Latest / Ambitious Podcast / EP.62: If You Feel Like You’re Always Working But Nothing’s Getting Done… LISTEN TO THIS | The Ambitious Podcast

Transcript

EP.62: If You Feel Like You’re Always Working But Nothing’s Getting Done… LISTEN TO THIS | The Ambitious Podcast · Ambitious Podcast

• 0:00
  CE OS are known to waste up to 25% of their time which is
• 0:05
  insanely valuable due to poor scheduling practices.
• 0:09
  I want you to know you're not alone.
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  You finished the day and you feel like you literally got
• 0:14
  nothing important done. You are so busy.
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  You were hacked schedule wise but yet accomplishment wise.
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  Moving the needle wise, being productive wise, you didn't get
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  much done. You don't need to be a victim to
• 0:27
  your schedule in order to grow your business.
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  Your mindset being that if you're not all my clients, oh,
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  I'm, I'm free, I'm not doing anything, No, you are doing
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  something. You're building your business.
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  There's no space. There's no space for innovation.
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  There's no space for planning. There's no space for
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  strategizing the next thing. Just because it's something that
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  you've normalized doesn't mean that it has to stay this way.
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  You will put your clients on this pedestal that anything they
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  want or say or request comes before your business.
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  And I'm going to be honest, 9 times out of 10, your business
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  is showing signs of that behavior.
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  Hello and welcome back to the Ambitious Podcast.
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  So if you've pressed play on today's episode, that is because
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  you, like me, want to know how to better understand what do I
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  do with my schedule? How do I optimize my time?
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  What do I need to do to be the utmost productive, to be able to
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  scale and grow my business. And I'm someone who's been
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  trying to really learn all the strategies around scheduling and
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  productivity for the last several years of scaling my
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  business. And I want to share with you
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  some of the insights of what I've learned.
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  And also with this, some signs that told me I really needed a
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  new approach because the way that I was doing things was not
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  going to work. And so really today is an
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  episode for you. If you feel like you look at
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  your calendar and you ask yourself, I've got all this on
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  here, but I don't know that it actually fits my current
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  priorities. Or you have tasks on your
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  calendar that you get stuck in the busy work and you get stuck
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  in the fires of the day-to-day. But you also know they're not
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  really helping you to step into the CEO that you want to
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  ultimately be. And you feel like you're kind of
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  having this, you know, Truman Show experience of reliving the
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  same week, the same day over and over, getting stuck doing tasks
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  in an area of the business you don't want to be in anymore that
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  you don't want to be doing. And with this many people have
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  this big aha moment with their schedule when they go to take a
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  week to step away to go on vacation.
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  Or sometimes it's a forced week away for a personal matter and
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  you go to take that space and you feel like you can't because
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  if you step away, something in the business is going to break.
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  So it leads us to this ultimate reflection place of if I can't
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  step away and if I feel even when I'm there, I'm being
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  controlled by my schedule, who really controls my time?
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  Is it me? Is it my inbox?
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  Is it my team? Is it my clients?
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  And so today we're going to be helping you to really unpack a
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  couple core things. Number one, I'm going to break
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  down a couple of the different signs that help you to
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  understand whether your schedule and the way that you're
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  operating with your business right now is actually dialed in
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  to a level that it will help you scale.
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  We're also going to talk about the different steps that you can
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  go through to dialing in and creating what I kind of call
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  your CEO schedule. Which means the schedule is not
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  only going to help you with your lifestyle and the things that
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  are happening in your life for you, but they're also going to
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  be things that you can take and integrate to help you to further
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  scale your business. And in these steps, I want to
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  also let you know that I'm going to be sharing stats with you
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  that help to prove the science around why the some of the
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  things that we're talking about are impactful and why they work.
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  And most importantly, I'm going to share with you a couple
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  different entrepreneurs that are some of the most successful,
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  successful business owners and CE OS today.
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  And what I mean successful, I mean, financially to the tune of
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  things like Oprah, Jeff Bezos and what they do in their
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  schedule and in their productivity that you can learn
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  from. And so with this, I really want
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  to first say that if just as a check in, if you are somebody
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  who's been listening to the podcast day in day out, you
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  know, you tune in every single week for our guest episodes, you
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  tune into the solo episodes like today.
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  I just want to say thank you. We most recently launched our
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  ambitious network. I, I have no, I have honestly no
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  words. Part of the, the launch of that,
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  we did a incredible giveaway for an amazing woman who ended up
• 4:28
  winning. And as part of that, we asked
• 4:31
  for your feedback on what were you loving about the podcast and
• 4:34
  what were things that were really resonating with you.
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  And I just want to say I can't thank you enough for the amazing
• 4:38
  reviews you've sent in, for all of you who took the time out of
• 4:42
  your day to rate the show on Spotify.
• 4:45
  It means the world to me and to my team that you took the time
• 4:48
  to do that. And I want to let you know that
• 4:50
  the more you support this show, the bigger we are able to create
• 4:54
  it to be. You know, the better guests we
• 4:56
  can get on, the more resources we have to bring you the
• 4:59
  information that will help you and your life and in your
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  business. So I want to say thank you for
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  all of our OG listeners. And also, if you are somebody
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  who's maybe pressing play for the first time and you've never
• 5:08
  listened to the Ambitious podcast, thank you for being
• 5:11
  here and welcome to the Ambitious family.
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  We're excited to have you. And, you know, with that,
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  today's a good episode because today is something that will be
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  an actionable item. You know, I listen to podcasts
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  day in, day out, and I always find there's a couple different
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  ways they land. Some of them are philosophies,
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  right? They shift your thinking.
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  They make you look at your current life or your current
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  business in a different lens. And then there's somewhere I'm
• 5:35
  just like, tell me what to do. Like, I just wish I had like a
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  drill Sergeant to be like, OK, so here's what we're going to
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  do. Step one, Step 2, Step 3.
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  And I'm going to be honest, today's a hybrid of both.
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  I'm going to tell you the principles of what and why.
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  And then I'm also going to give you some steps on exactly what
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  you can do to go take your current schedule and start to
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  integrate this. Without further ado, let's just
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  get right into the meat of it. OK, So we're going to start with
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  understanding what are the signs that maybe what we're doing
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  right now is not working Because I don't know about you, but I
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  know for me when I first started my business, I didn't have any
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  mindset of ACEO schedule. I was not thinking about, you
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  know, well, how can I be dialed and productive and theme certain
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  days and have start and end times and time blocking and deep
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  work. I was just like, sit down at the
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  computer, get a hot coffee, open the laptop, go to work, finish
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  work, close the laptop. And that was kind of the basis
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  of my schedule. And over the years, I've gone
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  through a lot of different variations of schedule because
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  I've been trying to really figure out, you know, what does
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  work for me, not only lifestyle wise, but productivity wise.
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  And so there were situations that have come up not only with
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  myself, but also with clients that have been really clear
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  indicators that something schedule wise needs to change.
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  And I want to know as I list these out, are these may be
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  something that really land for you and something that you can
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  see yourself in. So first is the fact that you
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  feel like maybe with your schedule right now, you're super
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  reactive. Like you go into work Monday to
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  Friday and it kind of feels like no matter how much you plan your
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  week, you're always putting out fires.
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  You've got a text message paying, you've got, hey, can I
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  meet you on Zoom really quick? I have an e-mail coming in of
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  something that needs me, a Slack that's coming in, and your
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  calendar kind of feels like it's happening to you and not for
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  you. And I've been there.
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  I've had those moments where I felt like I had this perfect
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  plan of my day and then it just went completely left because I
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  had all these fires that came up that adjusted things.
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  And again, in researching and kind of understanding how do I
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  change this? Like, is this a me problem?
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  Is it a schedule problem? What we actually found, and this
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  was due to a study that was done by a company called Gallup, and
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  they noted that reactive leadership actually is something
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  that reduces the output of the business by 30%.
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  Meaning if there's fires that are happening in your day, in
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  your week, that you're constantly in this reactive
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  mode, You're feeling like the events that are happening around
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  you are kind of determining your schedule.
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  That ultimately means that you're actually going to reduce
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  the efficiency of your business by operating that way by 30%.
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  So if we think about also, OK, well what if we didn't do that,
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  that means we have the ability to build that back in to gain
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  that buffer of 30% to be 30% more productive, 30% more
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  efficient in our business if we stop operating from this place
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  of being reactive. So first, what I want you to do
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  is go into this and say, OK, well, maybe a sign of why I
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  haven't been seeing things move the way that I want is because
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  I'm not really planning. I'm kind of letting life drive.
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  I'm kind of letting my life be the thing that determines what
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  happens and when it happens. So what I want to start with is,
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  OK, well, how do we TuneIn and say, am I being reactive?
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  Is the demands of the world and business determine my schedule?
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  If so, that's the first thing we want to look at.
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  The second thing you might see is that when you look at your
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  calendar, so you might want to pull up your Google Calendar or
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  wherever you organize yourself. And I want you to say, looking
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  at this, is this just full of meetings and bookings, Meaning
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  you've got every single element of your calendar packed with
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  someone else who needs your time.
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  A meeting of a client, a meeting of a team member, a team
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  meeting, right? It could be group, it could be
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  one-on-one, but you feel like you're just constantly on calls.
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  Maybe you live on Zoom because of this, you probably have no
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  time to think. So you're probably somebody who
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  feels like you really struggle to delegate time for yourself to
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  just be able to process and think and build and plan
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  strategically. You don't maybe have white space
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  in between your meetings, right? You're one of those classic, you
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  know, constant meeting people. And because of that, you're
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  running to pee in between meetings.
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  Or I'm saying this from experience.
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  When I used to be this person, I would literally take my laptop,
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  turn off my microphone, turn off my video, and I would literally
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  go to the washroom with my laptop while sitting in and
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  listening on Zoom because I had such lack of space in between my
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  meetings at that time. And maybe you're somebody
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  because of this, that you feel like you start the day, you've
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  got so many calls, so many meetings.
