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SBP 158: The Barber's Brief - Omnicom and IPG: Congrats On Being Huge!
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In this episode of the Sleeping Barber Podcast, Marc and Vassilis discuss topics that caught their attention over the last couple of weeks, including the recent merger between Omnicom and IPG, the impact of AI on retail, particularly through Amazon's new shopping assistant Rufus, and Adidas' innovative approach to market research by utilizing search data instead of traditional surveys.
They also delve into leadership insights as a part of their marketing moment, emphasizing the importance of happiness and well-being in the workplace, and conclude with a case study on the…
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