From Metrics to Meaning: Building a Customer-Centric Finance Org
How do you keep finance customer-centric—especially when you’re scaling fast, operating across regulated markets, and navigating crisis moments?
In this episode of The CFO Playbook, David McClelland is joined by Mohamed “Mo” Omaizat, CFO and Managing Director at Taxfix, the Berlin-based, AI-first tax platform helping customers file taxes more easily across multiple European markets.
Mo shares why customer-centricity isn’t a slogan - it’s a leadership system: calendar time with frontline teams, regular rituals, and tying financial models directly to customer behaviour (retention, frequency…
The skinny
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