20:23
  we
• 20:23
  are
• 20:23
  going
• 20:23
  to
• 20:24
  sell
• 20:24
  it
• 20:24
  online,
• 20:25
  we
• 20:25
  want
• 20:26
  to
• 20:26
  have
• 20:26
  a
• 20:26
  lot
• 20:26
  of
• 20:26
  call
• 20:26
  to
• 20:27
  actions
• 20:27
  of
• 20:27
  buy
• 20:28
  now
• 20:28
  or
• 20:29
  check
• 20:29
  for
• 20:29
  special
• 20:30
  offers.
• 20:30
  If
• 20:31
  you're
• 20:31
  not
• 20:31
  selling
• 20:31
  it
• 20:32
  online,
• 20:32
  we
• 20:32
  want
• 20:32
  to
• 20:33
  tell
• 20:33
  people
• 20:33
  where
• 20:33
  they
• 20:34
  can
• 20:34
  buy
• 20:34
  it,
• 20:35
  if
• 20:35
  you
• 20:35
  are
• 20:36
  in
• 20:37
  local
• 20:37
  bookstores
• 20:38
  or
• 20:38
  local
• 20:39
  shops
• 20:39
  or
• 20:39
  if
• 20:40
  you
• 20:40
  want
• 20:40
  to
• 20:40
  send
• 20:40
  them
• 20:41
  to
• 20:41
  a
• 20:41
  larger
• 20:42
  online
• 20:43
  retailer
• 20:43
  like
• 20:43
  a
• 20:43
  Barnes
• 20:44
  and
• 20:44
  Noble
• 20:44
  or
• 20:45
  an
• 20:45
  Amazon.
• 20:46
  So
• 20:46
  we
• 20:46
  want
• 20:46
  to
• 20:46
  Be
• 20:46
  able
• 20:47
  to
• 20:47
  give
• 20:47
  on
• 20:47
  your
• 20:48
  homepage
• 20:49
  the
• 20:49
  important
• 20:50
  information
• 20:51
  to
• 20:51
  potential
• 20:52
  customers
• 20:52
  as
• 20:52
  quickly
• 20:53
  as
• 20:53
  possible
• 20:54
  and
• 20:54
  that
• 20:55
  we
• 20:55
  determine
• 20:56
  from
• 20:56
  that
• 20:56
  initial
• 20:57
  meeting
• 20:58
  what
• 20:58
  is
• 20:58
  important
• 20:58
  to
• 20:59
  you
• 20:59
  as
• 20:59
  an
• 20:59
  author.
• 21:00
  And
• 21:00
  then
• 21:00
  my
• 21:00
  job
• 21:01
  is
• 21:01
  to
• 21:01
  solve
• 21:01
  that
• 21:02
  problem.
• 21:02
  David,
• 21:03
  you
• 21:03
  talked
• 21:03
  me
• 21:04
  into
• 21:04
  naming
• 21:05
  my
• 21:05
  website
• 21:06
  after
• 21:06
  myself,
• 21:07
  but
• 21:08
  I
• 21:08
  don't
• 21:08
  want
• 21:08
  to
• 21:08
  sell
• 21:09
  myself.
• 21:09
  I
• 21:09
  want
• 21:09
  to
• 21:09
  sell
• 21:10
  my
• 21:10
  book.
• 21:11
  Tell
• 21:11
  us
• 21:11
  how
• 21:11
  you
• 21:12
  deal
• 21:12
  with
• 21:12
  that
• 21:12
  dilemma.
• 21:13
  So
• 21:13
  you
• 21:13
  don't
• 21:13
  want
• 21:13
  to
• 21:14
  put
• 21:14
  my
• 21:14
  face
• 21:15
  on
• 21:15
  the
• 21:15
  front
• 21:16
  homepage
• 21:17
  or
• 21:17
  if.
• 21:18
  If
• 21:18
  you
• 21:18
  do,
• 21:18
  you
• 21:19
  probably
• 21:19
  want
• 21:19
  to
• 21:19
  have
• 21:19
  it
• 21:20
  smaller
• 21:20
  with
• 21:21
  the
• 21:21
  Hero
• 21:21
  product,
• 21:22
  your
• 21:22
  children's
• 21:23
  book
• 21:23
  being
• 21:23
  larger.
• 21:24
  So
• 21:24
  explain
• 21:24
  to
• 21:24
  us
• 21:25
  the
• 21:26
  how
• 21:26
  the
• 21:26
  system
• 21:27
  you
• 21:27
  would
• 21:27
  use
• 21:28
  and
• 21:28
  how
• 21:28
  you
• 21:28
  would
• 21:28
  go
• 21:29
  about
• 21:29
  doing
• 21:29
  that.
• 21:30
  I
• 21:30
  think
• 21:31
  the
• 21:31
  fun
• 21:31
  part
• 21:31
  and
• 21:32
  a
• 21:32
  lot
• 21:32
  of
• 21:32
  things,
• 21:33
  a
• 21:33
  lot
• 21:33
  of
• 21:34
  a
• 21:34
  struggle
• 21:34
  for
• 21:35
  creative
• 21:35
  people
• 21:36
  is
• 21:36
  you
• 21:37
  want
• 21:37
  your
• 21:37
  art
• 21:37
  to
• 21:38
  always
• 21:38
  speak
• 21:38
  for
• 21:39
  yourselves
• 21:39
  and
• 21:39
  you
• 21:39
  take
• 21:40
  a
• 21:40
  step
• 21:40
  back.
• 21:40
  You
• 21:40
  don't
• 21:40
  necessarily
• 21:41
  want
• 21:41
  to
• 21:41
  be
• 21:42
  in
• 21:42
  the
• 21:42
  forefront
• 21:43
  there,
• 21:43
  but
• 21:44
  you
• 21:44
  can't
• 21:44
  untie
• 21:45
  yourself
• 21:45
  from
• 21:46
  that.
• 21:47
  There
• 21:47
  is
• 21:48
  a
• 21:48
  lot
• 21:48
  of
• 21:48
  value
• 21:49
  of
• 21:49
  putting
• 21:49
  a
• 21:49
  face
• 21:50
  to
• 21:50
  the
• 21:51
  work.
• 21:51
  So
• 21:51
  while
• 21:52
  you
• 21:52
  don't
• 21:52
  want
• 21:52
  to
• 21:52
  scream
• 21:53
  with
• 21:53
  your
• 21:53
  face
• 21:53
  on
• 21:53
  the
• 21:53
  front
• 21:54
  page,
• 21:54
  you
• 21:54
  want
• 21:54
  your
• 21:54
  work
• 21:55
  to
• 21:55
  show
• 21:55
  for
• 21:56
  itself.
• 21:56
  I
• 21:57
  do
• 21:57
  advocate
• 21:58
  for
• 21:59
  value.
• 21:59
  And
• 21:59
  for
• 21:59
  example,
• 22:00
  Terri,
• 22:00
  like,
• 22:01
  she's
• 22:01
  smiling
• 22:02
  and
• 22:02
  holding
• 22:02
  her
• 22:02
  book
• 22:02
  and
• 22:03
  I
• 22:03
  think
• 22:03
  that's
• 22:03
  great
• 22:04
  because
• 22:04
  there's
• 22:04
  a
• 22:04
  lot
• 22:04
  of
• 22:04
  pride
• 22:05
  in
• 22:05
  there
• 22:06
  and
• 22:06
  then
• 22:07
  translates
• 22:08
  over
• 22:08
  to
• 22:08
  a
• 22:08
  customer
• 22:09
  show
• 22:09
  she
• 22:09
  did
• 22:10
  something
• 22:10
  and
• 22:10
  she's
• 22:10
  proud
• 22:10
  of
• 22:11
  it.
• 22:11
  You
• 22:11
  should
• 22:11
  be
• 22:11
  proud
• 22:11
  of
• 22:12
  all
• 22:12
  the
• 22:12
  hard
• 22:12
  work
• 22:12
  you're
• 22:12
  doing
• 22:13
  on
• 22:14
  your
• 22:14
  homepage.
• 22:14
  Say,
• 22:14
  for
• 22:15
  example,
• 22:15
  leading
• 22:16
  with
• 22:16
  your
• 22:17
  book.
• 22:17
  But
• 22:18
  you
• 22:18
  could
• 22:19
  have
• 22:19
  a
• 22:19
  small
• 22:19
  author
• 22:20
  photo.
• 22:21
  I
• 22:21
  think
• 22:21
  there's
• 22:22
  a
• 22:22
  lot
• 22:22
  of
• 22:22
  value
• 22:22
  in
• 22:23
  there.
• 22:23
  I
• 22:23
  think
• 22:23
  your
• 22:23
  about
• 22:24
  page
• 22:24
  100%.
• 22:25
  You
• 22:25
  should
• 22:25
  have
• 22:26
  a
• 22:26
  photo
• 22:26
  of
• 22:26
  yourself
• 22:27
  talking
• 22:27
  about
• 22:27
  yourself.
• 22:28
  If
• 22:28
  you're.
• 22:29
  You
• 22:29
  don't
• 22:29
  want
• 22:30
  to
• 22:30
  have
• 22:30
  too
• 22:30
  much
• 22:31
  on,
• 22:32
  too
• 22:32
  much
• 22:33
  focus
• 22:33
  on
• 22:33
  yourself
• 22:33
  as
• 22:34
  an
• 22:34
  author.
• 22:34
  I
• 22:34
  would
• 22:34
  say
• 22:35
  homepage,
• 22:35
  maybe
• 22:36
  a
• 22:36
  little
• 22:36
  photo
• 22:37
  lead
• 22:38
  heavy
• 22:38
  with
• 22:38
  the
• 22:38
  book,
• 22:39
  but
• 22:39
  depending
• 22:40
  on
• 22:40
  your
• 22:41
  initiative
• 22:42
  going
• 22:43
  forward.
• 22:44
  If
• 22:44
  our
• 22:44
  big
• 22:45
  push
• 22:45
  is
• 22:46
  new
• 22:47
  book
• 22:47
  release
• 22:47
  coming
• 22:48
  out,
• 22:48
  then
• 22:48
  yes,
• 22:49
  absolutely.
• 22:49
  We
• 22:49
  want
• 22:50
  to
• 22:50
  lead
• 22:50
  with
• 22:50
  heavy
• 22:51
  images
• 22:51
  of
• 22:52
  your
• 22:52
  new
• 22:53
  book
• 22:53
  for
• 22:54
  sure.
• 22:54
  And
• 22:55
  just
• 22:55
  to
• 22:55
  pick
• 22:55
  up
• 22:55
  on
• 22:56
  it,
• 22:56
  like
• 22:56
  you
• 22:56
  said,
• 22:57
  if
• 22:58
  you've
• 22:58
  got
• 22:58
  your
• 22:59
  website
• 22:59
  in
• 22:59
  the
• 22:59
  author's
• 23:00
  name,
• 23:00
  having
• 23:01
  a
• 23:01
  little
• 23:01
  personal
• 23:02
  touch,
• 23:02
  like
• 23:03
  a
• 23:03
  big
• 23:03
  smile,
• 23:04
  holding
• 23:04
  your
• 23:05
  pride
• 23:05
  and
• 23:05
  joy
• 23:06
  certainly
• 23:07
  makes
• 23:07
  a
• 23:07
  lot
• 23:07
  of
• 23:08
  sense.
• 23:08
  So
• 23:09
  thanks
• 23:09
  for
• 23:09
  mentioning
• 23:10
  that
• 23:10
  because
• 23:10
  sometimes
• 23:11
  we
• 23:11
  skip
• 23:12
  over
• 23:12
  that
• 23:13
  and
• 23:14
  we
• 23:14
  forget
• 23:15
  that
• 23:15
  at
• 23:15
  the
• 23:15
  end
• 23:16
  of
• 23:16
  the
• 23:16
  day,
• 23:17
  people
• 23:17
  are
• 23:17
  wanting
• 23:18
  to
• 23:18
  connect
• 23:18
  with
• 23:18
  you
• 23:19
  as
• 23:19
  an
• 23:19
  author.
• 23:20
  Yeah,
• 23:20
  I'll
• 23:21
  just
• 23:21
  know
• 23:21
  from
• 23:21
  a
• 23:21
  personal
• 23:22
  habit,
• 23:22
  if
• 23:22
  I'm
• 23:22
  reading
• 23:23
  a
• 23:23
  book,
• 23:23
  I
• 23:24
  will
• 23:24
  Google
• 23:25
  the
• 23:25
  author.
• 23:25
  I'm
• 23:25
  like,
• 23:26
  what
• 23:26
  Is
• 23:26
  this
• 23:26
  guy
• 23:26
  all
• 23:27
  about,
• 23:27
  or
• 23:27
  what
• 23:27
  is
• 23:27
  this
• 23:28
  woman
• 23:28
  all
• 23:28
  about?
• 23:28
  So
• 23:29
  there
• 23:29
  is
• 23:29
  a
• 23:29
  curiosity
• 23:30
  to
• 23:30
  people.
• 23:30
  So
• 23:31
  there's
• 23:32
  a
• 23:32
  value
• 23:32
  in
• 23:32
  putting
• 23:32
  yourself
• 23:33
  out
• 23:33
  there.
• 23:33
  And
• 23:33
  it's
• 23:34
  funny
• 23:34
  you
• 23:34
  should
• 23:34
  mention
• 23:35
  that,
• 23:35
  David,
• 23:35
  because
• 23:35
  my
• 23:36
  wife
• 23:36
  and
• 23:36
  I
• 23:36
  sometimes
• 23:37
  will
• 23:37
  watch
• 23:38
  a
• 23:38
  movie
• 23:39
  and
• 23:39
  there's
• 23:39
  an
• 23:39
  actor
• 23:40
  we
• 23:40
  really
• 23:40
  like.
• 23:42
  While
• 23:42
  you're
• 23:43
  watching
• 23:43
  the
• 23:43
  movie,
• 23:43
  you're
• 23:44
  Googling,
• 23:44
  is
• 23:44
  it
• 23:45
  what's
• 23:45
  going
• 23:45
  on
• 23:46
  in
• 23:46
  that?
• 23:46
  Yeah,
• 23:47
  yeah,
• 23:49
  for
• 23:49
  sure.
• 23:50
  That's
• 23:50
  fantastic.
• 23:51
  So
• 23:51
  thank
• 23:51
  you
• 23:52
  for
• 23:52
  mentioning
• 23:52
  that.
• 23:53
  I
• 23:53
  think
• 23:53
  that's
• 23:53
  something
• 23:53
  that.
• 23:54
  As
• 23:55
  a
• 23:55
  children's
• 23:56
  book
• 23:56
  authority,
• 23:57
  remember
• 23:57
  that
• 23:57
  if
• 23:57
  you
• 23:58
  have
• 23:58
  your
• 23:58
  website
• 23:59
  in
• 23:59
  your
• 23:59
  name,
• 24:00
  personalize
• 24:01
  it
• 24:01
  a
• 24:01
  bit.
• 24:01
  Just
• 24:02
  to.
• 24:02
  What
• 24:02
  David's
• 24:03
  talking
• 24:03
  about
• 24:04
  is
• 24:04
  very
• 24:04
  important.
• 24:05
  David,
• 24:06
  I'd
• 24:06
  like
• 24:06
  to
• 24:06
  talk
• 24:07
  to
• 24:07
  you
• 24:07
  a
• 24:07
  bit
• 24:07
  about
• 24:09
  the
• 24:09
  basic
• 24:10
  design,
• 24:11
  the
• 24:11
  color,
• 24:12
  why
• 24:13
  those
• 24:13
  colors,
• 24:14
  and
• 24:14
  the
• 24:14
  typeface.
• 24:15
  Talk
• 24:16
  specifically
• 24:17
  around
• 24:17
  a
• 24:17
  children's
• 24:18
  book
• 24:19
  author's
• 24:19
  website.
• 24:20
  I
• 24:20
  have
• 24:21
  a
• 24:21
  background
• 24:21
  in
• 24:22
  color
• 24:22
  theory
• 24:23
  and
• 24:23
  knowing
• 24:23
  what
• 24:23
  works,
• 24:24
  what
• 24:24
  doesn't
• 24:24
  work,
• 24:24
  but
• 24:24
  I
• 24:25
  want
• 24:25
  the
• 24:25
  input
• 24:25
  from
• 24:26
  the
• 24:26
  author,
• 24:26
  like
• 24:27
  you.
• 24:27
  I
• 24:27
  want
• 24:28
  you
• 24:28
  to
• 24:28
  tell
• 24:28
  me
• 24:29
  what
• 24:30
  inspires
• 24:30
  you,
• 24:30
  what
• 24:31
  colors
• 24:31
  you
• 24:32
  enjoy,
• 24:32
  and
• 24:32
  then
• 24:33
  my
• 24:33
  job
• 24:33
  is
• 24:33
  to
• 24:33
  figure
• 24:33
  out
• 24:33
  how
• 24:34
  to
• 24:34
  make
• 24:34
  that
• 24:34
  work.
• 24:34
  And
• 24:35
  maybe
• 24:35
  you
• 24:35
  tell
• 24:36
  me
• 24:36
  four
• 24:36
  or
• 24:36
  five
• 24:37
  colors.
• 24:37
  I
• 24:37
  don't
• 24:37
  necessarily
• 24:38
  use
• 24:38
  them
• 24:39
  all,
• 24:39
  but
• 24:39
  I
• 24:39
  could
• 24:39
  figure
• 24:40
  out
• 24:40
  what
• 24:41
  feels
• 24:41
  like
• 24:42
  you.
• 24:42
  It's
• 24:42
  taking
• 24:43
  the
• 24:43
  puzzle
• 24:44
  pieces
• 24:44
  you
• 24:44
  give
• 24:45
  me
• 24:45
  and
• 24:45
  figuring
• 24:46
  out
• 24:46
  how
• 24:46
  to
• 24:47
  best
• 24:47
  make
• 24:47
  it
• 24:47
  work.
• 24:48
  And
• 24:48
  as
• 24:48
  far
• 24:49
  as
• 24:50
  fonts
• 24:51
  and
• 24:51
  typefaces,
• 24:52
  if
• 24:52
  you're
• 24:52
  going
• 24:53
  with
• 24:53
  a
• 24:54
  serif
• 24:54
  font,
• 24:55
  which
• 24:55
  is
• 24:56
  your
• 24:56
  fonts
• 24:57
  that
• 24:57
  will
• 24:57
  have
• 24:58
  the
• 24:58
  like
• 24:59
  on
• 24:59
  the.
