Latest / Love Conquers Fear / #50: Lead With Love: How Noom Unlocked a Healthier Future for Lasting Transformation — Saeju Jeong
Transcript
- 0:00I agree that we as a human has a choice.
- 0:02It's inevitable the AGI will impact on our humanity and the
- 0:06way we lived our life, completely different than ever
- 0:10before. We need to put the effort now to
- 0:12shape our future to the right direction.
- 0:15AI AGI will become another species.
- 0:17I don't see that as a tool. It will be regarded as a living
- 0:20creature. I hope there's a world that we
- 0:22can coexist in this planet. The AI can help the humanity,
- 0:26which is we receive the abundance of love and a free
- 0:30from the labor but use that opportunity, time and resources.
- 0:34Finally, we can step off from this treadmill and have a moment
- 0:38truly breathing, smell the nature and understand who I am
- 0:44and fully invest our time. Where am I going and what I can
- 0:50do today in this planet with others.
- 0:53That's the path I'm thinking and hopeful for.
- 0:58Welcome back everybody to the Love Conquers Fear podcast.
- 1:02I'm still here in New York City. Huge shout out to Asher and the
- 1:07Theorist team. They have an amazing podcast
- 1:10studio. I love being in here.
- 1:11This environment really manifest love and connection, and it's
- 1:16amazing seeing who comes through here.
- 1:19And I had such a good time recording Jonathan Greenblatt,
- 1:24also Henry Crown Fellow CEO of ADL, in the last episode.
- 1:29If you didn't catch that, make sure to.
- 1:31And I am so honored to have another Henry Crown fellow on
- 1:36leading one of the most important companies in the world
- 1:39and based here in New York City. And he is truly a brother to me.
- 1:44And this is this is such a joy. We've been planning this and
- 1:49wow, we're here. So say Jew.
- 1:51Yeah. It's good to be there with you,
- 1:52brother. Yeah.
- 1:53I'm the same way. I'm all right.
- 1:55Yeah, I'm truly honored. So your background is really,
- 1:59really incredible. And I'd like to start there
- 2:02because I would like people to understand, you know, your roots
- 2:07growing up in South Korea and how you got to this point of
- 2:13leading a Unicorn in New York City, but also why this is your
- 2:19soul calling? Like, why is this your soul
- 2:22song? So maybe we just start there.
- 2:25You want to start with the young, say Drew and build up.
- 2:28Absolutely. It's a wild moment that I'm
- 2:32having a conversation with you and you're asking very important
- 2:36question about what happened to my life, isn't it?
- 2:38Yeah. And also like while you had a
- 2:41question that gave me a lot of like the good like dance of the
- 2:50past memories that I have gone in the last 21 years unit in New
- 2:55York City. Yeah.
- 2:56So thanks for having a very thoughtful question.
- 2:59Well, I just want to preface this with whenever I see you and
- 3:04I felt this way from the first time we met, I've always
- 3:08explained to people behind your back.
- 3:11I've always said, Sage you is the embodiment of love.
- 3:15Thank you very much. And I was telling John, you
- 3:17know, our mutual friend that, and he's like, that was like, he
- 3:21was the first time I met him in South Korea.
- 3:24He said, I can't even believe he's real.
- 3:27And so you really are the and my body lights up when I tell you
- 3:31that you really are the embodiment of love.
- 3:32And you represent not just, you know, Koreans well, but all of
- 3:39humanity well. So I really just I just really
- 3:42love you, brother. I want to start out with that.
- 3:44I love you too, and I admire you tremendously.
- 3:47I want you to know that. Thank you.
- 3:49Thank you very much. So my story start from South
- 3:52Korea. Yosu Yosu is South part of South
- 3:57Korea suburb area known for fishing town and beautiful the
- 4:04scenery there. I only remember the great
- 4:09beautiful memories of teenagers and when I was young, my father
- 4:14and my uncle and my aunt all work for a same hospital because
- 4:20they are the medical doctors and a pharmacist.
- 4:24So my grandfather had a strong vision.
- 4:29After Korean War, Korea was more than 70% of Korea was burnt down
- 4:36because of the Korean War in 19, 50 to 53.
- 4:41My grandfather had had a lot of empathy, the community, he was
- 4:46well known fishing business entrepreneur and he utilizes a
- 4:52fortune to raise his children to become a doctor and pharmacist.
- 4:56And that's how my father generation built the General
- 5:01Hospital and that became our family legacy and our pride.
- 5:06So I remember my until I went to the college, all my memories was
- 5:14like my father was working extremely hard with uncle and
- 5:19the our Chong family that take the pride of serving for the
- 5:24public health was the part of my life and I was pretty determined
- 5:31to become a doctor. That is a family culture and my
- 5:36father hoped me to become a doctor so we can both practice
- 5:40together. So last of our love I received
- 5:43from my parent and my grandparents.
- 5:45I remember that. I think it's important we'll
- 5:47talk about that later. But that love that I thought is
- 5:51very ordinary and kind of like it is natural like an oxygen.
- 5:58But I felt like, and I don't know how important it is and how
- 6:02rare I could it be rare that receiving that like full
- 6:07abundant of love built my foundation of who I am now I can
- 6:13speak back. So yes, I, I, I, I, I am very
- 6:17lucky that I had a very great parent and grandparent.
- 6:20And 2nd, I grew up from Yosu, which is very beautiful, like
- 6:26small town, but you know, I receive a ton of love from what
- 6:30nature, from the ocean and the mountain.
- 6:33That's very important. So again, I was pretty
- 6:37determined to go to Medical College, become a doctor, but it
- 6:41didn't happen. I couldn't I didn't go to
- 6:44Medical College and I followed the the interest that I had.
- 6:48Still, I have a lot of interest in the physics and math and
- 6:53computer science. So that area I followed and I
- 6:56entered engineering school and that was the beginning of like
- 7:01departing from predetermined the family, the testing that the
- 7:08destiny versus I want to live my life.
- 7:12I want to create what I like and what I'm supposed to do with my
- 7:19fate, my DNA I call that is predetermined from not this war,
- 7:27but from spiritually, you know, and but now I'm I can decode
- 7:32that. But when I was 1819, I just
- 7:35follow the past. But I think I had unconscious
- 7:39level like and message from like.
- 7:43You sure you want to be a comatographer all that I don't
- 7:45know. So I followed what I liked age
- 7:4918 and I started my first business at age 19 and that was
- 7:56great choice. I think that was one of the best
- 7:59moment of my life decision because I filed my passion which
- 8:04is I like to create something new from none, which we call
- 8:09that is a probably necessary merit to become a entrepreneur.
- 8:14I like to build, I like to build a better service.
- 8:17I like to scale, which is all the merit to become a good
- 8:21entrepreneur. So I had a little taste of
- 8:24becoming an entrepreneur. Yeah, that was at age 19.
- 8:27Age 19 so I found it. Music record label and
- 8:31distribution channel that I listen to have metal music
- 8:38still, I only listen to have metal music.
- 8:40I'm kind of well known, like heavy metal music listener and I
- 8:44don't know, you haven't met. You have made, you may have.
- 8:47I have metal listening like a body around you.
- 8:49But there's a commonality that if they listen to have metal,
- 8:52they listen to have metal, right, Right.
- 8:54Yeah. No, I've got lots of friends
- 8:56growing up who were super into Metallica and many other bands.
- 9:00That's why I am so I did that. So I created a community and I
- 9:06did a business and build a business and it was quite
- 9:08successful. So I had a a little taste of,
- 9:12oh, this is a kind of like an entrepreneurship,
- 9:14entrepreneurship and become a founder alive.
- 9:17And I loved it. So at school, the school
- 9:20couldn't I couldn't pay attention to school because it
- 9:25was kind of like at my work, I felt like I was moving at like
- 9:30the right speed of the action and execution and vision of the
- 9:34vision that I can execute and build something.
- 9:37But at school I felt like I'm dying.
- 9:39It's slow. Slow.
- 9:41Yeah, I felt the same way at school.
- 9:43And also like I, I went to pretty good school, but the my
- 9:47classmate and also my alumni, what they do after finishing
- 9:51their four years of the the studying, it did not inspire me.
- 9:56I want to continue to do that because I want you to, again,
- 10:00like Pursuit for Happiness, but I want you to provide all my
- 10:07talents and resources to build something new.
- 10:11And it's very hard to understand why, but I think that's kind of
- 10:16like, that's the way me as a human that I'm like
- 10:21manufactured. Does it make sense?
- 10:23Like from the that you're meant to be.
