Latest / The DEX Show: A Show for IT Change Makers / ⚽ 🌍 World Cup DEX Report EXCLUSIVE: How Streaming Impacts *Your* Digital Workplace

Transcript

⚽ 🌍 World Cup DEX Report EXCLUSIVE: How Streaming Impacts *Your* Digital Workplace · The DEX Show: A Show for IT Change Makers

• 0:02
  Speaker 1: Hey, it change makers, and welcome to the Deck Show
• 0:05
  Speaker 1: with Tomac Grath.
• 0:07
  Speaker 2: Let's get into it.
• 0:10
  Speaker 1: Soccer, as we know, is a game of four quarters,
• 0:15
  Speaker 1: or at least it seems so this World Cup, when
• 0:18
  Speaker 1: you know, I'm personally old enough for this to not
• 0:22
  Speaker 1: be my first remembered USA World Cup or USA as
• 0:27
  Speaker 1: a host nation, but it does feel to me as
• 0:30
  Speaker 1: if it is the World Cup in which America in
• 0:35
  Speaker 1: particular has perhaps for the first time, taken football as
• 0:39
  Speaker 1: we call it in the rest of the world to
• 0:40
  Speaker 1: its bosom, really really held onto it with affection and
• 0:45
  Speaker 1: something approaching mania. And we're going to discuss the World
• 0:49
  Speaker 1: Cup in general today, but we're also more specifically going
• 0:52
  Speaker 1: to discuss the interesting effects of the World Cup on
• 0:56
  Speaker 1: the digital workplace, as we have uniquely been able to
• 1:00
  Speaker 1: measure here at next Thing and present in a brand
• 1:02
  Speaker 1: new Well Cup Dex Report. Let me welcome our very
• 1:06
  Speaker 1: special guests to delve deeper into these topics. The first
• 1:10
  Speaker 1: is returning guests senior solution consultant here, Mike love Well,
• 1:13
  Speaker 1: Welcome back to the show. Mike's second time this year.
• 1:16
  Speaker 1: Lovely to see you again.
• 1:17
  Speaker 2: How I'm doing well, Tom, how are you? Thanks? For
• 1:19
  Speaker 2: having me back.
• 1:21
  Speaker 1: I'm well, thanks mate, And does that describe you, Mike?
• 1:23
  Speaker 2: Will you do you feel well?
• 1:25
  Speaker 1: First of all, do you feel that America has taken
• 1:29
  Speaker 1: soccer into its affections significantly this World Cup for the
• 1:33
  Speaker 1: first time?
• 1:34
  Speaker 3: This is my external perception.
• 1:35
  Speaker 2: I think so.
• 1:36
  Speaker 4: I mean even myself, so I'm based right outside of Boston,
• 1:39
  Speaker 4: so I've I had the pleasure of interacting with the
• 1:42
  Speaker 4: Tartan Army. Oh mate, yep a few times and it
• 1:46
  Speaker 4: was it was unbelievable. I think the love that we
• 1:50
  Speaker 4: start from people visiting as specifically Boston was very, very
• 1:55
  Speaker 4: coore and I think people do definitely have football or
• 1:59
  Speaker 4: soccer fee were now in the US, which I think
• 2:01
  Speaker 4: is I think is good for the sport.
• 2:03
  Speaker 1: Very cool, very cool, And we'll come back to Okay,
• 2:05
  Speaker 1: it's such an interesting topic. We're going to talk about
• 2:07
  Speaker 1: a little bit of that, a bit of football chat.
• 2:09
  Speaker 1: I'm afraid to now if that doesn't interest you. Okay,
• 2:12
  Speaker 1: this is a The Dex Show for you, and welcome
• 2:15
  Speaker 1: for the first time to this show my colleague and
• 2:18
  Speaker 1: friend David Edelman. Welcome David, our pr lead and next
• 2:21
  Speaker 1: thing we've been wanting to have you on the deck
• 2:22
  Speaker 1: show for a long time.
• 2:23
  Speaker 2: It's lovely to have you met.
• 2:24
  Speaker 5: Absolutely, thank you for having me excited to be here.
• 2:28
  Speaker 1: And David an Englishman like me living.
• 2:32
  Speaker 5: In Glasgow, so delighted to hear the TOTTENHAMI is doing
• 2:34
  Speaker 5: well in Boston or not non anymore.
• 2:35
  Speaker 2: But they were more what they were They had ad
• 2:38
  Speaker 2: a good time.
• 2:38
  Speaker 5: Yeah, we heard from a lot of Boston time.
• 2:42
  Speaker 1: We heard from a lot of Bostonian colleagues about how
• 2:44
  Speaker 1: beloved they were.
• 2:45
  Speaker 3: What was your theory, Mike? Why did why?
• 2:47
  Speaker 1: Why were the Why did the Scottish and the Bostonians?
• 2:50
  Speaker 1: It's off so famously what happened?
• 2:53
  Speaker 2: I don't know.
• 2:53
  Speaker 4: I think we're I think we're not too dissimilar. I
• 2:55
  Speaker 4: think potentially the love for a nice called beverage maybe
• 3:00
  Speaker 4: maybe it was was part of the love story there.
