Latest / The Good Side of Sports Podcast / Heart on Ice: Inside the Predators' Foundation That Changes Lives
Transcript
- 0:00Stamp goes to Yosi,
- 0:04lets it fly,
- 0:09score! Hello and welcome
- 0:13to another episode of the Good Side of Sports podcast, where we
- 0:17highlight the good being done by athletes and organizations.
- 0:20I'm your host Brian Hartong, and today we're coming to you from Music
- 0:24City, Nashville, Tennessee, inside the Bridgestone Arena, where you'll find
- 0:28the Nashville Predators of the National Hockey League, as well
- 0:31as the National Predators Foundation. And joining us today is Rebecca
- 0:35King, Executive Director of the Nashville Predators Foundation.
- 0:38So Rebecca, welcome to the show. Thank you for having me. No problem.
- 0:43There's so many things I want to ask you about, but before we get into
- 0:46all that, I wanted to find out a little bit about you and also how
- 0:49long you've been with the foundation. So I've been with the National Predators for 21
- 0:53seasons. I've worked, uh, 5 years for an NBA
- 0:57team in California, and then I moved here during the '04-'05
- 1:01lockout. Okay. And I saw my job posted, and I'm like, if I did an
- 1:04NBA, I can do it here. And so I switched and started with
- 1:08the Preds and love the organization. I love what we're able to do and been
- 1:12here ever since. Yeah. So ever since I first reached out about this
- 1:16and got your out-of-office reply, I could not wait to ask you about Guatemala.
- 1:20Yes, that is crazy. I just have all these pictures in my head.
- 1:23So tell us a little about— is it Soles for Souls? Soles for Souls is
- 1:26a nonprofit based in Nashville, but they work worldwide,
- 1:30and they are a shoe-based group. And they have— I'm
- 1:35not going to do it justice, but they have many different arms. One, we go
- 1:39to rural communities in countries such
- 1:43as Honduras, Guatemala, Dominican. We've been to Haiti, Colombia,
- 1:47and we go to schools schools and local youth centers and distribute shoes
- 1:51because a lot of kids can't go to school unless they have shoes. And the
- 1:54shoes we see are not in the condition that are of
- 1:58standard for any child to wear, right? And then also,
- 2:01as a person in Columbus or Nashville,
- 2:05you donate your unused shoes and they go to a big warehouse and
- 2:08they get sorted, and then they get taken to
- 2:12these third world countries and it becomes a microenterprise business
- 2:16for people who are then able to sell the shoes
- 2:19and make money for single moms.
- 2:22Or there's great stories of women whose kids can't go to school because
- 2:26they can't afford it, and then they join this microenterprise of selling shoes, and their
- 2:30kids get the uniforms and they go to school. And so it's really impacting much
- 2:34beyond the donation of the shoes that you provided. So it's
- 2:37mostly donation-based, like someone will donate their old shoes or whatever,
- 2:41and that's how you get them? The shoes we give to the schools are all
- 2:44the same. They're Croc-style shoes,
- 2:47so nobody's getting a different shoe and there's competition. So the
- 2:51shoes that they sell are the ones that you have purchased. So when you were
- 2:55in Guatemala, what all— like, what all happened while you were down there? So the
- 3:00initial story of this program is an employee came to us and said, I want
- 3:03to go to a country through Soles for Souls and hand out shoes.
- 3:06And We said, well, the Preds Foundation is Middle Tennessee based,
- 3:09we're very local, we're not here to send money and
- 3:14shoes to other countries. And so what our CEO agreed
- 3:18to do was assist employees who want to go on these trips to fundraise.
- 3:22And so we do auctions and the trip costs about $2,800 and
- 3:26we typically fundraise the full amount for every employee to go.
- 3:30And there's 10 to 12 of us on a trip. And then we don't
- 3:34have to take PTO. So we're given the time off. And so we
- 3:38are there for 5 days and we do—
- 3:42we've met over 600 kids. And so when we get there,
- 3:45there's a person who's from that country that has already set up these distributions.
- 3:50And so we sit there for 2 to 3 hours and kids come
- 3:54and sit and we size them and they walk away with a new pair of
- 3:57shoes. And then our employees have donated goodies for a goodie table. So they
- 4:01get a notebook or pencils. And then once all the kids have shoes, we then
- 4:05bring out soccer balls and nail polish and chalk, and we stay for another
- 4:09hour or 2 and play with the kids and spend time with them.