- 10:26Meant to be like. It's very hard to explain it
- 10:29like it's. AI know I was meant to be an
- 10:32entrepreneur. It's there's a ton of true joy
- 10:35of thinking something and when I think something that is going to
- 10:41be good and that it becomes a vision and a vision can guide me
- 10:48how to build it. So once I have a vision, then I
- 10:51cannot stop not only myself, but around me.
- 10:54I I convince the others. Well, not the talents.
- 10:58Absolutely contagious because. Contagious.
- 11:00Yeah, that's, I mean, you know, small business is the job
- 11:05creation engine not just of America, but the world.
- 11:09Absolutely. That, you know, someone being
- 11:12audacious enough to make a dream come true.
- 11:17And you know, some people say crazy enough to then say, I'm
- 11:23going to do this and we're not going to fail.
- 11:25And you know, 'cause it is, it is intimidating.
- 11:29You know, we, we had this beautiful dinner last night
- 11:32hosted by Alexa von Tobel. And one of the points I made at
- 11:36that dinner, which you're pointing out to to me off
- 11:39camera, is I made this point that, you know, fear is this
- 11:43contractor and love is this opener.
- 11:46Absolutely. And creating a business is an
- 11:50act of love. But when I wrote my book, The
- 11:52Entrepreneurs Essentials, Chapter 2 is called the
- 11:57paralyzing fear of starting out. And I've started six companies
- 12:03and every time it has been scary at the beginning, Every time
- 12:09that you, the more you lean into love, the more you call another
- 12:13customer, the more you talk to one of your best employees, the
- 12:16more you talk with, you know, an investor that really supports
- 12:19you and believes in you, the more you overcome that.
- 12:22And eventually the the business becomes the embodiment of love.
- 12:29And that then creates the opening for everybody to be
- 12:33authentic and really go for it. I love the way you explain out
- 12:37of your experience because I cannot agree more leaning with
- 12:42the love and remind oneself with a mission vision and the why why
- 12:50we are doing it that often give us a clue to figure during the
- 12:56difficult time, especially in the beginning of the business
- 12:59because everything is just so hard to understand where to
- 13:04start and how to navigate because everything is unknown
- 13:07yet. But I have a repeating
- 13:10experience from repeating experience that I know that
- 13:14they're figuring that out is a true joy.
- 13:17Yeah, it's it's interesting, right.
- 13:19So building the effort, putting the effort to build is actually
- 13:24the happiness moment, not just delivering, because by the time
- 13:29you delivered, you're the, you're thinking next.
- 13:32So it's kind of like a, it's infinite anyway, yeah, there's
- 13:35no journey line. It's not like a movie.
- 13:38Yes, the journey is the reward and I also have a chapter in the
- 13:42entrepreneurial essentials on that the journey is the award
- 13:46and that you know, it, it, it's, I mean, money is just energy.
- 13:51So it's nice when it's financially successful because
- 13:54you can use that energy for good things.
- 13:56And we'll talk about, we'll talk about some of the ways you've
- 13:59used that energy with founding Qum and other amazing
- 14:03initiatives you're into. But you know, it it, it's, it's
- 14:08incredible when the two line up. But I can tell you for sure that
- 14:13I am a founder because that's what I'm meant to do.
- 14:18And I know that that's what you're meant to do.
- 14:21And I know that that's the main thing.
- 14:23Like the some people will assume someone's a founder to make a
- 14:29lot of money. That can't be the drive.
- 14:34The drive has to be no, I want to put this change in the world
- 14:38and that if the money follows, great.
- 14:42But but it's but that's not the reason you do it.
- 14:45The reason why this podcast is very beautiful to me and also
- 14:48it's a gift to me because now I have a little more understanding
- 14:53about what is about entrepreneurship and I can't
- 14:55interpret my own life when I was 20s.
- 14:59So that's why I said thank you for your important question and
- 15:03how did I start my business? Because if you had this question
- 15:0710 years ago, I would say differently.
- 15:10I mean, the fact base the same, but I ought to feel differently
- 15:14because the amount of the insight and learning has been
- 15:18changed in the I'm evolving. So I'm actually interpreting my
- 15:22own story differently now. So I want to say thank you one
- 15:25more time and let me revision the conversation.
- 15:27Thank you. So so I had the taste of being
- 15:31an entrepreneur. It was incredible.
- 15:33And by accidentally that I figured that I like to start
- 15:36business. And also like again, it was not
- 15:39like I had a lot of preparation. It was not like an I was kind of
- 15:43thoughtful approach, but I think that was my instinct that I knew
- 15:48that I need to start the business.
- 15:50Matter of fact, the way I start my first business was out of
- 15:52like frustration that I was client and consumer of have met
- 16:00a music in South Korea and as you can imagine, it's not a
- 16:03popular music, popular genre. And also it was we didn't it
- 16:08wasn't right before streaming service MP3 format.
- 16:11So everything was like ACD, so physical good, right to consume
- 16:17the music. So everything was literally
- 16:20importing good because have metal music is not from Korea,
- 16:24is often from Europe and America and experience was quite
- 16:28limited, which I understood it because that was the norm.
- 16:31But I felt like and why I'm not receiving a good experience and
- 16:37I out of frustration, I found the company.
- 16:42So now I understand more about how to start a company and how
- 16:46scary it is to start a company. All that.
- 16:47But by the time I didn't count about such as Tam or see the
- 16:52money who to hire. No plan at all.
- 16:55No plan at all. But I started it.
- 16:57Yeah. And I registered company.
- 17:00I still remember I registered company at I've by visiting the
- 17:03mayor's office. I registered and this the, the
- 17:09public, the, the, the the service officer said like, wow,
- 17:13you're quite young to start business.
- 17:15And he goes like, but he gave me a big smile and he said,
- 17:19congratulations on your start of your own business, CEO John.
- 17:23And he was, yeah, very cool. He didn't look down to me.
- 17:26He was kind of like he was encouraging me to achieve a
- 17:29success beginning, new beginning of my chapter.
- 17:32And then I start to talk to my friends who has a talent to help
- 17:37me to get there. So I asked for my like friends
- 17:42like who can build a website, who can do design, who can
- 17:46translate English to Korean, all that.
- 17:47I asked for help here and there and then put together and it
- 17:50became a service and business. But while I was doing that, it
- 17:54was like a ton of pure joy. It was more fun than having
- 18:01like, I don't know, hang out with your friends or, you know,
- 18:04usual like kite students, like, you know, go out and hang out in
- 18:07the, you know, like drink something.
- 18:08But it was like not even comparable.
- 18:10Right, right. Yeah.
- 18:11I was working every night until like midnight or one or two AM
- 18:15without thinking about it was working.
- 18:17It was just a pure fun. You were in a state of flow.
- 18:20Absolutely. So I did that while I was doing
- 18:23it. I felt like in my inner self
- 18:25esteem, probably first time in my life was like growing up like
- 18:34the, my identity, my who I am and the understanding about,
- 18:40like I can do something right. The confidence of the same
- 18:43confidence has been like organically building up, which
- 18:47is very good, right? Right.
- 18:49And then I got a call from my mom one day and I knew something
- 18:53was wrong. You just know.
- 18:55Right, right. You just know.
- 18:57Yeah, you can feel it, Yeah. Oh, yeah, unfortunately, my mom,
- 19:00my, my mom's voice was kind of like she was shivering.
- 19:04And then she was like, hey, we want you to be back to home now.
- 19:07And mom, And then I knew exactly somehow.
- 19:11So mom, it's not about our, our dad health, right?
- 19:15My, my father was known as very healthy man, very sporty, super
- 19:21energetic, charismatic, the leader and medical doctor.
- 19:26So I never thought about his health.
- 19:28He he barely even caught a cold. But I somehow just just had a
- 19:35sense again, like when my mom called me and I was like, and my
- 19:40mom like cried. And that's not a good response,
- 19:43right? So I went down to Yosu, trained
- 19:47down to visit my parent and they told me that my father, he, we
- 19:57discovered the cancers, you know, late stage 4, probably 8
- 20:02months left to one year. And that was kind of like very
- 20:06difficult, the very difficult news still today.
- 20:11I feel like it was so surreal message and news to us.
- 20:16I still have, I think, a little like trauma, that entire
- 20:19dialogue. Yeah, the air, everything.
- 20:23Do you understand? Like how?
- 20:24How? How old were you?
- 20:26I was about 20. Yeah, yeah. 2020 and there was
- 20:31kind of like, you know, like the stillness.
- 20:33Yeah, of awkwardness and Father's talking to me about
- 20:38that. And I kind of like deny that
- 20:41it's not us. Yeah, it's someone else's story.