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  And by the time the day is done and you end that last Zoom call,
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  whether it's a one-on-one, a Group, A sales call, you finish
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  the day and you feel like you literally got nothing important
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  done. You were so busy, you were
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  packed schedule wise, but yet accomplishment wise, moving the
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  needle wise, being productive wise, you didn't get much done.
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  And there's actually studies that tell us why we do this.
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  And that's because many of us allocate more time than we
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  actually need toward getting things done and often pack more
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  meetings in than necessary. There's a study done that showed
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  that 50% of most business meetings are actually considered
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  unproductive. And I want to share an insight
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  around this because something that I can't remember, there's a
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  psychology principle that's rooted around this, but there is
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  a principle that basically states that your effort will
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  take up the time in which you allocate.
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  So if you are somebody who finds that you're, you know, having
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  meetings of 30 minutes in an hour, I really also want to ask
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  you and have you reflect, does it require an hour or you
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  booking it to be an hour because you just believe that's how long
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  that meeting is supposed to take?
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  Are your meetings 20 minutes because they need to be 20
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  minutes or are they 20 minutes because you just have this pre
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  created booking in your system? That's a 20 minute team check
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  in. These are little things that
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  while, yes, they might seem like a quick change here and a small
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  change there, you think, well, Kate, what kind of big impact is
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  that really going to make? It makes a significant impact
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  because it means that you're right now with your meetings,
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  potentially allocating more time and more space than is actually
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  necessary to get the outcome that you're looking to achieve.
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  And so one thing I want to say is if you're somebody who's in
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  this place of like my calendar is just full of meetings, I want
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  you to ask yourself when you even just like pick a day on
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  your calendar and you look at that, is that day really
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  productive? That client you talked to, did
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  they need an hour of your time or could they have talked to you
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  for half an hour and you could have got the outcome?
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  That team meeting that you blocked for an hour, did it need
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  an hour to have you go through and discuss or could it probably
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  have been achieved if there was better preparation on all
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  parties in 25 minutes? These are opportunities for you
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  to be able to get your time back.
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  And so when someone I know for a fact with clients and probably
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  with yourself, when you get into this routine of having so many
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  meetings, we kind of get into autopilot.
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  You say things like, well, this is how it always is.
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  It's just another one of these classic weeks that I always
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  have. And just because it's something
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  that you've normalized and that you feel like you've experienced
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  now many times over doesn't mean that it has to stay this way.
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  So if you have a calendar that is packed with meetings, let's
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  use today as an opportunity to say, OK, I don't exactly, as you
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  listen right now have a plan of exactly how I'm going to remove
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  them all tomorrow. But I'm going to stay open
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  minded that this could look a little bit different if I want
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  to scale to the next level. Now, another sign that comes up
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  with anyone who's struggling with their schedule that I see
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  is that you know, whether through your own doing or
• 13:58
  through your team's feedback, that you are the bottleneck.
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  You are someone that your team is constantly waiting on
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  decisions from you. They're waiting for you to
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  approve stuff. They're waiting for an answer on
• 14:09
  something. They need the answer to the
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  e-mail, the loom for you to review, the Slack message for
• 14:14
  you to dive into. And you constantly remain the
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  bottleneck. And because of that, you're
• 14:19
  holding up production. You're holding up progress in
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  different areas of the business because people are bottlenecked
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  by you and the lack of hours that you have to provide.
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  And because of this, your growth is slowing down because it's not
• 14:35
  that you don't know what to do. It's not that you're not working
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  on what you need to do to grow the business.
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  It's that you're like, Kate, I just have no time.
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  I know what to do. I have the plans of how I want
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  to do it, but I just genuinely do not have the time to actually
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  get it, whatever it might be done.
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  And so because of this, you feel like, which is another big sign,
• 14:58
  your priorities feel like they're constantly shifting.
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  You know, one day it's like this is the thing we need to be
• 15:04
  doing, and then the next day it switches.
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  And now this is the thing that we need to be doing.
• 15:09
  And because of this, you really struggle to get an understanding
• 15:12
  of what is the weekly goal? What is the number one needle I
• 15:16
  need to move in the next 7 days? What's the needle I need to move
• 15:19
  in the next 30 days? You struggle to really get
• 15:23
  clarity of what is the focus of what I'm supposed to be working
• 15:26
  on right now. Because with all these meetings
• 15:29
  I have to do or all these alarms that are going off in the
• 15:31
  business. And then on top of that, I got a
• 15:34
  post on social and I got to show up online and I got to serve my
• 15:38
  existing clients. I feel like there's just,
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  there's no time. How do I prioritize all these
• 15:44
  things? It feels like there's a never
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  ending list. And because of this, you kind of
• 15:48
  chase the urgent things, right? The things that get done are
• 15:53
  oftentimes things that really have to get done.
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  Not that you're choosing to do that, but that if you don't do
• 15:59
  them, there's going to be a negative impact in some way,
• 16:02
  whether to a client, to your team, or maybe even to yourself
• 16:05
  or the business. And because of this, you feel
• 16:09
  like your goals feel fuzzy. You look back after 7 days and
• 16:13
  you're like, I had this plan, then I had these fires, then I
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  had these meetings, and then because I had all these other
• 16:21
  things that came onto my plate, I struggled to know what I
• 16:24
  needed to do and prioritize and what was urgent.
• 16:27
  And because that I kind of didn't move the needle in
• 16:29
  anything. Here I am at the end of the
• 16:31
  week, exhausted, feeling like I didn't see any movement happen.
• 16:35
  And listen, I'm saying this because I have been there, which
• 16:37
  is why I know all of these different ways of these show up.
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  And that end piece, which is a huge other sign, is that you
• 16:44
  feel burnt out and you feel drained by your schedule.
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  And a really easy indicator of this is people on a Thursday who
• 16:51
  are like, I can't wait for Saturday.
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  Or maybe you are on Sunday and you're seeing Monday and you're
• 16:58
  like, OK, here we go. Here we go.
• 17:01
  And you're trying to get yourself ramped up to go into
• 17:03
  the week, trying to get mentally prepared and primed to be able
• 17:07
  to handle the demands that you know are inevitably coming your
• 17:10
  way. And you often are probably
• 17:13
  somebody who says that you just have no energy by mid afternoon.
• 17:18
  Usually the typical time is around 2:00 to 3:00 PM.
• 17:22
  You get that midday slump. You get that kind of midday
• 17:25
  exhaustion where you're like, should I just call it and start
• 17:27
  again tomorrow, maybe come back tomorrow.
• 17:30
  Or maybe you're skipping meals. You're somebody who's feeling
• 17:33
  like you're just so drained. You didn't get around time to
• 17:36
  eat. You didn't get around to having
• 17:37
  something to drink this morning. You didn't really get around to
• 17:40
  sleeping very well last night. There's just too much to do.
• 17:44
  And most often I hear this when people say, Kate, there's just
• 17:48
  not enough days. There's not enough time in, in
• 17:50
  these days. You know, it's just not enough
• 17:51
  time to get things done. And when you don't have time and
• 17:57
  you consciously discuss that you don't have time.
• 18:00
  What I can know for certain is that you are not actively taking
• 18:04
  time to work on your business. You're working in your business
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  and this is something that is probably one of one of, I don't
• 18:13
  want to ever say there's like one thing, but there's one of
• 18:16
  the main key indicators that I see with scaling business owners
• 18:20
  when they come to me, they're stuck in the weeds.
• 18:24
  The weeds could be execution again, the fires of the
• 18:27
  day-to-day. It could be client messages.
• 18:30
  They're stuck in delivery, They're stuck in questions with
• 18:33
  their team, and you just feel like you're stuck in the weeds
• 18:36
  and you can't get out. And with that, there's no space.
• 18:40
  There's no space for innovation. There's no space for planning.
• 18:44
  There's no space for strategizing the next thing
• 18:47
  because you're like, Kate, how can I think about all of these
• 18:50
  things and all of what I could do to play and to innovate it
• 18:54
  and these new ideas when I feel like I'm drowning, that doesn't
• 18:58
  seem like it's very easy, doesn't feel like it's possible.
• 19:02
  And so often times when we're in this place of feeling like we're
• 19:05
  drowning in our schedule, it makes us look at strategic
• 19:10
  growth and growing our business as more of a luxury than it is
• 19:14
  actually a default and a necessity.
• 19:17
  So we start to have, you know, oh, well, that would be nice if
• 19:20
  I could plan that offer. That'd be nice if I could launch
• 19:22
  something new. That'd be nice if I could go do
• 19:25
  XYZ and be on that new marketing platform.
• 19:27
  But I can't because I can't do to my calendar.
• 19:33
  So what I will say is we actually know from studies, this
• 19:38
  is from Forbes, that CEOs are known to waste up to 25% of
• 19:44
  their time, which is insanely valuable due to poor scheduling
• 19:48
  practices. So there's actually studies that
• 19:51
  tell us that many CEOs are losing about 1/4 of their time
• 19:56
  due to not actually having an intentional way in which they
• 19:59
  schedule their time. So the exciting part about this
• 20:03
  is number 1, I want you to know you're not alone.
• 20:07
  There are many entrepreneurs who are starting and when we first
• 20:11
  grow these businesses, we're like Bambi on ice and we're
• 20:13
  trying to figure it all out. So you're not alone.
• 20:17
  But I also want you to know that if any of the signs or the
• 20:20
  symptoms that I just outlined to you are like, oof, that feels
• 20:23
  true. I do feel like I'm stuck in
• 20:26
  fires and I'm constantly on meetings and I feel like
• 20:28
  planning for future goals feels like a nice to do not possible
• 20:31
  right now. If some of those things are
• 20:33
  landing for you, this is an invitation for you to think
• 20:38
  about the next couple steps. I'm going to outline and say,
• 20:40
  you know what? I'm going to dedicate me in an
• 20:42
  hour. It could be hiding in your home
• 20:45
  for an hour somewhere and taking these steps and integrating
• 20:48
  them. It could be going to a coffee
• 20:49
  shop and saying, you know what, this Sunday I'm going to have a
• 20:52
  little me time. I'm going to go to a coffee shop
• 20:54
  and I'm going to reset my schedule based off these
• 20:56
  principles. But here's the thing I want to
• 20:59
  say, if you take these to heart, you will have a very different
• 21:03
  experience in business because I will tell you as someone who
• 21:07
  used to work 6:00 in the morning till like like 1:00 AM and do it
• 21:12
  all over again the next day, basically seven days a week.
