#6: Why is Personal Branding Important?

Marketing School - Digital Marketing and Online Marketing Tips · Aug 4, 2016 · 15m

In Episode #6 Eric and Neil talk about personal branding. The image that you put out for yourself can carry a lot of weight—even more weight than your company’s brand or philosophy.

Time Stamped Show Notes:

00:25 – Why is personal branding important? – “You connect more with the individual than you do with the corporate brand.”

01:30 – Gary Vaynerchuk

1:50 – “You can control what you want to do with your audience.”

2:15 – What are some tactics to build personal branding? – Start out with social media and accept more friends and followers.

02:55 – Cross-promote on different platforms

03:20 –…