- 20:44But, you know, pinch myself and it is real.
- 20:50And I check again. I go to bed with this must be a
- 20:53dream and see again tomorrow morning.
- 20:55And it's the same. And that, you know, like then
- 21:00it's incredible that that that was the death sentence to our
- 21:05family because as I mentioned that I grew up with a lot of
- 21:07love. So every day now I'm a father
- 21:11now, so. And I have two boys, so I
- 21:15understand how much my father and my mom put the effort to
- 21:18raise the children with the love.
- 21:21But by the time I, I was receiving the love from parents.
- 21:25So I, I did have that, that story in my scenarios, you know
- 21:30what I'm saying? So it was kind of like such a
- 21:32big news, not a good news. Difficult news Come along.
- 21:38I I don't know if you know this about me, but I lost my dad
- 21:42young, but it was very, very fast.
- 21:46Like I got a call at 3:30 in the morning and he had died from a
- 21:53single heart attack. And I went over to, to, to, to
- 21:59their house and it was just, yeah, it's just, I just couldn't
- 22:05believe it. I, I will say that he always
- 22:08said that's the way he wanted to go, like in his sleep, but he
- 22:13died at age 63 and it was a very weird feeling to be young and
- 22:20not have a father anymore. Although I, I will tell you that
- 22:24I've, I've have communion with him in very meditative states.
- 22:30You know, I I definitely have his voice and guidance still,
- 22:35but you and I have this in common.
- 22:39Absolutely. I'm sorry for hearing that.
- 22:43So I I, I I think that experience.
- 22:47So because of that, I had to adapt the new life that I had to
- 22:54adapt to prepare for his departure and it's eternal.
- 23:01It would change permanently of our family structure and I will
- 23:07not be able to speak with my father.
- 23:15I remember that was very difficult.
- 23:19There's no word can describe till today.
- 23:23It's selfish speaking. It's not.
- 23:27It's more than sad, sad, but also a ton of fear because I
- 23:33was, I was still like premature. Right.
- 23:37And I just kick off my own business and I was doing well.
- 23:42So I was owning the respect for my father.
- 23:45That kind of approval of I would say like that it's OK to not
- 23:51it's OK to not become a doctor. The the family like pressure and
- 23:58our predetermined the path of the business that the
- 24:02professional that I didn't follow.
- 24:03So I became a black sheep and John family.
- 24:06So I, it took 20 years, by the way, to remove that.
- 24:13I don't know. It just took 220 years for me,
- 24:16by the way, to remove that. The burden, if I may say.
- 24:23But so it was a tiny bit of like I was able to build my own
- 24:27confidence and it's showing the progress.
- 24:30So I was very proud of myself, my relationship with my father
- 24:33and my mom, always special and very good.
- 24:38And because that we had eight months left, but God gave us a
- 24:42little more. So he stayed more than a year,
- 24:44but he, he left eventually. But my father as a doctor, he
- 24:49knew what's kind of what's going to happen to him.
- 24:52And unfortunately it was a lung cancer.
- 24:53So the later part that he couldn't speak well.
- 24:58So he knew that. So he he wanted to have a
- 25:01conversation with him as much as he could about the life,
- 25:05including his life and also my life and upcoming my life right
- 25:12after him. And I think that's kind of like
- 25:14a human nature. I don't God forbid, I hope that
- 25:18doesn't happen to my life, but if that happened to me, I think
- 25:21I will do the same. Like I will share.
- 25:24I want to sit down with my boys and speak about my life that
- 25:27way. It's important that I think it
- 25:30was important to him that I was listening his life and he he he
- 25:39commented here and there and he left some questions to me and
- 25:44that was the best advice. Rather, he guide me, sees you do
- 25:49this and that he actually left a lot of important questions that
- 25:54questions led me to think deeper, such as the definition
- 26:00of success and happiness. He questioned, he questioned
- 26:06himself and he actually shared his thought.
- 26:08He questioned me. He was a very happy that I start
- 26:12my own business, but he asked, so what's the vision of your
- 26:16business says you you like have met a music that's great and you
- 26:20make money out of the have met a music that I have knowledge and
- 26:23passion that's great, but then what?
- 26:27And why so kind of like having a those conversation help me to go
- 26:33deeper level. And I felt like I got naked
- 26:36almost the feeling of like in front of my father who who is my
- 26:39father, who I ultimately love. And he's getting weak, weaker
- 26:44every day. And he's asking the question out
- 26:47of full of love and curiosity. And I cannot answer.
- 26:51I didn't have a satisfying answer, I would say.
- 26:54So I'd not like it. But that question was such a
- 26:56good question and it kept even after he passed away.
- 27:00Several questions stayed in my mind for long years, such as
- 27:07what is the occupation, what is the business and what is a good
- 27:12business? What is a good business?
- 27:15What is money and why making money is important and how to
- 27:20spend dollars money. He questioned and he also
- 27:24mentioned about community, community and I and I, of
- 27:30course, I respond to him. Yeah, community in Portland.
- 27:33And he goes like, why? And I explained because it's
- 27:37community, kind of like it's nice to be a kind person.
- 27:39No, no, no, go deeper. Why and how will you do and why?
- 27:45And he had a very simple comment and questions and then left a
- 27:49lot. And then I want to, I want to
- 27:50share the last question and reflection of his life.
- 27:54He said he he just monologue. He said, hey, Seiju, it's very
- 28:01interesting that people think of me as a leader of healthcare and
- 28:06I became very known doctor, became a well known person
- 28:11because we had the largest hospital group in our province.
- 28:16But he felt like he didn't feel good about that comment because
- 28:25as he became a known doctor, he met more and more sick patients
- 28:30and he he warned the patient that they have to change the
- 28:36lifestyle and do better so they can prevent or manage their
- 28:42chronic conditions. But often patients got worse and
- 28:46they return and they see my father for operation, which is
- 28:51more much invasive way to treat. But often it's not a cure, it's
- 28:59a it's a sick care management. So my father commented himself
- 29:03like I became sick care professional in the society.
- 29:09The way the society also incentivize his effort is I
- 29:13treat sick people, then I get paid more.
- 29:16But I tell people how to get healthy and prevent the illness,
- 29:20then I don't get paid. And the system is not
- 29:23encouraging me to do that because I'm busy to deal with
- 29:27all the sick people. Right.
- 29:29So that was a big question he had as healthcare professional
- 29:33and he had the monologue. It's interesting that people
- 29:37think I'm healthcare leader, but I know I'm a sick care leader.
- 29:41That's first comment and made me like a big question.
- 29:44Second, he said look at me seizure.
- 29:47I studied hard. I put the best effort every year
- 29:52to update my practice by attending conferences and look
- 29:57after literature later literature to apply new practice
- 30:00to patient. And all this knowledge over 20,
- 30:04nearly 30 years old, like old experience will be like vanished
- 30:11as I die. I cannot, I cannot give it to
- 30:15someone else. All the knowledge, experience
- 30:19and that hurt. Is that because my experience
- 30:23and knowledge can save lives and help people but I cannot
- 30:29transfer? Right.
- 30:31And then he left a big question. That's why probably
- 30:35entrepreneur. I respect them.
- 30:39And sometimes I I hope I should have done that path rather be a
- 30:48doctor, because a doctor is not scalable.
- 30:51Right. But entrepreneur like you, like
- 30:53entrepreneur, can build a platform.
- 30:56And this is exactly why he said working against the clock, it
- 30:59thought. Because once the entrepreneur
- 31:01can create a platform, the platform itself is alive.
- 31:05Right. And it's scalable and the
- 31:09knowledge can be captured. And he, he wished that I can be
- 31:17inspired. And I think I was inspired by
- 31:20that because I witnessed how much now has been compiled under
- 31:25my doctor John, my father, and ended and it's gone.
- 31:31So those two big topic left the big question.
- 31:36And there's a lot of beautiful story here and there, but those
- 31:39are the main question left in my heart.
- 31:43And he passed away. He he was such a philosopher.
- 31:47Oh, he is. And he giving you the biggest
- 31:53questions that would shape your life.
- 31:56Absolutely, brother. These are these are very, very
- 32:00probing, difficult questions to answer and and undoubtedly that
- 32:07led to Newham. Absolutely.
- 32:10So that led me to come to the United States.
- 32:13Yeah. So what happened was after that
- 32:15experience and those very important but hard to answer
- 32:19those questions inspired me quite a lot.
- 32:22And I was serving for the Army in Korean Army as a mentary
- 32:27service. And as soon as I finished that
- 32:29and dismissed, I drop out college and I came to United
- 32:33States in four days after I was dismissed from the Army to
- 32:36United States, New York City. And why New York City?
