80. The 5 Stages Your Clients Go Through Before They Hire You
If you've ever wondered why your marketing isn’t landing—or why people aren’t signing up even though you know you can help them—this episode is for you.
I’m walking you through the 5 phases of audience awareness, based on Eugene Schwartz’s framework, and showing you how understanding these stages can completely transform the way you speak to your potential clients.
You’ll learn:
Why some people scroll past your content while others lean in
How to tailor your message to meet your audience exactly where they are
The biggest mistake coaches make with their marketing timing
How to plant seeds…
The skinny
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