• 25:00
  Your
• 25:00
  hearts
• 25:01
  back
• 25:01
  there,
• 25:01
  if
• 25:01
  you
• 25:01
  have
• 25:02
  little
• 25:02
  slabs
• 25:03
  at
• 25:03
  the
• 25:03
  top
• 25:03
  and
• 25:03
  bottom
• 25:04
  that
• 25:04
  hang
• 25:05
  over,
• 25:05
  those
• 25:05
  are
• 25:05
  serifs.
• 25:06
  Those
• 25:06
  are
• 25:07
  typically
• 25:07
  a
• 25:07
  little
• 25:08
  more
• 25:09
  formal.
• 25:10
  If
• 25:10
  you're
• 25:10
  more
• 25:11
  of
• 25:11
  a
• 25:12
  whimsical
• 25:14
  kind
• 25:14
  of
• 25:14
  fantasy,
• 25:15
  we
• 25:15
  will
• 25:16
  find
• 25:17
  fonts
• 25:17
  that
• 25:18
  are
• 25:18
  a
• 25:19
  little
• 25:19
  more
• 25:19
  fruity
• 25:20
  form.
• 25:20
  I
• 25:21
  want
• 25:21
  to
• 25:21
  take
• 25:22
  what
• 25:22
  you
• 25:22
  as
• 25:23
  an
• 25:23
  author
• 25:24
  feel
• 25:25
  and
• 25:26
  interpret
• 25:26
  that
• 25:27
  to
• 25:27
  you.
• 25:27
  I'm
• 25:27
  not
• 25:27
  here
• 25:28
  to
• 25:29
  force
• 25:29
  a
• 25:30
  vision
• 25:31
  down
• 25:31
  your
• 25:31
  throat.
• 25:32
  I
• 25:32
  want
• 25:33
  to
• 25:33
  use
• 25:33
  my
• 25:33
  expertise
• 25:34
  to
• 25:34
  solve
• 25:34
  your
• 25:35
  problem,
• 25:35
  because
• 25:36
  at
• 25:36
  the
• 25:36
  end
• 25:36
  of
• 25:36
  the
• 25:36
  day,
• 25:37
  I'm
• 25:38
  here
• 25:38
  to
• 25:38
  solve
• 25:38
  your
• 25:38
  problem.
• 25:39
  I'm
• 25:39
  not
• 25:39
  here
• 25:40
  to
• 25:41
  say
• 25:41
  this
• 25:41
  is
• 25:41
  the
• 25:41
  only
• 25:42
  way
• 25:42
  to
• 25:42
  do
• 25:42
  it
• 25:43
  and
• 25:43
  it's
• 25:43
  my
• 25:44
  way
• 25:44
  or
• 25:44
  the
• 25:44
  highway.
• 25:45
  I
• 25:46
  want
• 25:46
  to
• 25:46
  collaborate.
• 25:47
  I
• 25:47
  want
• 25:47
  to
• 25:48
  make
• 25:48
  sure
• 25:49
  that
• 25:49
  you
• 25:49
  are
• 25:49
  happy
• 25:49
  because
• 25:50
  that's.
• 25:50
  That
• 25:50
  at
• 25:51
  the
• 25:51
  end
• 25:51
  of
• 25:51
  the
• 25:51
  day
• 25:51
  is
• 25:51
  what
• 25:52
  it
• 25:52
  is.
• 25:52
  There's
• 25:53
  a
• 25:53
  lot
• 25:53
  of
• 25:53
  elements
• 25:54
  to
• 25:54
  it.
• 25:54
  So
• 25:54
  my
• 25:54
  job
• 25:55
  is
• 25:55
  to
• 25:55
  take
• 25:55
  it
• 25:56
  all
• 25:56
  and
• 25:56
  figure
• 25:57
  it
• 25:57
  out.
• 25:57
  Okay,
• 25:58
  I'm
• 25:58
  going
• 25:59
  to
• 25:59
  pick
• 25:59
  up
• 25:59
  on
• 25:59
  that
• 26:00
  in
• 26:00
  a
• 26:00
  couple
• 26:00
  of
• 26:00
  minutes
• 26:01
  because
• 26:01
  I
• 26:02
  want
• 26:02
  to
• 26:02
  emphasize
• 26:03
  to
• 26:03
  everyone
• 26:04
  and
• 26:04
  the
• 26:04
  reason
• 26:05
  I
• 26:05
  talked
• 26:05
  to
• 26:06
  David
• 26:06
  about
• 26:06
  the
• 26:07
  basics.
• 26:08
  Website
• 26:08
  basics
• 26:09
  is
• 26:09
  the
• 26:09
  beautiful
• 26:10
  thing
• 26:10
  about
• 26:10
  a
• 26:10
  website
• 26:11
  is
• 26:12
  it's
• 26:12
  always
• 26:13
  flowing.
• 26:14
  You
• 26:14
  can
• 26:14
  always
• 26:15
  make
• 26:15
  additions
• 26:16
  and
• 26:16
  changes
• 26:17
  to
• 26:17
  your
• 26:17
  website
• 26:18
  and
• 26:19
  it
• 26:19
  doesn't
• 26:19
  have
• 26:19
  to
• 26:20
  be
• 26:20
  overwhelming
• 26:21
  and
• 26:22
  it
• 26:22
  doesn't
• 26:22
  have
• 26:22
  to
• 26:23
  be
• 26:23
  expensive.
• 26:23
  So
• 26:24
  I
• 26:24
  want
• 26:24
  everybody
• 26:24
  to
• 26:25
  understand
• 26:26
  that
• 26:27
  you
• 26:27
  can
• 26:27
  make
• 26:27
  changes
• 26:28
  to
• 26:28
  your
• 26:28
  website.
• 26:29
  It's
• 26:29
  not
• 26:29
  static
• 26:30
  and
• 26:30
  nor
• 26:31
  I
• 26:31
  think
• 26:32
  as
• 26:32
  a
• 26:32
  having
• 26:33
  a
• 26:33
  website,
• 26:34
  it
• 26:34
  shouldn't
• 26:35
  be
• 26:35
  static.
• 26:35
  The
• 26:36
  person
• 26:36
  I
• 26:36
  work
• 26:36
  with,
• 26:37
  with
• 26:37
  our
• 26:37
  website,
• 26:38
  you
• 26:38
  know
• 26:38
  what,
• 26:39
  every
• 26:39
  once
• 26:39
  in
• 26:39
  a
• 26:39
  while
• 26:40
  I'll
• 26:40
  save
• 26:40
  up
• 26:41
  five
• 26:41
  or
• 26:41
  six
• 26:41
  items
• 26:42
  and
• 26:43
  like
• 26:43
  a
• 26:43
  shopping
• 26:44
  list
• 26:44
  or
• 26:44
  a
• 26:45
  grocery
• 26:45
  list
• 26:45
  and
• 26:46
  then
• 26:46
  I'll
• 26:46
  get
• 26:46
  a
• 26:46
  hold
• 26:47
  of
• 26:47
  them
• 26:47
  and
• 26:47
  say,
• 26:47
  could
• 26:48
  you
• 26:48
  make
• 26:48
  these
• 26:48
  five
• 26:49
  or
• 26:49
  six
• 26:49
  changes?
• 26:50
  They're
• 26:50
  not
• 26:50
  huge,
• 26:51
  but
• 26:51
  they
• 26:51
  seem
• 26:52
  important
• 26:52
  to
• 26:53
  me.
• 26:53
  So
• 26:54
  it
• 26:54
  sounds
• 26:54
  to
• 26:54
  me,
• 26:55
  David,
• 26:55
  you're
• 26:56
  just
• 26:56
  like
• 26:57
  the
• 26:57
  person
• 26:57
  that
• 26:58
  I
• 26:58
  work
• 26:58
  with.
• 26:59
  It
• 26:59
  is
• 27:00
  important.
• 27:01
  Don't
• 27:01
  let
• 27:01
  your
• 27:01
  website
• 27:02
  be
• 27:02
  static.
• 27:02
  Having
• 27:03
  a
• 27:03
  list
• 27:04
  of
• 27:04
  changes
• 27:05
  you
• 27:05
  want
• 27:05
  to
• 27:05
  make,
• 27:05
  whatever
• 27:06
  that
• 27:06
  feels
• 27:06
  like.
• 27:06
  If
• 27:07
  it's
• 27:07
  monthly,
• 27:07
  if
• 27:07
  it's
• 27:08
  every
• 27:08
  couple
• 27:08
  months,
• 27:08
  like
• 27:09
  it's
• 27:09
  great.
• 27:10
  Like
• 27:10
  you
• 27:10
  mentioned,
• 27:11
  one
• 27:11
  of
• 27:11
  the
• 27:11
  great
• 27:12
  things
• 27:12
  about
• 27:12
  a
• 27:12
  website
• 27:13
  is
• 27:13
  it
• 27:13
  can
• 27:13
  change.
• 27:14
  And
• 27:14
  if
• 27:14
  you
• 27:14
  get
• 27:15
  tired
• 27:15
  of
• 27:16
  a
• 27:17
  certain
• 27:17
  color
• 27:18
  scheme
• 27:18
  or
• 27:18
  look
• 27:19
  or
• 27:19
  things
• 27:19
  like
• 27:19
  that,
• 27:20
  like
• 27:20
  we
• 27:20
  can
• 27:20
  work
• 27:20
  with
• 27:21
  it
• 27:21
  and
• 27:21
  slowly
• 27:21
  evolve
• 27:22
  and
• 27:22
  it's
• 27:23
  not
• 27:23
  going
• 27:24
  to
• 27:24
  be
• 27:24
  too
• 27:25
  shocking
• 27:25
  to
• 27:25
  anybody.
• 27:26
  It's
• 27:26
  always
• 27:26
  good
• 27:27
  to
• 27:27
  keep
• 27:27
  things
• 27:28
  fresh
• 27:28
  because
• 27:28
  if
• 27:28
  you're
• 27:29
  a
• 27:30
  customer
• 27:30
  comes
• 27:30
  to
• 27:31
  a
• 27:31
  website
• 27:31
  over
• 27:32
  and
• 27:32
  looks
• 27:33
  the
• 27:33
  same,
• 27:33
  then
• 27:33
  they're
• 27:34
  going
• 27:34
  to
• 27:34
  think
• 27:34
  you
• 27:34
  don't
• 27:35
  have
• 27:35
  anything
• 27:35
  new
• 27:35
  to
• 27:36
  say.
• 27:36
  So
• 27:36
  having
• 27:37
  a
• 27:37
  list
• 27:37
  of
• 27:37
  things
• 27:37
  you
• 27:37
  want
• 27:38
  to
• 27:38
  update
• 27:38
  is
• 27:39
  perfect.
• 27:39
  That's
• 27:40
  a
• 27:40
  great
• 27:40
  way
• 27:40
  to
• 27:40
  handle
• 27:40
  things.
• 27:41
  Before
• 27:42
  we
• 27:42
  jump
• 27:42
  into
• 27:43
  getting
• 27:43
  into
• 27:43
  some
• 27:44
  of
• 27:44
  the,
• 27:44
  what
• 27:44
  I
• 27:45
  call,
• 27:45
  I
• 27:45
  don't
• 27:46
  want
• 27:46
  to
• 27:46
  call
• 27:46
  them
• 27:46
  add
• 27:46
  ons
• 27:47
  but
• 27:47
  like
• 27:48
  you
• 27:48
  called
• 27:48
  it
• 27:48
  earlier,
• 27:49
  evolution.
• 27:50
  So
• 27:50
  talk
• 27:51
  to
• 27:51
  us
• 27:51
  about,
• 27:52
  because
• 27:52
  some
• 27:52
  of
• 27:52
  the
• 27:53
  children's
• 27:53
  book
• 27:53
  authors
• 27:54
  that
• 27:54
  I've
• 27:54
  interviewed
• 27:55
  have
• 27:56
  done
• 27:56
  out
• 27:56
  of
• 27:56
  the
• 27:56
  box.
• 27:57
  And
• 27:58
  so
• 27:58
  what
• 27:58
  I
• 27:59
  mean
• 27:59
  by
• 27:59
  that
• 27:59
  folks
• 28:00
  is
• 28:00
  you
• 28:00
  can
• 28:00
  actually
• 28:01
  just
• 28:01
  go
• 28:01
  online
• 28:02
  and
• 28:02
  download
• 28:03
  web
• 28:04
  design
• 28:04
  services
• 28:05
  and
• 28:06
  then
• 28:07
  away
• 28:07
  you
• 28:08
  go.
• 28:08
  You
• 28:08
  end
• 28:09
  up
• 28:09
  being
• 28:09
  the
• 28:09
  website
• 28:10
  designer
• 28:11
  and
• 28:12
  doing
• 28:12
  all
• 28:12
  the
• 28:12
  work
• 28:13
  behind
• 28:13
  the
• 28:13
  scenes
• 28:14
  in
• 28:14
  that.
• 28:14
  Talk
• 28:14
  to
• 28:14
  us
• 28:15
  about
• 28:15
  those
• 28:15
  services
• 28:16
  and
• 28:16
  why
• 28:17
  you
• 28:17
  think
• 28:18
  that
• 28:18
  services
• 28:19
  like
• 28:19
  yourself
• 28:20
  are
• 28:20
  more
• 28:21
  beneficial
• 28:21
  to
• 28:21
  get
• 28:22
  somebody
• 28:22
  going.
• 28:23
  There
• 28:23
  are
• 28:23
  so
• 28:23
  many
• 28:24
  services
• 28:24
  out
• 28:24
  there
• 28:24
  that
• 28:25
  they
• 28:25
  can,
• 28:25
  you
• 28:26
  can
• 28:26
  get
• 28:26
  a
• 28:26
  website
• 28:27
  up
• 28:27
  and
• 28:28
  running
• 28:28
  and
• 28:29
  out
• 28:29
  into
• 28:29
  the
• 28:29
  world
• 28:30
  very
• 28:30
  quickly.
• 28:31
  And
• 28:31
  it's
• 28:31
  a
• 28:32
  double
• 28:33
  edged
• 28:33
  sword
• 28:33
  in
• 28:33
  that
• 28:33
  manner.
• 28:34
  Yes,
• 28:34
  it's
• 28:34
  wonderful.
• 28:35
  You
• 28:35
  can
• 28:35
  grab
• 28:36
  a
• 28:36
  website,
• 28:37
  throw
• 28:37
  something
• 28:37
  out
• 28:37
  there
• 28:38
  very
• 28:38
  quickly,
• 28:38
  but
• 28:39
  then
• 28:39
  you
• 28:40
  also
• 28:40
  have
• 28:40
  to
• 28:41
  ask
• 28:41
  is
• 28:42
  it
• 28:42
  done
• 28:42
  correctly?
• 28:43
  Is
• 28:43
  it
• 28:43
  built
• 28:43
  correctly?
• 28:44
  There's
• 28:44
  the
• 28:45
  question
• 28:45
  of
• 28:46
  do
• 28:46
  you
• 28:46
  have
• 28:46
  the
• 28:46
  time
• 28:47
  to
• 28:47
  do
• 28:47
  it
• 28:48
  yourself?
• 28:48
  Do
• 28:48
  you
• 28:48
  have
• 28:49
  the
• 28:49
  time
• 28:49
  to
• 28:49
  maintain
• 28:50
  it?
• 28:50
  My
• 28:51
  wife
• 28:51
  will
• 28:51
  yell
• 28:52
  at
• 28:52
  me
• 28:52
  if
• 28:53
  I'm
• 28:53
  trying
• 28:53
  to
• 28:54
  fix
• 28:54
  something
• 28:54
  around
• 28:54
  the
• 28:54
  house
• 28:55
  myself.
• 28:55
  She
• 28:55
  goes,
• 28:55
  by
• 28:55
  the
• 28:56
  time
• 28:56
  you've
• 28:56
  gone
• 28:56
  to
• 28:57
  the
• 28:57
  store
• 28:57
  three
• 28:58
  times
• 28:58
  to
• 28:58
  get
• 28:58
  the
• 28:58
  tools
• 28:59
  you
• 28:59
  need,
• 28:59
  we
• 28:59
  probably
• 28:59
  could
• 29:00
  have
• 29:00
  hired
• 29:00
  somebody
• 29:00
  to
• 29:00
  do
• 29:01
  it
• 29:01
  properly.
• 29:02
  I
• 29:03
  say
• 29:04
  that
• 29:05
  it's
• 29:06
  money
• 29:06
  well
• 29:07
  spent
• 29:07
  to
• 29:07
  have
• 29:07
  it
• 29:08
  done
• 29:09
  well,
• 29:09
  done
• 29:10
  properly.
• 29:10
  I
• 29:11
  never
• 29:11
  leave
• 29:11
  you
• 29:12
  hanging
• 29:12
  when
• 29:13
  I'm
• 29:13
  working
• 29:13
  on
• 29:13
  you
• 29:14
  with
• 29:14
  a
• 29:14
  website.
• 29:14
  Like,
• 29:15
  I'm
• 29:15
  always
• 29:15
  an
• 29:16
  email
• 29:16
  away
• 29:16
  to
• 29:17
  help
• 29:17
  you
• 29:17
  out
• 29:18
  and
• 29:18
  I
• 29:19
  can
• 29:19
  leave
• 29:19
  you
• 29:19
  in
• 29:19
  positions
• 29:20
  where
• 29:20
  your
• 29:20
  site
• 29:21
  is
• 29:21
  built
• 29:22
  and
• 29:22
  give
• 29:22
  you
• 29:23
  the
• 29:24
  keys
• 29:24
  to
• 29:24
  edit
• 29:25
  it
• 29:25
  yourself.
• 29:26
  But
• 29:26
  I'm
• 29:26
  here
• 29:27
  if
• 29:27
  you
• 29:27
  have
• 29:27
  questions
• 29:28
  about
• 29:28
  how
• 29:29
  to
• 29:29
  maintain
• 29:29
  and
• 29:29
  change
• 29:30
  it
• 29:30
  or
• 29:30
  if
• 29:31
  you
• 29:31
  don't
• 29:31
  want
• 29:31
  to
• 29:31
  think
• 29:31
  about
• 29:32
  it
• 29:32
  at
• 29:32
  all,
• 29:32
  I
• 29:33
  am
• 29:33
  happy
• 29:34
  to
• 29:34
  just
• 29:34
  hang
• 29:34
  around
• 29:35
  and
• 29:35
  maintain
• 29:35
  it.