• 21:16
  You don't need to be a victim to your schedule in order to grow
• 21:20
  your business. And most importantly, if you
• 21:24
  decide that you want to change your schedule and you decide
• 21:27
  like I'm going to do things differently because what I'm
• 21:30
  doing right now is not working for me, you can have a very
• 21:35
  different result in your business because of it.
• 21:37
  You will be more efficient, more productive, and actually
• 21:40
  generate better outcomes for you, your life and for your
• 21:43
  business. So I'm going to go into the
• 21:46
  different steps of things that I want you to ask yourself and
• 21:49
  actions I want you to take. And the first is actually not
• 21:52
  going to be you going into your Google Calendar.
• 21:55
  It's not going to be you going in and, and mapping out any
• 21:57
  lists or anything yet. I actually want you to 1st
• 22:03
  reflect because here's the other thing I want to say with
• 22:05
  schedules today. We're not teaching you my
• 22:08
  schedule. And I'll tell you why I don't
• 22:11
  have kids. So if you're listening to this
• 22:14
  and you have a six month old at home, we have different
• 22:16
  schedules. If you are listening to this and
• 22:19
  you have 4 kids at home, we have different schedules.
• 22:22
  If you are somebody who takes care of an older or a aging
• 22:27
  parent, we probably have different schedules.
• 22:30
  Our schedules are a reflection of what's going on in our life
• 22:34
  and the other factors that are controlling our time.
• 22:37
  And it would be frankly completely tone deaf of me to be
• 22:40
  like, hey, here's my schedule as a 32 year old, no kids, lives
• 22:46
  alone entrepreneur who wants that.
• 22:50
  That doesn't fit for you. And it's not about me giving you
• 22:54
  my blueprint. I will give you examples of what
• 22:56
  I do, but that doesn't mean that what I'm going to say, what I do
• 23:01
  for my schedule should be what fits for you.
• 23:03
  I'm going to teach you the principles of how to look at
• 23:05
  your calendar, your schedule based off your life, because
• 23:07
  that's how we're going to get you success.
• 23:10
  And this is an invitation too, that if you're seeing anybody on
• 23:14
  the Internet who's like, this is how I use my time.
• 23:16
  This is how I use my time. Take the principal, not the
• 23:20
  tactic. Meaning just because they get up
• 23:22
  at 4:00 AM doesn't mean you have to get up at 4 AMI don't get up
• 23:25
  before AM. But it means that if for
• 23:28
  whatever reason, getting up at 4:00 AM is the best thing that
• 23:31
  you can do for your schedule, and that happens to be the time
• 23:33
  that makes most sense. Amazing It most importantly is
• 23:37
  for you. So the first thing we have to do
• 23:40
  is we have to reflect on our schedule, not what's right or
• 23:44
  wrong or what we've been told to do, but our schedule.
• 23:47
  So what I want you to do is I want you to just track your time
• 23:51
  for two to three days. And if you want to be like a A+
• 23:54
  student, do it for 5 full days, Monday to Friday, OK?
• 23:59
  And in this, I want you to analyze a couple core things #1
• 24:04
  where is your time actually going?
• 24:07
  And I will say I'm somebody who's like a notorious Google
• 24:11
  Calendar weirdo. Like at my entire life is on
• 24:14
  Google Calendar. And the cool part about Google
• 24:17
  Calendar that I really like is the fact that it actually does
• 24:21
  do a time assessment for you each week.
• 24:23
  So for me, I have different tabs on my Google Calendar.
• 24:27
  So some are for clients, some are for team.
• 24:29
  Everything is kind of color-coded.
• 24:32
  And the reason I do the color coding is it also shows me on
• 24:35
  the left hand side on Google Calendar where my time went.
• 24:38
  I spent 10% of my time with my team this week.
• 24:41
  I spent 30% of my time, you know, doing deep work.
• 24:44
  I spent this amount of time on marketing.
• 24:46
  You can see where all your time is being allocated, which is a
• 24:49
  really, really beneficial feature, especially when it
• 24:52
  comes to step one, which is actually auditing your time and
• 24:55
  where is it going. So what I want you to do in this
• 24:58
  first, again, two to three day reflection and for those A+
• 25:01
  students, the five day reflection is I want you to just
• 25:04
  decide that for five days, not five months, not 5 weeks, 5 days
• 25:09
  or three days, you're going to schedule your calendar and
• 25:12
  really get a conscious awareness of what did you do today?
• 25:16
  Where did you spend your time and what are you working on?
• 25:20
  This is important because this really is going to get us a
• 25:23
  better understanding of the facts of your time versus how
• 25:26
  you feel your time is being used.
• 25:29
  And I talked to a lot of business owners who are like, I
• 25:31
  feel like I have no time. I feel this, I feel that, and I
• 25:35
  want to know how you feel. I want to know how your schedule
• 25:37
  is making you feel. But I also want to know, great,
• 25:41
  but what are the facts of the situation?
• 25:43
  And often times when I run through people's calendar or
• 25:45
  when I start to even build them a calendar that they want, we
• 25:49
  come to realize there actually is potentially some time here
• 25:55
  that you felt was getting used that's not being used in a sense
• 25:59
  of you felt like you had no free space.
• 26:01
  And I discovered you do have free space.
• 26:03
  Or there are people who come to me and say, Kate, I feel like I
• 26:07
  just can't breathe. I feel like I don't get a
• 26:09
  second. And when I have them actually
• 26:11
  intentionally track their time for three to five days, we come
• 26:14
  to find out, yeah, guess what? You're right, you have so much
• 26:19
  that's not on your radar, and that's why when you look at your
• 26:23
  schedule, you see planned five hours, but your actual workload
• 26:27
  is 9 hours. And that's why you feel like you
• 26:31
  can't breathe because in fact, there is no breathing room.
• 26:34
  So you're right, how you're feeling is backed by facts.
• 26:38
  So now we know what we need to know to be able to change it.
• 26:40
  So it starts with reflection. Where's your time going in that
• 26:44
  assessment when you really outline all the things you do in
• 26:48
  these two to three days and again, Max 5 days when you're
• 26:52
  looking at this, I want you to say, OK, well, in all the things
• 26:54
  I have here, what about this drains me?
• 27:00
  And I had a client who came to me and they were so frustrated
• 27:02
  with their calendar. Like they were just like, I felt
• 27:04
  like my schedule was killing me. And what was interesting was
• 27:07
  everything on the schedule was actually a non issue for her.
• 27:10
  She didn't feel that any of it needed to go except her very
• 27:16
  long one-on-one meetings with clients.
• 27:19
  She felt like she was constantly on the phone with clients and as
• 27:22
  a result, she was talking about the same things over and over
• 27:24
  and over again and thought, OK, well like do I need to have all
• 27:28
  these meetings? Is there a way for me to
• 27:29
  streamline these down? And so we realized it wasn't the
• 27:32
  entire schedule that was draining her.
• 27:34
  It was actually these specific types of meetings that were the
• 27:37
  main culprit of what was draining her.
• 27:40
  Now on the contrast, we also want to reflect and say, OK,
• 27:43
  well what here excites me. So when you look at your
• 27:47
  schedule, which part of it are you excited by?
• 27:49
  Do you get excited to go on group calls?
• 27:51
  Do you get excited to go on team meetings?
• 27:53
  Do you get excited to make marketing?
• 27:56
  What part of your schedule really activates you and fuels
• 28:00
  you? And maybe it's not even
• 28:02
  something strategic. Maybe it's something like a
• 28:03
  midday walk that you go on and you go for this walk from 12:00
• 28:07
  to 1:00 every day. And that's the core thing that
• 28:10
  really amps up and gets you energized in the day.
• 28:13
  You know better than me. So ask yourself, what is the
• 28:16
  thing in my schedule each day and in these three to five days
• 28:19
  that I'm reflecting on that really excites me and gets me
• 28:22
  energized. And most importantly, if you
• 28:25
  look at these three to five days, I want you to ask yourself
• 28:29
  what in my schedule actually moved the needle?
• 28:33
  So in the last three to five days, what really generated
• 28:37
  movement results and momentum in my business.
• 28:42
  The best thing that I ever learned as an entrepreneur was
• 28:46
  that 80% of the results that you're going to see in your
• 28:49
  Business Today or that you will eventually see in your business
• 28:52
  are going to come from 20% of the effort you're putting in
• 28:55
  right now. Meaning the inputs in your
• 28:59
  business, right? If we're putting all this action
• 29:02
  in, 20% of the things you're doing right now are the actual
• 29:06
  reason that 80% of the results you're seeing are happening.
• 29:10
  And on the contrast, 20% of what you're going to do is going to
• 29:14
  be the cause of why 80% of the success is going to happen.
• 29:18
  Meaning if you feel like you're not seeing momentum, if you feel
• 29:20
  like you're maybe in a tough season right now, this is also
• 29:23
  an invitation to say more is not always going to generate more.
• 29:27
  You might actually achieve the most amount of results from 20%
• 29:31
  of the things that you're focusing on right now.
• 29:33
  So it means less. And focusing on the needle mover
• 29:35
  is actually the most important. So we can use tools, for
• 29:39
  example, like Clockify and Toggle and all these different
• 29:43
  apps if you want to track your time.
• 29:45
  But what I really want to do is I want to get eyes and facts and
• 29:49
  understanding of the current state before we change anything.