• 3:04
  Speaker 4: But I think there's you know that that underdog, you know,
• 3:08
  Speaker 4: mindset for for both of those those nations, or at
• 3:10
  Speaker 4: least Boston in a in a in a sports way
• 3:13
  Speaker 4: that that usually is the is the type of you
• 3:16
  Speaker 4: know aura that we have in these matches. And I
• 3:18
  Speaker 4: think it was just met with met with open arms
• 3:22
  Speaker 4: and all the all the army definitely took to part
• 3:25
  Speaker 4: of everything that Boston had the offer, which was which
• 3:27
  Speaker 4: was cool, cool to see.
• 3:29
  Speaker 1: I you know, look, I don't I don't want to
• 3:30
  Speaker 1: get too conspiratorial about it, but I sometimes think the
• 3:33
  Speaker 1: Scottish fans are trying to make the English fans look bad,
• 3:35
  Speaker 1: do you know what I mean? Like it's a it's
• 3:37
  Speaker 1: part of a vendetta. It's part of that historical vendetta
• 3:40
  Speaker 1: between the two countries. You know, they're that they're out
• 3:43
  Speaker 1: there doing the charm charm thing, so that sometimes stink
• 3:47
  Speaker 1: bomb like effect on as wel what do you think
• 3:50
  Speaker 1: David is as a as A I.
• 3:52
  Speaker 3: Don't know the discuss you would have to do all
• 3:54
  Speaker 3: that much to make the.
• 3:56
  Speaker 1: Yeah yeah, yeah yeah. The charm offensive is not what
• 3:59
  Speaker 1: we know for I was going to touch upon this
• 4:02
  Speaker 1: later before we get into the very interesting, incredible dex
• 4:06
  Speaker 1: dimension of this World Cup. I would just like to
• 4:10
  Speaker 1: pause a moment here, rather than at the end of
• 4:12
  Speaker 1: the show, to consider our respective national teams, not including
• 4:16
  Speaker 1: Scotland David, who, as we know, once again you know,
• 4:21
  Speaker 1: not in the tournament anything any longer, but England in
• 4:25
  Speaker 1: the USA both teams played last night. Now I must
• 4:29
  Speaker 1: be transparent. By the time this is released, we will
• 4:33
  Speaker 1: have I think both played again, right, and it could
• 4:36
  Speaker 1: be you know, we I could be in humble pie
• 4:39
  Speaker 1: as it were, England could be long gone.
• 4:41
  Speaker 3: David. We have we have to We meet Mexico.
• 4:45
  Speaker 5: In Mexico City, I believe in Mexico City.
• 4:48
  Speaker 1: And it's a one am as well, absolutely terrifying fixture.
• 4:52
  Speaker 1: That's just the prospects of staying up late enough to
• 4:54
  Speaker 1: watch it. What's your gut feeling about this fixture, David.
• 4:58
  Speaker 5: You know, I as a semi insomniac, I've watched a
• 5:02
  Speaker 5: lot of this World Cup, and I've seen quite a
• 5:04
  Speaker 5: bit of Mexico and they look like a very useful side.
• 5:07
  Speaker 5: I think England, I hate to say, I think England
• 5:10
  Speaker 5: could be in a bit of trouble.
• 5:11
  Speaker 3: Actually. I think it looks like a scary fixture and
• 5:14
  Speaker 3: one I might be too old to watch.
• 5:16
  Speaker 5: Whereas I think the Americans actually will take the Belgians.
• 5:19
  Speaker 5: I've not been convinced by Belgium, even after the comeback
• 5:22
  Speaker 5: when against Senegal.
• 5:25
  Speaker 3: Well, they're an experienced team. They're an experienced team with Belgium,
• 5:28
  Speaker 3: aren't they.
• 5:29
  Speaker 5: That's another way of saying old.
• 5:31
  Speaker 3: Yeah, yeah, there they are. But but you know they've
• 5:33
  Speaker 3: got a good vintage if they have home.
• 5:38
  Speaker 1: Advantage, bit of wind in the sails. How are you
• 5:41
  Speaker 1: feeling about it, Mike, I feel good.
• 5:43
  Speaker 4: I mean, I think from from my perspective as as
• 5:46
  Speaker 4: not the biggest soccer fan in the world outside of
• 5:49
  Speaker 4: the World Cup, I will I will root for the US,
• 5:51
  Speaker 4: but I think eventually both both England and and the
• 5:56
  Speaker 4: US well will not be ultimately victorious at some point.
• 5:59
  Speaker 4: At point I'll ride the wave for all of our
• 6:02
  Speaker 4: next in colleagues. I think it's something good to root for.
• 6:04
  Speaker 4: But I have some I have some dark horses that
• 6:07
  Speaker 4: I think might might provail. We'll see, Okay, we'll come back.
• 6:10
  Speaker 4: We'll come back to this later.
• 6:11
  Speaker 1: I mean, look, you know, I think, like you, David,
• 6:14
  Speaker 1: I think it's a very difficult fixture on Saturday, a
• 6:16
  Speaker 1: very scary fixture.
• 6:17
  Speaker 3: It looks like a heck of a game. I will say,
• 6:19
  Speaker 3: I will say.
• 6:21
  Speaker 1: Anyway, okay, on with on with the decks. I mentioned
• 6:24
  Speaker 1: to this guys, uh so.
• 6:28
  Speaker 3: So we have we we We've got.
• 6:30
  Speaker 1: A World Cup decks report, and I believe my sources
• 6:34
  Speaker 1: tell me Mike, this kind of originates with you to
• 6:38
  Speaker 1: some degree.
• 6:38
  Speaker 3: So how how how did this come about? How did
• 6:40
  Speaker 3: you come up with this idea?