• 29:36
  You
• 29:36
  wear
• 29:36
  a
• 29:36
  lot
• 29:37
  of
• 29:37
  hats
• 29:37
  as
• 29:37
  an
• 29:37
  entrepreneur
• 29:38
  and
• 29:39
  there's
• 29:40
  only
• 29:40
  so
• 29:40
  much
• 29:40
  time
• 29:40
  in
• 29:40
  the
• 29:41
  day.
• 29:41
  Do
• 29:41
  you
• 29:41
  want
• 29:41
  to
• 29:42
  dedicate
• 29:42
  time
• 29:43
  to
• 29:43
  building
• 29:44
  and
• 29:44
  maintaining
• 29:45
  a
• 29:45
  website?
• 29:45
  Some
• 29:45
  people
• 29:46
  do
• 29:46
  it
• 29:46
  and
• 29:46
  that's
• 29:47
  great.
• 29:47
  I
• 29:48
  don't
• 29:48
  discourage
• 29:48
  it.
• 29:49
  But
• 29:49
  if
• 29:50
  you
• 29:50
  want
• 29:50
  to
• 29:50
  focus
• 29:51
  on
• 29:51
  being
• 29:51
  out
• 29:52
  in
• 29:53
  the
• 29:53
  world
• 29:53
  and
• 29:54
  going
• 29:54
  to
• 29:54
  appearances
• 29:55
  and
• 29:55
  doing
• 29:55
  readings
• 29:56
  and
• 29:56
  really
• 29:56
  focus
• 29:57
  on
• 29:57
  writing,
• 29:57
  then
• 29:58
  you
• 29:59
  know,
• 29:59
  I
• 29:59
  want
• 29:59
  to
• 29:59
  be
• 29:59
  here
• 30:00
  to
• 30:00
  help
• 30:00
  you
• 30:00
  manage
• 30:01
  the
• 30:01
  website.
• 30:02
  End
• 30:02
  of
• 30:02
  things.
• 30:03
  Fantastic.
• 30:04
  You
• 30:04
  know
• 30:04
  what?
• 30:05
  We
• 30:05
  ended
• 30:05
  up
• 30:05
  being
• 30:06
  in
• 30:06
  the
• 30:06
  same
• 30:06
  boat
• 30:07
  as
• 30:07
  you.
• 30:07
  I
• 30:07
  thought
• 30:08
  I
• 30:08
  had
• 30:08
  looked
• 30:09
  at
• 30:09
  all
• 30:09
  kinds
• 30:09
  of
• 30:09
  these
• 30:10
  different
• 30:10
  web
• 30:11
  services,
• 30:12
  but
• 30:12
  at
• 30:13
  the
• 30:13
  end
• 30:13
  of
• 30:13
  the
• 30:13
  day,
• 30:14
  I
• 30:14
  didn't
• 30:14
  even
• 30:15
  have
• 30:15
  the
• 30:15
  passion
• 30:16
  for
• 30:16
  that.
• 30:16
  I
• 30:17
  didn't
• 30:17
  even
• 30:17
  have
• 30:17
  the
• 30:17
  interest.
• 30:18
  So
• 30:19
  I
• 30:19
  guess
• 30:19
  that's
• 30:19
  what
• 30:20
  we're.
• 30:20
  I
• 30:20
  would
• 30:20
  be
• 30:20
  saying
• 30:21
  to
• 30:21
  the
• 30:21
  folks
• 30:22
  listening
• 30:22
  in
• 30:22
  on
• 30:22
  the
• 30:23
  show
• 30:23
  is
• 30:24
  really
• 30:24
  know
• 30:24
  if
• 30:25
  that's
• 30:25
  the
• 30:25
  road
• 30:26
  you
• 30:26
  want
• 30:26
  to
• 30:26
  go
• 30:26
  down
• 30:26
  to
• 30:27
  because
• 30:28
  like
• 30:28
  David
• 30:28
  said,
• 30:29
  you
• 30:29
  could
• 30:30
  spend
• 30:31
  hours,
• 30:32
  days,
• 30:33
  weeks,
• 30:34
  months
• 30:34
  trying
• 30:35
  to
• 30:35
  get
• 30:35
  your
• 30:36
  website
• 30:36
  when
• 30:37
  somebody
• 30:37
  who
• 30:38
  has
• 30:38
  the
• 30:38
  expertise
• 30:39
  could
• 30:39
  probably
• 30:39
  do
• 30:40
  it
• 30:40
  in
• 30:40
  a
• 30:40
  couple
• 30:41
  of
• 30:41
  days.
• 30:42
  So
• 30:42
  just
• 30:43
  make
• 30:43
  sure
• 30:43
  you
• 30:44
  ask
• 30:44
  yourself
• 30:44
  that
• 30:45
  question.
• 30:45
  Is
• 30:46
  website
• 30:46
  design
• 30:47
  a
• 30:48
  skill
• 30:48
  set
• 30:48
  that
• 30:49
  I
• 30:49
  have
• 30:49
  and
• 30:49
  I
• 30:49
  really
• 30:50
  want
• 30:50
  to
• 30:50
  learn
• 30:50
  and
• 30:51
  I
• 30:51
  don't
• 30:51
  think
• 30:51
  that
• 30:51
  you'd
• 30:52
  have
• 30:52
  to
• 30:52
  probably
• 30:52
  have
• 30:53
  a.
• 30:53
  Some
• 30:53
  sort
• 30:53
  of
• 30:54
  graphic
• 30:54
  design
• 30:55
  expertise
• 30:56
  behind
• 30:56
  you
• 30:57
  also?
• 30:58
  Yeah,
• 30:58
  a
• 30:59
  lot
• 30:59
  of
• 30:59
  the
• 30:59
  website
• 31:00
  builder
• 31:00
  platforms,
• 31:01
  they'll
• 31:01
  give
• 31:02
  you
• 31:02
  templates
• 31:02
  and
• 31:02
  things
• 31:03
  to
• 31:03
  do,
• 31:03
  but
• 31:03
  it's
• 31:04
  still
• 31:04
  very
• 31:04
  easy
• 31:05
  to
• 31:05
  have
• 31:06
  something
• 31:06
  go
• 31:06
  wrong.
• 31:07
  And
• 31:08
  I
• 31:08
  don't
• 31:08
  ever
• 31:08
  want
• 31:08
  to
• 31:09
  scare
• 31:09
  anyone
• 31:09
  off,
• 31:10
  but
• 31:10
  it's.
• 31:11
  It's
• 31:11
  always
• 31:11
  a
• 31:12
  value
• 31:12
  proposition
• 31:13
  you
• 31:13
  have.
• 31:14
  I
• 31:14
  think
• 31:15
  one
• 31:15
  thing
• 31:15
  that
• 31:15
  entrepreneurs
• 31:16
  and
• 31:17
  business
• 31:18
  owners
• 31:19
  struggle
• 31:19
  with
• 31:20
  is
• 31:21
  remembering
• 31:21
  that
• 31:22
  their
• 31:22
  time
• 31:23
  is
• 31:23
  money
• 31:24
  as
• 31:24
  well.
• 31:24
  Your
• 31:24
  time
• 31:25
  is
• 31:25
  valuable
• 31:26
  and
• 31:26
  decisions
• 31:27
  you
• 31:27
  have
• 31:27
  to
• 31:28
  make
• 31:28
  is
• 31:29
  how
• 31:29
  is
• 31:30
  my
• 31:30
  time
• 31:30
  best
• 31:30
  used.
• 31:31
  And
• 31:32
  if
• 31:32
  it
• 31:33
  saves
• 31:33
  you
• 31:33
  a
• 31:33
  lot
• 31:34
  of
• 31:34
  time
• 31:34
  to
• 31:34
  have
• 31:35
  somebody
• 31:35
  else
• 31:35
  build
• 31:36
  a
• 31:36
  website
• 31:36
  for
• 31:37
  you,
• 31:37
  that
• 31:37
  is.
• 31:38
  That
• 31:38
  pays
• 31:38
  for
• 31:38
  itself.
• 31:39
  Absolutely.
• 31:40
  And
• 31:40
  I
• 31:40
  want
• 31:40
  to
• 31:40
  pick
• 31:41
  up
• 31:41
  on
• 31:41
  that,
• 31:41
  David,
• 31:42
  because.
• 31:42
  Very
• 31:43
  good
• 31:43
  point.
• 31:44
  Now
• 31:44
  that
• 31:44
  I'm
• 31:44
  starting
• 31:45
  to
• 31:45
  talk
• 31:45
  to
• 31:46
  multiple
• 31:48
  children's
• 31:48
  book
• 31:49
  authors
• 31:49
  who
• 31:49
  have
• 31:49
  self
• 31:50
  published
• 31:51
  and
• 31:51
  we
• 31:51
  start
• 31:52
  talking
• 31:52
  about,
• 31:53
  generally
• 31:53
  we
• 31:54
  talk
• 31:54
  about
• 31:54
  this
• 31:54
  off
• 31:55
  the
• 31:55
  air
• 31:56
  is
• 31:56
  we
• 31:56
  start
• 31:56
  talking
• 31:57
  about
• 31:57
  the
• 31:57
  cost
• 31:58
  of
• 31:59
  their
• 31:59
  book.
• 32:00
  So
• 32:00
  we
• 32:01
  start
• 32:01
  talking
• 32:01
  about
• 32:02
  editing
• 32:03
  costs,
• 32:03
  we
• 32:03
  start
• 32:03
  talking
• 32:04
  about
• 32:04
  book
• 32:05
  formatting
• 32:05
  costs,
• 32:06
  we
• 32:06
  start
• 32:07
  talking
• 32:07
  about
• 32:08
  book
• 32:08
  cover
• 32:09
  front
• 32:09
  and
• 32:09
  back
• 32:10
  costs,
• 32:11
  we
• 32:11
  start
• 32:11
  talking
• 32:12
  about
• 32:12
  all
• 32:12
  those
• 32:13
  costs
• 32:13
  involved.
• 32:14
  And
• 32:15
  they
• 32:15
  know
• 32:15
  what
• 32:15
  those
• 32:16
  costs
• 32:16
  are.
• 32:17
  But
• 32:17
  when
• 32:17
  I
• 32:18
  say,
• 32:18
  what
• 32:18
  was
• 32:18
  the
• 32:19
  cost
• 32:19
  of
• 32:19
  your
• 32:19
  labor
• 32:20
  into
• 32:21
  developing
• 32:22
  and
• 32:22
  bringing
• 32:22
  your
• 32:23
  book
• 32:23
  to
• 32:23
  market?
• 32:24
  They
• 32:25
  said,
• 32:25
  I
• 32:25
  didn't
• 32:25
  charge
• 32:25
  anything.
• 32:26
  I
• 32:27
  don't
• 32:27
  know
• 32:27
  too
• 32:27
  many
• 32:28
  of
• 32:28
  us
• 32:28
  that
• 32:28
  would
• 32:28
  go
• 32:29
  to
• 32:29
  work
• 32:29
  for
• 32:29
  nothing.
• 32:30
  Yet
• 32:31
  children's
• 32:31
  book
• 32:32
  authors
• 32:32
  constantly
• 32:33
  go
• 32:34
  to
• 32:34
  work
• 32:35
  for
• 32:36
  nothing.
• 32:38
  And
• 32:38
  so
• 32:38
  I'm
• 32:39
  trying
• 32:39
  to
• 32:39
  encourage
• 32:40
  children
• 32:40
  book
• 32:41
  authors.
• 32:41
  Even
• 32:41
  though
• 32:41
  I
• 32:42
  know
• 32:42
  you're
• 32:42
  doing
• 32:42
  it
• 32:42
  for
• 32:43
  passion,
• 32:43
  I
• 32:43
  know
• 32:43
  you're
• 32:44
  doing
• 32:44
  it
• 32:44
  for
• 32:44
  the
• 32:45
  love
• 32:45
  of
• 32:45
  your
• 32:45
  children
• 32:45
  or
• 32:46
  grandchildren,
• 32:46
  I
• 32:47
  know
• 32:47
  that
• 32:47
  you're
• 32:47
  doing
• 32:47
  it
• 32:48
  for
• 32:48
  the
• 32:48
  love
• 32:48
  of
• 32:49
  your
• 32:49
  community.
• 32:50
  But
• 32:50
  at
• 32:50
  the
• 32:50
  end
• 32:51
  of
• 32:51
  the
• 32:51
  day,
• 32:51
  I
• 32:51
  still
• 32:52
  would
• 32:52
  like
• 32:52
  to
• 32:52
  encourage
• 32:53
  you
• 32:54
  to
• 32:54
  at
• 32:55
  least
• 32:55
  keep
• 32:56
  track
• 32:56
  of
• 32:56
  your
• 32:56
  hours.
• 32:57
  And
• 32:58
  you
• 32:59
  say,
• 32:59
  how
• 32:59
  do
• 32:59
  I
• 32:59
  know
• 32:59
  what
• 32:59
  to
• 33:00
  charge
• 33:00
  for
• 33:00
  an
• 33:00
  hourly
• 33:01
  rate?
• 33:01
  A
• 33:01
  lot
• 33:02
  of
• 33:02
  children's
• 33:02
  book
• 33:03
  authors
• 33:03
  are
• 33:04
  still
• 33:04
  working.
• 33:05
  So
• 33:05
  I
• 33:05
  say
• 33:06
  to
• 33:06
  them,
• 33:06
  figure
• 33:06
  out
• 33:07
  what
• 33:07
  you're
• 33:07
  asking
• 33:08
  someone
• 33:08
  to
• 33:08
  pay
• 33:09
  you
• 33:09
  an
• 33:09
  hour
• 33:10
  to
• 33:10
  work
• 33:10
  for
• 33:10
  them
• 33:11
  and
• 33:11
  just
• 33:11
  use
• 33:12
  that
• 33:13
  hourly
• 33:13
  rate
• 33:14
  as
• 33:14
  at
• 33:14
  least
• 33:15
  you're
• 33:15
  going
• 33:15
  in
• 33:15
  position.
• 33:16
  And
• 33:16
  then
• 33:16
  also
• 33:17
  figure
• 33:17
  out
• 33:17
  how
• 33:17
  many
• 33:18
  hours.
• 33:18
  Keep
• 33:19
  track
• 33:19
  of
• 33:19
  how
• 33:19
  many
• 33:20
  hours
• 33:20
  that
• 33:20
  you're
• 33:20
  putting
• 33:21
  into
• 33:21
  your
• 33:21
  adventure.
• 33:22
  Anyways,
• 33:23
  I
• 33:23
  digress
• 33:23
  there.
• 33:24
  But
• 33:24
  I
• 33:24
  just
• 33:24
  want
• 33:24
  people
• 33:25
  to
• 33:25
  understand
• 33:26
  that
• 33:27
  your
• 33:27
  dream
• 33:28
  team
• 33:28
  of
• 33:28
  helping
• 33:28
  you
• 33:29
  bring
• 33:29
  your
• 33:29
  book
• 33:30
  to
• 33:30
  market
• 33:31
  still
• 33:31
  comes
• 33:31
  at
• 33:32
  a
• 33:32
  cost.
• 33:32
  And
• 33:33
  you're
• 33:33
  paying
• 33:34
  for
• 33:34
  these
• 33:34
  services,
• 33:35
  so
• 33:35
  don't
• 33:36
  sell
• 33:36
  yourself
• 33:36
  short
• 33:37
  there.
• 33:38
  I
• 33:38
  got
• 33:38
  that
• 33:38
  off
• 33:38
  my
• 33:38
  chest.
• 33:39
  The
• 33:39
  one
• 33:40
  resource
• 33:40
  that
• 33:41
  we
• 33:41
  can't
• 33:41
  get
• 33:41
  more
• 33:42
  of
• 33:42
  is
• 33:42
  time.
• 33:43
  Just
• 33:43
  know
• 33:44
  how
• 33:44
  to
• 33:44
  spend
• 33:44
  it
• 33:45
  wisely.
• 33:45
  Absolutely.
• 33:47
  We
• 33:47
  talked
• 33:47
  about
• 33:48
  your
• 33:49
  website.
• 33:50
  Like
• 33:50
  you
• 33:50
  said,
• 33:51
  you're
• 33:51
  in
• 33:52
  it
• 33:52
  for
• 33:52
  the
• 33:52
  long
• 33:52
  term.
• 33:53
  So
• 33:53
  you
• 33:53
  help
• 33:53
  someone
• 33:54
  develop
• 33:54
  their
• 33:55
  website.
• 33:55
  You're
• 33:56
  there
• 33:56
  to
• 33:56
  help
• 33:56
  them
• 33:57
  to
• 33:57
  the
• 33:58
  next
• 33:58
  stage
• 33:58
  of
• 33:59
  the
• 33:59
  evolution
• 34:00
  of
• 34:01
  whatever
• 34:01
  that
• 34:01
  happens
• 34:02
  to
• 34:02
  be.
• 34:02
  In
• 34:03
  the
• 34:03
  beginning,
• 34:03
  you
• 34:03
  may
• 34:04
  not
• 34:04
  start
• 34:04
  with
• 34:04
  a
• 34:05
  lot
• 34:05
  of
• 34:05
  things.
• 34:06
  You
• 34:06
  may
• 34:06
  just
• 34:06
  start
• 34:07
  with
• 34:07
  a
• 34:07
  basic
• 34:07
  website
• 34:08
  you
• 34:08
  have
• 34:09
  links
• 34:10
  to.
• 34:10
  To
• 34:11
  your
• 34:11
  point,
• 34:11
  that
• 34:12
  will
• 34:12
  send
• 34:12
  people
• 34:12
  to
• 34:13
  either
• 34:14
  Amazon
• 34:14
  or
• 34:15
  Barnes
• 34:15
  and
• 34:15
  Noble
• 34:16
  or
• 34:17
  other
• 34:17
  online
• 34:18
  book
• 34:18
  retailers
• 34:19
  or
• 34:19
  the.
• 34:19
  Or
• 34:20
  you.