- 4:12And, um, it's one of those life-changing experiences where you
- 4:16come back just a little bit different. Yeah, you realize how
- 4:21fortunate one is and, um,
- 4:25what we were able to achieve and the good work being done through Souls for
- 4:29Souls. So I can't imagine what they walk up in as far as shoes
- 4:32goes. And then, and then they've probably never even seen shoes like in that
- 4:36condition. No, they're, um, rural villages
- 4:41that are dirt roads and muddy little feet.
- 4:44And it's, um, it is quite sometimes
- 4:48life-changing for them because now they have a new pair of shoes to take to
- 4:51school. And we did have one little girl come up to us, and there's a
- 4:55pair of white shoes or black shoes, and she wanted the white ones really
- 4:59badly. Like, they were beautiful and pristine, but she needed them
- 5:02to go pick coffee beans in the field. And so she knew
- 5:06she couldn't have white ones, and she— you could tell the conflict, but she ended
- 5:09up getting the black ones because she was going to use them to go pick
- 5:12coffee beans. Um, you said that also it's based
- 5:16here. It is based in Nashville. What do they do like locally then?
- 5:20Locally, they— we've given them grants and we go to local schools
- 5:24and do big shoe distributions. And so a lot of
- 5:28local programs, but they do it all over the country as well, so they
- 5:32just happen to be based in our backyard. Okay, that leads me to my
- 5:36next topic, the number of nonprofits
- 5:40or organizations you guys support. You did 199 this year?
- 5:44Yes, that's a lot. That is a lot of organizations.
- 5:47And I think, so when the Preds Foundation started in 1998,
- 5:51hockey was not something people in Tennessee knew about. It was football,
- 5:55it was basketball, it was college. And so we
- 5:59really had to go grassroots to educate our fans. What is hockey
- 6:02and why would you want to support us? And so the foundation intentionally
- 6:07was very broad-based. We said we want to help youth and families.
- 6:10And so if we had pillars and we said if you're not this,
- 6:13this, or this, we can't help you, we're going to alienate a huge large of
- 6:17our population. And so by keeping it broad, we can
- 6:20say yes to everybody in some capacity, whether it's a donation to an
- 6:24auction, a grant, or a player visit, or a Nash visit, or whatever
- 6:30it may be. Okay. And did the foundation— how long has the foundation been around?
- 6:34Since the start of the team. Okay. So, okay, since '98.
- 6:37And, and is $199 a significant number? You just— or you just
- 6:41don't want to get to $200? I know people said, why didn't you just do
- 6:45$200? But it's legitimately the number of grants. So, okay, we had
- 6:49420 applications, and the—
- 6:53our board reviews them, so it's divided equally between 10 to 12
- 6:57of us, and we sit and read them. And then that reviewer
- 7:01is given however much money divided by $855,000
- 7:06to distribute between those grants. Okay. And so they could give 10
- 7:11$1,000 grants, or they could give just 2 $10,000,
- 7:15you know. So they could give big grants, or your heartstrings are pulled so greatly
- 7:19you want to give a little bit of money to everybody, right? Our grants are
- 7:23$500 to $10,000, and so I will say it
- 7:27will cover a program. It's not going to keep your doors open. But then from
- 7:30that partnership, we try and figure out, are you an organization we
- 7:34can deliver turkeys to? Can we adopt your kids for Christmas? Do you need a
- 7:37Kaboom playground? Is this something our player would be
- 7:41interested in getting involved in? And we've heard some organizations, because of
- 7:45our affiliation, and they got $5,000 and it covered a program,
- 7:48but other companies have then seen that the Preds are affiliated
- 7:52with them, and it brings attention and it brings more money. And so
- 7:56it's helped them leverage our relationship to bring in more
- 7:59money and resources. And it's not all just— is it all local
- 8:03foundations that you get the grants? All Middle Tennessee. So typically the
- 8:08Kentucky border down to the Alabama border, Cookeville to Jackson.
- 8:12So it's very centralized. When we do our grant checklists
- 8:17presentation, you have to come here. We don't mail checks. Okay, so we do a
- 8:19graduation-style event. And so all 199 groups were
- 8:23here, and some had 1 and some had 20 people. And so you
- 8:27walk up one by one, you get your check,
- 8:30fake check, and then a real check. You get a picture, you meet a player.