• 29:53
  We need facts of what's happening to know what needs to
• 29:56
  be adjusted. So this is the same when you
• 29:59
  think about any goal, right? When you're somebody, for
• 30:01
  example, who's trying to get fit and they say, OK, well, how much
• 30:04
  protein are you eating? You go, I don't know.
• 30:06
  I eat, you know, a chicken breast at lunch and a chicken
• 30:08
  breast for dinner. And they'll say, OK, great.
• 30:11
  Well, what I want you to do is I want you to track your food.
• 30:14
  I want you to to note down what you're eating for two weeks.
• 30:18
  And once we have that, then we're going to build your new
• 30:20
  meal plan from that. The same thing is true when it
• 30:23
  comes to your schedule. You need to have an
• 30:25
  understanding of what is the current state before you should
• 30:28
  ever consider putting in a new approach.
• 30:30
  So Step 2 is now that we have an understanding of where you've
• 30:34
  been, we want to look at, OK, well, what is the new vision,
• 30:38
  right? So we know what's not working,
• 30:40
  we know what's draining us, we know what's moving the needle
• 30:43
  and not really moving the needle.
• 30:45
  So where do we want to go? Step 2 is really looking at what
• 30:48
  are your actual CEO priorities. And the thing I want to say is
• 30:54
  that every single business owner needs to know where your role is
• 30:58
  most important, meaning where if you have effort in your day, is
• 31:04
  your effort the most essential. For me, my effort being in any
• 31:09
  area of the business needs to be #1 supporting my team and
• 31:12
  anything that they're doing. And two, in my marketing, I need
• 31:17
  to be in my marketing consistently and basically all
• 31:21
  over to make sure that my face, because it requires my face and
• 31:25
  my voice, just like today, I need to make sure that I'm
• 31:28
  prioritizing recording for you. I need to make sure that I'm
• 31:31
  prioritizing, you know, doing a photo shoot or having a meeting
• 31:35
  about marketing because that's something that is a core role
• 31:38
  for me in my business. Now, for some other people, it
• 31:42
  might be the fact that your core role is the fact that you're in
• 31:45
  client relationships. You need to be in communication
• 31:49
  with the clients because when you're in communication with the
• 31:51
  clients, that's typically something that helps your
• 31:53
  business to maintain and move the needle.
• 31:56
  For other people, it might be that you're all vision and
• 31:59
  leadership, you're all super high level in the business, You
• 32:03
  have a person to do everything and you are the quarterback.
• 32:06
  You're the person that each week needs to have dedicated time
• 32:10
  toward being the quarterback of all the other players.
• 32:12
  This is especially true in people that have agencies.
• 32:16
  So what we want to look at is understanding what is our role.
• 32:19
  And again, it's kind of goes back to the fires aspect because
• 32:22
  if we don't know what our role is, we can't quite create bumper
• 32:25
  lanes on how to make sure that we're staying within that role.
• 32:28
  So the thing that I look at is usually most business owners
• 32:32
  have anywhere around 3:00 or so core roles that are really
• 32:36
  important for me. I am the head of our delivery,
• 32:39
  meaning any resources we make trainings, we do calendars of
• 32:44
  support for clients. All of that is coordinated by
• 32:46
  me. Two, I'm somebody who also is
• 32:49
  definitely head of our marketing and I work alongside our
• 32:52
  marketing team to make sure that they have everything they need
• 32:55
  for copy and media and we come up with ideas together and we
• 32:59
  brainstorm. And then I also am somebody who
• 33:02
  headlines sales as a pass closer.
• 33:04
  I'm somebody who always is looking at what are the sales of
• 33:07
  the business, where are we going, what do we need?
• 33:10
  I'm looking at the data and I make sure that I'm constantly,
• 33:13
  every week, what do my clients need?
• 33:15
  What is it? What are the offers need 2.
• 33:17
  What is the marketing need 3. What are the sales need?
• 33:20
  Now I have help with integrating those, but those are still my
• 33:23
  core roles around making sure that my team has what they need
• 33:27
  in those areas to be able to generate the outcomes we want.
• 33:31
  So with yourself, you want to actually ask yourself what is
• 33:35
  the highest value of your time? Meaning, if you were going to
• 33:39
  have five hours in the business this week and you only had five
• 33:45
  hours to move the needle in your business, what areas would you
• 33:49
  go into and why? And it's really important that
• 33:53
  we know this because otherwise we can go in and find ourselves
• 33:56
  in every area of the business all the time.
• 33:58
  And that's because we don't really have a core section of
• 34:02
  the business that we know we're most impactful.
• 34:04
  You have a skill set right now. You have a mindset, you have a
• 34:08
  specific understanding of your business in a way that nobody
• 34:11
  else does. And so it's really important
• 34:14
  that if you are a core needle mover in a certain area that you
• 34:17
  maintain that, that you lean into that consistently.
• 34:21
  And so the thing I also want to say is that, you know, even with
• 34:26
  other people with their schedules, we recognize that for
• 34:29
  the most successful CE OS, they also have this trend.
• 34:33
  So again, as they name me CE OS, by the way, we're not going to
• 34:36
  talk about them personally, we're just going to talk about
• 34:38
  them schedule wise. So example being Jeff Bezos.
• 34:42
  Jeff Bezos schedules all of his most important meetings to
• 34:46
  always happen before lunch. And that's because he's at his
• 34:49
  peak mental energy and he is known as the core decision
• 34:52
  maker. So his role in his day is he's
• 34:56
  meant to be there to facilitate his decisions and to help to
• 35:00
  dial in those decisions and get the most out of those.
• 35:04
  He books all of them in the peak of when his energy is the
• 35:07
  highest, which is the morning. So we're having aspects here of
• 35:12
  knowing what his role is and knowing what his biggest impact
• 35:15
  is in the business paired with how he can schedule that to be
• 35:18
  intentional and most supportive for everybody, right?
• 35:21
  So for you, it might even be if you are someone whose team
• 35:24
  coordination, maybe you need to be scheduling your team check
• 35:28
  insurance to do the first thing that you do in the morning so
• 35:31
  your team has all the rest of their marching orders for the
• 35:33
  rest of the day. This really means, you know, for
• 35:36
  me, I need to make sure that my priority each week is making
• 35:40
  sure that our socials are good and that our podcast is good.
• 35:44
  It's one of the first questions I ask every single Monday on our
• 35:46
  team meeting. Where are we at with socials?
• 35:48
  Where are we at with podcasts? Where are we at socials?
• 35:49
  Where are we at podcast? And it's because for me, it's a
• 35:53
  top priority knowing that I am someone who always has the eyes
• 35:56
  on marketing. I want to say, where are we at?
• 35:57
  Where are we at constantly? So what you want to ask yourself
• 36:02
  is what are those core things that you need to be doing?
• 36:06
  And often times there's when we don't know these, the ability to
• 36:11
  get tied into the busy work, getting tied into things that we
• 36:15
  could do even though we shouldn't be doing them.
• 36:18
  And again, comes back to that classic quote you guys have
• 36:20
  always heard me say, which is just because you could doesn't
• 36:22
  mean you should. Just because you could be in a
• 36:25
  certain area and behind the scenes and systems and all these
• 36:28
  things doesn't mean that you should be there because it might
• 36:30
  not actually be the thing that the business needs.
• 36:33
  Now, once we know what our core areas are, we want to make sure
• 36:37
  that we're prioritizing those, that those are the emphasis of
• 36:40
  our week, that we are always focusing on the things that need
• 36:43
  me to move the needle. But then comes up, OK, well,
• 36:46
  people always ask me, Kate, how do I actually structure my week?
• 36:49
  How do I actually structure my time?
• 36:51
  Do I have, you know, Mondays and Fridays off?
• 36:54
  Do I work two days a week? Do I work five days a week?
• 36:56
  And the short answer to this is the fact that you really should
• 36:59
  do it based off of what feels best for you.
• 37:01
  So if you are somebody who feels like you are someone who needs
• 37:07
  to kind of slowly get into your week, you don't love having tons
• 37:10
  of stuff out the gate on Mondays, then you might want to
• 37:13
  structure it that way if you need to.
• 37:14
  For example, I work with a lot of parents and because of that,
• 37:17
  they need to be done by 3:00 to go pick up their kids at 3:30.
• 37:22
  Like that is just how your schedule will be formed.
• 37:25
  So the Step 3 is really actually understanding how you can
• 37:31
  structure your week around your focus areas being something that
• 37:34
  you prioritize. So I'm not going to say that
• 37:38
  it's a matter of certain days, certain time hours.
• 37:40
  I'll, I'll kind of add a comment to this in a second.
• 37:43
  What I want you to look at is in your week, are you planning time
• 37:47
  to focus on the needle movers? So for me, it might be, am I
• 37:50
  planning time aside to record this podcast?
• 37:54
  Am I planning time aside to have a team meeting to make sure my
• 37:57
  team has what they need? Am I allocating time to the
• 38:00
  areas that I am needed to keep the needle moving in the
• 38:04
  business? So if your core needle mover is
• 38:06
  that you're really the face of marketing, do you have time
• 38:09
  dedicated in a day, in a couple days, in a week that is specific
• 38:14
  to your marketing? And I will be just really direct
• 38:17
  with you. I've had people who've come to
• 38:20
  me and said, I just feel like I things are not moving in the
• 38:23
  business and I would go in to do the audit and listen like you
• 38:26
  need to know right now you work with me.
• 38:28
  There's no stone that's not allowed to be turned over.
• 38:30
  If I want to go investigate, I'm going to ask you the questions
• 38:33
  I'm asking right now. And there was a client who came
• 38:36
  to me and she said, you know, it's just like, this is not
• 38:38
  happening. And that's not happening with
• 38:39
  the marketing. It's just so hard.
• 38:40
  And I said, great, show me your schedule.
• 38:43
  And she's like, my schedule. No, I'm saying my marketing is
• 38:45
  just no time to film. And I was like, yeah, show me
• 38:48
  your schedule. So she showed me her schedule.