• 34:20
  Or
• 34:20
  they
• 34:21
  may
• 34:21
  go
• 34:21
  to
• 34:22
  a
• 34:22
  third
• 34:22
  party
• 34:22
  like
• 34:23
  we
• 34:23
  talked
• 34:23
  about
• 34:23
  with
• 34:24
  Printful,
• 34:24
  where
• 34:25
  you've
• 34:25
  taken
• 34:25
  your
• 34:26
  graphics
• 34:26
  from
• 34:27
  your
• 34:27
  book
• 34:27
  and
• 34:27
  you've
• 34:28
  imprinted
• 34:28
  them
• 34:29
  on
• 34:29
  a
• 34:29
  coffee
• 34:29
  mug
• 34:30
  and
• 34:31
  then
• 34:31
  they
• 34:31
  buy
• 34:32
  it
• 34:32
  from
• 34:32
  a
• 34:32
  third
• 34:32
  party
• 34:33
  because
• 34:33
  they
• 34:33
  really
• 34:33
  love
• 34:34
  the
• 34:34
  graphics
• 34:34
  and
• 34:34
  they'd
• 34:35
  like
• 34:35
  a
• 34:35
  coffee
• 34:35
  mug.
• 34:36
  I
• 34:36
  did
• 34:36
  exactly
• 34:37
  the
• 34:37
  same
• 34:37
  thing.
• 34:38
  I
• 34:38
  have
• 34:39
  a
• 34:39
  coffee
• 34:39
  mug
• 34:39
  with
• 34:40
  our
• 34:40
  podcast
• 34:42
  logos
• 34:43
  cover.
• 34:44
  And
• 34:44
  so
• 34:44
  when
• 34:45
  you
• 34:45
  go
• 34:45
  on
• 34:45
  to
• 34:45
  our
• 34:45
  podcast
• 34:46
  show,
• 34:46
  you'll
• 34:46
  see
• 34:47
  our
• 34:47
  cover
• 34:47
  logo.
• 34:48
  And
• 34:48
  in
• 34:48
  this
• 34:49
  case
• 34:49
  I
• 34:49
  put
• 34:49
  it
• 34:49
  on
• 34:50
  our
• 34:50
  coffee
• 34:50
  mug.
• 34:51
  And
• 34:52
  this
• 34:52
  was
• 34:52
  done
• 34:52
  by
• 34:52
  vistaprint.
• 34:53
  There's
• 34:54
  so
• 34:54
  many
• 34:54
  options
• 34:54
  to
• 34:55
  do
• 34:55
  that
• 34:55
  I
• 34:56
  want
• 34:56
  to
• 34:56
  talk
• 34:56
  about
• 34:57
  now.
• 34:57
  You've
• 34:58
  got
• 34:58
  your
• 34:58
  book
• 34:58
  up
• 34:59
  and
• 34:59
  running,
• 34:59
  you've
• 34:59
  done
• 35:00
  your
• 35:00
  launch
• 35:01
  and
• 35:02
  now
• 35:02
  and
• 35:03
  you
• 35:03
  had
• 35:03
  great
• 35:04
  initial
• 35:04
  first
• 35:05
  sales.
• 35:06
  Now
• 35:06
  you're
• 35:06
  trying
• 35:07
  to
• 35:07
  think,
• 35:07
  oh,
• 35:08
  how
• 35:08
  do
• 35:09
  I
• 35:09
  keep
• 35:09
  people
• 35:10
  coming
• 35:10
  back
• 35:10
  to
• 35:10
  my
• 35:11
  website?
• 35:11
  I'm
• 35:12
  going
• 35:12
  to
• 35:12
  throw
• 35:12
  some
• 35:13
  things
• 35:13
  out
• 35:13
  at
• 35:14
  you
• 35:14
  and
• 35:14
  maybe
• 35:14
  you
• 35:14
  can
• 35:15
  talk
• 35:15
  about
• 35:15
  it,
• 35:15
  David,
• 35:16
  and
• 35:16
  explain
• 35:16
  to
• 35:17
  people
• 35:17
  what
• 35:17
  it
• 35:17
  is.
• 35:17
  A
• 35:18
  lot
• 35:18
  of
• 35:18
  times
• 35:19
  you
• 35:19
  hear
• 35:19
  this
• 35:20
  time
• 35:21
  in
• 35:21
  time
• 35:21
  out,
• 35:22
  the
• 35:22
  first
• 35:22
  thing
• 35:22
  people
• 35:23
  say
• 35:23
  about
• 35:23
  when
• 35:23
  you
• 35:23
  have
• 35:24
  a
• 35:25
  website
• 35:25
  is
• 35:26
  what's
• 35:26
  your
• 35:26
  lead
• 35:26
  magnet?
• 35:27
  And
• 35:27
  you
• 35:27
  go,
• 35:28
  lead
• 35:28
  magnet?
• 35:28
  What
• 35:29
  the
• 35:29
  heck
• 35:29
  is
• 35:29
  a
• 35:29
  lead
• 35:30
  magnet?
• 35:30
  So
• 35:30
  can
• 35:31
  you
• 35:31
  give
• 35:31
  us
• 35:31
  a
• 35:31
  little
• 35:32
  idea
• 35:33
  of
• 35:33
  what
• 35:33
  a
• 35:33
  lead
• 35:33
  magnet
• 35:34
  is
• 35:34
  and
• 35:34
  how
• 35:34
  do
• 35:34
  you
• 35:35
  use
• 35:35
  that?
• 35:36
  So
• 35:36
  a
• 35:36
  lead
• 35:36
  magnet
• 35:37
  will
• 35:37
  be
• 35:37
  what
• 35:38
  you
• 35:38
  are
• 35:38
  trying
• 35:38
  to
• 35:39
  attract
• 35:40
  customers
• 35:40
  with.
• 35:41
  Like
• 35:41
  a
• 35:41
  lot
• 35:41
  of
• 35:42
  times
• 35:42
  you
• 35:43
  will
• 35:43
  see
• 35:43
  websites
• 35:44
  that
• 35:45
  say,
• 35:45
  hey,
• 35:46
  if
• 35:46
  you
• 35:46
  give
• 35:46
  me
• 35:46
  your
• 35:47
  email
• 35:47
  address,
• 35:47
  you
• 35:48
  can
• 35:48
  get
• 35:48
  this
• 35:48
  free
• 35:49
  like
• 35:50
  white
• 35:50
  paper
• 35:51
  that
• 35:51
  will
• 35:51
  explain
• 35:52
  a
• 35:52
  topic
• 35:53
  to
• 35:53
  you.
• 35:53
  And
• 35:54
  obviously
• 35:55
  with
• 35:55
  a
• 35:55
  children's
• 35:55
  book
• 35:56
  author,
• 35:56
  you're
• 35:56
  not
• 35:56
  necessarily
• 35:57
  going
• 35:57
  to
• 35:58
  give
• 35:58
  this
• 35:59
  in
• 35:59
  depth
• 36:00
  report
• 36:00
  about
• 36:01
  something,
• 36:01
  but
• 36:01
  you
• 36:02
  could
• 36:02
  offer
• 36:03
  like
• 36:04
  exclusive
• 36:05
  downloads
• 36:06
  or
• 36:06
  an
• 36:06
  exclusive
• 36:07
  item
• 36:08
  for
• 36:08
  joining
• 36:09
  your
• 36:09
  newsletter
• 36:10
  or
• 36:11
  email
• 36:11
  club
• 36:11
  or
• 36:11
  whatever
• 36:12
  you
• 36:12
  want
• 36:12
  to
• 36:12
  call
• 36:12
  it.
• 36:13
  There
• 36:13
  you
• 36:14
  could
• 36:15
  offer
• 36:15
  a
• 36:16
  discount
• 36:16
  code
• 36:16
  for
• 36:17
  joining
• 36:17
  your
• 36:18
  email
• 36:18
  list.
• 36:19
  Like
• 36:19
  just
• 36:19
  something
• 36:20
  that
• 36:20
  incentivizes
• 36:21
  a
• 36:21
  customer
• 36:22
  to
• 36:22
  want
• 36:23
  to
• 36:23
  either
• 36:24
  shop
• 36:24
  on
• 36:24
  your
• 36:24
  website
• 36:25
  or
• 36:26
  kind
• 36:26
  of
• 36:26
  know
• 36:27
  more
• 36:27
  or
• 36:27
  keep
• 36:27
  in
• 36:28
  touch
• 36:28
  with
• 36:28
  you.
• 36:29
  And
• 36:29
  that
• 36:29
  just
• 36:30
  so
• 36:30
  everyone
• 36:30
  knows,
• 36:31
  if
• 36:31
  you
• 36:31
  go
• 36:32
  to
• 36:32
  our
• 36:32
  website,
• 36:32
  which
• 36:33
  is
• 36:33
  cabooserockymountainbear.com
• 36:35
  the
• 36:36
  first
• 36:36
  thing
• 36:36
  that'll
• 36:37
  happen,
• 36:37
  you'll
• 36:37
  come
• 36:38
  to
• 36:38
  our
• 36:38
  homepage.
• 36:39
  But
• 36:39
  within
• 36:39
  a
• 36:40
  matter
• 36:40
  of
• 36:40
  seconds
• 36:41
  there'll
• 36:42
  be
• 36:42
  a
• 36:42
  pop
• 36:42
  up.
• 36:43
  And
• 36:43
  that
• 36:43
  pop
• 36:44
  up
• 36:44
  is
• 36:44
  to
• 36:44
  the
• 36:44
  lead
• 36:45
  magnet
• 36:45
  that
• 36:45
  Dave
• 36:45
  is
• 36:46
  describing.
• 36:47
  We
• 36:47
  have
• 36:47
  these
• 36:47
  activity
• 36:48
  pages
• 36:49
  that
• 36:49
  are
• 36:50
  for
• 36:50
  a
• 36:50
  free
• 36:50
  download.
• 36:51
  So
• 36:51
  you
• 36:51
  enter
• 36:52
  your
• 36:52
  email
• 36:53
  address
• 36:53
  and
• 36:54
  you
• 36:54
  get
• 36:54
  a
• 36:54
  set
• 36:54
  of
• 36:55
  four
• 36:55
  pages
• 36:56
  that
• 36:57
  give
• 36:57
  you
• 36:57
  access
• 36:58
  to
• 36:58
  creating
• 36:59
  your
• 36:59
  own
• 37:00
  children's
• 37:01
  book
• 37:01
  and
• 37:01
  having
• 37:02
  some
• 37:02
  fun
• 37:02
  with
• 37:02
  it.
• 37:02
  Just
• 37:03
  to
• 37:03
  give
• 37:03
  you
• 37:03
  an
• 37:03
  example,
• 37:04
  and
• 37:04
  I
• 37:04
  think
• 37:04
  Terry
• 37:05
  does,
• 37:05
  she
• 37:06
  has
• 37:06
  some
• 37:07
  activity
• 37:07
  pages
• 37:07
  also
• 37:08
  on
• 37:08
  yeah,
• 37:08
  there's.
• 37:09
  We've
• 37:09
  been
• 37:09
  making
• 37:10
  activity
• 37:10
  pages
• 37:11
  for
• 37:12
  her
• 37:12
  book
• 37:12
  that
• 37:13
  was.
• 37:13
  Came
• 37:13
  out
• 37:14
  prior
• 37:14
  and
• 37:14
  her
• 37:15
  newest
• 37:15
  book
• 37:15
  that
• 37:15
  comes
• 37:16
  out
• 37:16
  later
• 37:16
  this
• 37:16
  month.
• 37:17
  I
• 37:17
  think
• 37:17
  it's
• 37:17
  a
• 37:17
  great
• 37:17
  thing,
• 37:18
  great
• 37:18
  resource
• 37:18
  for
• 37:19
  teachers
• 37:19
  and
• 37:19
  kids.
• 37:20
  And
• 37:20
  so
• 37:21
  just
• 37:21
  to
• 37:21
  explain
• 37:21
  too,
• 37:22
  generally
• 37:22
  a
• 37:22
  lead
• 37:23
  magnet
• 37:23
  is
• 37:23
  a
• 37:24
  digital
• 37:24
  download.
• 37:25
  Like
• 37:25
  you're
• 37:25
  not
• 37:25
  sending
• 37:26
  somebody
• 37:26
  a
• 37:27
  physical
• 37:27
  product.
• 37:27
  Correct?
• 37:28
  Correct.
• 37:29
  That
• 37:29
  would
• 37:29
  be
• 37:30
  really
• 37:30
  cost
• 37:30
  prohibitive.
• 37:31
  I
• 37:31
  wouldn't
• 37:32
  say
• 37:32
  to
• 37:33
  do
• 37:33
  that.
• 37:33
  There's
• 37:33
  so
• 37:33
  many
• 37:33
  options
• 37:34
  that
• 37:34
  you
• 37:34
  could
• 37:34
  send
• 37:34
  people
• 37:35
  things
• 37:35
  digitally
• 37:36
  now
• 37:36
  that
• 37:36
  it's
• 37:36
  such
• 37:37
  an
• 37:37
  easy
• 37:38
  thing
• 37:38
  to
• 37:38
  do
• 37:39
  and
• 37:39
  doesn't
• 37:40
  really
• 37:40
  cost
• 37:40
  a
• 37:40
  whole
• 37:40
  lot.
• 37:41
  It's
• 37:41
  a
• 37:41
  great
• 37:42
  way
• 37:42
  to
• 37:42
  go.
• 37:43
  Now
• 37:43
  talk
• 37:44
  to
• 37:44
  us
• 37:44
  about
• 37:45
  adding
• 37:46
  audio
• 37:48
  or
• 37:48
  adding
• 37:48
  video
• 37:49
  to
• 37:49
  your
• 37:49
  website.
• 37:50
  And
• 37:50
  the
• 37:50
  reason
• 37:50
  I
• 37:51
  ask
• 37:51
  that
• 37:51
  is
• 37:51
  for
• 37:52
  a
• 37:52
  couple
• 37:52
  of
• 37:52
  reasons.
• 37:52
  But
• 37:53
  explain
• 37:53
  to
• 37:53
  us
• 37:54
  how
• 37:54
  you
• 37:55
  as
• 37:55
  a
• 37:55
  website
• 37:56
  designer
• 37:56
  would
• 37:56
  say
• 37:57
  to
• 37:57
  a
• 37:57
  children's
• 37:58
  book
• 37:58
  author,
• 37:59
  you
• 37:59
  know
• 37:59
  what
• 37:59
  I
• 37:59
  think
• 37:59
  you
• 37:59
  should
• 38:00
  do?
• 38:00
  You
• 38:00
  should
• 38:00
  add
• 38:01
  some
• 38:01
  audio
• 38:02
  or
• 38:02
  you
• 38:02
  should
• 38:02
  add
• 38:03
  some
• 38:03
  video.
• 38:04
  Why
• 38:04
  would
• 38:04
  you
• 38:04
  say
• 38:05
  that?
• 38:05
  I
• 38:06
  would
• 38:06
  say
• 38:07
  we
• 38:08
  would
• 38:08
  want
• 38:08
  to
• 38:08
  figure
• 38:08
  out
• 38:09
  what
• 38:09
  your
• 38:10
  intent
• 38:10
  with
• 38:10
  it
• 38:10
  is.
• 38:11
  Are
• 38:11
  we.
• 38:12
  Are
• 38:12
  you
• 38:13
  giving
• 38:13
  talks?
• 38:14
  Are
• 38:14
  you
• 38:14
  giving
• 38:15
  interviews?
• 38:16
  And
• 38:16
  depending
• 38:17
  on
• 38:17
  what
• 38:17
  your
• 38:17
  intent
• 38:18
  is,
• 38:18
  would
• 38:19
  say
• 38:19
  how
• 38:19
  we
• 38:19
  want
• 38:19
  to.
• 38:20
  How
• 38:21
  we
• 38:21
  want
• 38:21
  to
• 38:22
  navigate
• 38:22
  people
• 38:23
  with
• 38:23
  it.
• 38:23
  If
• 38:23
  you
• 38:24
  are
• 38:24
  giving
• 38:25
  your
• 38:25
  own
• 38:25
  podcast,
• 38:26
  we
• 38:26
  would
• 38:26
  develop
• 38:27
  a
• 38:27
  page
• 38:27
  that's
• 38:28
  just
• 38:28
  about
• 38:28
  podcasts
• 38:29
  and
• 38:29
  you
• 38:29
  have
• 38:29
  your
• 38:30
  audio.
• 38:30
  Or
• 38:30
  if
• 38:31
  you
• 38:31
  do
• 38:31
  it
• 38:31
  visually,
• 38:32
  we
• 38:33
  would
• 38:33
  host
• 38:34
  your
• 38:34
  videos
• 38:34
  on
• 38:35
  there
• 38:35
  so
• 38:35
  people
• 38:36
  could
• 38:36
  easily
• 38:36
  see
• 38:37
  all
• 38:37
  of
• 38:37
  your
• 38:37
  episodes
• 38:38
  or
• 38:38
  all
• 38:38
  of
• 38:39
  your
• 38:39
  posts.
• 38:40
  If
• 38:40
  you
• 38:40
  are
• 38:40
  thinking
• 38:42
  like
• 38:42
  you
• 38:42
  want
• 38:42
  to
• 38:43
  give
• 38:44
  an
• 38:44
  audio
• 38:45
  talk,
• 38:46
  maybe
• 38:46
  instead
• 38:47
  of
• 38:47
  writing
• 38:47
  an
• 38:47
  article,
• 38:48
  you
• 38:48
  are
• 38:49
  talking
• 38:49
  about
• 38:49
  a
• 38:50
  topic,
• 38:50
  we
• 38:50
  could
• 38:51
  have
• 38:51
  it
• 38:51
  lean
• 38:53
  and
• 38:53
  live
• 38:53
  on
• 38:54
  your
• 38:54
  website
• 38:54
  that
• 38:54
  way.
• 38:55
  So
• 38:55
  there's
• 38:55
  a
• 38:55
  lot
• 38:55
  of
• 38:56
  options
• 38:56
  in
• 38:57
  that
• 38:57
  manner.
• 38:57
  It
• 38:58
  depends
• 38:58
  on
• 38:58
  what
• 38:58
  your
• 38:58
  intent
• 38:59
  is
• 38:59
  with
• 38:59
  it.
• 39:00
  But
• 39:00
  there's
• 39:00
  so
• 39:00
  many
• 39:00
  options
• 39:01
  digitally.