- 8:34Barry Trotz was here, our former GM. Nash is here. We've had puppies
- 8:38here. We've funded a horse organization, so someone brought a mini horse that
- 8:43you can pet and take pictures with. And at the end we do party poppers,
- 8:45and we've had over 400 party poppers to create a big group
- 8:50shot at the end. And so charities feel celebrated and appreciated.
- 8:55And we— I call it the most powerful room in Nashville because
- 8:59it's everybody doing great things, right? And so we
- 9:02tell them to bring business cards, and you're supposed to exchange it with
- 9:06the people to your right and to your left and to your front and to
- 9:09your back, okay? Because everybody has a resource that they can provide to someone else.
- 9:12And years later, we've heard of amazing partnerships that have come just by who
- 9:17they sat next to in that room. Do you have a story that sticks
- 9:21out as far as a foundation that you guys assisted or that has— that
- 9:25have grown because of your involvement? Oh,
- 9:28so many. Um, I mean,
- 9:32I love the small groups that really wouldn't
- 9:35maybe survive without the grants. So you guys like
- 9:39get in there, like they apply and then you guys go visit them and see
- 9:43what's— what they're all about and stuff like that? So our summers are very
- 9:47busy. We try and visit 40 to 50, uh, because we have a little more
- 9:52time on our hands and we can drive to Tullahoma and some of these outlying
- 9:55counties. And what we read in application looks
- 9:58amazing, but then when you go see it in works and
- 10:02you meet the kids and you meet the founder who is so passionate Suddenly
- 10:06we were like, let's give you all our money. We really see like
- 10:10the blood, sweat, and tears that they pour into the organization. And then we take
- 10:13that information back to our board and we said, we met this organization this
- 10:17summer, you should really fund them because we know the good work that's being done.
- 10:21That's one thing ever since I started doing this, being around
- 10:24you guys, you guys are all just like that, all passionate and like
- 10:29want to just make everything great. And I— that's why I try to
- 10:33help, to help that situation, but it's, it's great what you're doing. It's a huge
- 10:37impact. Yeah, we're like, what else can we do? Right,
- 10:40right. Um, that leads me to my next thing. As far as player involvement,
- 10:43you guys have a lot of players that, that do stuff.
- 10:47They have their own part within the foundation,
- 10:50or you guys just support their initiatives? So both multi-level.
- 10:54I'll start with our employees. So on your first day of employment, we sit down
- 10:58with you and we say you are required to get 40 hours of
- 11:03community service. Okay, if you don't want to, that's fine, but this isn't the company
- 11:05for you and we'll help you find another job. But to be an employee here,
- 11:09community service is a part of who we are and part of the DNA.
- 11:13When a player signs here, it's similar. Like, we expect you
- 11:17to be a part of the community. In July,
- 11:20when we have our rookie training camp and we have our new draft picks,
- 11:22we have the opportunity to take them into the community and visit nonprofits
- 11:26because we want them as an 18-year-old to realize if you play here
- 11:30This is something that you're going to regularly be doing, going to Children's Hospital,
- 11:34going to daycares, going to Tennessee School for the Blind, meeting kids,
- 11:38being involved in the community because that is a big part of who we are
- 11:41in this community. For our players, we don't just say you
- 11:45should do this. We'll sit down and have a meeting with them, figure out
- 11:49where their passions are, what they're interested in. You can't
- 11:53force something. An organization will say, I want a player on my board.
- 11:56I said, well, if they're not passionate about your cause, It's disingenuous.
- 11:59They're not going to show. They're going to think badly of you. You're going to
- 12:03think badly of us and it's just going to blow up. So we wait for
- 12:06those moments that really we see alignment.
- 12:10Some great examples, Nick Hague was new to
- 12:13us this past season. And during our Gladiator shoot day,
- 12:17I sat down with him and he was really raw and
- 12:20fresh with emotion. And when they were in Las Vegas, his 26-year-old
- 12:24wife was diagnosed with colon cancer. And he said, we just met with a doctor
- 12:28yesterday. He's like, I don't know what I can do, what I wanna do,
- 12:32but I just wanted you to know about it in case there's things
- 12:35we can do. And so we took that information and
- 12:40came back to him and said, what if you and Ali sit down and do
- 12:43a PSA and encourage people not to ignore symptoms and
- 12:47to pay attention and to get checked? Because the
- 12:51age of people getting diagnosed with colon cancer is dropping.
