Ride Share’s Road Ahead

Uncanny Valley | WIRED · Dec 4, 2020 · 33m

Uber and Lyft had it pretty good in the beginning. The companies could roll out their services to new cities, entice a bunch of drivers and riders to their platform, and "disrupt" transit before regulators were able to stop them. It was a playbook that worked for a while, until the people who made the rules started to catch up. Now, city officials and regulators have been less than enthusiastic when new transportation startups start to move in. In many ways, rideshare companies have made life difficult for the scooter companies trying to follow in their path.

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