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Frank Arostegui, Executive Vice President of Sales and Marketing at American Litho
Frank Arostegui of American Litho delves into the world of direct mail and its powerful link to the digital channel. Discover how direct mail has seen a resurgence during the pandemic, bridging the gap between the physical and digital channels, and learn how data-driven strategies have revolutionized direct mail's impact on various target audiences, including millennials and younger generations.
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