- 12:55And so not only did they do that, we brought in her doctor
- 12:59from Nashville and they discussed about her journey
- 13:02and just what has been going on in her life and
- 13:06kind of really being very open
- 13:10about this really scary situation.
- 13:14And so they, this summer,
- 13:17I think she got rediagnosed. And so she's been having chemo
- 13:22all summer and she got to ring the bell. And so now we're gonna do
- 13:23some more PSAs with her and the NHL is gonna going to help
- 13:27elevate her platform because if you can get a spokesperson
- 13:32that's been through it, it's just going to help bring attention to a cause and
- 13:35help. She said if one person gets checked and she gets
- 13:39to help someone, then it was worth her kind of exposing
- 13:43this very private part of her life. That's great. A couple
- 13:47other ones that I got information,
- 13:51Forsberg and Stamkos and Saros and those guys
- 13:54all have their own too. They all have their own. So Saros loves
- 13:58dogs. Okay, he foster failed on a dog, and we
- 14:02had 2 previous players that were big in the animal rescue
- 14:06community. And every college or team
- 14:10has a kids club. We're like, what if you don't have kids but you have
- 14:13a dog? I said, let's do a dog club, right? And so we created this
- 14:16kit of promo merch, and people sign up to become a part
- 14:20of the club, and we mail the kit to their dog. And then every
- 14:24month we do dog park meetups. And UC Saros shows up
- 14:27and we hang out at the park for an hour with his dogs and the
- 14:30fans' dogs, and it's just this big celebration.
- 14:34And then the money— he donates $10,000 and the
- 14:38Pretz Foundation matches it, and we give it to Wax and Walks Nashville,
- 14:41and it helps with rescuing dogs that are in overcrowded shelters
- 14:45that are going to be euthanized. Is that the one that's right outside the arena
- 14:49here? That's our little dog park that we created. We had this dead piece
- 14:53of land and we said, what if we gate it? And we created a dog
- 14:56park because there isn't one downtown for people that live here. And so we have
- 15:00a lot of residents that really rely on that dog park. We saw, we saw
- 15:03a dog in there when we were just doing a little tour of the area.
- 15:06So it's definitely getting good use for sure. Was it a German Pointer Shorter?
- 15:10It was a little dog. I don't— it was a real, real little dog.
- 15:13Um, and then Roman Josi. Roman Josi,
- 15:17he has been with our organization and such a strong leader
- 15:21in the locker room, but also off the ice. Um, he was huge with Best
- 15:26Buddies and donations and participation to the point where he rented a
- 15:29limo, picked up some buddies, and took them to prom.
- 15:32And he and his then-girlfriend, now wife, went to prom
- 15:36with some friends from Best Buddies. Uh, he does donate $100,000
- 15:41to the National Prayer Service every year to our foundation. And then I sit down
- 15:45with him and his wife and we go through organizations and figure out how he
- 15:48would like to allocate it. And so Best Buddies, uh, he and his wife
- 15:52are big horse people, and so there's a lot of equine therapy programs with kids
- 15:55with cancer. And so he helps fund some of these small programs
- 15:59that really could use the money. But, um, he is
- 16:03our go-to guy. We had a— we were doing a playoff run a few years
- 16:07ago, and there was a kid and he wasn't going to survive, and the players
- 16:11walked off the plane, got in their cars, and drove to his house and went
- 16:14and visited him. And so to have Roman as a captain and a leader He
- 16:19is teaching these young guys, like, if you play here and you're here, this is
- 16:22what it means. And he is just as amazing off the ice as
- 16:26he is on. Do you have former players that come back
- 16:30and get involved in things? We do. We have quite a few players that have
- 16:33retired here. Like Ryan Johansen lives here and he was a phenomenal community
- 16:37guy. Whenever there's a disaster, within an hour he's called. What can I do?