• 38:51
  And I remember looking at it and saying, where's the time in the
• 38:54
  schedule for filming? Where's the time in the
• 38:57
  schedule? You want to have a podcast, but
• 39:00
  you never dedicated time in your week to having a podcast.
• 39:05
  You have all these goals for marketing, but you've dedicated
• 39:08
  no time in your week to market. And then we're wondering why we
• 39:14
  don't have the marketing results that we want to have.
• 39:18
  So often times this starts truly with productivity in your
• 39:23
  schedule and say, OK, well, if you're the core needle mover,
• 39:26
  like no one else can record this podcast for me.
• 39:28
  I guess they could, but it'd be a little weird, right?
• 39:31
  No one else can record this podcast for me.
• 39:33
  So it means that I need to make it a priority in my scheduling
• 39:37
  to make sure that you have what I've promised to you, which is a
• 39:41
  weekly, sometimes twice a week episode.
• 39:45
  So it's making sure you've allocated the time.
• 39:47
  So an example of this being, let's just say a theme.
• 39:50
  So Monday it could be all strategy and planning, looking
• 39:54
  at the big picture of the business.
• 39:55
  Tuesday we're going to go deep work, which means things that
• 39:58
  really move the needle in the next three to six months, not in
• 40:01
  the next like day and also content creation.
• 40:05
  Wednesday, we're going to be on meetings.
• 40:07
  We're in the meeting bucket. We're going to be really, really
• 40:09
  focused on all things meetings. Then Thursday we're going to do
• 40:14
  all things sales, do prepping event, maybe any funnels, A
• 40:17
  webinar, promotions, anything along that line.
• 40:20
  And Friday we're going to leave as much open space as possible
• 40:24
  to clear up the loose ends of the rest of the week, right?
• 40:27
  So the thing that I will say with the theme days, this is
• 40:31
  actually something that the ex CEO Jack Dorsey of Twitter does.
• 40:35
  So he has theme based days. For example, Mondays are
• 40:38
  management and Tuesdays are always about the product
• 40:41
  development. So I will say this, Step 3 of
• 40:45
  theming out your week based off the areas that you have core
• 40:49
  needle movers has been an absolute game changer for me.
• 40:54
  And in this moment, I'm going to take a second to kind of share
• 40:57
  what I do for my schedule because this is really one of
• 41:00
  the core principles that's been a game changer.
• 41:03
  First, I have what's considered to be A&B weeks.
• 41:07
  So technically speaking, I'm only on front facing calls with
• 41:11
  anybody. So networking calls, sales
• 41:14
  calls, meetings, client meetings, group calls, anything
• 41:18
  that requires my face and my voice.
• 41:20
  Technically speaking, every month if everything goes
• 41:23
  perfectly to plan, which again I'm saying technically because
• 41:26
  it's not perfect. I have adjustments I need to
• 41:29
  make once in a while just as much as anybody else.
• 41:31
  But generally I've structured my schedule to be that I'm on calls
• 41:35
  six days a month. So week A, three days.
• 41:40
  So the Tuesday, Wednesday, Thursday, week B, no calls week,
• 41:45
  week C, Tuesday, Wednesday, Thursday calls, week D no calls.
• 41:50
  So I have what's considered to be A&B weeks.
• 41:52
  And what that means is I have one week that's considered my
• 41:55
  quote UN quote on, and I have another week that's considered
• 41:58
  my quote UN quote off week. Now I'm going to tell you how I
• 42:01
  maintain these themes. So that's theme number one is I
• 42:04
  actually theme my weeks. Not only my days, I theme my
• 42:07
  weeks. I have a week where I'm in the
• 42:10
  business and I have a week where I'm working on the business.
• 42:14
  Structuring my schedule this way.
• 42:15
  I've been doing it for years and it is something that I will say
• 42:20
  has really helped for me. This is most important for me,
• 42:23
  but I just want to give an insight and example of this.
• 42:25
  It's really helped me because I am someone task switching is
• 42:30
  just awful for me. I don't want it in a day, do
• 42:34
  client stuff and content and podcast and team meetings.
• 42:38
  I just want to have a singularity of focus.
• 42:41
  I operate and have really good productivity doing that.
• 42:44
  And there's actually studies to show that task switching and
• 42:47
  actually focusing on different areas all over of the business
• 42:50
  in a day for some people has the ability to decrease productivity
• 42:54
  by 40%. It's significant.
• 42:57
  So for me I went to the extreme and said OK, well I'm going to
• 43:00
  have an on week and an off week, which means generally fact wise,
• 43:04
  half my month is in the business and half my month is outside the
• 43:09
  business. So I spend about equal time in
• 43:11
  it to outside of it or I would should say on my on week,
• 43:15
  meaning when I'm on calls it's three days a week.
• 43:17
  So even less than half, probably closer around 30%.
• 43:21
  So that was step one. And then when it comes to those
• 43:24
  two weeks, you might think, OK, well, what does that look like
• 43:26
  for you Kate? Well, on the weeks that I'm
• 43:28
  quote UN quote working in the business, meaning in the weeds,
• 43:31
  I'm face to face with team, I'm on, you know, meetings with
• 43:34
  clients, things like that. When those things happen, I
• 43:39
  really during that still have theme days.
• 43:41
  So my Monday is ACEO day. It's a day where I don't have
• 43:44
  meetings with clients, I don't have anything on the calendar.
• 43:47
  It's pretty open. It's mainly for me to do deep
• 43:50
  work, to work on things that are going to be happening that week,
• 43:53
  get my team whatever they might need, helping to move the
• 43:56
  needle. Tuesday, Wednesday, Thursday
• 43:58
  that week, as I said I will do you know, client one-on-one
• 44:02
  sales calls, group calls, private clients, client
• 44:06
  feedback, all of that is something that would happen
• 44:07
  there on the Tuesday, Wednesday, Thursday and then Friday again
• 44:11
  is ACEO day. So that's my quote UN quote.
• 44:14
  Busy week is 3 full 8 hour days of work on the Monday and Friday
• 44:19
  it's kind of solo time. I if I choose to fill it, I can
• 44:22
  but I don't have to. On my other week, there really
• 44:26
  is basically no meetings. It's probably 2 hours worth of
• 44:30
  meetings the entire week. And that is a time for me to
• 44:33
  plan launches. It's to plan new offer
• 44:36
  development. It's to plan things for this
• 44:39
  podcast and its growth. It's just about future planning
• 44:42
  and developing the business and looking at where we can take it
• 44:45
  and what we can create next, how we can continue to grow.
• 44:48
  It's no longer I'm stuck in the fire.
• 44:50
  It's not any longer the alarms that are going off with
• 44:53
  anything. It is just me, headphones,
• 44:56
  laptop, focusing on growth and scaling.
• 44:59
  And so the theming of my weeks was step one.
• 45:01
  But the theming of the days is really important.
• 45:04
  So for you, this might look like, OK, maybe you have a time
• 45:07
  or a day where you're very team focused and then you have days
• 45:11
  where your client focused. And I want to say, you know,
• 45:14
  I've had people say, well, Kate, you know, what do I do?
• 45:16
  Because I have these meetings with clients and they're all
• 45:18
  over. I've had clients who've switched
• 45:21
  to this model. They've said to clients, hey,
• 45:23
  I'm so sorry. I actually can't take a call on
• 45:26
  the Tuesday. Can we move our calls moving
• 45:28
  forward to Wednesdays instead? And the clients that have gotten
• 45:32
  into this rhythm have actually now started to see, OK, great.
• 45:35
  I feel like I'm like all in with clients and then I'm all in with
• 45:38
  marketing and then I'm all in with sales.
• 45:40
  And they're starting to see the flow and the synergy that's
• 45:43
  starting to take place. The themes are really an
• 45:45
  important thing because what they do is they help us to get
• 45:48
  into a certain mode of operating that allow us to be super, super
• 45:51
  productive and the thing that we're working on.
• 45:53
  So what I will say is if you're someone who's looking at your
• 45:57
  schedule, what I want you to look at is your actual themes.
• 46:00
  Do you have like minded tasks together?
• 46:04
  Now this doesn't have to be that you're all in again on working
• 46:07
  in the business versus on it. It just means we want to group
• 46:09
  like minded things together. Have a day that's mainly focused
• 46:13
  on marketing, have some days that are mainly focused on
• 46:15
  delivery or meetings. Have a day that's really focused
• 46:19
  on deep work and you not having to have a lot of conversation,
• 46:22
  but just having time to really strategically plan the business
• 46:26
  and listen, this is not going to happen overnight.
• 46:27
  So I want to set expectations. This can be something that maybe
• 46:30
  is going to take you 4 weeks, six weeks to start to integrate.
• 46:34
  It might mean having a conversation with clients and
• 46:36
  saying, hey, I'm so sorry, I actually have to shift when our
• 46:40
  call is right. Like these are things that you
• 46:43
  can take as an awareness right now.
• 46:45
  And with each new client you onboard, you can put them in
• 46:48
  this model. And you also with past existing
• 46:50
  clients can invite them toward this model as well.
• 46:53
  I've had this model, as I said, for years and I've had many
• 46:55
  clients who've been adapted to this.
• 46:58
  Now a question I get with this as well, 'cause I, I got a lot
• 47:01
  of questions with my schedule with clients, someone says to
• 47:03
  me, well, Kate, what do you do if someone wants a meeting on a,
• 47:06
  on a Monday? And my direct answer would be, I
• 47:10
  say no. And that's because they said,
• 47:13
  well, you know, Kate, what if the person knows that you're not
• 47:16
  doing anything? I said that's the problem.
• 47:19
  It's not that I'm not doing anything.
• 47:22
  Your mindset being that if you're not all with clients, oh,
• 47:25
  I'm, I'm free, I'm not doing anything.
• 47:28
  No, you are doing something. You're building your business
• 47:32
  and something I see with schedule is that a lot of
• 47:35
  people, especially service providers or anyone who's a
• 47:38
  coach, a consultant done for you service a, you know, an agency,
• 47:42
  you will put your clients on this pedestal that anything they
• 47:47
  want or say or request comes before your business.
