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Latest / The Scotchy Bourbon Boys

Bourbon Versus Bubbles At Midnight

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We question why champagne owns midnight and chart a path for bourbon to claim 12:01 with a simple, shared ritual called the Midnight Pour. We also review Old Louisville’s Cathedral, a Bardstown blend finished in 300-year French oak, and share community updates and ways to support the show.

• why bubbles dominate the countdown and how ritual drives tradition

• how bourbon’s brand voice skews contemplative and misses the moment

• blueprint for a Midnight Pour and a simple signature New Year’s serve

• social-first ideas to make bourbon visible, repeatable and inclusive

• Old…

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