Latest / Small Business Success with Fexingo: Local Companies, Main Street Stories, and Community Commerce
How a Local Bakery Used a Sliding Scale to Feed Everyone
In this episode, Lucas and Luna visit The Daily Loaf, a small bakery in Portland, Oregon, that implemented a sliding-scale pricing model two years ago. Owner Sarah Chen explains how customers can choose to pay anywhere from $3 to $8 for a loaf of sourdough, with the average settling at $5.50. The bakery saw a 22% increase in overall revenue and a 40% drop in unsold bread. The hosts break down the economics of trust-based pricing, the psychology of fairness, and how this model could work for other small businesses. They also touch on the community impact: regular customers paying extra to…
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