32: Giving Moments: Creating a Strong Monthly Giving Program Through Education & Storytelling with Becky Straw
Becky Straw is the Co-Founder of The Adventure Project, and a true believer in the ability to build community through entrepreneurship and move people out of poverty for good. There are so many amazing elements of The Adventure Project but in this episode, we look into their monthly giving program because it uses some innovative strategies to create strong memory peaks with the members of The Collective (both when donors are first inspired to join and throughout their time in The Collective). We go deep into why storytelling is so effective to build a sense of belonging for the donor and real…
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