- 32:39Because I literally wanted to reset my life.
- 32:44Why did I want to reset my life because it's a lot of things
- 32:47that cluttered and AI already lost my interest at school BI
- 32:54knew that I will not pursue the career that most of the student
- 32:58they follow after they finished the engineering school 3 The
- 33:03impact of my father's absence was greater than anything, so I
- 33:11I had a clear wish that I just want to reset my life I want to
- 33:15start from scratch and for Out of my my conversation, my dad I
- 33:22learned that my father was my father and my mom.
- 33:25They were giving a chance many times that I can discover my own
- 33:30talent, the gift that I have. In other words, that something
- 33:36I'm good at and talent, it's it's embodied with my DNA again.
- 33:41In other words, maybe in this time as this shape or form, as a
- 33:45the way as a human being manufactured.
- 33:49I am certain I have something good.
- 33:51And I believe every single human has that.
- 33:54Yeah. So I went to discover it, my
- 33:57will. So before time before I came to
- 34:00United State, a lot of my parent effort to discover what I'm good
- 34:05at for instance, they sent me to like play a violin or sports or
- 34:11like you know like reading a lot of physics stuff like to
- 34:14discover and also basic education, but also just
- 34:17discover what I'm good at right. I want to give that chance to
- 34:21myself by at my will make sense to you.
- 34:25So that's why I chose New York City.
- 34:27Yeah. Why is complete opposite of soul
- 34:29is the for this city in South from South Korea, Boston or New
- 34:34York City 2nd internationally friendly, So I thought I can't
- 34:38say it. Well, that's how I came to New
- 34:40York City in 2005 January 22nd and I arrived and then my new
- 34:47chapter has begun that I didn't speak English almost at all.
- 34:52I'm not exaggerating. Again, my English was extremely
- 34:55poor. And also I did not know any
- 34:58human in the United States. Like, yes, I had uncle, but
- 35:04uncle lives in a Tennessee. So in New York City I had to
- 35:07build something completely new. And but matter of fact that I
- 35:12was very happy with that condition.
- 35:14Yeah, I want that condition that I would start from scratch, no
- 35:18help. But I want to build and I want
- 35:22to approve myself to myself, not to others, right.
- 35:27So that's how I came in 2005 and Oh my God I had a lot of like
- 35:32difficult time but necessary time to build how to learn
- 35:36English and build a relationship with a random people.
- 35:40Human had the several different I had.
- 35:43I had like at some .3 different job to pay the bill.
- 35:46Right. All that so over three years, I
- 35:51learned survival English and also rebuild the the
- 35:55relationship with any human around around me.
- 35:58And three, I was looking for what I can do, what I what I
- 36:02should. I knew that I will start the
- 36:05business, but what area and why? It took three years and I
- 36:09figured it has to be healthcare because I have a lot of empathy
- 36:14and love, right? Starting from the family and
- 36:17friends and community wanting to apply science and technology.
- 36:21Science because it has to be true and technology to make it
- 36:27affordable. So science and technology and
- 36:31because I was immigrant, that helped me to start company Noom.
- 36:35Why? Because as immigrant, a lot of
- 36:38things that I don't understand in America as an adult, for
- 36:41instance, a lot of Americans are sick from my eyes.
- 36:46And I know by that most of Americans are sick.
- 36:50Americans are not healthy. And that's kind of like
- 36:53shocking. Why, when I came to United
- 36:56States, I had the hope like, oh, America, the most powerful
- 36:59country in the world and most educated country in the world
- 37:02and most resource like abundant country in the world, but people
- 37:06are sick, all right, That's kind of like.
- 37:09It was surprising. Surprising #2 and the cost.
- 37:15Healthcare cost is incredibly expensive than South Korea.
- 37:19And three, the waiting time is like not even possible, like
- 37:24possible to compare why people are sick and they don't receive
- 37:28a good healthcare services. So that led me to start company
- 37:32new because I had a belief I I believe that science and
- 37:36technology can provide a much better service than it was.
- 37:40So that became the mission. And you did you you started with
- 37:44a Co founder. Yes, yeah.
- 37:46And tell tell me about. So I met a lot of friends
- 37:50because I had to meet. I had build a new friendship.
- 37:53So I went to many meetings, random meetings.
- 37:57There's a lot of open house here and there.
- 37:59And it's a serendipity. I met my Co founder Artem
- 38:03Petakov, who just got a job at Google.
- 38:07He just graduated from Princeton University, computer science
- 38:11major and he got a job at Google and we became a friend very
- 38:15quickly because we met bunch of other Princeton University.
- 38:21The the classmates, they were all like got a pretty strong
- 38:27business. The job like Bloomberg, like
- 38:29Morgan Stanley and like I remember that McKinsey and
- 38:33Google, like all great companies except me, but I didn't mind by
- 38:38the time my confidence level has been recovered.
- 38:40So I'm kind of like meeting them.
- 38:44I like Artem particularly because by the way, they were
- 38:48all dorky, all nerdian dorky, which is fine.
- 38:52I actually like that a lot. And Artem was paying attention
- 38:55to listen while the rest of the the the folks were just beasts
- 39:00to talk, but he was listening. So I like that.
- 39:04And 2nd that I like it. Dork, the dorky, the character
- 39:09that he is so focused, he doesn't care the rest of the
- 39:13things, right? I like that because I can take
- 39:15care of that, right? And I appreciate that.
- 39:19So became a very good friend and I share the vision that we can
- 39:24apply science and technology to make the impact and change the
- 39:27way healthcare has been working in America.
- 39:30And that has been well perceived by him.
- 39:34And then we started company after we met in two years and
- 39:39that became the beginning of the Noom.
- 39:41Yeah, that's great. Thank you.
- 39:43And Noom, at this point, I mean, I you know, you've created with
- 39:50a amazing team, one of the most important companies in this
- 39:54space and one of the one of the really crown jewels of New York
- 39:58City, which is which is the immigrant success story dream
- 40:02come true, which in this country.
- 40:06We're all immigrants unless we were American natives, which is
- 40:10about 1.5 million of our population.
- 40:15And you know, this is the embodiment of the American
- 40:20dream, you know, to create something from scratch that
- 40:24makes a positive change in the world.
- 40:27What, what is the kind of, how do you, how do you view Newm's
- 40:31success today? And how would you describe what
- 40:35the scope of Nume is today in terms of the offerings?
- 40:38And I know you also, you know, you're very humble and it's one
- 40:44of the things I love a lot about you.
- 40:46But you know, you've also won Entrepreneur of the year.
- 40:51You, you've, you've won many different awards and, and I
- 40:55just, you know, I want to honor that too, that your success has
- 40:58been recognized publicly as well as it should be.
- 41:02I appreciate it. So if I may share my experience
- 41:05that mission driven matters because mission driven act and
- 41:12the work is invincible. Startup is full of offs and
- 41:18downs as you are well aware of. For sure.
- 41:21It's not only just business offs and downs, it's also emotional
- 41:24offs and downs among oneself and also with a colleague and also
- 41:30with investors or sometimes the customers or clients.
- 41:35So there's a lot of unknown matters while they operate the
- 41:39business. And for the founders, I mean
- 41:42founders, they don't have a choice.
- 41:45They gave a birth. That's right.
- 41:47Or the business it's not. So once they start as a founder,
- 41:51then that means it's like ultimate, like responsibility to
- 41:57founder. Yeah, yeah.
- 41:59So I understand it's very harsh and it can be very difficult to
- 42:03human. I get that.
- 42:05Because of that, I just want to remind myself in the the
- 42:10audience is that mission driven act is for me, that was the best
- 42:17way I could manage the difficult time.
- 42:21Now only just power through the difficult time.
- 42:24Often it gave me the clue how to learn and also guide the
- 42:29company, including how to figure the strategy and business models
- 42:34and services. So that's number one.
- 42:36And #2 the culture matters. Culture is kind of hard to
- 42:42explain, but what the right culture is like a very similar
- 42:46to like family culture. When you visit your friend's
- 42:49house, you just know relatively quickly like, oh, this family
- 42:53has a pretty good like culture. It's hard to actually explain
- 42:56why exactly We kind of sense that.
- 42:59You can sense it when we walked into Alexa von Tobel's office
- 43:04last night. Inspired Capital.
- 43:06We immediately sense the familial environment.