• 6:41
  Speaker 4: Yeah, I've been I've been lucky to be involved with
• 6:44
  Speaker 4: with David over the last couple couple of months, you know,
• 6:47
  Speaker 4: the last couple of weeks with driving Driving, just some
• 6:50
  Speaker 4: some different press release items for over next Inc. And
• 6:53
  Speaker 4: through a conversation we we we struck an old story
• 6:57
  Speaker 4: that I had in my early years of of at
• 7:00
  Speaker 4: NEXTSNC where we were meeting with a financial institution in
• 7:04
  Speaker 4: a in a pre sales motion, so they had not
• 7:06
  Speaker 4: yet purchased a deck solution, but we were going to
• 7:09
  Speaker 4: go in and do a proof of value, proof of concept,
• 7:11
  Speaker 4: and they were struggling.
• 7:13
  Speaker 2: It was like the very tail.
• 7:14
  Speaker 4: End of March here in the in the US, and
• 7:17
  Speaker 4: they were struggling with network issues and people complaining consistently
• 7:22
  Speaker 4: about you know, performance on their devices and just slow
• 7:26
  Speaker 4: performance when they were specifically in the office, which was
• 7:30
  Speaker 4: a bit of an anomaly, right. They said, overall their
• 7:32
  Speaker 4: performance was usually okay. So upon installing Nextcinc. On a
• 7:37
  Speaker 4: handful of devices, we were doing our normal use cases,
• 7:40
  Speaker 4: but we saw an immense amount of network traffic going
• 7:44
  Speaker 4: out to ABC, CBS Fox Sports, and we started to
• 7:49
  Speaker 4: think about what what are people doing? And it lined
• 7:52
  Speaker 4: up perfectly with March Madness. Right the college basketball tournament
• 7:57
  Speaker 4: here here in the States, and everybody was streaming the
• 8:01
  Speaker 4: games from their devices while also trying to get their
• 8:03
  Speaker 4: job done, and because the network was not ready for
• 8:06
  Speaker 4: that amount of traffic, everybody's performance was then having issues.
• 8:10
  Speaker 4: So I was telling that story to David and the team,
• 8:13
  Speaker 4: and it was right before the World Cup was about
• 8:16
  Speaker 4: to kick off, which you know, it is tenfold at
• 8:20
  Speaker 4: least from the popularity of March Madness, and we felt
• 8:23
  Speaker 4: like it was it was a good thing to start
• 8:25
  Speaker 4: to dig into and maybe explain out to our dex
• 8:28
  Speaker 4: ecosystem phenomenal.
• 8:30
  Speaker 1: So it's kind of a collaboration between you both. In fact,
• 8:33
  Speaker 1: come to you in a second David about it. But like,
• 8:36
  Speaker 1: how straightforward or otherwise was the methodology around it, you know,
• 8:41
  Speaker 1: you know, is it difficult to separate with nexting people
• 8:45
  Speaker 1: watching the World Cup from any other work dy digital
• 8:47
  Speaker 1: activity or is it is it super concrete, super transparent,
• 8:50
  Speaker 1: super clear.
• 8:51
  Speaker 4: It's it's very clear, and it doesn't take a ton
• 8:54
  Speaker 4: of configuration either, right because we can see all of
• 8:57
  Speaker 4: the traffic going to those different domains CBS dot com,
• 9:01
  Speaker 4: ABC dot Com, et cetera. We can differentiate between you know,
• 9:05
  Speaker 4: normal business traffic going to SAP or Salesforce or work
• 9:09
  Speaker 4: Day or one of their productivity services. And also the
• 9:12
  Speaker 4: big indicator was the amount of traffic. So just simply
• 9:16
  Speaker 4: seeing the jump from week to week of you know,
• 9:20
  Speaker 4: less than a gig of traffic to multiple gigs of
• 9:22
  Speaker 4: traffic per day per device, we saw that that that
• 9:26
  Speaker 4: glaring you know, disparity there, and we honed in right
• 9:29
  Speaker 4: on those those streaming services.
• 9:32
  Speaker 1: David, I didn't even give give you a proper introduction,
• 9:35
  Speaker 1: but obviously, like I was too excited to talk about
• 9:38
  Speaker 1: the World Cup, you see but on the show. But
• 9:42
  Speaker 1: obviously you know, in a way, one of your big focuses,
• 9:45
  Speaker 1: right is thinking of ways. But we can broaden the
• 9:49
  Speaker 1: Deck conversation in terms of in terms of media platforms,
• 9:53
  Speaker 1: in terms of audiences, in terms of just making more
• 9:55
  Speaker 1: people interested in what matters.
• 9:57
  Speaker 3: Most about Deck? So as such, what stood out to.
• 10:00
  Speaker 1: You about these results and about the whole opportunity to
• 10:03
  Speaker 1: analyze this?