- 16:41How can I provide food? Like, he was really in tune and wanted
- 16:45to give back. When PK Subban played here, it was a
- 16:49lot of— there was kneeling during the anthem, and so they
- 16:53had a closed-door meeting, and PK stood up and he's like, I'm not
- 16:57going to kneel, but I want to do something. And so we worked with
- 17:01him to create a program called Blue Line Buddies because he wanted to do something
- 17:04that brought together police officers and inner-city youth. And so this program,
- 17:09which started in 2013, still runs today
- 17:12even though he went to New Jersey and he's since retired. Every home game,
- 17:16we have a police officer and they get to bring a guest, and then a
- 17:19big and a little from Big Brothers Big Sisters. They meet pregame, they have
- 17:23a VIP dinner together, they meet a player pregame, they get
- 17:27autographs, pictures, a t-shirt, and then they sit and watch hockey.
- 17:30And so many of the kids have never been to a hockey game, and so
- 17:33the officer gets to explain what's icing, what's offsides, why players
- 17:37doing this. And we've heard some stories that have come out of this partnership where
- 17:41the big and little have gone to the softball game of the officer and the
- 17:44officer had a glove waiting on the bench for the kid, or the officer works
- 17:48in a crime lab. And so later they went and visited the crime lab and
- 17:51got to forge a relationship beyond just hockey games.
- 17:56Is there a lot of fan involvement with the
- 18:01foundation? There is. The fans are our lifeblood. I always
- 18:05want people to make sure they know that we are not just given, here's $2
- 18:09million, go do some really good things. We have to self-raise it.
- 18:12And so our small but mighty department of 4 puts on about 10
- 18:17fundraisers a year, and an auction at every single home game.
- 18:20Okay. And so next weekend, we have a dinner with a comedian for 1,000.
- 18:25We have a hockey clinic with Philip Forsberg for 90 kids. And then we have
- 18:29a golf tournament. It's a double flight tournament with 25 teams
- 18:33in the morning, 25 teams in the afternoon. That's a lot. So that's just in
- 18:36one weekend. And we used to do a fishing tournament as well. Then less than
- 18:40a month later, we do a clay shoot. And then less than a month later,
- 18:43we do a bowling tournament. And then in the spring, we do a casino night
- 18:47with our players, and that has about 1,000 attendees. We'll do a wine tasting
- 18:51for about 1,000 to 2,000 people. We do a beer festival. We've done a fashion
- 18:55show. We have a pickleball tournament this weekend. We do the silent auction every
- 19:00home game. And so all of that money gets put into our account, and then
- 19:04we do our grants program. Our scholarship program, our Kaboom program.
- 19:07And so we fund all of these things from the money that we have to
- 19:10raise. I was— when I was reading through everything, I think this
- 19:14can't all be stuff they do currently, has to be a history. But you do
- 19:17all that, all the— there's 4 people. Yes.
- 19:21And I will say the National Players is a big oiled machine.
- 19:25We don't work in silos. So marketing helps us promote
- 19:29our events. Okay. Communications helps do the press releases to get
- 19:33the attention. Ticketing will help reach out to our season ticket holders and sell it.
- 19:37Hockey ops ensures the players and the coaches are aware. And so all the
- 19:41parts of the company have to help us to make it successful, but the nuts
- 19:45and bolts of the event is run just through us. The golf
- 19:49tournament, is it a local course? Yes, it's out
- 19:53in Dixon, and we are whole— any player that
- 19:57plays golf will golf in the afternoon. So they're paired with a foursome.
- 20:01And so we— the, the really cool story
- 20:05about our golf tournament is that we partner with Peterson's
- 20:09Foundation for Parkinson's. So one of our assistant coaches who's
- 20:13since retired was diagnosed with Parkinson's when he was a coach,
- 20:17and he used to do a golf tournament, and we used to do a golf
- 20:20tournament, and they were a week apart. And we said, what happens if we join
- 20:22them and collaborate? And so we have
- 20:28a whole group of Parkinson's patients that are beneficiaries
- 20:32of the money that he raises and then also our foundation. So players are
- 20:36back in town and so they attend this dinner,
- 20:39interact with our fans, and then brings great attention to what Brent is
- 20:43doing. And he's had some rough years with Parkinson's and
- 20:48it's been hard to watch, but the fact that this event continues and raises money
- 20:52for the nonprofit that he created. And through his interaction with Michael J.