• 47:50
  And I'm going to be honest, 9 times out of 10, your business
• 47:53
  is showing signs of that behavior.
• 47:56
  Signs and the lack of marketing happening, signs and the lack of
• 47:59
  sales that are happening, right? So this is something that is an
• 48:03
  invitation for you to realize that your schedule and how much
• 48:07
  you are planning around your business and prioritizing you is
• 48:11
  just as important as clients. So when someone says to me, you
• 48:14
  know, I'd love to have a call on a Monday, again, if someone's in
• 48:17
  an emergency, different story, right?
• 48:20
  If they really need a call and I've triage and I, I realize
• 48:24
  they really need it, of course I'll take it.
• 48:27
  But if it's just, I'd like to have a Monday call, I'd like to
• 48:30
  have a call with you Friday afternoon.
• 48:32
  No, and that's because it's not that I couldn't take it.
• 48:36
  It's that I shouldn't take it because I'm working on my
• 48:39
  business and I'm having boundaries.
• 48:41
  And many of us struggle because we think if we have boundaries,
• 48:45
  we're going to lose clients. What if the client's not OK with
• 48:48
  that? I will tell you, I have enforced
• 48:50
  these boundaries for years and I've never had a client who says
• 48:53
  you're not available enough, you can't get on the phone with me
• 48:57
  quick enough. I structure all of things that I
• 49:00
  do in the business around this. So I want you to know it can
• 49:03
  really help you. So again, theming out your
• 49:05
  weeks, theming out the things that you're doing now.
• 49:09
  You also want to have an understanding of the day
• 49:12
  schedule, which is Step 4, giving yourself bumper lanes,
• 49:17
  giving yourself an understanding of the actual structure of your
• 49:20
  day. So AM midday and PM.
• 49:23
  The thing I want to say is the most important thing you can do
• 49:29
  for your calendar visually is give yourself bumper lanes.
• 49:32
  So what I do is I literally have a block on my calendar.
• 49:36
  One of them starts at 10 AM and the other one starts at 5:30,
• 49:41
  OK, So I technically work from 4:50.
• 49:44
  Thirty. OK, That's my typical day.
• 49:47
  And I have like a longer lunch in between.
• 49:48
  I have lunch, I walk my dogs, all of that.
• 49:51
  The bumper lanes are really important because they are in
• 49:54
  red on my calendar and you will see no bookings above them,
• 49:59
  which means nothing in the morning and nothing in the
• 50:01
  evening. My day will never start before
• 50:04
  10 AM on a meeting with anybody and I will never go on a meeting
• 50:08
  with anyone past 530. Those are the bumper lanes, the
• 50:11
  non negotiable structure of my day.
• 50:14
  So what it tells me is that if I can't fit what I need to fit in
• 50:18
  my work day in those blocks between the 10 and the five or
• 50:22
  530, something about my business has to change immediately
• 50:27
  because it means that it doesn't actually fit the structure of
• 50:29
  what I've planned to be my day. And this is actually something
• 50:33
  that I saw actually on a TikTok of the CEO of Netflix talking
• 50:37
  about. And he was talking about the
• 50:38
  fact that in all the years working at Netflix, he never
• 50:41
  missed a Tuesday date night with his wife.
• 50:44
  And their date night was every Tuesday at 6:00, and he had to
• 50:47
  leave the office at 5:30. He said if someone was coming to
• 50:50
  me with a massive fire, an alarm at 5:15, you better walk with me
• 50:55
  to my car because I'm not missing date night with my wife.
• 50:59
  And I will tell you, many times, business pulls us in a million
• 51:02
  different directions. It makes us feel like we have to
• 51:05
  do this. And if we don't do this, the
• 51:06
  business will go under and all these things will happen.
• 51:09
  That's a choice. You're going to either choose to
• 51:13
  use your personal time to build a business, or you're going to
• 51:17
  choose to structure the business differently in order to make it
• 51:19
  work within the boundaries you've created.
• 51:21
  And I especially see this with moms and anyone who's listening
• 51:24
  to this, who's a mom, You know what I'm talking about.
• 51:26
  You felt like before kids, you had no time.
• 51:29
  You're like, Oh my God, there's not enough hours in the day.
• 51:30
  And now all of a sudden you're somehow running your business.
• 51:34
  And you know what I'm talking about?
• 51:35
  You're like, Yep, I'm running my business and before I have like
• 51:39
  9 hours and now I have 4 hours and I don't have AI know I don't
• 51:42
  have a second more when I close that laptop.
• 51:46
  Kids come home from school, it's playtime, homework, dinner, bath
• 51:50
  time, bedtime. Like you're packed.
• 51:53
  You don't, you don't have time later.
• 51:55
  And what ends up happening, and the real reason that moms are
• 51:58
  extremely productive when it comes to being business owners
• 52:01
  is because they learn how to really with force, typically by
• 52:05
  having a child, they realize they don't have as much time in
• 52:08
  a day. They got to make it work.
• 52:11
  And so guess what they do. And so the same thing is true
• 52:15
  for anybody who doesn't have kids.
• 52:16
  You have the ability to get more done in a certain block of a day
• 52:20
  if you put restraints on it, if you put a container around it.
• 52:24
  So I have this container because I know that I want to try to
• 52:30
  train myself to have a very specific schedule.
• 52:32
  I want to train myself when I have kids.
• 52:35
  What I will do, my plan is that I will literally bump my
• 52:39
  schedule up by two hours and I'll probably take a couple
• 52:42
  hours, obviously out of my schedule that exists right now,
• 52:45
  but I will bump it up. So I will be done at three.
• 52:47
  One thing that is really important to me is that I want
• 52:50
  to be able to pick my kids up from school every day.
• 52:53
  And guess what? I have peers that have multiple
• 52:55
  7 figure businesses every day they're sitting outside of
• 52:58
  school waiting to pick up their kids.
• 53:00
  You choose what your priorities are and you should build your
• 53:02
  schedule around it. So bumper lanes are really
• 53:04
  important. And with this inside the bumper
• 53:07
  lanes, meaning you're going to create this container around
• 53:09
  your your calendar and your schedule, but inside of there,
• 53:12
  you also want to create blocks for priorities.
• 53:16
  So with this, the blocks for priorities, you can, for
• 53:20
  example, have the first part of your morning tackling the things
• 53:23
  that are the most important. If you know that you're somebody
• 53:27
  toward the end of the day who's got no energy and you feel like
• 53:29
  you just get zonked, then OK, great, schedule yourself around
• 53:33
  that. Also, if you know that on
• 53:35
  Fridays you kind of like to have a chill day, you feel like
• 53:37
  you've got no energy by the end of the week, don't make that
• 53:40
  your marketing day. That might mean that that being
• 53:43
  your marketing day means you're kind of not really getting the
• 53:45
  marketing done. OK, well, great.
• 53:47
  Well, why don't we adjust it and we'll optimize it then?
• 53:50
  So creating #4 is blocking your time and having themed out days
• 53:55
  of what you're doing, but also theming out your time.
• 53:58
  And so I'll give you a quick instructions here.
• 54:00
  Number one, in blocking out your time.
• 54:03
  Create the bumper lanes in your schedule.
• 54:04
  Create a hard start of your day. This is when I kick off and a
• 54:08
  hard stop. Everything has to fit inside of
• 54:11
  that two, you're not going to book in work first.
• 54:14
  You're going to book in your breaks first.
• 54:17
  So I don't want you putting anything business in your
• 54:19
  calendar until you've put in something that is personal in
• 54:21
  your calendar, getting your lunch in your calendar.
• 54:24
  This whole idea of we're not going to eat.
• 54:25
  You cannot be a high performance athlete slash CEO, which is
• 54:29
  basically what you are is you are a business athlete without
• 54:33
  eating and feeling your body. You need to put in breaks for
• 54:37
  get out in the sun, go for a two-minute, 5 minute walk, get
• 54:40
  your body and your state changed to be able to go into the next
• 54:43
  wave of business. Block off time in the middle of
• 54:46
  your day to be able to have lunch, maybe go for a walk,
• 54:49
  whatever it might be. Block in that time for you.
• 54:53
  Structure the rest of the business around it.
• 54:55
  If all the business requires everything that you value to go
• 54:58
  to the side, it means there's a problem with your business, not
• 55:01
  with your schedule. OK.
• 55:04
  So something that I will also share, and again, this is not,
• 55:07
  we're not going to share our personal insights around him,
• 55:09
  but more just the insights around his business sense.
• 55:13
  Elon Musk does this. He actually analyzes his
• 55:15
  schedule in five minute blocks and his entire schedule is built
• 55:20
  with precision because it's basically looking at how can I
• 55:23
  get all of the things that I need to get done in a day
• 55:27
  without necessarily having to have more time.
• 55:29
  And so the reason he does 5 minute blocks is because he's
• 55:31
  constantly looking at, is there a way that I'm wasting time?
• 55:34
  So many of us just pre allocate, you know, I need to film.
• 55:38
  I used to do a scene with the podcast.
• 55:40
  I have to film a podcast. I'm going to block off 90
• 55:41
  minutes just in case. Well, guess what my brain is
• 55:44
  doing? My brain is saying I'm going to
• 55:46
  give you 90 minutes to do this podcast.
• 55:48
  No, you get 60 minutes start to finish.
• 55:52
  You get 60 minutes. Put yourself literally, as I
• 55:54
  record these episodes, I have a timer going in the background on
• 55:58
  the platform I record on, and it's telling me how long it is.
• 56:01
  Great, 60 minutes. That's how much I get.
• 56:04
  So this is an opportunity for you to be able to give yourself
• 56:07
  structure and say, how much am I going to allocate to this?
• 56:11
  How much does it need me to allocate?