• 10:05
  Speaker 5: I think for me, the thing that was most interesting
• 10:08
  Speaker 5: is the spillover effect, because you know, if people are
• 10:11
  Speaker 5: streaming a game, they will expect maybe that they're you know,
• 10:15
  Speaker 5: they're going to use up a lot of bandwidth and
• 10:16
  Speaker 5: that their machine might slow down, which we definitely did
• 10:19
  Speaker 5: see in the majority of instances. But the real story
• 10:24
  Speaker 5: for me is that other people, people who aren't even
• 10:27
  Speaker 5: streaming the game, their network is suffering. They are experiencing,
• 10:32
  Speaker 5: you know. Albeit in the group stage it was a
• 10:35
  Speaker 5: lower level drop, but I think as the tournament goes
• 10:38
  Speaker 5: on and more people get invested, the burden on the
• 10:43
  Speaker 5: network is only going to grow. And so that was
• 10:46
  Speaker 5: the most interesting element of people who aren't even interested
• 10:52
  Speaker 5: in the work are still being affected by it in
• 10:54
  Speaker 5: an office environment, you know. And I think that when
• 10:57
  Speaker 5: we spoke to Mike, it was the fact that until
• 11:01
  Speaker 5: they look, until the financial services company you mentioned brought
• 11:06
  Speaker 5: in a deck solution, they weren't able to identify this,
• 11:09
  Speaker 5: you know, they could see that the network was suffering,
• 11:13
  Speaker 5: but they couldn't understand why. And I think it's that
• 11:15
  Speaker 5: visibility and accuracy and accountability that's really interesting here.
• 11:21
  Speaker 1: Very cool And what do you think for results? Tell
• 11:23
  Speaker 1: us from your perspective, David, about the definition of what
• 11:28
  Speaker 1: a work day or a workplace even is in twenty
• 11:32
  Speaker 1: twenty six.
• 11:34
  Speaker 5: So I think there's two really interesting elements to this.
• 11:37
  Speaker 5: The first is the extent to which the VEN diagram
• 11:40
  Speaker 5: between the physical workplace and the digital workplace is shrinking.
• 11:44
  Speaker 5: It is becoming much more of an overlap, and in
• 11:48
  Speaker 5: a way, the role of IT is changing quite significantly.
• 11:52
  Speaker 5: When I speak to customers, what I'm hearing is IT
• 11:55
  Speaker 5: is solving a lot more problems that just weren't on
• 11:58
  Speaker 5: its radar even a.
• 12:00
  Speaker 2: Few years ago.
• 12:01
  Speaker 5: You know, today IT teams aren't just palming stuff off
• 12:06
  Speaker 5: to HRM facilities. They have data, they have insight and expertise.
• 12:10
  Speaker 5: That means they need to be in the room making
• 12:13
  Speaker 5: these decisions. And I think what it points to is
• 12:17
  Speaker 5: the fact that IT support People don't necessarily associate that
• 12:20
  Speaker 5: as a particularly creative space. It really is becoming a
• 12:24
  Speaker 5: very creative space, because you need to be thinking laterally
• 12:28
  Speaker 5: about Okay, well, why are we seeing this, what could
• 12:30
  Speaker 5: be causing these problems, and how do we solve it?
• 12:33
  Speaker 5: I think you know to when Mike originally told us
• 12:37
  Speaker 5: the story, the solution was bring in a giant TV,
• 12:40
  Speaker 5: have everyone able to watch it in the office from
• 12:43
  Speaker 5: one screen. So that we don't have, you know, four
• 12:45
  Speaker 5: hundred people all trying to stream from the same source,
• 12:49
  Speaker 5: you know, chewing up the network. That's not the kind
• 12:52
  Speaker 5: of thing that it was necessarily getting involved in, and
• 12:54
  Speaker 5: now it's becoming much more part of their bread and butter.
• 12:59
  Speaker 3: Is there a client's screen the next thing? KHQ? Oh?
• 13:03
  Speaker 4: There sure is, Oh, I remember there's a nice little
• 13:08
  Speaker 4: led screen and there's some there's some matches being played
• 13:11
  Speaker 4: all across for sure.
• 13:12
  Speaker 1: So this is our recommendation, Mike, for all you needed
• 13:18
  Speaker 1: te the beaming sports all the time.
• 13:19
  Speaker 3: What do we say?
• 13:20
  Speaker 4: I think my answer to that question is yes, I
• 13:23
  Speaker 4: bet if. I don't know if the study of productivity
• 13:28
  Speaker 4: loss would be would be that great if we're for
• 13:30
  Speaker 4: throwing every single game up there. But I do think
• 13:33
  Speaker 4: to David's point that the trickle down effects to those
• 13:36
  Speaker 4: people who are are not streaming those games that is
• 13:39
  Speaker 4: equally as important. Right. I think that there are people
• 13:41
  Speaker 4: who are obviously and rightfully so very very prival they
• 13:44
  Speaker 4: want to watch their their their countries, you know, during
• 13:47
  Speaker 4: this time, and you know it is you know, it's
• 13:50
  Speaker 4: not like it's happening every every week, every month, every
• 13:53
  Speaker 4: every four years. We get treated with this, but work
• 13:56
  Speaker 4: still needs to get done. So if we can find
• 13:58
  Speaker 4: that creative avenue to make sure that you're meeting both
• 14:01
  Speaker 4: while keeping your network performing optimally, keeping the devices performing optimally,
• 14:05
  Speaker 4: I do think in this, you know, in the summertime especially,
• 14:09
  Speaker 4: that is the right way to do it right.
• 14:11
  Speaker 2: You're you're you're.
• 14:12
  Speaker 4: Making sure that your employees are still delighted and everybody
• 14:14
  Speaker 4: else stays stays up and stays green, and and that's
• 14:17
  Speaker 4: that's that's true Nirvana from my.
• 14:19
  Speaker 3: Perspective, and we'll get onto it.
