
The Social Sales Playbook: Cultivating Community and Authority on Facebook
Chase and James sit down with industry experts Kermit and Adam to explore how Facebook can serve as a powerful, relationship-driven complement to your existing sales strategy. The discussion reveals two distinct paths to organic growth: Adam’s "80/20" approach to personal branding that prioritizes authenticity over hard selling, and Kermit’s method of building influence by becoming a helpful administrator in niche community groups. Tune in to learn how to generate inbound leads by establishing the "like, know, and trust" factor and turning your network into "raving fans".
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.