- 20:55Fox, he has since— that's
- 20:59what got him going because he realized he didn't want anyone to feel alone
- 21:03in this fight. And that's what he felt when he was first diagnosed, was very
- 21:06alone. And so they create a lot of— there's a
- 21:10boxing club and a dance program and just opportunities
- 21:14to bring patients together.
- 21:20What's— what would you say your most successful, um,
- 21:23fundraiser is? I think our most successful is our casino
- 21:27night that we host in January, February. It is a full team appearance,
- 21:31and so we have about 1,000 attendees, and it's
- 21:34an opportunity to have conversations with the players rather than just a high
- 21:38five and a quick autograph. And so the players are the
- 21:42dealers at the games, they're at a photo booth, they're wandering
- 21:45around with their spouses. And so it's,
- 21:49it's more seeing them as who they are and off the ice.
- 21:52And we also, for a $100 donation,
- 21:56you can be in the team photo. So we have the players seated in rows
- 21:59and then we leave the middle 2 seats open or 1 seat and you can
- 22:02sit and get your picture taken and we print it on site and you get
- 22:06to take that home that you were in the team picture. That's cool. So there's
- 22:08probably a line of people. There's a line of people that sign up to do
- 22:12that. And we cover the ice. And so you're in the bowl of the
- 22:16arena. So you can really see the vastness of the arena. And that's during the
- 22:19season. It is during the season. Yeah, I think with our events, we have something
- 22:23for everybody. So if you don't like wine, we have a beer fest. If you
- 22:27don't like to golf, maybe you like to bowl. So we have a bowling tournament.
- 22:30One of our newer events is our clay shoot. And so when Mike Fisher retired,
- 22:35we wanted to stay engaged with him because he lives here with Carrie still,
- 22:39and he likes to hunt, and he has a business called Catchin' Deers.
- 22:43And we said, well, what if we create a clay shoot that's an alumni event?
- 22:47And he said, yep, great, I'm in. And so now we bring in a whole
- 22:50different population of people, and they come and shoot clay in the afternoon. And we
- 22:54intentionally do it in the afternoon because if the players are not on the road,
- 22:57then they come and shoot clay with us and participate in the event. Okay.
- 23:01Um, being here in Nashville with all the entertainers and everything, do they get involved
- 23:06at all? Do you have very much entertainment? They are hugely involved. And again,
- 23:09we figure out where their passions are. Luke Bryan, he and
- 23:13his wife and his sister-in-law founded a nonprofit because
- 23:17his niece was diagnosed with a heart defect and
- 23:20Down syndrome, and she ended up passing away. So the Brett Boyer Foundation
- 23:24helps families with CHD. HD. So we host a Heart
- 23:28Night every year, and in the meeting rooms pregame, all the families and doctors
- 23:32and nurses and therapists come and have this big party. They have
- 23:35face painters and a DJ. But then Luke comes and
- 23:39he sings the national anthem. And last year we did a bobblehead for him.
- 23:43Oh really? And so we really get to highlight the work of his nonprofit
- 23:47and help families. So it goes beyond just having them come in and sing the
- 23:51anthem. It's also where they're passions. Okay, wow. I,
- 23:54I know Dolly just passed away 2 days ago. Does she have any involvement with
- 23:59you guys at all? She was very involved. We gave grants
- 24:03to the Imagination Library, which is her book program. But several years ago,
- 24:06there were huge fires in Gatlinburg, and it destroyed a huge part
- 24:11of the community. And so we did create t-shirts.
- 24:14And I think that's the important thing with sports teams, is we can activate on
- 24:18a dime to create a fundraiser to suddenly bring in a lot of money.
- 24:21And so we took the next few games to raise money for Gatlinburg,
- 24:24and we presented her a check for $50,000 that she
- 24:29did a big telethon. And so we were able to support her efforts. Okay.
- 24:32Um, through that. So is there any, any story
- 24:36of how an individual life that, that was changed
- 24:41or sticks out to you as far as through the work of the foundation or
- 24:43anything like that? We had a really unique opportunity when Joel Ward
- 24:47was signed here. He was young, single, had no family,
- 24:50no wife, no kids, so he had a lot of time on his
- 24:54hands once practice was over. And he came to us and he said, I want
- 24:57to be a Big Brother. And I thought, that's amazing, but that's a lot of
- 25:01responsibility and it's nothing I can do for you. So you have to call them,
- 25:05you have to get a background check, you have to fill out the application,
- 25:09you need to select the kid, and then you need to spend time with this
- 25:12kid, right? And so he did the whole process, and he was signed
- 25:17up to meet this kid named Malik, who is a 7th grader living
- 25:21in a housing project not far from here. And we
- 25:25have an amazing video that we created from Joel talking about his experience,
- 25:28but he said initially they would just go to the Y and play
- 25:32basketball, and Malik had no idea Joel was a professional basketball hockey player.