• 56:13
  And also, how can I put some structure around the time of my
• 56:17
  schedule? Now, the thing that's also
• 56:19
  really important again, in this, you'll note that I said put in
• 56:22
  your brakes first. Also really important in your
• 56:25
  schedule is making sure you're literally putting in recovery
• 56:30
  and adding an additional margin for you to rest and to build up
• 56:34
  energy. I used to have this idea that I,
• 56:37
  you know, could just operate without any break.
• 56:40
  I was like, OK, like meeting, meeting, meeting and I would
• 56:42
  just go and my body paid for it. And truthfully my results in the
• 56:47
  business paid for it. I would go call to call to call
• 56:50
  to call. And it was only once I started
• 56:53
  to integrate some space in between that I actually started
• 56:57
  to realize the impact of what that space was generating for
• 56:59
  me. I realized that having
• 57:02
  back-to-back to back sales calls or meetings, while I thought
• 57:05
  would be productive, efficient, you know, hash them out when I
• 57:09
  started to take even a 10 minute break in between, go get my face
• 57:13
  in the sun, go for a walk outside, go do something in
• 57:16
  between and resetting my energy, that completely changed the way
• 57:20
  that I was able to show up within those calls and also with
• 57:23
  my clients. So scheduling space to think, to
• 57:27
  process, to catch up. I also see this with people who
• 57:30
  have, you know, meetings. They'll have, you know, a day
• 57:33
  full of meetings, but you never booked in any time to take
• 57:37
  notes, you never booked time to send the Slack message follow
• 57:40
  up. You never booked in time in any
• 57:42
  way to follow up on those meetings.
• 57:45
  And because of that, you now don't have any capacity to do
• 57:49
  it. So what happens?
• 57:49
  It happens at the end of the day and now you're over your hours
• 57:53
  of when you want it to be working.
• 57:54
  Again, it's not an issue with necessarily the business, but
• 57:57
  the fact that there was an added space put in there that needed
• 58:00
  to be there for you to get the outcomes you want.
• 58:03
  And so this also applies, by the way, when you're not working,
• 58:07
  planning, for example, maybe your mornings or your evening
• 58:10
  routine, right? Like looking at where am I
• 58:13
  building in my recovery. So again, I'll give you an
• 58:15
  example. I get up every single day at
• 58:18
  7:00, but I never work at all until 10.
• 58:22
  And so 7 till 10 are my hours to go for a walk, to do red light,
• 58:27
  to shower, to get ready, to have breakfast, to do whatever it is
• 58:31
  that I want to do. And also my day is done at 5:00
• 58:36
  5-30, but I don't go to bed until 10:30.
• 58:41
  So I have a whole other span of five hours in the evening that I
• 58:46
  can do whatever I want for my recovery again, could be going
• 58:50
  for a walk, could go to bed early, could have a hot bath,
• 58:53
  could see a friend, could read a book.
• 58:55
  But it means that it doesn't need to be full to mean that I
• 59:00
  should stop working. You also want to remember that
• 59:04
  if your business takes for the moment, you open your eyes.
• 59:07
  So the moment you go to sleep to be able to function, it's not
• 59:10
  really a business that you control anymore.
• 59:13
  It's controlling you. And this is a way for you to
• 59:15
  take that power back. So an example as well, Tim Cook,
• 59:18
  a really famous entrepreneur, starts his day at 4:00 AM.
• 59:21
  And his whole thing is he does not touch his e-mail or do
• 59:24
  anything until he's gone through his gym and workout routine.
• 59:28
  Until his routine in the morning is done, he will never touch a
• 59:31
  single e-mail. Oprah always, every single day
• 59:34
  talked about the fact that she's got meditation, gratitude, and
• 59:37
  exercise as the three core pillars of her morning routine
• 59:41
  that are essential before she ever goes and kind of connects
• 59:44
  with the world in the business sense.
• 59:47
  So we're seeing here that there's this aspect of
• 59:51
  prioritizing of recovery. It could be in the morning and
• 59:53
  it could be in the evening. I will be honest and just
• 59:57
  totally transparent. I was someone who really did not
• 59:59
  prioritize recovery for many years of my business.
• 1:00:02
  I would be that notorious person at 11:00 at night who is still
• 1:00:05
  in Slack. I'd be still kind of, you know,
• 1:00:07
  on Instagram answering DMS like I was just always on.
• 1:00:11
  And it was only once I started to create really aggressive
• 1:00:14
  boundaries with the business to not be working super late at
• 1:00:17
  night that I actually have never been more energized and
• 1:00:20
  productive during the hours in which I'm working on the
• 1:00:22
  business. And that's because I'm taking
• 1:00:24
  hours outside of the business to actually recharge outside of the
• 1:00:28
  business to get me and my energy to a place that it needs to be
• 1:00:31
  at to help me to perform in the business the way that I need to.
• 1:00:36
  So number six is also looking at, with your schedule and all
• 1:00:39
  the things you've got potentially, is there an
• 1:00:41
  opportunity here to delegate? And you know, Sheryl Sandberg,
• 1:00:45
  who is actually the head of Meta at one point, focuses on only
• 1:00:49
  what she can do being in her schedule and everything else
• 1:00:52
  that's on her schedule that doesn't need to be done by her
• 1:00:55
  is delegated. And this is the other thing, you
• 1:00:58
  know, it really is looking at what can be automated in my
• 1:01:01
  business, what can be outsourced, what can be dropped.
• 1:01:04
  And one of the ones that was an aha moment for me.
• 1:01:06
  And it's kind of not a typical one because it's not like you're
• 1:01:09
  going to hire Ava or, or any of the typical recommendations.
• 1:01:12
  I used to work Monday to Friday and on Saturdays I would clean
• 1:01:16
  the house and Sundays I would food prep.
• 1:01:19
  And I remember for me growing up, I never had anybody in our
• 1:01:23
  house who would help us with cleaning.
• 1:01:25
  So I didn't really ever, it wasn't like a normalized thing
• 1:01:27
  growing up that I was around. And so I remember always
• 1:01:30
  thinking like, well, like I can quickly clean my house.
• 1:01:32
  Like, of course, you know, it probably, yeah, it took me like
• 1:01:35
  5 hours to do the laundry and, you know, do the dishes and
• 1:01:38
  clean up the fridge and all these things.
• 1:01:40
  But what I realized was, OK, that's five hours.
• 1:01:43
  That's five hours. And so when I started to think
• 1:01:46
  about delegating at IEI have an incredible woman who helps me.
• 1:01:50
  I come to the house now and helps with cleaning.
• 1:01:52
  But what I realized was, OK, well, if I'm going to hire
• 1:01:56
  somebody like, am I going to work?
• 1:01:57
  Then I have to go make money. Obviously I'm not just going to
• 1:01:59
  sit. Of course you're going to sit.
• 1:02:00
  And this is going to sound really for most people like, OK,
• 1:02:04
  but you're meaning I'm going to pay somebody to help me in the
• 1:02:08
  business and then I'm going to use that time to rest.
• 1:02:11
  Yes, exactly. Because it meant for me that I
• 1:02:16
  wasn't really ever getting true downtime.
• 1:02:18
  I was never getting true rest in any way.
• 1:02:21
  And I originally was looking at what do I need to outsource as
• 1:02:24
  in like hiring Ava, hiring A-Team member.
• 1:02:26
  But what I realized was I was taking five hours on the weekend
• 1:02:30
  to do things at home that I could pay somebody to come to my
• 1:02:34
  home and help me and support me. And that's part of their
• 1:02:37
  business. And during that time, I didn't
• 1:02:40
  need to work, I didn't need to fill it with anything.
• 1:02:42
  I just needed to rest so I could perform in the rest of the time
• 1:02:44
  that I needed to show up in the business.
• 1:02:46
  And she's been now being an, it's like, I feel like she's
• 1:02:49
  like part of my little family now.
• 1:02:51
  I love her to pieces. She's been a massive support for
• 1:02:55
  me in the last couple years. I wouldn't have gotten through
• 1:02:58
  what I've gotten through without her.
• 1:02:59
  She's come and really like save the day so many times.
• 1:03:03
  And that's because I was pushing so much that I needed space to
• 1:03:07
  recoup. And it's looking at can you
• 1:03:11
  delegate things that don't have to be done by you?
• 1:03:14
  And here's the thing that I had to change.
• 1:03:15
  My mindset is like, it's not that you can't do them or that
• 1:03:19
  you couldn't do them because like, I could clean my house on
• 1:03:21
  a Saturday. There's no reason I couldn't.
• 1:03:24
  But I had to look at what's going to be the most supportive
• 1:03:27
  for me to help me to lean into the business and be able to have
• 1:03:30
  the energy and the capacity in the ways that I need to.
• 1:03:33
  And maybe, you know, I was talking to a mom a day ago and
• 1:03:35
  she's like, you know what, Kate, on Fridays I get 1/2 day
• 1:03:38
  babysitter and I go to a coffee shop and I sit on my laptop.
• 1:03:41
  And that for her is a structure of delegation that yes, it's not
• 1:03:45
  hiring Ava or an agency, but it's getting support in a way
• 1:03:49
  that feels like it would be supportive for you.
• 1:03:52
  And that's the most important thing here is to make sure that
• 1:03:54
  whatever you delegate is something that would really help
• 1:03:57
  to take pressure off of your plate.
• 1:04:01
  So look at asking yourself, what can I automate, what can be
• 1:04:04
  outsourced, what can be dropped? And this can be everything from,
• 1:04:08
  you know, looking at $10.00 an hour as a task all the way up to
• 1:04:11
  $1000 an hour, right? Like it's looking at in there
• 1:04:16
  when I filter through all these different hour variables, right?
• 1:04:20
  It's like for me in my business, I sell typically an hour of my
• 1:04:25
  time at just over $1000 an hour. So when I started to look at my
• 1:04:30
  schedule, I thought, OK, well, if something doesn't need me to
• 1:04:34
  do it or it's not valued at $1000 an hour, that's something
• 1:04:37
  that I should be aiming to delegate to outsource, to get
• 1:04:41
  support with. So again, as we mentioned
• 1:04:43
  earlier, we can be in those areas where we really move the
• 1:04:46
  needle in the business where we really helped to keep things
• 1:04:50
  growing and to keep things scaling.