• 14:22
  Speaker 1: I'm interested in asking you next, Mike, in a moment,
• 14:25
  Speaker 1: I should say about next thing's capacities and how that
• 14:29
  Speaker 1: made this research possible. But first of all, I wanted
• 14:32
  Speaker 1: to just touch upon something David said a little earlier
• 14:35
  Speaker 1: about how this kind of insight itself illuminates how it's
• 14:41
  Speaker 1: remit is.
• 14:42
  Speaker 3: Changing and evolving.
• 14:44
  Speaker 1: And that's something you must have a lot of first
• 14:46
  Speaker 1: hand experience of seeing as as a consultant on the
• 14:49
  Speaker 1: front line with so many customers across the last sort
• 14:52
  Speaker 1: of four or so years. Right plus even I know
• 14:55
  Speaker 1: you told me the exact amount last time you remember
• 14:57
  Speaker 1: the show, but it escapes my mind.
• 14:59
  Speaker 3: My five years.
• 14:59
  Speaker 1: I'm going to s tell me, Mike, what how have
• 15:02
  Speaker 1: you seen that change? And how how do you see
• 15:04
  Speaker 1: those old silos between HR and IT and such like
• 15:07
  Speaker 1: start to merge or both.
• 15:11
  Speaker 4: Yeah, I think it's a it's a very interesting topic
• 15:13
  Speaker 4: and I think it I think it's still is a
• 15:15
  Speaker 4: little verticalized. I think different different parts of different different
• 15:20
  Speaker 4: businesses have a different appetite.
• 15:22
  Speaker 2: But overall, I would say this sentiment is.
• 15:24
  Speaker 4: Uh, we want to make sure that our employees can
• 15:27
  Speaker 4: get their job done and however or whatever fashion that
• 15:30
  Speaker 4: looks like from from their side, right, that is a
• 15:32
  Speaker 4: sort of a joint effort from IT and from HR,
• 15:36
  Speaker 4: so that that that digital experience I think is more
• 15:39
  Speaker 4: at the forefront rather than just availability, right, network performance,
• 15:43
  Speaker 4: device performance, Those metrics are still important for IT T,
• 15:47
  Speaker 4: but I think the outcomes down to the user level
• 15:49
  Speaker 4: and how they're feeling about uh, you know, the things
• 15:51
  Speaker 4: that we're providing them.
• 15:53
  Speaker 3: Uh.
• 15:53
  Speaker 4: That seems to be more the conversation and more of
• 15:55
  Speaker 4: the driving factors when I'm I'm talking to a lot
• 15:59
  Speaker 4: of these these I T T. I think the the
• 16:02
  Speaker 4: other thing to consider here is, you know, return to
• 16:06
  Speaker 4: work and more of an office based culture.
• 16:09
  Speaker 2: I think happening in at least in the US.
• 16:11
  Speaker 4: I see a lot of organizations starting to go back
• 16:13
  Speaker 4: to three, four, even five days mandatory in in the office,
• 16:18
  Speaker 4: and I think to make those things more palatable to employees,
• 16:24
  Speaker 4: you are more interested in, uh, these these types of
• 16:27
  Speaker 4: community events, right, things that give them a break from
• 16:30
  Speaker 4: the the actual work. And you know, bring in culture,
• 16:33
  Speaker 4: bringing in sport, bringing in these different elements to to
• 16:37
  Speaker 4: make sure that they are, you know, taking care of
• 16:40
  Speaker 4: and feeling that happiness. So it is definitely more of
• 16:42
  Speaker 4: a joint effort, I would say, even in the last
• 16:45
  Speaker 4: couple of years since when I originally joined joined.
• 16:48
  Speaker 1: Next sing you might say, David, just to put this
• 16:52
  Speaker 1: to you. In turn, it's like the notion of digital
• 16:55
  Speaker 1: employee experience just becomes more holistically, the notion.
• 16:59
  Speaker 3: Of employee ex experience more generally right.
• 17:01
  Speaker 1: And with it, what we think of is it's remit
• 17:05
  Speaker 1: or HR's Remit starts to blur.
• 17:07
  Speaker 5: Absolutely, and I think, you know, Mike mentioned the World
• 17:11
  Speaker 5: Cup only happens every four years, but in a sense,
• 17:14
  Speaker 5: what we're seeing is this is not a one off
• 17:16
  Speaker 5: March madness caused this. The World Cup causes this We've
• 17:19
  Speaker 5: got Wimbledon going on right now, so I'm sure there
• 17:21
  Speaker 5: are tennis fans with streaming, you know those matches. Sport
• 17:25
  Speaker 5: is happening constantly, and that's just one outside influence that
• 17:29
  Speaker 5: can impact the digital experience. And so it is a
• 17:35
  Speaker 5: constant battle to stay ahead and stay on top of
• 17:38
  Speaker 5: these kind of things.
• 17:39
  Speaker 1: Absolutely on, Mike, as I said, really interested to ask
• 17:45
  Speaker 1: you about how this study illuminates what decks what next
• 17:50
  Speaker 1: think makes possible in terms of the visibility into the
• 17:55
  Speaker 1: real patterns of productivity and friction in the digital workplace.
• 18:00
  Speaker 2: Yeah.
• 18:00
  Speaker 4: I think to summarize it, that the user will find
• 18:03
  Speaker 4: a way, right, the user will do.
• 18:05
  Speaker 2: What they want to do.
• 18:05
  Speaker 4: And I think there's a there's an old acronym of
• 18:08
  Speaker 4: problem exists between keyboard and chair. Uh, this person right here,
• 18:12
  Speaker 4: if I want to watch something, I'm going to do it.
