How can we get more people on their bikes?

The Climate Question · Jul 10, 2022 · 27m

Cycling is healthy, cheap - and as modes of transport go, they don’t come much greener. Worldwide, transport is responsible for nearly a quarter of all carbon emissions, with road transport alone accounting for 75% of that. But so far, most discussions on greening the transport sector have focussed on electrifying our cars, trucks and buses – overlooking the vital role that bicycles could play in the climate transition. In fact, experts say that we’re unlikely to meet our short-term climate goals without more people getting on their bikes. So what needs to change to make that happen? We look…