• 39:02
  So
• 39:02
  any
• 39:03
  way
• 39:03
  you
• 39:03
  feel
• 39:04
  comfortable
• 39:04
  getting
• 39:05
  information
• 39:05
  out,
• 39:06
  we
• 39:06
  can
• 39:06
  make
• 39:06
  happen.
• 39:07
  Just
• 39:07
  depends
• 39:07
  what
• 39:08
  you
• 39:08
  want
• 39:09
  to
• 39:09
  do
• 39:09
  with
• 39:09
  it.
• 39:09
  And
• 39:10
  it
• 39:10
  isn't
• 39:10
  cost
• 39:11
  prohibitive
• 39:11
  to
• 39:11
  do,
• 39:12
  correct?
• 39:12
  No.
• 39:13
  We
• 39:13
  make
• 39:13
  files.
• 39:14
  We
• 39:14
  can.
• 39:15
  There's
• 39:16
  so
• 39:16
  many
• 39:16
  ways
• 39:16
  to
• 39:16
  get
• 39:17
  them
• 39:17
  uploaded.
• 39:18
  There's
• 39:18
  so
• 39:18
  many
• 39:18
  ways
• 39:19
  to
• 39:19
  do
• 39:19
  it.
• 39:19
  It's
• 39:20
  not
• 39:20
  as
• 39:20
  big
• 39:20
  of
• 39:20
  a
• 39:20
  lift
• 39:21
  as
• 39:21
  it
• 39:21
  would
• 39:21
  seem.
• 39:22
  I
• 39:22
  want
• 39:23
  to
• 39:23
  pick
• 39:23
  up
• 39:23
  on
• 39:23
  that
• 39:24
  because
• 39:24
  I
• 39:24
  just
• 39:24
  want
• 39:25
  to
• 39:25
  expand
• 39:25
  on
• 39:25
  it
• 39:26
  with
• 39:26
  what
• 39:26
  David's
• 39:26
  talking
• 39:27
  about.
• 39:27
  A
• 39:28
  prime
• 39:28
  example
• 39:28
  is
• 39:29
  when
• 39:29
  we
• 39:29
  first
• 39:29
  launched
• 39:30
  our
• 39:30
  book.
• 39:30
  We
• 39:31
  were
• 39:31
  very
• 39:31
  fortunate.
• 39:32
  We
• 39:32
  got
• 39:32
  written
• 39:33
  up
• 39:33
  in
• 39:33
  the
• 39:33
  local
• 39:34
  newspaper
• 39:35
  and
• 39:36
  so
• 39:36
  we
• 39:36
  added
• 39:37
  that
• 39:37
  to
• 39:37
  our
• 39:37
  website.
• 39:38
  We
• 39:39
  were
• 39:39
  asked
• 39:39
  to
• 39:40
  come
• 39:40
  and
• 39:40
  speak
• 39:40
  on
• 39:41
  a
• 39:41
  couple
• 39:41
  of
• 39:41
  radio
• 39:42
  programs.
• 39:43
  We
• 39:43
  added
• 39:43
  that
• 39:44
  to
• 39:44
  our
• 39:44
  website.
• 39:45
  We
• 39:45
  then
• 39:45
  we
• 39:46
  realized
• 39:46
  there
• 39:47
  was
• 39:47
  value
• 39:47
  in
• 39:47
  actually
• 39:48
  adding
• 39:49
  our
• 39:49
  book
• 39:49
  reviews.
• 39:50
  We
• 39:50
  Were
• 39:50
  getting
• 39:51
  five
• 39:51
  star
• 39:51
  book
• 39:52
  reviews
• 39:52
  and
• 39:52
  we're
• 39:53
  better
• 39:53
  to
• 39:54
  host
• 39:54
  them
• 39:54
  than
• 39:54
  on
• 39:55
  your
• 39:55
  website
• 39:55
  and
• 39:56
  have
• 39:56
  them
• 39:56
  kind
• 39:56
  of
• 39:57
  scrolling
• 39:57
  or
• 39:57
  whatever.
• 39:58
  And
• 39:59
  then
• 39:59
  in
• 39:59
  today's
• 40:00
  world,
• 40:00
  we
• 40:01
  actually
• 40:01
  had
• 40:01
  one
• 40:02
  of
• 40:02
  our
• 40:02
  folks
• 40:03
  who
• 40:03
  bought
• 40:03
  our
• 40:03
  book,
• 40:04
  she
• 40:04
  actually
• 40:05
  left
• 40:05
  us
• 40:06
  a
• 40:06
  video
• 40:06
  review.
• 40:07
  She's
• 40:08
  such
• 40:08
  a
• 40:08
  cute
• 40:08
  little
• 40:09
  thing
• 40:09
  and
• 40:09
  she
• 40:09
  did
• 40:09
  an
• 40:10
  awesome
• 40:10
  job.
• 40:11
  And
• 40:11
  we
• 40:11
  thought,
• 40:11
  oh,
• 40:12
  we
• 40:12
  can't
• 40:12
  let
• 40:13
  this
• 40:13
  go.
• 40:13
  Not
• 40:14
  at
• 40:14
  all.
• 40:14
  Yeah.
• 40:14
  So
• 40:15
  we
• 40:15
  added
• 40:15
  the
• 40:16
  video
• 40:17
  review
• 40:18
  onto
• 40:18
  our
• 40:18
  website.
• 40:19
  So
• 40:19
  I'm
• 40:19
  just
• 40:20
  trying
• 40:20
  to
• 40:21
  get
• 40:21
  everyone
• 40:21
  to
• 40:22
  realize
• 40:22
  that
• 40:23
  it
• 40:23
  doesn't
• 40:23
  have
• 40:23
  to
• 40:24
  be
• 40:24
  cost
• 40:24
  prohibitive
• 40:25
  and
• 40:25
  you
• 40:25
  get
• 40:26
  to
• 40:26
  take
• 40:26
  that
• 40:26
  flattery
• 40:27
  about
• 40:28
  your
• 40:28
  product
• 40:29
  and
• 40:29
  put
• 40:29
  it
• 40:29
  right
• 40:30
  on
• 40:30
  your
• 40:30
  website.
• 40:31
  Yeah,
• 40:31
  that's
• 40:32
  a
• 40:32
  great
• 40:32
  example.
• 40:32
  Right,
• 40:33
  like
• 40:33
  the
• 40:34
  a
• 40:34
  video
• 40:34
  review
• 40:35
  like
• 40:35
  that.
• 40:35
  If
• 40:35
  you
• 40:35
  have
• 40:36
  raving
• 40:37
  fans,
• 40:37
  no
• 40:37
  matter
• 40:38
  how
• 40:38
  they
• 40:38
  leave
• 40:38
  it,
• 40:38
  it's
• 40:39
  easy
• 40:39
  to
• 40:39
  incorporate
• 40:40
  reviews.
• 40:40
  A
• 40:40
  video
• 40:40
  review
• 40:41
  is
• 40:41
  awesome.
• 40:41
  Especially
• 40:42
  if
• 40:42
  it's
• 40:42
  a
• 40:42
  kid
• 40:42
  doing
• 40:43
  it.
• 40:43
  Like
• 40:43
  kids
• 40:44
  and
• 40:44
  pets.
• 40:44
  That's
• 40:45
  an
• 40:45
  instant
• 40:45
  winner
• 40:46
  on
• 40:46
  the
• 40:46
  Internet.
• 40:47
  Absolutely.
• 40:47
  I
• 40:48
  just
• 40:48
  want
• 40:48
  everybody
• 40:48
  understand
• 40:49
  that
• 40:50
  again
• 40:51
  is
• 40:51
  David
• 40:52
  can
• 40:52
  do
• 40:52
  that
• 40:52
  with
• 40:53
  your
• 40:53
  website
• 40:53
  and
• 40:54
  it
• 40:54
  doesn't
• 40:54
  have
• 40:54
  to
• 40:54
  be
• 40:55
  cost
• 40:55
  prohibitive.
• 40:56
  And
• 40:56
  like
• 40:56
  I
• 40:57
  said
• 40:57
  earlier,
• 40:57
  you
• 40:58
  know
• 40:58
  what,
• 40:58
  save
• 40:59
  up
• 40:59
  a
• 40:59
  few
• 40:59
  things.
• 41:00
  Maybe
• 41:00
  save
• 41:01
  your
• 41:01
  little
• 41:02
  basket
• 41:02
  of
• 41:03
  items
• 41:03
  that
• 41:03
  you
• 41:03
  want
• 41:03
  David
• 41:04
  to
• 41:04
  work
• 41:04
  on
• 41:04
  so
• 41:05
  that
• 41:05
  when
• 41:05
  he
• 41:05
  goes
• 41:05
  to
• 41:05
  work
• 41:06
  it
• 41:06
  isn't
• 41:06
  a
• 41:06
  three
• 41:07
  minute
• 41:07
  job.
• 41:07
  He's.
• 41:08
  You've
• 41:08
  given
• 41:08
  him
• 41:09
  15
• 41:09
  minutes
• 41:10
  or
• 41:10
  a
• 41:10
  half
• 41:10
  an
• 41:10
  hour
• 41:11
  or
• 41:11
  an
• 41:11
  hour
• 41:11
  worth
• 41:12
  of
• 41:12
  work
• 41:13
  to
• 41:13
  make
• 41:13
  improvements
• 41:14
  to
• 41:14
  your
• 41:14
  website.
• 41:15
  I
• 41:15
  notice
• 41:16
  people
• 41:17
  talk
• 41:17
  about
• 41:18
  this
• 41:18
  is
• 41:18
  what
• 41:19
  I
• 41:19
  want
• 41:19
  to
• 41:19
  jump
• 41:19
  into
• 41:20
  this,
• 41:20
  into
• 41:20
  the
• 41:21
  store
• 41:21
  aspect
• 41:21
  of
• 41:22
  it,
• 41:22
  the
• 41:22
  third
• 41:23
  party
• 41:23
  store.
• 41:23
  Because
• 41:24
  I
• 41:24
  know
• 41:24
  a
• 41:24
  lot
• 41:24
  of
• 41:25
  people
• 41:25
  use
• 41:25
  their
• 41:26
  website
• 41:26
  to
• 41:27
  sell
• 41:27
  directly
• 41:28
  from
• 41:28
  their
• 41:28
  website
• 41:29
  and
• 41:29
  ship,
• 41:30
  like
• 41:30
  you
• 41:30
  said,
• 41:30
  their
• 41:31
  books
• 41:31
  or
• 41:32
  stickers
• 41:33
  or
• 41:33
  bookmarks
• 41:34
  directly
• 41:35
  from
• 41:35
  their
• 41:36
  home
• 41:37
  office
• 41:37
  to
• 41:37
  the,
• 41:38
  to
• 41:38
  the
• 41:38
  reader.
• 41:39
  But
• 41:40
  let's
• 41:40
  talk
• 41:40
  about
• 41:41
  third
• 41:42
  party.
• 41:42
  So
• 41:43
  let's
• 41:43
  talk
• 41:43
  about
• 41:44
  Printful
• 41:44
  or
• 41:45
  Shopify.
• 41:46
  Explain
• 41:47
  a
• 41:47
  little
• 41:47
  bit
• 41:47
  more
• 41:47
  about.
• 41:48
  If
• 41:48
  I
• 41:48
  came
• 41:49
  to
• 41:49
  you
• 41:49
  and
• 41:49
  I
• 41:49
  said,
• 41:49
  David,
• 41:50
  you
• 41:50
  know
• 41:50
  what,
• 41:50
  I
• 41:50
  want
• 41:50
  to
• 41:51
  incorporate
• 41:51
  Printful,
• 41:52
  I
• 41:52
  want
• 41:52
  to
• 41:53
  incorporate
• 41:53
  Shopify
• 41:54
  into
• 41:54
  my
• 41:55
  website.
• 41:56
  But
• 41:56
  how
• 41:56
  do
• 41:56
  I
• 41:56
  do
• 41:57
  that?
• 41:57
  A
• 41:58
  vendor
• 41:58
  like
• 41:58
  Printful
• 41:59
  is
• 41:59
  integrated
• 42:00
  through
• 42:01
  a
• 42:01
  website
• 42:01
  builder
• 42:02
  called
• 42:02
  Squarespace.
• 42:03
  Squarespace
• 42:04
  is
• 42:04
  a
• 42:04
  very
• 42:04
  excellent
• 42:06
  template
• 42:06
  based
• 42:07
  website
• 42:08
  builder.
• 42:09
  It's
• 42:10
  a
• 42:10
  good
• 42:10
  one
• 42:10
  to
• 42:11
  use
• 42:11
  for
• 42:12
  authors
• 42:13
  that
• 42:13
  still
• 42:13
  want
• 42:14
  to
• 42:14
  have
• 42:14
  a
• 42:14
  little
• 42:14
  bit
• 42:14
  of
• 42:14
  control
• 42:15
  because
• 42:15
  it's
• 42:15
  easier
• 42:16
  to
• 42:16
  make
• 42:17
  edits
• 42:17
  and
• 42:18
  changes
• 42:18
  on
• 42:18
  your
• 42:18
  own
• 42:19
  without
• 42:19
  being
• 42:19
  too
• 42:20
  daunting.
• 42:20
  Like
• 42:21
  my
• 42:22
  standard
• 42:22
  for
• 42:22
  websites
• 42:23
  is
• 42:23
  WordPress.
• 42:24
  But
• 42:24
  it
• 42:24
  can
• 42:25
  be
• 42:25
  very
• 42:25
  daunting
• 42:26
  to
• 42:26
  work
• 42:26
  with
• 42:27
  and
• 42:27
  it's
• 42:27
  tough
• 42:27
  to
• 42:28
  hand
• 42:28
  the
• 42:28
  keys
• 42:28
  over
• 42:28
  to
• 42:29
  that
• 42:29
  and
• 42:29
  feel
• 42:30
  like
• 42:30
  an
• 42:31
  author
• 42:31
  or
• 42:32
  a
• 42:32
  business
• 42:32
  Owner
• 42:33
  has
• 42:33
  some
• 42:34
  understanding
• 42:34
  of
• 42:34
  it,
• 42:34
  whereas
• 42:35
  a
• 42:35
  squarespace
• 42:36
  is
• 42:36
  a
• 42:36
  little
• 42:36
  more
• 42:36
  intuitive.
• 42:38
  So
• 42:38
  with
• 42:38
  their
• 42:39
  integration
• 42:40
  they
• 42:40
  have
• 42:40
  Printful,
• 42:41
  which
• 42:41
  is
• 42:42
  a
• 42:44
  dropshipping
• 42:44
  vendor.
• 42:45
  They
• 42:45
  will
• 42:46
  print
• 42:46
  orders
• 42:47
  on
• 42:47
  demand.
• 42:48
  They
• 42:48
  break
• 42:48
  down
• 42:48
  all
• 42:49
  the
• 42:49
  costs
• 42:49
  for
• 42:49
  you
• 42:50
  right
• 42:50
  away
• 42:50
  so
• 42:51
  then
• 42:51
  you
• 42:51
  can
• 42:51
  figure
• 42:51
  out
• 42:52
  what
• 42:52
  you
• 42:52
  want
• 42:52
  to
• 42:52
  sell
• 42:53
  it
• 42:53
  at
• 42:53
  to
• 42:53
  still
• 42:53
  make
• 42:54
  a
• 42:54
  comfortable
• 42:55
  margin
• 42:55
  on.
• 42:55
  And
• 42:56
  it's
• 42:56
  a
• 42:57
  wonderful
• 42:57
  way
• 42:57
  to
• 42:58
  offer
• 42:58
  some
• 42:59
  new
• 42:59
  items
• 42:59
  to
• 43:00
  customers
• 43:00
  without
• 43:01
  feeling
• 43:02
  like
• 43:02
  you
• 43:02
  have
• 43:02
  to
• 43:02
  order
• 43:03
  boxes
• 43:03
  of
• 43:04
  shirts
• 43:04
  or
• 43:04
  mugs
• 43:05
  and
• 43:05
  figure
• 43:05
  out
• 43:05
  where
• 43:05
  to
• 43:05
  store
• 43:06
  them
• 43:06
  and
• 43:06
  hold
• 43:07
  on
• 43:07
  em.
• 43:07
  And
• 43:07
  then.
• 43:07
  Yeah,
• 43:08
  so
• 43:08
  you're
• 43:08
  tying
• 43:09
  no
• 43:09
  inventory,
• 43:10
  correct?
• 43:10
  Yeah,
• 43:11
  exactly.
• 43:11
  You
• 43:11
  don't
• 43:11
  tie
• 43:12
  up
• 43:12
  inventory,
• 43:12
  you're
• 43:13
  not
• 43:13
  tying
• 43:13
  up
• 43:14
  cash
• 43:14
  on
• 43:15
  it.
• 43:15
  You're
• 43:15
  just,
• 43:16
  if
• 43:16
  somebody
• 43:16
  wants
• 43:16
  it,
• 43:17
  they
• 43:17
  can
• 43:17
  order
• 43:17
  it.
• 43:17
  It
• 43:17
  gets
• 43:18
  fulfilled
• 43:18
  and
• 43:18
  it's
• 43:19
  very
• 43:19
  little
• 43:19
  risk
• 43:20
  to
• 43:20
  you.
• 43:21
  It's.
• 43:21
  I
• 43:21
  think
• 43:21
  it's
• 43:21
  a
• 43:22
  wonderful
• 43:22
  solution.
• 43:23
  And
• 43:23
  then
• 43:23
  if
• 43:23
  you
• 43:24
  find
• 43:24
  a
• 43:25
  product
• 43:25
  that
• 43:26
  like,
• 43:26
  oh,
• 43:27
  I
• 43:27
  saw
• 43:27
  that
• 43:27
  people
• 43:28
  really
• 43:28
  love
• 43:28
  mugs,
• 43:29
  then
• 43:29
  maybe
• 43:29
  you
• 43:29
  can
• 43:30
  shop
• 43:30
  around
• 43:31
  to
• 43:31
  order
• 43:32
  a
• 43:32
  few
• 43:32
  cases
• 43:32
  of
• 43:33
  it
• 43:33
  at
• 43:33
  an
• 43:33
  even
• 43:33
  better
• 43:34
  rate
• 43:34
  and
• 43:34
  try
• 43:34
  and
• 43:35
  sell
• 43:35
  them
• 43:35
  differently.
