Latest / The Platform Economy with Fexingo: Marketplaces, Networks, and Multi-Sided Businesses
Why Platforms Fail When They Lose Local Context
Most platforms optimize for global liquidity, but that strategy is breaking down in categories where local nuance matters. We look at how a major ride-hailing giant struggled to adapt its standardized pricing model to the complex, informal labor markets of Southeast Asia and why their initial failure cost them market share to hyper-local competitors. This episode explores the specific operational decisions that made standardization work in New York but failed in Jakarta, highlighting the tension between scale and cultural fit.
#PlatformEconomy #LocalContext #MarketplaceStrategy…
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