- 25:36Really? He is a Black player, which is also unusual. So you
- 25:40probably wouldn't think initially. And so eventually Malik found
- 25:44out that Joel was a hockey player. And so Joel would bring him to games
- 25:47and we would watch him at our auction table and he would run credit cards
- 25:51and help us with the auction. And then Joel would drive him home after the
- 25:54game. Really? Well, Malik had some trouble and he
- 25:57was in and out of juvie. And then Joel was traded or signed
- 26:03with Washington Capitals, but we still had this young boy that we were trying to
- 26:04foster and mentor. And Joel
- 26:09agreed to pay for the incidentals,
- 26:13and this private school gave him free tuition to go to school because
- 26:17he was just going to get his GED and drop out. And he went to
- 26:21Lighthouse Christian School. We made him repeat 11th grade. He had all Fs,
- 26:24120 demerits. We wouldn't let him play football. Like, he was
- 26:28so far behind. And then his senior year, he had straight A's,
- 26:32zero demerits, played football, was a leader and a mentor.
- 26:35And he was the first kid in his family to graduate high school. And so
- 26:39we had 4 or 5 hockey players go to his graduation, including Shea Weber
- 26:43and Mike Fisher. And we had probably 40
- 26:47to 50 Nashville Predators employees. And then afterwards,
- 26:51I think a few players banded together and bought him a car. And he
- 26:55said he probably never thought he'd make 18. He thought he'd be killed just
- 26:59in the projects and just the trajectory of his life of an organization
- 27:03pouring into him. He worked the locker room for a while helping the referees.
- 27:07So we employed him here. He now works at Vanderbilt Hospital
- 27:11in one of the departments over there, but he's now 30 and
- 27:15he still stays in touch and he still comes to hockey games. He plays in
- 27:18beer league. Oh, really? He's a hockey player? Yeah, now he's a hockey player.
- 27:22When Joel, when he was an assistant coach for the Vegas Knights,
- 27:27Joel would come in the night before, they would go have dinner, they still text
- 27:30and email and stayed in touch. So it's just amazing if
- 27:34you pour into someone, we changed the trajectory of his life,
- 27:37his family's life, kind of showed him what's out there, what's possible.
- 27:41And he was the first to graduate from his family. From his whole family.
- 27:45Yeah. Um, are there any, uh, initiatives or programs
- 27:49that you guys have that, that benefit the underserved here in Nashville or the
- 27:52surrounding area? We have a few great programs. One is
- 27:56our Kaboom Playground Build. So we've done 14
- 27:59in 14 years. Okay. Uh, Kaboom is based in DC, but they
- 28:03build playgrounds in underserved communities. And so it's actually
- 28:07one of our employees' favorite days of the year because you show up at 8
- 28:10AM and and it's just a grassy field. And then with 200 volunteers,
- 28:13we build a massive playground in one day.
- 28:18Granted, the cement has to dry and the kids can't play on it for a
- 28:21few days, but to change a community by building
- 28:24this playground really gives safe space to play. An organization
- 28:29we gave a playground to a few years ago said the day we called them
- 28:31to say that they were the KaBOOM! playground recipient, a couple kids had been
- 28:35killed in the front yard of a drive-by shooting, and they just didn't have a
- 28:39safe place to play. And so it was a really impactful moment that by building
- 28:43these playgrounds, you're providing that for the kids and for the families
- 28:46of a community. And so every November we build a playground.
- 28:51That was— that just makes me think of something. Do you guys have
- 28:55any, like, rinks besides here? We do.
- 28:58We have, um, Fort Ice Bellevue, which is west
- 29:02of town. We recently added Fordyce Clarksville, which is near Fort
- 29:05Campbell and the military base, so that's north of town. We have Fordyce
- 29:09Antioch, which is southeast, and that's an underserved
- 29:13community. And then Centennial Sportsplex is where team
- 29:17practices, but it's also a complex that we just recently took over.