- 43:10Correct, It's a real as a. Founder, you know, and I just
- 43:16met her last night, but I know that she's become an instant
- 43:19friend and you know, walking in there I was thinking to myself,
- 43:26wow, if I'm a founder walking in here to raise money from
- 43:30inspired capital, like immediately I'm going to be
- 43:34open. It's environment that's going to
- 43:36bring out the best in me because it feels like you're walking
- 43:39into someone's warm home. I know her and I cannot test
- 43:43that. So you're, yes, you just met
- 43:46her, but your experience at her office, how you were created by
- 43:52a fellow at there and also the office environment, how she
- 43:56listened to our story and how she's trying to share her
- 44:00experience and resources to help, it's just so nice.
- 44:04It's so nice, yeah. And of course, coach come from
- 44:07the top, so it matters. So mission driven work and also
- 44:12culture that matters and. And it's a competitive advantage
- 44:17for her because because like as a, as a, as a investor, I'm an
- 44:21investor in 150 startups and, and 50 VC funds.
- 44:25And when I'm meeting with a founder, I want them to be
- 44:31totally relaxed with me because I am just there to help them.
- 44:35I am just, I am a founder, right?
- 44:37I'm just there to build them up. And I can't tell you the number
- 44:41of meetings I have at our home in Austin where people come in,
- 44:47there's a board member blow up, there's a huge acquisition
- 44:51opportunity, whatever it is. And they will just be honest
- 44:56with me. And walking into Alexa's office
- 44:59last night, I was like, this is a huge advantage because she's
- 45:02going to manifest in them a deep connection so she can truly help
- 45:07them so that they're not in this fancy office where it's, you
- 45:11know, intimidating and meant to make the entrepreneur
- 45:14intimidated. It's it's a place where they can
- 45:17just be. I agree.
- 45:19Matter of fact, actually you are doing the same thing that you
- 45:23mentioned and you practice that you are giving your love.
- 45:27Yeah. Well, thank you.
- 45:29The love open the chest and love is often is the cure and also
- 45:34the key to unlock. Well, thank you.
- 45:36Well, love Conquers Fear is my soul song.
- 45:38This is what I meant to do in this lifetime.
- 45:41And the way I look at my whole life leading up to this moment
- 45:45is it was a way to get forged in both the love and the fires of
- 45:53entrepreneurship so that I could allow love to conquer my own
- 45:58fear, establish myself as a capitalist, making a positive
- 46:04change in the world, working alongside great teams, creating
- 46:07great cultures, and then be at the metathematic of my life and
- 46:12this inflection point for humanity.
- 46:15And we'll get into AI, etcetera here, but this is the next 10 to
- 46:2115 years matter the most. So I'm working backwards from
- 46:25that timeline on. What can I do today to impact
- 46:28humanity and be a part of the light?
- 46:32Lots of people are a part of the light, but be a part of the
- 46:35light to make that heart shift that we need to create the
- 46:40future that we could have abundance for everyone on the
- 46:43planet. And so I'm working backwards on
- 46:45that. I hope I can contribute some.
- 46:48You, you are right now and, and, and you are with being a
- 46:53beautiful entrepreneur, creating great company cultures, helping
- 46:56people with healthcare. I mean, you're doing it.
- 46:58I appreciate you. So the story goes.
- 47:01So we figured we had a lot of product that we thought it
- 47:05should work and it did not work or the product was good but it
- 47:09was not well received by many users.
- 47:12So we struggled in the beginning as most of the old stage company
- 47:16experienced, but we became better and better by we made a
- 47:19lot of mistakes and errors and eventually we became known
- 47:23company since 2014 as we apply behavior change and using
- 47:29psychology. That was a hard moment.
- 47:32So there was an era that everything was over smartphone
- 47:36application. Smartphone was rising 2000 and
- 47:3912/13/14. Remember that and we became a
- 47:42known company no more became the pioneer of behavior changing
- 47:47approach to own health. And that's the way people manage
- 47:50the weight and they reverse diabetics or they can manage
- 47:54chronic conditions and of course manage the lose weight and keep
- 47:58it off. So but not just by just restrict
- 48:02diet, but by understanding the psychology of like relationship
- 48:06with the food and also relationship with like social
- 48:09setting. Everything matters.
- 48:11So we guide our used build a healthy habit on diet, exercise,
- 48:15stress management, sleep. And that was a big success.
- 48:20So 2014 we became like loved by users and that was the moment of
- 48:26like product market. If we figured and company enter
- 48:29in the gross mode and we enter like hyper gross mode in 2018
- 48:3419/20/2018 Sequoia Capital which I always wanted to work with
- 48:39them and they came everything was natural.
- 48:41So people ask how did you get the money for Sequoia Capital,
- 48:44right? And they're like all that now,
- 48:47retrospective perspective, like it was not like when we needed
- 48:51their money, they didn't pay attention to us.
- 48:55But when we really head down and build a product and we like
- 48:59entire organization, Oh my God, Brad, like from like in Coneva
- 49:05intern, we had to even have a chef to feed us, not to fancy
- 49:09chef, but because we worked so hard, breakfast, lunch, dinner,
- 49:12I'm telling you. Right.
- 49:14I believe it. So from the intern.
- 49:16Thank you brother. So intern to like me CEO, every
- 49:21single person was head down and aligned.
- 49:24And we we share our the metrics every Friday.
- 49:30We had a moment all hands gathering every Friday.
- 49:35It was very sacred. And I finished the meeting with
- 49:38gratitude, the weekly progress milestone, gratitude and finish
- 49:43the week. How nice is that?
- 49:46And I never missed any single Friday session since 2012 till
- 49:51like I, I stepped down in 2022. So that was fantastic.
- 49:58Now I'm executive chair, but I so the journey was beautiful.
- 50:02More than a around 10 years of like a non-stop grinding, Yes,
- 50:07absolute grinding work, working hours countless.
- 50:11But do I regret it? Not at all.
- 50:15Was it beautiful, absolutely beautiful, perfect.
- 50:20The comrade, the spirit, the well deserved success, growth of
- 50:26the company. Can you believe that our company
- 50:28over almost six years in a row straight, we did not miss any
- 50:33forecast. We actually exceed every year
- 50:36the forecast. So it became very.
- 50:38I know it just sounds very snobby, but that's not my
- 50:41intention. No.
- 50:42It doesn't the investment became very like a natural composition,
- 50:47right? Sequoia Capital came to us and
- 50:49said we've been following it for two years, right.
- 50:52And all the numbers indicating you're the best in the market.
- 50:54Let's work together, right? Straightforward.
- 50:57Yeah, very simple. And we also honor their brand,
- 51:01their their work with the founders and incredible
- 51:05portfolios. So we said yes and we entered
- 51:09the hyper growth mode. They helped us a lot to grow the
- 51:12company. They gave us a lot of insight.
- 51:15So that's the way the beauty of the Silicon Valley and we are,
- 51:18we've been always in New York City.
- 51:20So Newham and Silicon Valley, the Mona Pinnacle Vent Capital,
- 51:25you know Sequa Capital we put together and we even grew faster
- 51:29and greater and became like Unicorn less than a two years
- 51:32afterward and became like the largest consumer PF changing
- 51:38platform company still today. Yeah, yeah.
- 51:41Amazing. Well, you deserve all that
- 51:43success and more. And it's very clear to me that
- 51:48Newham was rooted in an act of love that your father gave you
- 51:56before he crossed over. I'll say that instead.
- 51:59Passed away 'cause his soul is still still very much here.
- 52:03I actually feel the presence of him, the presence of my dad, My
- 52:08dad, you know, when he passed away from a heart attack, I was
- 52:14always trying to convince him to lose weight and he passed away
- 52:21due to diet. So I can I can feel him here
- 52:24right now saying, of course, you know, here you are with, with
- 52:29episode 50 of this podcast and you're talking about something
- 52:35that could have saved his life. And I'm sure that Newham is
- 52:40saving people's lives. And you know, that Friday
- 52:44meeting that you had manifesting that love in your team.
- 52:49I did the same thing at bizarre voice, did the same thing at
- 52:52data dot world, did the same thing at core metrics before
- 52:55both of those. And that was that was what I was
- 53:01trying to do. You know, I made a decision
- 53:04early on as a young entrepreneur that I was going to lead with
- 53:09love versus lead with fear. Both are approaches that
- 53:14entrepreneurs can try on. But leading with love, it's,
- 53:20it's very hard to go wrong. It's the highest vibratory for.
- 53:25In the. Universe, it's it's in alignment
- 53:28with the universe and it brings out the best in not just
- 53:33everybody around you, but in yourself to it.
- 53:38It brings out your soul into the business and it just creates
- 53:45that that beautiful energetic field like we were talking about
- 53:48that you can feel. We can feel now.
