Episode 31: Cannes Confidential with Liz Roche - Rosé, AI & Retail Media
Episode 31: Cannes Confidential with Liz Roche — AI, iROAS and the Future of Retail Media
AI may be the loudest conversation at Cannes—but practical application is where the real retail media transformation begins.
In this Cannes Confidential episode of SHeCOMMERCE, Cristina Marinucci and Jacqui Dynowski sit down with Liz Roche, VP of Media at Albertsons Media Collective, to explore how artificial intelligence, first-party data and retail media measurement are reshaping grocery commerce.
Liz explains how Albertsons is moving AI beyond experimentation and into real shopper experiences. Its…
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