Latest / What's Next! with Tiffani Bova
The Most Important Question in Strategy with Roger Martin
Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win. In this episode, we discuss the concept of what would have to be true for something to be a good idea.
THIS EPISODE IS PERFECT FOR…anyone frustrated by endless debates who wants a smarter way to make strategic decisions.
TODAY'S MAIN MESSAGE…most teams get stuck arguing about what's true when the better question is what would have to be true. In this conversation, Roger reframes one of the most common…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.