- 53:50You can feel it now. So this AI moment, I'd love to
- 53:54talk about this moment. You know, this is a, this is a
- 54:00moment where you and I are here. We're going to live through this
- 54:06age where there's such an exponential of exponential curve
- 54:13right now that the ability for humanity for us all of us to
- 54:20create abundance that we can't even imagine today is has never
- 54:27been more apparent. I agree alpha fold.
- 54:30You know you're you're rooted in healthcare decodes the protein
- 54:34folding problem is going to create a future of medicines.
- 54:40We can't imagine today that solve all types of diseases that
- 54:44we've had for for forever. And we, you know, we're here in
- 54:53this in this moment where there's all this dystopian as
- 54:57well about AII. Understand.
- 54:59You know this and and part of that has been grafted in us
- 55:02because of the human collective psyche of movies like The
- 55:06Terminator, The Matrix. Such a well made movie for sure
- 55:10for entertainment. Right.
- 55:12Oh, yeah. And but, but it's, but it's
- 55:13grafted into our psyche. You know, it being I'm I'm
- 55:17Jewish in Judaism, there's the story of Gollum and Prague,
- 55:21which was an animated being. This is many hundreds of years
- 55:26old fable and then destroyed the synagogue and, you know, kind of
- 55:31got out of control and the rabbi had to had to, had to turn
- 55:36Gollum off essentially. And so these stories have been
- 55:39around for a long time and there's a lot of fear of job
- 55:44loss. So there's all these fears,
- 55:46fear, fear, fear. But then there's also this great
- 55:49hope for humanity, and humanity's never prioritized
- 55:54anything in our history with as much money, energy and time as
- 55:59AI. Not even, not even close,
- 56:03actually. You know, last year at least $7
- 56:07trillion of announcements were made towards the creation of AGI
- 56:12around the world. Gartner just came out with a
- 56:16report this week that says the US will spend and these include
- 56:21all the companies in the US will spend around $2.4 trillion just
- 56:26this year on AI. So we're in, we're in very
- 56:30unprecedented territory. And I think part of that is
- 56:33hope. I think I think part of that is
- 56:36hope. It's not just fear.
- 56:38The fear part of that would be if China gets AGI before us in
- 56:44the US, we're worried and China is probably thinking the same
- 56:48thing. If the US gets AGI before them,
- 56:51I think it's a completely false fear because the engineers in
- 56:56these AI companies are moving around like crazy.
- 56:59They're they're, they're very valuable.
- 57:01They're constantly job switching.
- 57:03So the the IP is all, I mean, the trade secrets are being
- 57:09widely distributed. I think what Max Tegmark wrote
- 57:12in life 3 dot O which that's a book that came out in 2017, that
- 57:17one company creates AGI and then they get to rule over all the
- 57:24rest. I I just don't think, I think, I
- 57:26think once one company creates AGI next week, another company
- 57:30is going to come out with then next week and they will be open
- 57:33source. So we have.
- 57:37I agree that point, by the way. OK, cool.
- 57:39Yeah, so we have, we have this moment where it's pretty clear
- 57:42to me that humanity within the next few years is going to have
- 57:46AGI at scale and and it'll be open source as well.
- 57:51So that means all of humanity is going to have these superpowers,
- 57:54almost all of humanity that we can start to imagine today,
- 58:01because we're bit over three years since the launch of
- 58:04ChatGPT at this moment. And it's already having these
- 58:11super powers, whether it's clawed, whether it's Gemini, the
- 58:13efficiency is just off the charts incredible.
- 58:17And then it's shattering the barrier to creativity to you.
- 58:22So I'm just curious how you view this moment and, and how you
- 58:27view us entering this age of abundance for all.
- 58:31And and you know, just how positive or negative are you
- 58:35that we we're going to get there?
- 58:37First of all, I want to say thank you so much for your
- 58:40effort, Brad. Thank you because as you said
- 58:42very well and prepped this question that I agree that we as
- 58:47a human has a choice. It's inevitable the age I will
- 58:52impact on our humanity and the way we lived our life completely
- 58:57different than ever before. I think we have a choice and
- 59:02there are people leader like you put the good effort to use this
- 59:07incredible technology toward the right direction to keep and also
- 59:14advance our humanity as we supposed to have.
- 59:17So I want to say thank you for. Your effort, I appreciate it.
- 59:20That means a lot coming from you.
- 59:21And you know, my, as you know, my purpose with this is to help
- 59:26tip humanity to have the heart shift that we need to make it
- 59:31together and realize that we're 99.9% the same genetically
- 59:36across this world. And this illusion of separation,
- 59:41you know, whether it's race or religion or country, all of
- 59:46this. The belief, yeah.
- 59:48It's going to be forced to, you know, we'll still have these
- 59:52constructs, but it's going to be forced to realize the divinity
- 59:56within us all and for all of us to realize we cannot play the 0
- 1:00:02sum game with tools these powerful.
- 1:00:06We have to unite as humanity, team humanity.
- 1:00:10To make it to this new age of abundance, for I agree everyone,
- 1:00:14we have to choose that we have free will.
- 1:00:16I agree because of that and also we mention about the yes, there
- 1:00:21is like very entertaining but very dark from sci-fi movies
- 1:00:26that dystopia, the age I may change the future of the
- 1:00:30humanity. It looks very dark.
- 1:00:33It's possible path, but I think because of that, we need to put
- 1:00:38the effort now as you are. You understand that it's coming.
- 1:00:42So you are putting effort now to shape our future to the right
- 1:00:47direction. That's why your effort is all
- 1:00:49admirable. That's why I feel very honored
- 1:00:52and feel great about having this conversation today.
- 1:00:58And I have a hope that this is also the way I can contribute
- 1:01:02back to this beautiful like the planet.
- 1:01:06And in my time, as I received so much luck and love, this is a
- 1:01:11little thing I can do so I can share and also get inspiration
- 1:01:15from you. I want to start with the words
- 1:01:19with the love that when I received a ton of love while I
- 1:01:24was running company knew him as Ceoi did not know how I knew
- 1:01:29that. But now I know more.
- 1:01:31I would say the the, the, the beautiful mind of the collect
- 1:01:36collective, the love. Let me tell you about the
- 1:01:39episode and then I will tell you why.
- 1:01:43Because the Noom was helping users build a healthy habit and
- 1:01:48tackled very sensitive topic, which is weight.
- 1:01:51People don't talk about the weight, especially obvious and
- 1:01:55also overweight and also especially ladies.
- 1:01:57They don't talk about it because it's very stressful and they
- 1:02:01often failed to manage your weight before.
- 1:02:04That's why they came. So it's a very stressful topic.
- 1:02:09But as we guide our users to build a healthy habit.
- 1:02:12But how do we do that? By using psychology that we go
- 1:02:16root problem of the habit and often it's very personal.
- 1:02:21It's often very psychologically like there's a lot of unfinished
- 1:02:27the trauma that the trauma management or like impact on
- 1:02:34over their life. So we want to gently approach
- 1:02:39and cure that. And that way they can learn the
- 1:02:44healthy habit little by little and become that healthy habit
- 1:02:48became their norm. Then they ought to make a lose
- 1:02:52weight makes sense to you. Yeah.
- 1:02:54So because of the journey is so personal and so deep, I received
- 1:03:01so many countless letter by hands also e-mail from users
- 1:03:07because we touched millions of lies.
- 1:03:11So we even have a separate like dedicated channel that our
- 1:03:16lifestyle coach received so many letters and thank note and
- 1:03:21gratitude message. So we had a dedicated channel
- 1:03:25that we share the story of in the our what we call NUMA, their
- 1:03:30story and every day, easily 200 to 500 letters every single day.
- 1:03:37You know what we call that? A bizarre voice?
- 1:03:40Customer oxygen. Oh, you're breathing in the
- 1:03:45beautiful, beautiful, real share of customers.
- 1:03:49Yeah. So I cannot tell you how many
- 1:03:51times I went to that dedicated channel and read 1 by 1 and it
- 1:03:57takes like a sometimes one hour every day.
- 1:03:59Wow, so many and many times I cried.
- 1:04:04And we also had a very interesting episode.
- 1:04:07I want to share that we were we we were making our TV combo show
- 1:04:12and we were so start off. So we did not know we cannot
- 1:04:15hire just actor. We have to use our real user.
- 1:04:19If you want to say that our user.
- 1:04:21So we already had like site was a book, like everything was
- 1:04:25booked. And you know how it can be very
- 1:04:27expensive to hire the location and the the the production
- 1:04:33company. So we couldn't cancel.
