Gut Health to Longevity: Get Joy's Take on Fresh and Freeze-Dried Dog Food
In this episode of Petworking, host Peter Kenseth talks with Patrick McGee, Director of Sales at Get Joy, about innovations in freeze-dried pet food. Founded by former Facebook executive Tom Erics, Get Joy brings tech industry thinking to pet nutrition through unique formulations featuring pre-, pro-, and postbiotics for gut health and longevity.
Key discussion points:
Company's tech-driven approach, including feeding calculators
Importance of post-COVID retail education
Future growth potential in freeze-dried category
Consumer education challenges around new feeding formats
Growing focus on…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.