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Latest / Talk with Linda Reed-Enever

Working with the Facebook algorithm in 2021

The Facebook Algorithm is something that may elude and confuse most business owners and sometimes we see experts showing us tips and tricks to beat the algorithm. The one thing I can tell you in 20-plus years of marketing is, you can't beat the algorithm but you can work with it. And when it comes to the four ranking factors Facebook have been prioritising for a while now - recency, popularity, content type, and relationship - it means for businesses we need to do one thing, share GOOD content that our audience relates with. How is Facebook Ranking Posts: Facebook ranks the posts that appear…

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