Trump Cult Cries Like Children When They Hear the Truth
If you have ever tried to show a Trump supporter a fact and watched them get angrier instead of more informed you already know something is deeply wrong.
You are not dealing with ignorance. You are not dealing with stupidity. You are dealing with something the research identifies as far more powerful and far more resistant to reason than either of those things.
You are dealing with identity fusion.
Psychologist William Swann at the University of Texas at Austin has spent decades studying what happens when a person’s sense of self merges completely with a leader or a group. His research…
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