• 18:14
  Speaker 4: And I have access to the internet, so I'm going
• 18:16
  Speaker 4: to go out and stream that game. It's probably not
• 18:19
  Speaker 4: something that you know it would would overall predict, right.
• 18:22
  Speaker 4: There are uh, you know, knocks and all of this,
• 18:25
  Speaker 4: these these metrics of visibility to measure availability and performance
• 18:30
  Speaker 4: and uh, trending metrics that they have without a deck solution,
• 18:35
  Speaker 4: but it does not do a good job of predicting
• 18:37
  Speaker 4: and understanding these uh, these real time events right, things
• 18:40
  Speaker 4: that are impacting users right now in real time and
• 18:44
  Speaker 4: getting the the actual true understanding of what's causing it. Right,
• 18:49
  Speaker 4: what are these users trying to do that? Our technology,
• 18:52
  Speaker 4: our service offerings, what we're providing to them is prohibiting
• 18:56
  Speaker 4: them to go out and do that. So I think
• 18:59
  Speaker 4: next Think is unique positioned in this case because we
• 19:01
  Speaker 4: are sitting on every device right where we're looking at
• 19:04
  Speaker 4: user behaviors and user activity, not from an overall you know,
• 19:09
  Speaker 4: big brother or surveillance standpoint, but it is true performance.
• 19:14
  Speaker 3: Right.
• 19:14
  Speaker 4: There is a CPU impact, memory impact, network impact that
• 19:19
  Speaker 4: we talked about here that will start to impact your
• 19:23
  Speaker 4: your device and other other users that are on that
• 19:26
  Speaker 4: shared network. And without a deck solution, without next Sinc
• 19:30
  Speaker 4: in place, it really is a blind spot.
• 19:32
  Speaker 3: Right.
• 19:32
  Speaker 4: You're you're going to be that that finn Serve company
• 19:35
  Speaker 4: that was just hearing murmurs of poor performance and and
• 19:39
  Speaker 4: and they were all chasing each other around, blaming the
• 19:41
  Speaker 4: network team, saying that they change something. Right, that happening
• 19:45
  Speaker 4: out there in the ecosystem, But it's as simple as
• 19:49
  Speaker 4: deploying nextinc on these devices to get that level of
• 19:51
  Speaker 4: depth and notice that something is different. Right, what Mike
• 19:54
  Speaker 4: is doing today is different than what he was doing
• 19:56
  Speaker 4: last week? Okay, what are those differences? Next inc To
• 20:00
  Speaker 4: find that very quickly and then show exactly what the
• 20:02
  Speaker 4: user's going out and trying to do. So, I want
• 20:06
  Speaker 4: to double down on what David said, Right, it is
• 20:08
  Speaker 4: not unique to uh, you know, just just streaming uh,
• 20:14
  Speaker 4: you know, the World Cup, right, or any any sporting event.
• 20:16
  Speaker 4: I think naturally users are going to try in install
• 20:21
  Speaker 4: applications that they want to use, that they might use
• 20:23
  Speaker 4: in their in their personal life. Right, there's all of
• 20:25
  Speaker 4: these different nuances that next Sinc Can detect those anomalies,
• 20:31
  Speaker 4: give the information to it, and then they then have
• 20:34
  Speaker 4: the opportunity to to to remediate or make some decision.
• 20:38
  Speaker 2: Off of it.
• 20:39
  Speaker 1: One hundred percent and it really illuminates as well as
• 20:42
  Speaker 1: a story something interesting maybe from your perspectives specifically, David,
• 20:46
  Speaker 1: which is you know, traditionally, you know, anyone working in
• 20:50
  Speaker 1: the PR side a house with something like dex has
• 20:52
  Speaker 1: to be concerned, will have been concerned about communicating that
• 20:57
  Speaker 1: this isn't as Mike says a big brother technology. It's
• 21:00
  Speaker 1: not a surveillance technology. It can show you all kinds
• 21:03
  Speaker 1: of insights into user behavior. But I think what this
• 21:06
  Speaker 1: story illuminates is what the twenty first century workplace is
• 21:09
  Speaker 1: really all about, which is treating people like adults, accepting
• 21:14
  Speaker 1: that there's a rhythm to work and leisure, which isn't
• 21:19
  Speaker 1: what it used to be.
• 21:20
  Speaker 3: You know, it isn't nine.
• 21:21
  Speaker 1: To five and on or off, you know, on or offline.
• 21:24
  Speaker 3: On or off duty. It's much more fluid.
• 21:27
  Speaker 1: And this is technology that illuminates user behavior for the
• 21:33
  Speaker 1: benefits of users themselves, because a mature workplace, just as
• 21:38
  Speaker 1: a mature employee isn't interested in the former case, surveiling
• 21:43
  Speaker 1: people in the latter case.
• 21:45
  Speaker 3: Trying to duck off work. You know, we've all got
• 21:47
  Speaker 3: things to do, right, Absolutely, yeah, I couldn't agree more.
• 21:51
  Speaker 3: I think it really is.
• 21:54
  Speaker 5: Meeting people where they are and where they're going to be.
• 21:58
  Speaker 5: You know, to echo MIC's point, we're not going to
• 22:01
  Speaker 5: change user behavior, particularly you know, in the office you
• 22:07
  Speaker 5: may have more control, but people are out there traveling constantly,
• 22:12
  Speaker 5: you know, for meetings, for conferences and so on and
• 22:15
  Speaker 5: so forth, so you have to be embracing the flexibility
• 22:19
  Speaker 5: rather than trying to constrain it.
