Latest / The Katie Lance Podcast

How to Audit Your Social Media Content Before Building a Strategy
How do you build a smart social media strategy if you don’t know what’s already working?
Before you decide to post more, jump onto another platform, or completely overhaul your content strategy, take a step back and audit your social media presence.
In this podcast, I’m sharing a simple social media audit you can do to understand where you are now, what needs updating, what content is performing, and where you should focus your time moving forward.
You’ll learn:
📍 How to Google yourself and see what potential clients are finding
📍 Why your social media profiles, photos, bios, links, and…
The skinny
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