• 43:35
  But
• 43:36
  I
• 43:36
  think
• 43:36
  it
• 43:37
  is
• 43:37
  a
• 43:37
  wonderful
• 43:37
  way
• 43:38
  to
• 43:38
  dip
• 43:39
  your
• 43:39
  toes
• 43:39
  into
• 43:39
  selling
• 43:40
  merchandise.
• 43:41
  And
• 43:41
  a
• 43:42
  platform
• 43:42
  like
• 43:42
  Shopify
• 43:44
  is
• 43:45
  great.
• 43:45
  If
• 43:45
  you
• 43:46
  are
• 43:46
  totally
• 43:47
  into
• 43:48
  E
• 43:48
  commerce,
• 43:49
  they're
• 43:49
  a
• 43:49
  lot
• 43:49
  like
• 43:50
  WordPress
• 43:50
  where
• 43:50
  there's
• 43:51
  a
• 43:51
  lot
• 43:51
  of
• 43:51
  integrations
• 43:52
  and
• 43:52
  plugins
• 43:53
  that
• 43:53
  you
• 43:53
  could
• 43:54
  do
• 43:54
  to
• 43:55
  customize
• 43:56
  things.
• 43:56
  It
• 43:57
  all
• 43:57
  depends
• 43:57
  on
• 43:57
  what
• 43:58
  avenue
• 43:58
  you
• 43:58
  want
• 43:58
  to
• 43:58
  go
• 43:58
  in.
• 43:59
  But
• 43:59
  Shopify
• 43:59
  is
• 44:00
  like
• 44:00
  a
• 44:00
  industry
• 44:01
  leader
• 44:01
  for
• 44:02
  a
• 44:02
  lot
• 44:02
  of
• 44:02
  E
• 44:02
  commerce
• 44:03
  stores
• 44:04
  now.
• 44:04
  Just
• 44:04
  so
• 44:04
  everyone
• 44:05
  understands,
• 44:06
  Printful
• 44:07
  or
• 44:07
  Shopify
• 44:08
  all
• 44:08
  have
• 44:09
  a
• 44:09
  monthly
• 44:09
  charge.
• 44:11
  Yes,
• 44:12
  Shopify
• 44:12
  does.
• 44:13
  So
• 44:13
  that's
• 44:13
  essentially
• 44:14
  same
• 44:15
  thing
• 44:15
  with
• 44:15
  Squarespace.
• 44:16
  Like
• 44:16
  you'll
• 44:16
  have
• 44:17
  charges,
• 44:17
  you
• 44:18
  can
• 44:18
  get
• 44:18
  a
• 44:18
  discount
• 44:19
  if
• 44:19
  you
• 44:19
  just
• 44:19
  pay
• 44:19
  for
• 44:19
  the
• 44:20
  whole
• 44:20
  year.
• 44:20
  But
• 44:20
  it's
• 44:21
  cost
• 44:22
  of
• 44:22
  hosting
• 44:23
  and
• 44:24
  living.
• 44:24
  With
• 44:24
  your
• 44:24
  website,
• 44:25
  it's
• 44:25
  hosting
• 44:26
  your,
• 44:26
  that
• 44:26
  particular
• 44:27
  page
• 44:27
  of
• 44:28
  your
• 44:28
  merchandise.
• 44:29
  Yeah,
• 44:29
  that's
• 44:30
  primarily
• 44:31
  what
• 44:31
  you're
• 44:31
  paying
• 44:31
  for.
• 44:32
  Yes.
• 44:33
  Yeah.
• 44:33
  Okay.
• 44:34
  And
• 44:34
  I
• 44:34
  think
• 44:35
  the
• 44:35
  other
• 44:35
  thing,
• 44:35
  when
• 44:36
  Terry
• 44:36
  told
• 44:36
  me
• 44:36
  about
• 44:37
  Printful
• 44:38
  and
• 44:39
  I
• 44:39
  had
• 44:40
  known
• 44:40
  about
• 44:40
  Shopify,
• 44:41
  but
• 44:41
  when
• 44:41
  I
• 44:41
  checked
• 44:41
  into
• 44:42
  Printful
• 44:42
  at
• 44:42
  the
• 44:42
  time
• 44:43
  you
• 44:44
  had
• 44:44
  to
• 44:44
  handle
• 44:44
  all
• 44:45
  the
• 44:45
  money
• 44:46
  on
• 44:46
  your
• 44:47
  end
• 44:47
  versus
• 44:48
  Shopify
• 44:49
  was
• 44:49
  a
• 44:50
  one
• 44:50
  stop
• 44:50
  shop.
• 44:51
  So
• 44:51
  they
• 44:51
  handled
• 44:52
  everything
• 44:53
  and
• 44:53
  they
• 44:53
  just
• 44:53
  put
• 44:53
  the
• 44:54
  money
• 44:54
  in
• 44:54
  your
• 44:54
  bank
• 44:54
  account.
• 44:55
  I'm
• 44:55
  not
• 44:56
  sure
• 44:56
  if
• 44:56
  that's
• 44:56
  changed
• 44:57
  or
• 44:57
  would
• 44:58
  you
• 44:58
  know,
• 44:58
  David,
• 44:59
  I
• 44:59
  would
• 44:59
  have.
• 44:59
  To
• 45:00
  double
• 45:00
  check
• 45:00
  to
• 45:00
  give
• 45:00
  you
• 45:01
  100%
• 45:01
  verify.
• 45:02
  But
• 45:02
  I
• 45:02
  know
• 45:03
  in
• 45:03
  Terry's
• 45:04
  particular
• 45:05
  instance
• 45:05
  I
• 45:05
  have
• 45:06
  it
• 45:06
  integrated
• 45:07
  into
• 45:07
  her
• 45:07
  store.
• 45:08
  It
• 45:09
  is
• 45:09
  two
• 45:09
  separate
• 45:10
  interfaces.
• 45:11
  So
• 45:12
  there
• 45:12
  are
• 45:12
  ways
• 45:13
  to
• 45:13
  deposit
• 45:14
  the
• 45:14
  money
• 45:14
  and
• 45:14
  exchange
• 45:15
  the
• 45:15
  money.
• 45:15
  I
• 45:16
  just
• 45:16
  don't
• 45:16
  know
• 45:16
  if
• 45:16
  it's
• 45:16
  100%
• 45:17
  seamless
• 45:17
  like
• 45:18
  I
• 45:18
  know
• 45:18
  Shopify
• 45:18
  is.
• 45:19
  I
• 45:20
  don't
• 45:20
  have
• 45:20
  that
• 45:20
  info
• 45:21
  off
• 45:21
  the
• 45:21
  top.
• 45:21
  Right.
• 45:21
  The
• 45:21
  only
• 45:22
  reason
• 45:22
  I
• 45:22
  mentioned
• 45:22
  that
• 45:23
  folks,
• 45:23
  is
• 45:23
  that
• 45:24
  if
• 45:24
  you
• 45:24
  don't
• 45:25
  want
• 45:25
  to
• 45:25
  have
• 45:25
  that
• 45:26
  extra
• 45:26
  step
• 45:28
  Shopify,
• 45:29
  even
• 45:29
  though
• 45:29
  their
• 45:30
  monthly
• 45:30
  rate
• 45:30
  is
• 45:31
  higher,
• 45:31
  they're
• 45:31
  a
• 45:31
  one
• 45:32
  stop
• 45:32
  shop.
• 45:32
  In
• 45:33
  other
• 45:33
  words,
• 45:33
  handle
• 45:33
  everything.
• 45:34
  All
• 45:34
  you
• 45:35
  basically
• 45:36
  do
• 45:36
  is
• 45:36
  collect
• 45:37
  the
• 45:37
  revenue
• 45:38
  and
• 45:38
  you
• 45:38
  don't
• 45:38
  have
• 45:38
  to
• 45:39
  worry
• 45:39
  about
• 45:39
  anything.
• 45:40
  Again,
• 45:40
  do
• 45:40
  your
• 45:40
  research
• 45:41
  and
• 45:42
  check
• 45:42
  the
• 45:43
  different
• 45:43
  options
• 45:43
  out
• 45:44
  and
• 45:44
  whoever
• 45:45
  you
• 45:45
  decide.
• 45:45
  To
• 45:46
  work
• 45:46
  with
• 45:46
  on
• 45:46
  your
• 45:46
  website
• 45:47
  project,
• 45:47
  ask
• 45:48
  those
• 45:48
  questions
• 45:48
  like
• 45:49
  any,
• 45:49
  anybody
• 45:50
  who's
• 45:50
  worth
• 45:50
  their
• 45:51
  salt
• 45:51
  in
• 45:51
  web
• 45:52
  design
• 45:52
  knows
• 45:52
  the
• 45:53
  platforms
• 45:53
  and
• 45:54
  can
• 45:54
  tell
• 45:54
  you
• 45:54
  the
• 45:54
  pros
• 45:55
  and
• 45:55
  cons
• 45:55
  of
• 45:55
  each.
• 45:56
  While
• 45:57
  we're
• 45:57
  just
• 45:57
  talking
• 45:57
  about
• 45:58
  shopping
• 45:59
  and
• 45:59
  using
• 46:00
  your
• 46:00
  website
• 46:01
  to
• 46:02
  sell
• 46:02
  products,
• 46:04
  do
• 46:04
  you
• 46:04
  recommend
• 46:05
  people
• 46:06
  actually
• 46:07
  sell
• 46:07
  directly
• 46:08
  from
• 46:08
  their
• 46:08
  home
• 46:09
  to
• 46:09
  the
• 46:09
  end
• 46:10
  consumer
• 46:10
  or
• 46:11
  do
• 46:11
  you
• 46:11
  try
• 46:11
  and
• 46:12
  discourage
• 46:12
  that?
• 46:12
  What's
• 46:13
  your
• 46:13
  philosophy?
• 46:14
  I
• 46:15
  would
• 46:16
  say
• 46:16
  a
• 46:16
  lot
• 46:16
  has
• 46:17
  to
• 46:17
  do
• 46:17
  with
• 46:17
  how
• 46:18
  your
• 46:18
  numbers
• 46:18
  look
• 46:19
  and
• 46:20
  what
• 46:21
  you're
• 46:21
  getting.
• 46:22
  What's
• 46:22
  your
• 46:22
  opinion
• 46:23
  on
• 46:23
  the
• 46:23
  cost
• 46:23
  for
• 46:23
  your
• 46:23
  books,
• 46:24
  what
• 46:25
  your
• 46:25
  margins
• 46:25
  look.
• 46:26
  If
• 46:26
  you're
• 46:26
  selling
• 46:26
  it
• 46:27
  through
• 46:27
  another
• 46:28
  vendor,
• 46:28
  if
• 46:29
  you're,
• 46:30
  if
• 46:30
  you're
• 46:30
  happy
• 46:31
  with
• 46:32
  what
• 46:32
  you're
• 46:33
  making
• 46:33
  off
• 46:33
  of
• 46:34
  say
• 46:34
  an
• 46:34
  Amazon
• 46:35
  or
• 46:35
  Barnes
• 46:36
  and
• 46:36
  Noble,
• 46:37
  then
• 46:38
  don't
• 46:38
  go
• 46:38
  through
• 46:39
  the
• 46:39
  hassle
• 46:39
  of
• 46:39
  selling
• 46:39
  it
• 46:40
  under
• 46:40
  a
• 46:40
  website.
• 46:41
  It
• 46:41
  is
• 46:41
  more
• 46:41
  work
• 46:42
  if
• 46:42
  you
• 46:42
  want
• 46:42
  to
• 46:42
  sell
• 46:42
  it
• 46:43
  yourself
• 46:43
  because
• 46:43
  you
• 46:43
  are,
• 46:44
  you're
• 46:44
  bringing
• 46:44
  inventory
• 46:45
  in.
• 46:45
  You
• 46:45
  have
• 46:45
  to
• 46:46
  fulfill
• 46:46
  the
• 46:46
  shipping
• 46:47
  if
• 46:47
  you
• 46:47
  want
• 46:48
  to
• 46:48
  figure
• 46:48
  out
• 46:49
  different
• 46:49
  ways
• 46:50
  to
• 46:51
  make
• 46:52
  a
• 46:52
  higher
• 46:52
  profit.
• 46:53
  If
• 46:53
  you
• 46:54
  think
• 46:54
  that
• 46:54
  you
• 46:55
  can
• 46:56
  maybe
• 46:56
  negotiate
• 46:57
  better
• 46:57
  rates
• 46:57
  for
• 46:57
  your
• 46:58
  book
• 46:58
  by
• 46:59
  selling
• 46:59
  them
• 46:59
  yourself
• 47:00
  and
• 47:00
  you
• 47:01
  can
• 47:01
  go
• 47:01
  that
• 47:01
  avenue,
• 47:02
  I
• 47:02
  would
• 47:02
  say
• 47:02
  sell
• 47:02
  them
• 47:03
  off
• 47:03
  your
• 47:03
  own
• 47:03
  website.
• 47:03
  But
• 47:04
  the
• 47:04
  numbers
• 47:05
  have
• 47:05
  to
• 47:05
  make
• 47:05
  sense
• 47:05
  no
• 47:05
  matter
• 47:06
  what
• 47:06
  you
• 47:06
  want
• 47:06
  to
• 47:06
  do.
• 47:07
  And
• 47:07
  now
• 47:08
  it
• 47:08
  goes
• 47:08
  back
• 47:08
  to
• 47:09
  your
• 47:09
  time
• 47:09
  as
• 47:09
  well.
• 47:10
  Do
• 47:10
  you
• 47:10
  want
• 47:10
  to
• 47:10
  fulfill
• 47:11
  the
• 47:11
  shipping?
• 47:11
  Do
• 47:12
  you
• 47:12
  have,
• 47:12
  do
• 47:13
  you
• 47:13
  have
• 47:13
  help?
• 47:13
  Do
• 47:13
  you
• 47:13
  have
• 47:14
  a
• 47:14
  partner
• 47:14
  that
• 47:14
  maybe
• 47:15
  will
• 47:15
  say
• 47:15
  I'll
• 47:15
  ship
• 47:16
  all
• 47:16
  this
• 47:16
  stuff
• 47:16
  for
• 47:16
  you
• 47:17
  and
• 47:17
  make
• 47:17
  sure
• 47:17
  it
• 47:17
  works?
• 47:18
  And
• 47:18
  it's,
• 47:19
  there's
• 47:19
  a
• 47:19
  lot
• 47:19
  of
• 47:19
  considerations
• 47:20
  and
• 47:20
  I
• 47:20
  think
• 47:20
  that's
• 47:20
  something
• 47:21
  to
• 47:21
  talk
• 47:22
  through
• 47:22
  with
• 47:22
  whoever
• 47:23
  you
• 47:23
  work
• 47:23
  with
• 47:24
  when
• 47:24
  you're
• 47:24
  building
• 47:24
  out
• 47:24
  your
• 47:25
  website.
• 47:25
  Talk
• 47:25
  to
• 47:26
  us
• 47:26
  a
• 47:26
  bit
• 47:26
  about
• 47:27
  individual
• 47:28
  links
• 47:29
  for
• 47:29
  individual
• 47:30
  products.
• 47:30
  So
• 47:31
  for
• 47:31
  example,
• 47:32
  a
• 47:32
  soft
• 47:32
  covered
• 47:33
  book
• 47:33
  through
• 47:33
  Amazon,
• 47:34
  how
• 47:34
  hard
• 47:35
  is
• 47:35
  that
• 47:35
  to
• 47:36
  set
• 47:36
  up
• 47:36
  a
• 47:36
  link
• 47:36
  on
• 47:37
  your
• 47:37
  website
• 47:37
  to
• 47:37
  do
• 47:38
  that?
• 47:38
  Link
• 47:39
  to
• 47:39
  Amazon?
• 47:40
  Yes,
• 47:40
  that's
• 47:41
  super
• 47:41
  easy
• 47:42
  to
• 47:42
  do
• 47:42
  and
• 47:43
  there's
• 47:43
  even
• 47:43
  integrations
• 47:44
  you
• 47:44
  can
• 47:44
  do
• 47:45
  so
• 47:45
  people
• 47:45
  instantly
• 47:46
  recognize
• 47:46
  that
• 47:47
  they
• 47:47
  will
• 47:47
  be
• 47:48
  jumping
• 47:49
  over
• 47:49
  to
• 47:49
  Amazon
• 47:50
  to
• 47:50
  make
• 47:51
  the
• 47:51
  purchase.
• 47:52
  Building
• 47:52
  links
• 47:53
  and
• 47:53
  showing
• 47:54
  what
• 47:54
  they'll
• 47:54
  do
• 47:55
  is
• 47:55
  a
• 47:55
  very
• 47:55
  easy
• 47:56
  basic
• 47:57
  aspect
• 47:57
  of
• 47:57
  the
• 47:57
  website.
• 47:58
  So
• 47:58
  we
• 47:59
  could
• 47:59
  have
• 47:59
  it,
• 47:59
  say,
• 48:00
  look
• 48:01
  like
• 48:01
  an
• 48:01
  Amazon
• 48:01
  buy
• 48:02
  button.
• 48:02
  It
• 48:02
  could
• 48:03
  look
• 48:03
  like
• 48:03
  Barnes
• 48:03
  and
• 48:03
  Noble
• 48:04
  and
• 48:04
  jump
• 48:04
  over
• 48:05
  whatever
• 48:05
  you
• 48:06
  prefer
• 48:06
  to
• 48:06
  sell
• 48:06
  through.
• 48:07
  We
• 48:07
  can
• 48:07
  make
• 48:08
  it
• 48:08
  look
• 48:09
  and
• 48:09
  feel
• 48:09
  like
• 48:09
  that.
• 48:10
  So
• 48:10
  people
• 48:10
  know
• 48:11
  where
• 48:11
  they're
• 48:11
  going
• 48:12
  by.