• 22:23
  Speaker 1: Absolutely, David, I know our capacity as an organization to
• 22:28
  Speaker 1: measure that experience in the workplace is something that excites
• 22:32
  Speaker 1: you as a storyteller. So if you could snap your fingers,
• 22:36
  Speaker 1: what are other usage or experience patterns you think would
• 22:39
  Speaker 1: be really insightful or interesting to look into in twenty
• 22:43
  Speaker 1: twenty six.
• 22:45
  Speaker 5: Look, I think it's no secret the biggest issue in
• 22:48
  Speaker 5: tech right now is AI and specifically how that is
• 22:51
  Speaker 5: impacting productivity. Earlier this year, we did a mini research
• 22:56
  Speaker 5: report looking at the amount of time that's being saved
• 22:59
  Speaker 5: across the.
• 22:59
  Speaker 3: Very GENAI tools.
• 23:02
  Speaker 5: So, without wanting to spoil anything, we're hoping to have
• 23:05
  Speaker 5: more coming out later this year, which will be a
• 23:08
  Speaker 5: bit more of a deep dive into specifically how those
• 23:10
  Speaker 5: productivity gains gains are coming, about which use cases are
• 23:15
  Speaker 5: generating ROI for businesses and which ones aren't. I honestly
• 23:19
  Speaker 5: feel that right now that kind of insight is a
• 23:22
  Speaker 5: white whale for a lot of companies because there's been
• 23:24
  Speaker 5: so much investment, but there's still so much uncertainty about
• 23:29
  Speaker 5: is this a use case which is worth us pushing?
• 23:33
  Speaker 5: You know, should should we be generalizing this, should we
• 23:36
  Speaker 5: be knowledge sharing around how to do this effectively? Or
• 23:39
  Speaker 5: is this something that where maybe this is not a
• 23:42
  Speaker 5: use case which is adding a huge amount of value,
• 23:44
  Speaker 5: or is only adding value for a very specific subset
• 23:47
  Speaker 5: of employees.
• 23:48
  Speaker 3: And so I think that.
• 23:49
  Speaker 5: Would be the you know, I think, much like many
• 23:53
  Speaker 5: execs around the world, that is my white whale, and
• 23:56
  Speaker 5: I'm hoping to be able to have some data on
• 23:58
  Speaker 5: that later later this year.
• 24:00
  Speaker 1: Excellent, Excellent, And yeah, as Mike was saying earlier about
• 24:03
  Speaker 1: streaming more generally, you can transpose so much of that
• 24:06
  Speaker 1: in even more nuanced and significant ways to AI usage
• 24:10
  Speaker 1: more generally. Right, And it's another illustration of how for
• 24:14
  Speaker 1: the employee's own benefit a greater degree of visibility, so
• 24:18
  Speaker 1: that observability is perhaps important for many organizations. David, this
• 24:23
  Speaker 1: isn't the first time you've worked on a research project.
• 24:26
  Speaker 1: You already alluded to some previous ones. Whatever next think research?
• 24:31
  Speaker 1: Would you recommend that we could feature in the show
• 24:34
  Speaker 1: notes and could be relevant or interesting for listeners?
• 24:37
  Speaker 3: Sure?
• 24:37
  Speaker 5: Well, there's actually a couple And as I mentioned earlier
• 24:41
  Speaker 5: in the show, one of the things that really fascinates
• 24:43
  Speaker 5: me is how the role of IT and IT operations
• 24:46
  Speaker 5: is changing. So two that I would suggest could be
• 24:50
  Speaker 5: really interesting for people.
• 24:51
  Speaker 3: To check out.
• 24:52
  Speaker 5: The first is the Death of the Service Desk report
• 24:54
  Speaker 5: that we did in twenty twenty four, because that surveyed
• 24:57
  Speaker 5: frontline IT workers and they themselves are clearly anticipating that
• 25:01
  Speaker 5: their role is changing rapidly. It's becoming far more experienced focused,
• 25:07
  Speaker 5: and I think in the time since that report has
• 25:11
  Speaker 5: been released, we've really seen that born out in the
• 25:14
  Speaker 5: way that IT operations is changing to become much more
• 25:18
  Speaker 5: experience centric around self healing, IT are an autonomous remediation
• 25:24
  Speaker 5: and so on and so forth. The second one that
• 25:26
  Speaker 5: I think is very interesting is that science of productivity,
• 25:31
  Speaker 5: the second part, which is where we looked at the
• 25:34
  Speaker 5: future of IT and HR together. We've talked about the
• 25:38
  Speaker 5: fact that IT needs to be dovetailing with facilities management
• 25:41
  Speaker 5: and HR.
• 25:42
  Speaker 2: In a deeper way.
• 25:44
  Speaker 5: But for me, the most remarkable stat that came out
• 25:46
  Speaker 5: of that is sixty four percent of IT leaders believe
• 25:49
  Speaker 5: we're going to see a complete merger between HR and
• 25:52
  Speaker 5: IT by twenty thirty, most likely under the umbrella of
• 25:57
  Speaker 5: some kind of experience department, which when you think about it.
• 26:00
  Speaker 5: It's a really profound change to happen in a very
• 26:03
  Speaker 5: short space of time.
