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Why Founders Have to Be a Little “Unhinged” with Natalie Mackey

In this engaging interview, Natalie Mackey, co-founder of Winky Lux, shares her entrepreneurial journey from starting her first business at 16 to building the successful beauty brand Winky Lux. She discusses product innovation, social media influence, sustainability, leadership, and the challenges of scaling a brand in a rapidly changing market.

Chapters

00:00 Introduction and Natalie's Background

01:00 Starting Young: First Business at 16

02:12 Transition into Beauty Industry

03:15 Origin of Winky Lux Name and Brand Identity

07:11 Startup Challenges and Viral Product Success

07:59 Handling…

The skinny

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