- 29:21And so we manage all of the ice rinks in town and create programming for
- 29:25kids who want to learn to skate, and that's in partnership with Scott Hamilton.
- 29:30And to have an Olympic ice skater come out there and teach them how to
- 29:32play is pretty incredible. And then we have a lot of like a program
- 29:36called GOAL, Get Out and Learn, and it's a 4-week program
- 29:40and we give you all the gear for free, instruction for free, you use
- 29:44the skate rentals, and at the end of the 4 weeks you keep the stick,
- 29:47you keep the jersey, and you're like, I love hockey, right?
- 29:50So the parent hasn't spent $1,000 buying the gear,
- 29:54they can test it out. And if the kid doesn't like it, they're not out
- 29:57anything. So we have some really great programs
- 30:01that have developed hockey players in our community. Yeah, I was talking to one
- 30:05of my friends and I said, hey, I'm going to go down to Nashville where
- 30:07there's an NHL team. They're like, NHL in Nashville?
- 30:11So I'm sure it's grown. Yeah, like the— just the focus on
- 30:15hockey is— the age groups coming out of those programs of youth
- 30:19players. And then recently we got money from the league,
- 30:22uh, to develop women's hockey. Oh, okay. And so we've had a few
- 30:26sessions of that, and as a 48-year-old woman, I went
- 30:30through this learn to play, and now I play on 2 teams in the evening.
- 30:33And so our women's hockey program has even grown and developed,
- 30:37and just trying to get more people on the ice. Yeah, my buddy
- 30:40plays in a league in Columbus because they have a lot
- 30:44of ice up there too, and he goes, you should go out and try it.
- 30:47So I've been to one, they're called Chillers up there. Yeah. And yeah,
- 30:51I can go like 2 miles an hour. So I need to take your program.
- 30:55So fast. And my husband's like, this is so boring.
- 30:58But I'm like, I'm flying out there. Right, right. But it's
- 31:03been a great community of women that we go out and have a beer afterwards
- 31:07at the bar at the rink. And that's cool. It's been a really
- 31:11fun program. Yeah.
- 31:15This— I love sports. Yeah. So that's, that's why I— part of
- 31:19the reason why I do this, um, just because I like to be around you
- 31:22guys, all these sports people and stuff like that. But it's just all the stories
- 31:25are even cooler, all the stuff that you guys do and stuff like that.
- 31:28Um, besides the events, is the, uh,
- 31:31auctions the most where you bring the most money in besides that? Yes.
- 31:35Okay. We probably generate $600,000 a year through our auctions.
- 31:39It's our presence on the concourse. Fans know where to find us,
- 31:42but it's online. And so people don't have to live here or attend
- 31:46the game to bid. So we ship items all over the country as well for
- 31:50our fans that are elsewhere. Is it— so is it like you can sign
- 31:54up for an alert every time to get that list sent to you? Yes.
- 31:57Okay. Yes. Can you donate directly on the website
- 32:01too? Yes. So you can go to nationalpredators.com/donate. Okay. And I
- 32:05think something that's unique with our foundation is that we learned early on,
- 32:09I don't know how to cure cancer, I can't teach kids how to read,
- 32:12I can't help in these spaces, and I can't tell you how to do that.
- 32:16But I can leverage our platform and our brand and our players
- 32:20to raise money, and I can give you money to do what you're good
- 32:24at. And so money that is given to us is instantly
- 32:27given back out to these nonprofits, so we don't utilize it for operational
- 32:32costs. The Preds don't charge us rent. We don't have bills
- 32:35with our foundation. And so it's really a money in and then
- 32:38direct money out to these nonprofits. Do you do like,
- 32:41this is what I took in this year, so that's what I have to give
- 32:44out the next year, is how it works? Yes. Well, actually, what we take in
- 32:47all this year, we give out by May. Oh, so it's that, that season.
- 32:51So now our coffers are empty, and we've started with these
- 32:54events in the next few weeks to kind of build back up. And then
- 32:59And that's what we'll have in our grants to give away next year. And that
- 33:00concludes our show. So tune in next time and I'll bring you another amazing foundation
- 33:05doing amazing work. And remember, show your good side out there,