- 1:04:34It was the last minute we had to secure our user right.
- 1:04:40So we send out just like an e-mail to our users that would
- 1:04:43you like to be on TV with your story and with the hope that can
- 1:04:47you get some right people And we just send an e-mail at night and
- 1:04:50then the next morning at like 8:00, I got a call from my COO.
- 1:04:54I can we have so many we can't even review these applications.
- 1:04:57Beautiful. Isn't that?
- 1:04:59And what we asked was using your smartphone, take a selfie video
- 1:05:03for like 1 minute over your store 1 less than 3 minutes.
- 1:05:06A video sent some in the story and most of the story were so
- 1:05:11touching and it was an interview, but I forgot that
- 1:05:15I'm, you know, being like who can be our model?
- 1:05:18Matter of fact, some story was so oust like so touching my
- 1:05:24heart. So actually I, I, I had a
- 1:05:28meeting with my, the, the business partner and I just
- 1:05:33played it. And then they were like very
- 1:05:36big, like Fortune 100 CEOs of group.
- 1:05:39And then we were and and there were 5 executive and they all
- 1:05:43cried. Wow.
- 1:05:45True story. They they they they, they.
- 1:05:48They just cried in 3 minutes. Wow, wow.
- 1:05:52That is amazing. That makes human great.
- 1:05:54I just want to point out yeah, so reason I'm sharing this
- 1:05:57because the amount of love that I received from the users and
- 1:06:02also our lifestyle coach that they are the people that they
- 1:06:05want to apply their, you know, dietitian background and
- 1:06:10psychology background want to help people.
- 1:06:13They are there using technology to get in contact with the users
- 1:06:17who struggle but they are like there to help them to build a
- 1:06:21healthy habit and motivate them. Beautiful minded people so.
- 1:06:27I can just imagine if anybody at Newham is having a bad day ever,
- 1:06:31they just go to this channel, correct, and just immediately go
- 1:06:34back up. 100%, yeah. So I just want to, I want to, if
- 1:06:39you don't mind, borrow this opportunity to say thank you to
- 1:06:43all the users who struggled with the weight.
- 1:06:47But they came to our platform to learn and then they realized now
- 1:06:51about the weight. It's about how to build a
- 1:06:54healthy habit and it's OK to learn from where they are.
- 1:06:57I want to say thank for their effort and also I want to say
- 1:07:01thank to our lifestyle coach at noon.
- 1:07:05I felt bad as we, we, we, I hired more than thousands.
- 1:07:10It became like a few thousands people.
- 1:07:12So it became like impossible to remember all the name.
- 1:07:16So I felt bad. But I want them to know that I'm
- 1:07:19forever thankful of their service and health and they have
- 1:07:23a beautiful mind. I, I really wish there is a way
- 1:07:26I can express better and my mess can be delivered to them who
- 1:07:30worked so hard to help lives. And last, this is actually the
- 1:07:34message that when I so in 2020, I think three, I stepped down
- 1:07:42and I became a ejected chair from CEO position.
- 1:07:46And that was one of the best decision I've ever made.
- 1:07:48After serving as CEO for 17 years, The my my message to my
- 1:07:55company was I just want to remind myself and to you that
- 1:08:00we've been helping a lot of strangers that we'll never, ever
- 1:08:04meet, that we don't know who they are, but we have helped.
- 1:08:09And I take a lot of pride. And I just wanted to remind our
- 1:08:14people that they put their gifted talent to build a service
- 1:08:19to saving lives and help them out.
- 1:08:21That's purely beautiful. Yeah, I just want to mention
- 1:08:24that. And how can I, it's very, yeah,
- 1:08:31it's a yeah, I like sometimes when I walk in Manhattan because
- 1:08:36we are a quite well known brand that our brand recognition is
- 1:08:39kind of like 45% to 50% America know our brand.
- 1:08:43We are household brand now. So if I may just shout out at
- 1:08:47the Penn Station, Hey, do you know Newham?
- 1:08:48I think probably four or five people out of 10 will say, Oh
- 1:08:52yeah, I heard about it. Yeah, right.
- 1:08:53Do I feel good about it? Absolutely yes.
- 1:08:55But did we impact on your life by using new service?
- 1:08:59And I think some people may say yes, that give me a lot of like
- 1:09:03joy and also gratitude and at the same time like it's hard to
- 1:09:09explain the love connection with the strangers.
- 1:09:13Yeah. So I want to say that and now
- 1:09:15answer a long way to answer your question but.
- 1:09:17Yeah, I love, I love that you shared that though, because this
- 1:09:21is capitalism at its best. This is conscious capitalism.
- 1:09:25You know which movement I've been involved in for a long time
- 1:09:28with John Mackey and and other dear friends.
- 1:09:31And it is capitalism at its best.
- 1:09:35And, and it, it really shows that you can be an artist with
- 1:09:41capitalism and you can create a ripple effect through society
- 1:09:49that's rooted deeply in love. And a lot of the best companies
- 1:09:54have done that, you know, they've, they've, they've
- 1:09:57started with that spark of an act of deep, deep love.
- 1:10:02And I think that it's important point to make because there are
- 1:10:07people that they don't know this about capitalism.
- 1:10:10They think, oh, well, they started the company just to get
- 1:10:13rich. That's the immediate thing that
- 1:10:16some people assume. It's way deeper than than that.
- 1:10:21I agree, especially when it becomes a durable business like
- 1:10:26like Newham that that divine spark that the business had of
- 1:10:32being very intentional about the soul of the company.
- 1:10:36This is a very special week for me.
- 1:10:37You don't know this, I don't think, but you know, on this
- 1:10:42week is the 14th anniversary of the bizarre voice IPO of when we
- 1:10:49took the company public, which which was an entrepreneurial
- 1:10:52dream come true. And you know, we're rated the
- 1:10:57the number one place to work in Austin when we're when we're
- 1:10:59large, then also when we're medium, when we're small.
- 1:11:04And the number one reason I can I can say why that was the case
- 1:11:09is because we were constantly focused on manifesting love
- 1:11:15within ourselves and within our customers.
- 1:11:18Absolutely, also within the people that touch the
- 1:11:24businesses, 'cause, you know, bizarre voice was in is I mean,
- 1:11:27it's very successful company today, but it it's embedded in
- 1:11:32almost all the e-commerce sites in the world where it's their
- 1:11:35customer views and people sharing their passion about the
- 1:11:38products they're buying or, you know, telling people to avoid
- 1:11:42those products, being very honest about them so people can
- 1:11:46make the right decisions. And you know, there were so many
- 1:11:50examples of it manifesting love and, and so anyways, it's a
- 1:11:56special week for me to be having this conversation with you.
- 1:11:59It's a special moment for me as well.
- 1:12:01Thank you very much. I as a we tech company that I
- 1:12:06also have everyone has interests about learning about AI, but
- 1:12:11that's because it's my occupation that understand how
- 1:12:15we can apply the latest technology to again deliver our
- 1:12:17company mission all that. So I have my point of view and
- 1:12:21because again, what I did through noon was helping people
- 1:12:25who has a lot of trauma or stigmatized experience about
- 1:12:29relate to look or weight or they most of our users expressed a
- 1:12:36also have some chronic condition, which meaning their
- 1:12:39health has been compromised a little bit.
- 1:12:41So they have the fear of losing health right further.
- 1:12:46So because of that experience, the way I see the the near
- 1:12:52upcoming AJ Wall era that once the AI personally I believe now
- 1:13:022026, I believe it's not. I believe I forecast that within
- 1:13:103, at least five in five years, I think a true AGI will arrive
- 1:13:18and once it arrive, then it will be very difficult to even
- 1:13:21measure the level of like how quickly the explosive growth of
- 1:13:30intelligence of Asia oneself and also among the other players.
- 1:13:37I, I much argue with your viewpoint that will that AGI
- 1:13:42occupy only one company. I don't think that way.
- 1:13:45Once the AGI launched, then their competitor will also catch
- 1:13:49up very quickly because of the benefit of AGI of others and AI
- 1:13:56will communicate among themselves without excluding
- 1:14:00human. Even if we we will do our best
- 1:14:04to control, I don't think it's possible.
- 1:14:09I think we can provide some guideline, but it will be very
- 1:14:12difficult to control the AI because that's a true AI.
- 1:14:18The true AI means it's very intelligence that human cannot
- 1:14:23possibly understand what that is.
- 1:14:27I think we will fortunately or unfortunately experience that
- 1:14:32quite soon. And when that time happened,
- 1:14:35meaning like the AGI will enter in that the the AGI looping
- 1:14:40system that the explosive growth of intelligence.
