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Episode 39 - Tricia Mumby

Welcome to episode 38 of our Behind the Business podcast! This week Ian is joined by Tricia Mumby, co-founder of Mabel's Labels, a Canadian manufacturing & ecommerce success story. She and 3 friends boot-strapped the company from $0 to eight figures in 12 years. They sold the company to the world's largest label company and built a huge community of moms in the process. Tricia now works as a mentor for start-ups across Canada. Tricia believes in the power of fans, PR, social media and giving a brand a sizzling personality. The journey of Mabel's Labels involved bringing something novel to the…

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