• 26:05
  Speaker 1: And it's story we're discussing today points in that direction,
• 26:08
  Speaker 1: doesn't it all too clearly? And is guys, is the
• 26:11
  Speaker 1: I should know this right? But is the World Cup
• 26:13
  Speaker 1: dex report? Is it available to listeners? Convey convey read it?
• 26:16
  Speaker 1: It's a nice report. I've seen it with my own eyes,
• 26:19
  Speaker 1: but I'm not sure if it's online yet.
• 26:21
  Speaker 5: We are that report may not be available, but there
• 26:24
  Speaker 5: is going to be a piece on the website which
• 26:26
  Speaker 5: people can check out and dig into some of the details.
• 26:29
  Speaker 1: Well, if it's not there in the show notes right now,
• 26:32
  Speaker 1: will be as soon as it's available. And hopefully you've
• 26:35
  Speaker 1: heard enough about it to wet your appetite or to
• 26:38
  Speaker 1: satisfy your appetite as might might be the case, might be,
• 26:42
  Speaker 1: the might be necessary. Okay, we're not going to let
• 26:45
  Speaker 1: you both go without those official World Cup predictions. So, Mike,
• 26:51
  Speaker 1: you think you're gonna USA is going to.
• 26:54
  Speaker 2: Riggle by Belgium?
• 26:55
  Speaker 3: So do you? David?
• 26:56
  Speaker 1: I think it's a tough fixture, I have to say,
• 26:59
  Speaker 1: but totally credible possibility.
• 27:02
  Speaker 2: And who would you? Who would you meet then, do
• 27:04
  Speaker 2: you know, I don't know who's possibility.
• 27:08
  Speaker 1: I love the aspect of the World Cup viea of
• 27:10
  Speaker 1: you know, these sort of sliding doors quality.
• 27:12
  Speaker 2: Yeah, the a'll b or a'll be and.
• 27:14
  Speaker 3: We play it this time and this time.
• 27:16
  Speaker 1: But okay, but you don't think you're gonna win the
• 27:19
  Speaker 1: whole thing, Mike, you said as much.
• 27:20
  Speaker 3: So who's your who's your tip for the.
• 27:23
  Speaker 2: I'm going I'm going Morocco.
• 27:25
  Speaker 3: I think, yeah, wow, that would be so amazing, wouldn't.
• 27:30
  Speaker 2: Under under dark story again.
• 27:32
  Speaker 4: I hopefully, if all things go go right, I'll be
• 27:35
  Speaker 4: able to travel there with with next think next year.
• 27:37
  Speaker 2: So that's that's my that's my goal. It would be
• 27:39
  Speaker 2: it would be kism. That's the case.
• 27:41
  Speaker 3: You're going to need to get that.
• 27:42
  Speaker 1: You know now all the streaming, it's going to be
• 27:44
  Speaker 1: messing with the Moroccan economy.
• 27:48
  Speaker 3: Okay, that's it. That's that would be. So that's very credible.
• 27:51
  Speaker 3: It's very cool. Tip. I like it Morocco winning the
• 27:54
  Speaker 3: World Cup.
• 27:56
  Speaker 5: David, I'll just say that Mike is Uhlian lockstep with
• 28:01
  Speaker 5: mayemm Danny, who I think had Morocco France in the final,
• 28:04
  Speaker 5: and so I am going to take the other.
• 28:07
  Speaker 3: Side of that.
• 28:07
  Speaker 5: I think it's got to be France. They were brilliant
• 28:10
  Speaker 5: against Sweden and they didn't even look like they've gotten
• 28:12
  Speaker 5: out of second gear. There's been all the buzz aboudam
• 28:15
  Speaker 5: bape before the tournament, but at last for me has
• 28:17
  Speaker 5: been the player of the tournament and I think he's
• 28:20
  Speaker 5: going to break Pelet's assist record. He's only one away. Yeah,
• 28:24
  Speaker 5: it's got to be France.
• 28:26
  Speaker 1: Yeah, I completely agree with David have to say, but
• 28:28
  Speaker 1: I'd love for you to be right, Mike, and I
• 28:30
  Speaker 1: would love that Morocco France final would be wonderful.
• 28:34
  Speaker 3: France just looks.
• 28:35
  Speaker 1: So dang nonchalant, don't they. Yeah, they just look on
• 28:39
  Speaker 1: a different level to the rest of the world at
• 28:42
  Speaker 1: the moment. Wonderful team to watch, a little too good
• 28:45
  Speaker 1: for my taste, if you know what I mean, being
• 28:47
  Speaker 1: an Englishman. But hopefully look, hopefully people listen to this
• 28:51
  Speaker 1: next week and they've seen England scret by Mexico. Perhaps
• 28:56
  Speaker 1: not though a and fair play to Mexico if that's
• 28:59
  Speaker 1: the case. Guys, wonderful research, Please please keep it coming, and.
• 29:05
  Speaker 3: Great to see you. Great to have you back, Mike.
• 29:06
  Speaker 3: Great to have you on the show for the first time, David,
• 29:08
  Speaker 3: see you guys soon.
• 29:10
  Speaker 4: Thank you so much, Thank you, take care.
• 29:15
  Speaker 1: That's it for this week's Deck Show.
• 29:17
  Speaker 4: We'll be back next week, and if you don't
• 29:19
  Speaker 5: Already, be sure to follow the show so you don't
• 29:21
  Speaker 5: miss an episode until next time.