• 48:12
  Having
• 48:13
  that
• 48:13
  Amazon
• 48:14
  or
• 48:14
  Barnes
• 48:14
  and
• 48:15
  Noble
• 48:15
  buy
• 48:16
  button,
• 48:17
  they
• 48:17
  talk
• 48:18
  about
• 48:18
  creating
• 48:19
  a
• 48:19
  call
• 48:19
  to
• 48:20
  action
• 48:20
  and
• 48:21
  because
• 48:21
  a
• 48:21
  lot
• 48:21
  of
• 48:21
  times
• 48:22
  if
• 48:22
  you
• 48:22
  just
• 48:22
  have
• 48:22
  a
• 48:23
  link
• 48:23
  and
• 48:24
  I
• 48:24
  can
• 48:24
  be
• 48:24
  accused
• 48:25
  of
• 48:25
  that,
• 48:25
  it
• 48:26
  looks
• 48:26
  like
• 48:26
  a
• 48:26
  funny
• 48:27
  whatever,
• 48:28
  but
• 48:28
  if
• 48:28
  you
• 48:28
  actually
• 48:28
  can
• 48:29
  convert
• 48:29
  that
• 48:29
  into
• 48:30
  a
• 48:30
  call
• 48:30
  to
• 48:30
  action
• 48:31
  button,
• 48:32
  probably
• 48:32
  might
• 48:33
  drive
• 48:33
  some
• 48:33
  more
• 48:33
  sales.
• 48:34
  Is
• 48:34
  that
• 48:34
  correct?
• 48:35
  Yeah.
• 48:35
  And
• 48:36
  that
• 48:36
  also
• 48:36
  gives
• 48:37
  a
• 48:37
  element
• 48:37
  of
• 48:38
  trust
• 48:38
  too.
• 48:38
  If
• 48:38
  people
• 48:39
  see,
• 48:39
  okay,
• 48:40
  I'm
• 48:40
  going
• 48:40
  to
• 48:40
  Amazon,
• 48:41
  this
• 48:41
  link
• 48:41
  is
• 48:42
  opening
• 48:42
  up
• 48:42
  in
• 48:42
  a
• 48:42
  new
• 48:43
  tab.
• 48:43
  Like
• 48:44
  sometimes
• 48:45
  if
• 48:45
  people
• 48:45
  just
• 48:45
  see
• 48:46
  a
• 48:46
  hyperlink
• 48:47
  URL,
• 48:47
  they're
• 48:48
  like,
• 48:48
  I
• 48:48
  don't
• 48:48
  know
• 48:48
  what
• 48:49
  that
• 48:49
  is,
• 48:49
  I
• 48:49
  don't
• 48:49
  know
• 48:49
  if
• 48:49
  I
• 48:50
  want
• 48:50
  to
• 48:50
  click
• 48:50
  on
• 48:50
  that.
• 48:51
  But
• 48:51
  people
• 48:51
  know
• 48:51
  what
• 48:52
  buttons
• 48:52
  are.
• 48:52
  There's
• 48:53
  just
• 48:53
  everything
• 48:54
  and
• 48:54
  they
• 48:54
  will
• 48:54
  know
• 48:55
  what
• 48:56
  they're
• 48:56
  doing
• 48:56
  on
• 48:56
  the
• 48:56
  web
• 48:57
  when
• 48:57
  they
• 48:57
  see
• 48:57
  a
• 48:57
  button.
• 48:58
  Very
• 48:58
  interesting.
• 48:59
  David,
• 49:00
  we've
• 49:00
  really
• 49:01
  talked
• 49:01
  about
• 49:02
  a
• 49:02
  lot
• 49:02
  of
• 49:02
  things
• 49:03
  about
• 49:03
  websites.
• 49:05
  When
• 49:05
  I
• 49:05
  come
• 49:06
  to
• 49:06
  you
• 49:06
  as
• 49:07
  a
• 49:07
  customer,
• 49:08
  as
• 49:08
  a
• 49:08
  first
• 49:09
  time
• 49:09
  children's
• 49:09
  book
• 49:10
  author
• 49:10
  and
• 49:10
  I've
• 49:10
  got
• 49:10
  my
• 49:11
  book,
• 49:11
  is
• 49:12
  there
• 49:12
  other
• 49:12
  things
• 49:12
  that
• 49:12
  you
• 49:13
  would
• 49:13
  recommend?
• 49:14
  Have
• 49:14
  we
• 49:14
  missed
• 49:15
  anything?
• 49:15
  So
• 49:16
  I
• 49:16
  think
• 49:16
  our
• 49:16
  initial
• 49:17
  walkthrough,
• 49:17
  we
• 49:17
  want
• 49:17
  to
• 49:18
  know
• 49:19
  right
• 49:19
  now
• 49:19
  at
• 49:19
  the
• 49:19
  moment
• 49:20
  what
• 49:20
  you
• 49:20
  want
• 49:21
  to
• 49:21
  see
• 49:21
  on
• 49:21
  the
• 49:21
  website
• 49:22
  and
• 49:22
  that
• 49:22
  will
• 49:22
  evolve,
• 49:23
  what
• 49:23
  books
• 49:24
  you're
• 49:24
  promoting,
• 49:25
  what
• 49:25
  you
• 49:25
  want
• 49:25
  to
• 49:25
  say
• 49:26
  about
• 49:26
  yourself,
• 49:27
  maybe
• 49:27
  events
• 49:28
  you
• 49:28
  have
• 49:28
  coming
• 49:29
  up.
• 49:29
  The
• 49:30
  next
• 49:30
  stage
• 49:31
  of
• 49:31
  a
• 49:31
  partnership
• 49:32
  is
• 49:32
  thinking
• 49:33
  about
• 49:33
  long
• 49:34
  term.
• 49:35
  So
• 49:35
  what
• 49:36
  do
• 49:36
  we
• 49:36
  have
• 49:36
  coming
• 49:37
  up?
• 49:37
  Do
• 49:37
  you
• 49:37
  have
• 49:38
  new
• 49:38
  books
• 49:38
  coming
• 49:39
  up
• 49:39
  and
• 49:40
  talking
• 49:40
  about,
• 49:41
  like
• 49:41
  we
• 49:41
  mentioned
• 49:42
  earlier,
• 49:42
  keeping
• 49:43
  your
• 49:43
  website
• 49:43
  fresh
• 49:44
  and
• 49:44
  change,
• 49:45
  it's
• 49:46
  not
• 49:46
  the
• 49:46
  biggest
• 49:46
  thing
• 49:47
  for
• 49:47
  children's
• 49:48
  book
• 49:48
  author,
• 49:49
  but
• 49:49
  search
• 49:50
  engine
• 49:50
  optimization
• 49:51
  is
• 49:52
  the
• 49:53
  beating
• 49:53
  heart
• 49:53
  behind
• 49:54
  a
• 49:54
  lot
• 49:54
  of
• 49:54
  websites.
• 49:55
  If
• 49:55
  people
• 49:55
  can't
• 49:55
  find
• 49:56
  you,
• 49:56
  what's
• 49:57
  the
• 49:57
  point?
• 49:57
  So
• 49:58
  if
• 49:58
  you
• 49:58
  keep
• 49:59
  content
• 49:59
  fresh
• 49:59
  on
• 50:00
  your
• 50:00
  website,
• 50:00
  that's
• 50:01
  a
• 50:01
  huge
• 50:01
  indicator
• 50:02
  to
• 50:03
  a
• 50:03
  search
• 50:03
  engine
• 50:04
  like
• 50:04
  Google
• 50:04
  that
• 50:04
  your
• 50:05
  website
• 50:05
  is
• 50:06
  active
• 50:06
  and
• 50:06
  alive
• 50:07
  and
• 50:07
  important.
• 50:09
  So
• 50:09
  thinking
• 50:09
  of
• 50:10
  that
• 50:10
  and
• 50:10
  thinking
• 50:10
  ahead
• 50:11
  for
• 50:12
  authors
• 50:12
  especially
• 50:13
  is
• 50:14
  if
• 50:14
  you
• 50:15
  blog
• 50:16
  and
• 50:16
  have
• 50:16
  a
• 50:17
  blog
• 50:17
  section,
• 50:17
  maybe
• 50:18
  you're
• 50:18
  writing
• 50:18
  about
• 50:19
  topics
• 50:19
  that
• 50:19
  are
• 50:19
  passionate
• 50:20
  to
• 50:20
  you
• 50:20
  or
• 50:21
  things
• 50:21
  that
• 50:21
  you
• 50:22
  see
• 50:22
  in
• 50:22
  the
• 50:23
  industry,
• 50:23
  just
• 50:24
  content
• 50:24
  that
• 50:24
  keeps
• 50:25
  it
• 50:25
  fresh.
• 50:25
  You
• 50:26
  don't
• 50:26
  have
• 50:26
  to
• 50:26
  be
• 50:26
  writing
• 50:26
  daily,
• 50:27
  but
• 50:27
  if
• 50:28
  you
• 50:28
  throw
• 50:29
  something
• 50:29
  out
• 50:29
  every
• 50:30
  week
• 50:30
  or
• 50:30
  every
• 50:30
  couple
• 50:31
  weeks,
• 50:31
  that
• 50:31
  just
• 50:32
  adds
• 50:32
  more
• 50:33
  to
• 50:33
  your
• 50:33
  website,
• 50:34
  that's
• 50:34
  huge.
• 50:35
  And
• 50:35
  that
• 50:35
  goes
• 50:35
  a
• 50:35
  long
• 50:36
  way
• 50:36
  to
• 50:37
  just
• 50:37
  indicating
• 50:38
  that
• 50:38
  the
• 50:38
  website
• 50:39
  always
• 50:39
  has
• 50:39
  something
• 50:39
  new
• 50:39
  and
• 50:40
  gives
• 50:40
  people
• 50:41
  a
• 50:41
  reason
• 50:42
  to
• 50:42
  Keep
• 50:42
  coming
• 50:42
  back.
• 50:43
  And
• 50:43
  if
• 50:43
  you
• 50:43
  have
• 50:44
  a
• 50:44
  new
• 50:44
  blog
• 50:45
  entry
• 50:45
  or
• 50:45
  something
• 50:46
  you've
• 50:46
  written
• 50:46
  about,
• 50:47
  that's
• 50:47
  perfect
• 50:47
  to
• 50:48
  send
• 50:48
  out
• 50:48
  in
• 50:48
  your
• 50:48
  newsletter
• 50:49
  and
• 50:50
  to
• 50:50
  let
• 50:50
  customers
• 50:51
  know,
• 50:51
  hey,
• 50:51
  I
• 50:51
  have
• 50:51
  something
• 50:52
  new
• 50:52
  that
• 50:52
  I'm
• 50:52
  talking
• 50:52
  about
• 50:53
  or
• 50:53
  passionate
• 50:53
  about.
• 50:54
  It's
• 50:54
  interesting
• 50:54
  you
• 50:54
  should
• 50:55
  say
• 50:55
  that.
• 50:55
  Thank
• 50:55
  you
• 50:56
  for
• 50:56
  mentioning
• 50:56
  that
• 50:56
  because
• 50:57
  it's
• 50:57
  really
• 50:57
  important
• 50:58
  what
• 50:58
  we've
• 50:59
  done.
• 50:59
  And
• 51:00
  again,
• 51:00
  I'm
• 51:00
  trying
• 51:00
  to
• 51:00
  share
• 51:01
  this
• 51:01
  with
• 51:01
  people
• 51:02
  who
• 51:02
  are
• 51:03
  thinking
• 51:03
  about
• 51:03
  a
• 51:04
  website.
• 51:04
  And
• 51:04
  what
• 51:04
  do
• 51:05
  I
• 51:05
  do
• 51:05
  with
• 51:05
  my
• 51:05
  website?
• 51:06
  Is
• 51:07
  our
• 51:08
  website
• 51:08
  designer
• 51:09
  actually
• 51:10
  set
• 51:11
  it
• 51:11
  up
• 51:11
  so
• 51:11
  that
• 51:11
  I
• 51:12
  can
• 51:12
  go
• 51:12
  into
• 51:12
  the
• 51:12
  editor
• 51:14
  that's
• 51:14
  directly
• 51:15
  attached
• 51:15
  to
• 51:15
  the
• 51:16
  blog
• 51:17
  so
• 51:17
  I
• 51:17
  don't
• 51:17
  have
• 51:17
  to
• 51:17
  go
• 51:18
  into
• 51:18
  my
• 51:18
  whole
• 51:18
  website.
• 51:19
  When
• 51:20
  I
• 51:20
  do
• 51:20
  my
• 51:20
  blogging,
• 51:21
  I
• 51:22
  just
• 51:22
  go
• 51:22
  put
• 51:23
  my
• 51:23
  username,
• 51:24
  my
• 51:24
  passcode,
• 51:25
  click
• 51:25
  the
• 51:25
  button.
• 51:26
  It
• 51:26
  brings
• 51:26
  me
• 51:26
  to
• 51:26
  my
• 51:27
  blog
• 51:27
  page.
• 51:27
  That
• 51:28
  allows
• 51:28
  me
• 51:29
  to
• 51:29
  then
• 51:30
  create
• 51:30
  blogs
• 51:31
  in
• 51:31
  draft.
• 51:32
  And
• 51:32
  then
• 51:32
  when
• 51:32
  I
• 51:32
  feel
• 51:33
  comfortable,
• 51:33
  then
• 51:34
  I
• 51:34
  publish
• 51:34
  them.
• 51:34
  But
• 51:35
  the
• 51:35
  nice
• 51:35
  thing
• 51:35
  about
• 51:36
  it
• 51:36
  that's
• 51:37
  at
• 51:37
  the
• 51:37
  back
• 51:37
  end
• 51:38
  and
• 51:39
  so
• 51:39
  maybe
• 51:39
  we'll
• 51:40
  talk
• 51:40
  a
• 51:40
  little
• 51:40
  bit
• 51:40
  about
• 51:41
  that
• 51:41
  is
• 51:41
  that.
• 51:42
  So
• 51:42
  then
• 51:42
  I
• 51:42
  just
• 51:43
  produced
• 51:43
  the
• 51:43
  blog,
• 51:44
  set
• 51:44
  the,
• 51:44
  set
• 51:45
  the
• 51:45
  platforms
• 51:46
  I
• 51:46
  wanted
• 51:46
  to
• 51:46
  go
• 51:46
  out
• 51:47
  on
• 51:47
  and
• 51:47
  the
• 51:48
  time
• 51:48
  and
• 51:48
  the
• 51:48
  date,
• 51:49
  and
• 51:49
  away
• 51:49
  we
• 51:49
  go.
• 51:50
  Just
• 51:50
  want
• 51:50
  to
• 51:51
  emphasize
• 51:51
  what
• 51:52
  David's
• 51:52
  talking
• 51:53
  about
• 51:53
  is
• 51:54
  that
• 51:54
  if
• 51:54
  you
• 51:55
  get
• 51:55
  in
• 51:55
  the
• 51:55
  habit
• 51:55
  of
• 51:56
  a
• 51:56
  weekly
• 51:56
  blog
• 51:57
  or
• 51:57
  something,
• 51:57
  it's
• 51:58
  automatically
• 51:59
  refreshing
• 51:59
  your
• 52:00
  website
• 52:00
  and
• 52:01
  you
• 52:01
  didn't
• 52:01
  really
• 52:01
  have
• 52:02
  to
• 52:02
  do
• 52:02
  much.
• 52:03
  You're
• 52:03
  going
• 52:03
  at
• 52:04
  the
• 52:04
  back
• 52:04
  end
• 52:04
  of
• 52:04
  it.
• 52:05
  Or
• 52:05
  I
• 52:05
  think
• 52:05
  that's.
• 52:06
  Is
• 52:06
  that
• 52:06
  the
• 52:06
  back
• 52:06
  end?
• 52:07
  You'd
• 52:08
  be
• 52:08
  working
• 52:08
  in
• 52:08
  the
• 52:08
  back
• 52:08
  end
• 52:09
  and
• 52:09
  then
• 52:09
  it'll
• 52:09
  push
• 52:09
  to
• 52:09
  the
• 52:09
  front
• 52:10
  end.
• 52:10
  I
• 52:10
  don't
• 52:10
  want
• 52:11
  people
• 52:11
  to
• 52:11
  get
• 52:11
  too
• 52:11
  caught
• 52:12
  up
• 52:12
  into
• 52:12
  this
• 52:12
  because
• 52:13
  I
• 52:13
  don't
• 52:13
  want
• 52:13
  this
• 52:13
  to
• 52:13
  be
• 52:13
  a
• 52:14
  website
• 52:14
  training
• 52:15
  program.
• 52:16
  But,
• 52:16
  but
• 52:16
  just
• 52:16
  tell
• 52:17
  us
• 52:17
  a
• 52:17
  little
• 52:17
  bit
• 52:17
  about
• 52:18
  what's
• 52:18
  the
• 52:18
  difference
• 52:18
  between
• 52:19
  the
• 52:19
  front
• 52:19
  end
• 52:19
  and
• 52:19
  the
• 52:20
  back
• 52:20
  end.
• 52:20
  Front
• 52:21
  end,
• 52:21
  just
• 52:21
  imagine
• 52:22
  that
• 52:22
  is
• 52:22
  what
• 52:23
  your
• 52:24
  customers
• 52:25
  or
• 52:25
  your
• 52:25
  fans
• 52:25
  are
• 52:26
  seeing.
• 52:26
  That's
• 52:26
  how
• 52:26
  it's
• 52:27
  presented
• 52:27
  to
• 52:27
  the
• 52:28
  world.
• 52:28
  Back
• 52:28
  end,
• 52:29
  imagine
• 52:29
  you're
• 52:30
  looking
• 52:30
  at
• 52:30
  your
• 52:31
  car
• 52:31
  engine.
• 52:31
  It's
• 52:32
  just
• 52:32
  how
• 52:32
  everything
• 52:33
  works
• 52:33
  without
• 52:34
  getting
• 52:34
  into
• 52:34
  the
• 52:34
  weeds
• 52:35
  too
• 52:35
  much.
• 52:35
  It's
• 52:35
  just
• 52:36
  all
• 52:36
  the
• 52:36
  parts
• 52:36
  and
• 52:36
  pieces
• 52:37
  that
• 52:37
  make
• 52:38
  your
• 52:38
  website
• 52:38
  present
• 52:39
  how
• 52:39
  everyone
• 52:40
  sees
• 52:40
  it.
• 52:40
  Fantastic.