• 1:04:52
  I know the last piece I want to say, which is step 7, is setting
• 1:04:56
  out your schedule, right? So say you figure out what your
• 1:04:58
  themes are. You've got your start and your
• 1:05:00
  end time. You theme your days or your
• 1:05:02
  week. You get your time blocks, you
• 1:05:04
  get your rest and recovery built in there.
• 1:05:06
  Maybe you outsource, delegate, and automate some things.
• 1:05:09
  This is not a set it and forget it.
• 1:05:12
  Something that's important that many people don't do is actually
• 1:05:15
  reflecting on your week. Reflect on how did it go?
• 1:05:18
  Did you get what you wanted to get done?
• 1:05:20
  Did you feel like the structure that you established worked
• 1:05:23
  well? Do you feel like you need to
• 1:05:25
  adjust something because something is clearly not
• 1:05:27
  clicking for you? Do you feel like there was
• 1:05:30
  things that need to be shifted that you needed more time for
• 1:05:33
  that you didn't have time for, like setting your schedule?
• 1:05:37
  One of the best things that you can do is re evaluate and say is
• 1:05:42
  the schedule that I used to have supporting me any longer.
• 1:05:45
  And what I realized is my schedule has changed 10 times
• 1:05:48
  over because I, in the evolution of the business, have changed
• 1:05:52
  over and over. So as I develop, as my role
• 1:05:56
  develops in the business, my schedule needs to develop along
• 1:05:59
  with it. Or maybe for you, if your life
• 1:06:02
  is developing, you were before, maybe you had no kids and now
• 1:06:07
  you're starting a family, your schedule is going to adapt.
• 1:06:09
  So trying to hang on to this way that it used to be is not
• 1:06:14
  serving you any longer. You want to look at instead, how
• 1:06:17
  can I adapt to a new schedule that's going to be supportive
• 1:06:20
  for me today? And the important thing to do is
• 1:06:23
  to look at the end of the week. So what I do is on Fridays, I
• 1:06:26
  look back at the week. I look at my schedule, which is
• 1:06:29
  basically the intention of what I wanted to have done.
• 1:06:32
  I look at the start of the week, what I intended to do at the end
• 1:06:34
  of the week. I look at what got achieved,
• 1:06:36
  what fires came up, what caused me to take more time, what
• 1:06:40
  worked really well, what didn't. Where did I feel like I didn't
• 1:06:43
  allocate enough time I probably should have?
• 1:06:45
  What surprises came up and I can structure the rest of my week or
• 1:06:50
  month or any future planning based off that reflection.
• 1:06:54
  So this is all an opportunity for us to get an understanding
• 1:06:57
  of what is working, what is not and really dial in a unique
• 1:07:01
  custom strategy for us and our schedules.
• 1:07:04
  The thing we know today is that there really are 7 different
• 1:07:07
  areas of dialing in your schedule.
• 1:07:10
  And we talked with the signs of, you know, opportunities of where
• 1:07:13
  you might need to check in with yourself and say, is what I'm
• 1:07:16
  doing right now working for me? Or is there an opportunity for
• 1:07:19
  me to really get more intentional with my schedule?
• 1:07:22
  The thing that I will tell you is of all the research that I've
• 1:07:25
  done not only for myself but also for today is that there are
• 1:07:29
  so many CE OS. If you want to go on AI and
• 1:07:32
  ChatGPT or whatever and research all different types of
• 1:07:36
  successful CE OS, you will see a common denominator.
• 1:07:40
  And it is this classic thing that they all say, oh, we all
• 1:07:42
  have the same hours in a day. The reality is, yes, some people
• 1:07:46
  like an Elon Musk are gonna have a heck of a lot more money to
• 1:07:49
  get things done in a certain way during those hours that cannot.
• 1:07:53
  That's not something that I'm going to remove as an idea of a
• 1:07:56
  massive impact around our hours. But the thing we want to
• 1:07:59
  remember is though that that wasn't always the case.
• 1:08:02
  Every entrepreneur had to bootstrap to get to a certain
• 1:08:05
  level of success. Every entrepreneur had to do
• 1:08:09
  certain things and make certain decisions along the way and keep
• 1:08:12
  adjusting and adjusting and adjusting their calendar to have
• 1:08:15
  the calendar and schedule they have be the thing that helps
• 1:08:18
  them to scale. So today is an invitation for
• 1:08:21
  you to say, just because you've always done it doesn't mean you
• 1:08:24
  should continue to do it and use this as an opportunity to just
• 1:08:28
  get curious. This isn't about saying throw
• 1:08:30
  the old schedule in the trash and throw this, throw this new
• 1:08:33
  one in here. It's about saying who do I want
• 1:08:35
  to be? What's the kind of business I
• 1:08:38
  want to have and what do I need to make happen in order to have
• 1:08:42
  that kind of business, in order to have those sorts of outcomes,
• 1:08:45
  in order to be that person. And if you are someone who feels
• 1:08:51
  like you're struggling to scale your business right now and you
• 1:08:54
  feel like there's never enough time, please let this be an
• 1:08:57
  invitation for you. My homework for you would be go
• 1:09:00
  take an hour. That's all I want you to do,
• 1:09:02
  Take an hour and I want you to go through these seven steps and
• 1:09:05
  I want you to pull up your Google Calendar or wherever you
• 1:09:07
  plan your life and if it's in a journal type calendar, OK,
• 1:09:09
  amazing. Get your highlighters out.
• 1:09:12
  And I want you to really sit down and take a moment to set
• 1:09:16
  intention. When life is a tilt A whirl and
• 1:09:19
  it's going 1,000,000 miles a minute, it can be very easy to
• 1:09:22
  fall and just kind of end up in the passenger seat of wherever
• 1:09:27
  the schedule takes you is where you end up.
• 1:09:29
  And if that's how you're feeling right now, I've been there.
• 1:09:32
  And I also want you to know that just taking even 1/2 an hour to
• 1:09:35
  an hour of time aside for yourself to really set intention
• 1:09:39
  for how you want to do things moving forward and maybe picking
• 1:09:42
  one of the seven steps today to start to integrate that alone
• 1:09:46
  will help you to see some change in momentum.
• 1:09:48
  And as I said, I've done a lot of these schedule things for
• 1:09:50
  myself and also for our clients. And what I will tell you is they
• 1:09:54
  don't take a very long time, but they do take intention.
• 1:09:58
  You can see a very big change in your productivity and schedule
• 1:10:01
  within like 4 weeks. But it does take some
• 1:10:03
  conversations potentially with clients, maybe with team, you
• 1:10:07
  know, maybe boundaries with the business could be again saying,
• 1:10:11
  hey, partner, I want to have date nights on Tuesday like the
• 1:10:14
  CEO of Netflix, right? Thinking about what could I
• 1:10:18
  integrate from this that will really help me to have the
• 1:10:21
  business I want. The quote that you guys have
• 1:10:23
  heard us say on the show, and this was from George Bryant who
• 1:10:26
  shared this on an episode, was that you don't have the business
• 1:10:29
  you want because you haven't become the person to run it.
• 1:10:32
  And let today be an invitation for you to master the schedule.
• 1:10:35
  You want the schedule, you want to have the business that you
• 1:10:38
  want to have. You and I both are working five
• 1:10:43
  days a week, most likely three days a week if you're working
• 1:10:47
  right. So whatever the days are, I can
• 1:10:49
  find you another woman who's working the same amount of days.
• 1:10:51
  If she has the same situation as you, same amount of kids, same
• 1:10:56
  amount of time, same amount of schedule hours in a day and
• 1:10:59
  she's getting things done. It means that we have an
• 1:11:01
  opportunity to refine. We've got an opportunity to dial
• 1:11:03
  things in to give you an even better opportunity to scale.
• 1:11:07
  So what I will say is if you are somebody who has not yet joined
• 1:11:12
  our Ambitious Network, what are you doing?
• 1:11:14
  Our Ambitious Network is an incredible community of women
• 1:11:17
  who listen to this podcast who are just as the name sounds,
• 1:11:21
  ambitious women who are extremely driven and are going
• 1:11:25
  for big things in their life and in their business.
• 1:11:27
  We'd love to see you inside. If you head to the show notes of
• 1:11:29
  this episode, wherever you're listening or watching, you will
• 1:11:32
  see a link to join us in the community.
• 1:11:33
  We have all kinds of things from, you know, resources and
• 1:11:36
  all kinds of stuff, but we'd love to see you inside.
• 1:11:39
  And with all that being said, if you've been listening today and
• 1:11:41
  you know you've had some aha moments, a light bulb, a
• 1:11:43
  download, I would love for you to just slide into my DMS.
• 1:11:47
  Just message me K Perkovic on Instagram.
• 1:11:50
  I would love to hear from you and just love to hear what
• 1:11:53
  downloaded for you. What's maybe one change that
• 1:11:55
  you're excited to put into your schedule?
• 1:11:57
  You know, I always talk with the fact that one of the things that
• 1:11:59
  changed my life was being witnessed in transformation and
• 1:12:02
  having people witness me in my growth.
• 1:12:04
  And so let this be an opportunity for you to be
• 1:12:06
  witnessed in your growth today to message me and say, OK,
• 1:12:09
  great. Kate, I listen to the schedule
• 1:12:11
  episode. This is what I'm doing, my
• 1:12:12
  schedule. I'm holding myself to it.
• 1:12:14
  OK, great. Let me be your day of
• 1:12:16
  accountability partner. Let's make sure that we get you
• 1:12:18
  the change that you deserve for your life and business.
• 1:12:21
  So all of that being said, friends, thanks so much for
• 1:12:23
  spending the last hour with me. I love you guys.
• 1:12:26
  Please be sure. It always helps our show.
• 1:12:28
  If you can, to leave a rating on Spotify and a review would mean
• 1:12:31
  the world to me. And, as always, stay ambitious.