• 52:41
  Like
• 52:42
  I
• 52:42
  said,
• 52:42
  so
• 52:42
  you're
• 52:43
  working
• 52:44
  with
• 52:44
  someone
• 52:44
  like
• 52:44
  David
• 52:45
  can
• 52:45
  make
• 52:46
  your
• 52:46
  job
• 52:46
  easier
• 52:47
  because
• 52:47
  you
• 52:47
  can
• 52:47
  keep
• 52:48
  your
• 52:48
  website
• 52:49
  fresh
• 52:49
  from
• 52:49
  a
• 52:50
  blogging
• 52:50
  aspect
• 52:51
  without
• 52:51
  having
• 52:52
  to
• 52:52
  go
• 52:53
  and
• 52:53
  spend
• 52:54
  a
• 52:54
  lot
• 52:54
  of
• 52:55
  time
• 52:55
  saying,
• 52:55
  oh,
• 52:56
  I
• 52:56
  don't
• 52:56
  want
• 52:56
  to
• 52:56
  go
• 52:56
  into
• 52:57
  that,
• 52:57
  I
• 52:57
  don't
• 52:57
  want
• 52:57
  to
• 52:57
  touch
• 52:57
  the
• 52:57
  website
• 52:58
  or
• 52:58
  I
• 52:58
  don't
• 52:58
  want
• 52:58
  to.
• 52:59
  People
• 52:59
  get.
• 52:59
  Have
• 52:59
  a
• 53:00
  fear
• 53:00
  of
• 53:00
  that,
• 53:01
  setting
• 53:01
  it
• 53:02
  up
• 53:02
  to
• 53:02
  just
• 53:02
  go
• 53:02
  into
• 53:03
  Your
• 53:03
  blog
• 53:03
  and
• 53:04
  the
• 53:04
  blog
• 53:04
  editor.
• 53:05
  It's
• 53:06
  a
• 53:06
  simple
• 53:06
  thing
• 53:06
  to
• 53:06
  do.
• 53:07
  And
• 53:07
  you
• 53:07
  can
• 53:07
  just
• 53:08
  go
• 53:08
  in,
• 53:08
  do
• 53:09
  your
• 53:09
  draft,
• 53:10
  and
• 53:10
  then
• 53:11
  publish
• 53:11
  it,
• 53:11
  come
• 53:12
  back
• 53:12
  out,
• 53:12
  and
• 53:13
  no
• 53:13
  fuss,
• 53:13
  no
• 53:14
  muss.
• 53:14
  It
• 53:14
  automatically
• 53:15
  shows
• 53:15
  up
• 53:15
  on
• 53:16
  your
• 53:16
  website.
• 53:17
  Yeah.
• 53:17
  And
• 53:18
  like
• 53:18
  you
• 53:18
  mentioned,
• 53:18
  there
• 53:18
  are
• 53:19
  ways
• 53:19
  to
• 53:20
  have
• 53:20
  it
• 53:20
  integrate
• 53:21
  so
• 53:21
  it
• 53:21
  pushes
• 53:21
  out
• 53:22
  to
• 53:22
  your
• 53:22
  social
• 53:23
  media
• 53:23
  or
• 53:23
  your
• 53:23
  newsletter.
• 53:24
  There's
• 53:25
  so
• 53:25
  many
• 53:25
  ways
• 53:25
  to
• 53:25
  make
• 53:25
  it
• 53:26
  seamless
• 53:26
  so
• 53:26
  you
• 53:26
  don't
• 53:26
  have
• 53:26
  to
• 53:27
  think,
• 53:27
  oh,
• 53:27
  I
• 53:27
  didn't
• 53:28
  post
• 53:28
  it
• 53:28
  on
• 53:28
  Facebook
• 53:29
  or
• 53:29
  things
• 53:30
  like
• 53:30
  that.
• 53:30
  And
• 53:30
  that's
• 53:31
  generally
• 53:31
  part
• 53:32
  of
• 53:32
  the
• 53:32
  software
• 53:33
  at
• 53:33
  the
• 53:34
  back
• 53:34
  end
• 53:34
  that's
• 53:35
  easy
• 53:35
  to
• 53:35
  use.
• 53:35
  Exactly.
• 53:36
  Okay.
• 53:36
  And
• 53:37
  I
• 53:37
  just
• 53:37
  want
• 53:37
  to
• 53:37
  pick
• 53:37
  up
• 53:37
  on
• 53:38
  what
• 53:38
  Dave
• 53:38
  is
• 53:38
  talking
• 53:38
  about
• 53:39
  also,
• 53:39
  is
• 53:40
  that
• 53:40
  for
• 53:41
  us,
• 53:41
  we
• 53:41
  always.
• 53:42
  We
• 53:42
  take
• 53:42
  our
• 53:43
  podcast
• 53:43
  interview
• 53:44
  and
• 53:44
  we
• 53:44
  actually
• 53:45
  turn
• 53:45
  it
• 53:45
  into
• 53:46
  a
• 53:46
  blog.
• 53:47
  And
• 53:48
  so
• 53:48
  that
• 53:48
  gets
• 53:48
  posted
• 53:49
  also.
• 53:49
  And
• 53:50
  that's
• 53:50
  a
• 53:50
  great
• 53:50
  way
• 53:50
  to
• 53:51
  do
• 53:51
  it
• 53:51
  because
• 53:51
  having
• 53:52
  all
• 53:52
  of
• 53:52
  that
• 53:52
  rich
• 53:53
  text
• 53:54
  is
• 53:54
  awesome
• 53:55
  for
• 53:55
  search
• 53:55
  engines.
• 53:56
  So
• 53:56
  it's.
• 53:56
  It's
• 53:57
  a
• 53:57
  nice
• 53:57
  way
• 53:57
  to
• 53:57
  double
• 53:58
  dip
• 53:58
  and
• 53:58
  get
• 53:58
  use
• 53:59
  out
• 53:59
  of.
• 54:00
  Absolutely.
• 54:00
  And
• 54:00
  the
• 54:01
  nice
• 54:01
  thing
• 54:01
  about
• 54:01
  it
• 54:01
  is,
• 54:02
  is,
• 54:03
  to
• 54:03
  David's
• 54:03
  point,
• 54:04
  you
• 54:04
  can
• 54:04
  also
• 54:05
  add
• 54:05
  links
• 54:06
  into
• 54:06
  your
• 54:07
  blog.
• 54:07
  You
• 54:07
  can
• 54:07
  drive
• 54:08
  people
• 54:09
  from
• 54:09
  the
• 54:09
  blog
• 54:10
  to
• 54:11
  the
• 54:11
  podcast
• 54:12
  episode
• 54:13
  because
• 54:13
  a
• 54:13
  lot
• 54:13
  of
• 54:13
  times
• 54:13
  people
• 54:14
  are
• 54:14
  reading
• 54:14
  the
• 54:14
  blog,
• 54:15
  but
• 54:15
  they're
• 54:15
  not
• 54:16
  listening
• 54:16
  to
• 54:16
  the
• 54:16
  episode.
• 54:17
  Or
• 54:18
  you
• 54:18
  can
• 54:18
  use
• 54:18
  your
• 54:18
  blog
• 54:19
  post.
• 54:19
  What
• 54:20
  I
• 54:20
  do
• 54:20
  with,
• 54:20
  for
• 54:21
  a
• 54:21
  lot
• 54:21
  of
• 54:21
  my
• 54:21
  guests
• 54:22
  is
• 54:22
  I
• 54:23
  actually
• 54:23
  go
• 54:23
  to
• 54:23
  LinkedIn
• 54:24
  and
• 54:24
  I
• 54:24
  have
• 54:25
  four
• 54:25
  or
• 54:25
  five
• 54:26
  major
• 54:26
  groups
• 54:27
  that
• 54:27
  I
• 54:28
  post
• 54:28
  the
• 54:29
  podcast
• 54:29
  interview
• 54:30
  in
• 54:30
  words
• 54:31
  and
• 54:31
  put
• 54:31
  the
• 54:31
  link
• 54:32
  in.
• 54:32
  So
• 54:33
  again,
• 54:33
  driving
• 54:34
  traffic.
• 54:35
  And
• 54:35
  that's
• 54:35
  such
• 54:36
  a.
• 54:37
  What
• 54:37
  you're
• 54:37
  doing
• 54:38
  is
• 54:38
  very
• 54:39
  smart
• 54:39
  and
• 54:40
  very
• 54:40
  intuitive.
• 54:40
  Like
• 54:41
  having
• 54:41
  links
• 54:41
  and
• 54:42
  pushing
• 54:42
  people
• 54:43
  around
• 54:44
  like
• 54:44
  that
• 54:44
  helps
• 54:45
  drive
• 54:45
  your
• 54:45
  website
• 54:46
  authority.
• 54:47
  If
• 54:47
  you
• 54:47
  are
• 54:48
  linking
• 54:48
  to
• 54:48
  other
• 54:48
  places
• 54:49
  and
• 54:49
  other
• 54:50
  websites
• 54:50
  are
• 54:50
  linking
• 54:51
  to
• 54:51
  you,
• 54:51
  that
• 54:52
  just.
• 54:52
  It's
• 54:52
  like
• 54:52
  a
• 54:52
  rolling
• 54:53
  snowball
• 54:54
  that
• 54:54
  just
• 54:54
  keeps
• 54:55
  building
• 54:55
  your
• 54:56
  website
• 54:56
  and
• 54:57
  strengthening
• 54:58
  it
• 54:58
  and
• 54:59
  letting
• 54:59
  search
• 54:59
  engines
• 55:00
  know
• 55:00
  that
• 55:01
  this
• 55:01
  website
• 55:01
  is
• 55:01
  important
• 55:02
  and
• 55:03
  those
• 55:03
  little
• 55:03
  things
• 55:04
  matter.
• 55:04
  Rick,
• 55:05
  I
• 55:05
  wish
• 55:05
  you
• 55:05
  would
• 55:05
  have
• 55:06
  asked
• 55:06
  me
• 55:06
  that
• 55:06
  question.
• 55:07
  Is
• 55:07
  there
• 55:07
  anything
• 55:08
  else
• 55:08
  that
• 55:08
  you
• 55:09
  can
• 55:09
  think
• 55:09
  of
• 55:09
  that
• 55:10
  I
• 55:10
  may
• 55:10
  have
• 55:10
  missed?
• 55:11
  In
• 55:11
  our
• 55:11
  conversation,
• 55:12
  we
• 55:12
  touched
• 55:13
  on
• 55:13
  a
• 55:13
  lot.
• 55:13
  I
• 55:13
  think
• 55:14
  the
• 55:14
  biggest
• 55:15
  thing
• 55:15
  is
• 55:16
  don't
• 55:17
  be
• 55:18
  afraid
• 55:19
  to
• 55:19
  ask
• 55:20
  a
• 55:20
  lot
• 55:20
  of
• 55:20
  questions.
• 55:21
  Feel
• 55:22
  comfortable
• 55:22
  with
• 55:23
  whoever
• 55:23
  you
• 55:23
  choose
• 55:24
  to
• 55:24
  work
• 55:24
  with
• 55:24
  on
• 55:25
  a
• 55:25
  website
• 55:25
  project
• 55:26
  like
• 55:26
  you,
• 55:26
  you
• 55:27
  have
• 55:27
  to
• 55:27
  feel
• 55:27
  comfortable
• 55:28
  with
• 55:28
  that
• 55:28
  person.
• 55:28
  Like,
• 55:29
  you
• 55:30
  have
• 55:30
  to
• 55:30
  make
• 55:30
  sure
• 55:31
  that
• 55:31
  they
• 55:32
  understand
• 55:33
  what
• 55:34
  you
• 55:34
  are
• 55:34
  looking
• 55:34
  for
• 55:35
  and
• 55:35
  that
• 55:35
  they're
• 55:35
  there
• 55:36
  to
• 55:36
  solve
• 55:37
  your
• 55:37
  problem.
• 55:38
  At
• 55:38
  the
• 55:38
  end
• 55:38
  of
• 55:38
  the
• 55:39
  day,
• 55:39
  anything
• 55:39
  I
• 55:40
  do
• 55:40
  with
• 55:40
  design,
• 55:41
  it's.
• 55:42
  I
• 55:42
  know
• 55:42
  it's
• 55:42
  easy
• 55:43
  to
• 55:43
  think
• 55:43
  of
• 55:44
  design
• 55:44
  as
• 55:45
  making
• 55:45
  art
• 55:45
  or
• 55:46
  making
• 55:46
  things
• 55:46
  look
• 55:46
  pretty,
• 55:47
  but
• 55:47
  my
• 55:47
  job
• 55:47
  is
• 55:47
  to
• 55:48
  solve
• 55:48
  problems.
• 55:49
  And
• 55:50
  for
• 55:50
  me
• 55:50
  that
• 55:51
  part
• 55:51
  is
• 55:51
  exciting.
• 55:52
  I
• 55:52
  like
• 55:52
  being
• 55:53
  able
• 55:53
  to
• 55:54
  figure
• 55:54
  out
• 55:55
  a
• 55:55
  way
• 55:55
  to
• 55:56
  make
• 55:57
  a
• 55:57
  business
• 55:57
  or
• 55:58
  make
• 55:58
  an
• 55:58
  entrepreneur
• 55:59
  better.
• 55:59
  And
• 56:00
  like,
• 56:00
  I
• 56:00
  have
• 56:00
  a
• 56:00
  lot
• 56:00
  of
• 56:01
  pride
• 56:01
  in
• 56:01
  that.
• 56:01
  So
• 56:02
  finding
• 56:03
  a
• 56:03
  partner
• 56:04
  who
• 56:04
  gets
• 56:04
  you
• 56:05
  and
• 56:05
  understands
• 56:06
  you
• 56:06
  is
• 56:06
  key
• 56:07
  to
• 56:08
  a
• 56:08
  winning
• 56:08
  combination.
• 56:09
  Thank
• 56:10
  you
• 56:10
  David,
• 56:10
  because
• 56:11
  that
• 56:11
  is
• 56:11
  such
• 56:11
  great
• 56:12
  advice.
• 56:12
  You
• 56:12
  definitely
• 56:13
  need
• 56:13
  to
• 56:13
  feel
• 56:14
  comfortable
• 56:14
  with
• 56:14
  the
• 56:15
  person
• 56:15
  that
• 56:16
  you're
• 56:16
  working
• 56:16
  with
• 56:17
  for
• 56:17
  sure.
• 56:18
  And
• 56:18
  because
• 56:18
  to
• 56:19
  David's
• 56:19
  point
• 56:20
  earlier
• 56:21
  is
• 56:21
  that
• 56:21
  generally
• 56:22
  this
• 56:22
  is
• 56:22
  a
• 56:22
  long
• 56:23
  term
• 56:24
  business
• 56:24
  relationship
• 56:26
  so
• 56:26
  you
• 56:26
  want
• 56:26
  to
• 56:26
  feel
• 56:27
  comfortable.
• 56:28
  David,
• 56:28
  thank
• 56:28
  you
• 56:29
  for
• 56:29
  all
• 56:29
  your
• 56:29
  great
• 56:30
  insights.
• 56:31
  Your
• 56:31
  straightforward
• 56:32
  answers
• 56:33
  have
• 56:33
  definitely
• 56:34
  taken
• 56:34
  the
• 56:34
  mystery
• 56:35
  out
• 56:35
  of
• 56:36
  a
• 56:36
  website
• 56:37
  for
• 56:37
  a
• 56:37
  children's
• 56:38
  book
• 56:38
  or
• 56:38
  children's
• 56:39
  book
• 56:39
  author
• 56:40
  and
• 56:41
  I
• 56:41
  just
• 56:41
  can't
• 56:42
  thank
• 56:42
  you
• 56:42
  enough.
• 56:43
  Thank
• 56:43
  you
• 56:43
  for
• 56:43
  being
• 56:44
  a
• 56:44
  guest
• 56:44
  on
• 56:44
  the
• 56:44
  Adventures
• 56:45
  in
• 56:45
  the
• 56:45
  Heart
• 56:45
  of
• 56:46
  Children's
• 56:46
  Book
• 56:46
  Authors
• 56:47
  podcast.
• 56:48
  The
• 56:49
  best
• 56:49
  way
• 56:49
  to
• 56:49
  connect
• 56:49
  with
• 56:50
  you.
• 56:50
  David,
• 56:51
  if
• 56:51
  you
• 56:51
  check
• 56:51
  out
• 56:52
  my
• 56:52
  website
• 56:53
  djcdesigns.com
• 56:56
  it's
• 56:57
  easy
• 56:57
  to
• 56:58
  contact
• 56:58
  me
• 56:58
  and
• 56:58
  reach
• 56:59
  out
• 56:59
  through
• 56:59
  there.
• 57:00
  Great.
• 57:00
  And
• 57:01
  just
• 57:01
  so
• 57:01
  everyone
• 57:01
  knows,
• 57:02
  we'll
• 57:02
  provide
• 57:02
  all
• 57:03
  the
• 57:03
  links
• 57:03
  to
• 57:03
  David's
• 57:04
  website
• 57:04
  and
• 57:05
  other
• 57:05
  links
• 57:05
  that's
• 57:06
  mentioned
• 57:06
  in
• 57:06
  the
• 57:06
  show,
• 57:07
  so
• 57:07
  those
• 57:08
  will
• 57:08
  be
• 57:08
  in
• 57:08
  the
• 57:08
  show
• 57:08
  notes.
• 57:09
  And
• 57:09
  if
• 57:09
  you
• 57:10
  found
• 57:10
  this
• 57:10
  episode
• 57:11
  valuable
• 57:11
  and
• 57:12
  others
• 57:12
  could
• 57:12
  benefit
• 57:13
  from
• 57:13
  it,
• 57:13
  please
• 57:14
  pass
• 57:14
  it
• 57:14
  along.
• 57:15
  And
• 57:16
  if
• 57:16
  you
• 57:16
  could
• 57:16
  also
• 57:16
  give
• 57:16
  us
• 57:17
  a
• 57:17
  five
• 57:17
  star
• 57:18
  review
• 57:18
  and
• 57:18
  subscribe
• 57:19
  to
• 57:19
  our
• 57:19
  show,
• 57:20
  that
• 57:20
  would
• 57:20
  be
• 57:20
  awesome.
• 57:21
  So
• 57:21
  appreciate
• 57:22
  that.
• 57:22
  Thanks
• 57:22
  David.
• 57:23
  Thank
• 57:23
  you
• 57:24
  for
• 57:24
  having
• 57:24
  me.
• 57:24
  I
• 57:24
  really
• 57:24
  appreciate
• 57:25
  that.