- 1:14:45It's also called recursive improvement, correct?
- 1:14:47Yeah. Unstoppable.
- 1:14:51And it will not be just hockey stick, it will be just like
- 1:14:54different dimension of like next next that the.
- 1:15:00Yeah, logarithmic, correct. Yeah, very exponential.
- 1:15:03Absolutely. Then what should we do?
- 1:15:06The human physical body will will not evolve that fast, but
- 1:15:12there are things that what make human great and beautiful such
- 1:15:18as love, empathy, consciousness, creating something new.
- 1:15:26Those are area that I've been paying attention quite a lot
- 1:15:30because what I have experienced from Noom that when they the
- 1:15:37user finally understand what was the root cause of the problem,
- 1:15:41often they hard on themselves or they had the wrong perception
- 1:15:45about the food or oneself or relationship wise.
- 1:15:49It's all psychotic matter. At the same time, it's very deep
- 1:15:52inner space such as spiritual area and relationship matters.
- 1:15:57Once they figure that and once they reestablish the
- 1:16:02relationship oneself with the food, with the spouse or with
- 1:16:07the coworkers, they got better even the and then they even lose
- 1:16:12weight. Why is that?
- 1:16:13Because they finally figure the noise in their life right noise
- 1:16:21what led and caused the noise in their life.
- 1:16:25Once they figure that, then they can truly become a owner and
- 1:16:29leader of their life and that will put them in the center and
- 1:16:35leave the life for with the maximum opportunity of a
- 1:16:38untapped the potential of talent.
- 1:16:41Remember my story that I came to United States that I purposely
- 1:16:45chose New York City because I want to reset and start from
- 1:16:48scratch. So that's all my experience and
- 1:16:50it's incredible, Johnny, that I'm very fortunate that I want
- 1:16:54our users also have the opportunity that they can
- 1:16:56discover the talent their own and utilize it and become better
- 1:17:03and enjoy and leave the life full.
- 1:17:06How nice is that? And what make human great?
- 1:17:09Human great is again, the love, the feeling of love, feeling of
- 1:17:14empathy and giving away helping others, community.
- 1:17:19This all come down to like conscious level of what make
- 1:17:24human great, unique and also continue to be a human.
- 1:17:32While we will not be able to even clearly measure the
- 1:17:37explosive growth of AJ era, I think I predict that we'll have
- 1:17:42we'll figure how we can coexist. AIAJI will become another
- 1:17:48species. I don't see that as a tool.
- 1:17:52I see that as a it will be regarded as a living creature
- 1:17:56and we will relatively quickly and our choice or we have to
- 1:18:01accept it. I hope there's a world that we
- 1:18:05can Co exists in this planet and in this cosmos universe and we
- 1:18:10can receive the best version of the AI can help the humanity,
- 1:18:16which is we receive the abundance of love and a free
- 1:18:20from the labor. But use that opportunity, time
- 1:18:23and resources for make human greater, such as again, build
- 1:18:29something new and share the love, have a full empathy to
- 1:18:34others and be mindful about consciousness, where we came
- 1:18:40from, where we are going, right? Think about it.
- 1:18:42Finally, we may have more time to think about it.
- 1:18:46We call that meditate, right? But again, we may finally, we
- 1:18:52can step off from this treadmill and have a moment and truly
- 1:18:58breathe in, smell the nature, Mother Nature, and understand
- 1:19:05who I am, what build who I am as a human and fully invest our
- 1:19:13time. Where am I going and what I can
- 1:19:17do today in this planet. Yeah.
- 1:19:22With others. Yeah.
- 1:19:24That's the path I'm thinking and hopeful for.
- 1:19:27Yeah. That AGI will set us free and
- 1:19:30liberate us. I very much believe in that
- 1:19:35path. I think that abundance for
- 1:19:40everyone on the planet is inevitable if we make a heart
- 1:19:47shift and choose that future because we're we're in an age
- 1:19:53where the take off is so exponential that our ability to
- 1:19:59imagine a future of unlimited energy, for example, you know,
- 1:20:0318 seconds of the sun's rays, if we just had the material science
- 1:20:08breakthrough to capture that powers the world for around a
- 1:20:12year, just 18 seconds. I mean, incredible.
- 1:20:15We have a, a sun that is going to last at least another billion
- 1:20:19years. And it is the, you know, God put
- 1:20:24it there as the bright. Nuclear fusion reactor in the
- 1:20:28sky and just like plug in, you know, we need to capture it,
- 1:20:33right? And and you know, and there's a
- 1:20:35lot of hope on that on that front.
- 1:20:37You already see it with solar energy starts with a massively
- 1:20:40declining price of solar. Being able to create a world
- 1:20:46like that is going to unlock so much potential.
- 1:20:49You can desalinate everywhere. You can bring abundance to
- 1:20:54countries like Chad where their GDP is $660 a person country in
- 1:20:59Africa versus in America we're at around $86,000 a person.
- 1:21:05You know, we have abundance that people can't imagine in many
- 1:21:10parts of the world in this country.
- 1:21:13And we have to, we have to choose that, that future.
- 1:21:17And the way I see it is we're in a period that, and this actually
- 1:21:24came to me in, in a, in a deep meditative journey where we're
- 1:21:29in this period where God is forcing us to make that choice.
- 1:21:32And the technology is, is, is manifesting and we're
- 1:21:37manifesting it, right. We have the free will to force
- 1:21:40us to make that fateful choice. And that's, that's what's that's
- 1:21:48what's upon us. I mean, and, and the stakes are
- 1:21:50really high, you know, for all of humanity for us to make this
- 1:21:54choice. And you know, you, you've really
- 1:21:57touched on this. So I want to go into this.
- 1:22:01You know, you and I have had deep discussions outside of this
- 1:22:05on what do we think the nature of this reality is?
- 1:22:10And the reason this matters is what is the nature of what makes
- 1:22:17us most human is really, really important in terms of this time.
- 1:22:23You know, there's already 9 nonprofits set up that are set
- 1:22:29up to give AI the same rights as human beings because quite a few
- 1:22:33people are already claiming it's conscious.
- 1:22:35And I think that there's a great episode of Love Conquers for
- 1:22:40episode 12, Why I really dove, or maybe it's 11.
- 1:22:44I dove deep on this with a kneel on why the current constructs of
- 1:22:50digital computers won't allow AI to become conscious.
- 1:22:53And that if, if, if we are able to do that in the future, it's
- 1:22:57going to be through quantum computing.
- 1:22:58And there's a whole I, I actually went really deep on
- 1:23:01that with Evan Alexander on episode 46, who authored proof
- 1:23:05of heaven. He's actually got a very
- 1:23:08technical background. He had the most transcendent
- 1:23:10near death experience. It was documented.
- 1:23:12See, see, it's all behind the veil that everything's rooted in
- 1:23:15love. But I'm just curious, you know,
- 1:23:18how do you, how do you view what the nature of our reality is?
- 1:23:23And, and the reason it's important is this is the time of
- 1:23:26the great philosophers coming. And it's that time where should
- 1:23:32be asking the big questions. Why are we here?
- 1:23:36Do we have a soul? Is there God?
- 1:23:39Is there heaven? And one of the things that I
- 1:23:43think is so exciting is with abundance for everyone on the
- 1:23:48planet that would feel like heaven on earth.
- 1:23:52Like imagine abundance in Chad, like where they're suffering to
- 1:23:57just get stable electricity, clean water.
- 1:24:01And that would be the ultimate unifying moment for humanity if
- 1:24:05we cared about all of all of us in this way where we recognize
- 1:24:11the divinity within, within us all and say, let's choose that,
- 1:24:16you know, let's not choose to use the most powerful technology
- 1:24:19we've manifested to continue to play this kind of power game or
- 1:24:25we're trying to, you know, create dominance over each
- 1:24:29other, you know, this country versus that country or whatever
- 1:24:32else. So, So I think technology is
- 1:24:34going to force us to make that fateful choice.
- 1:24:36It'll be the most important choice in humanity's future.
- 1:24:41I mean, it is the choice. I have a hard time to find the
- 1:24:44right words to reflect my emotion while careful listening
- 1:24:50your comment and your perspective of the the AI world
- 1:24:56and near future because I want to repeat your comment that it
- 1:25:03is the the great time for the philosopher and my I.
- 1:25:07I think lately I've been reading more about the philosopher, the
- 1:25:14book from like 1000 years ago, 2000 years ago, and you know,
- 1:25:18like Buddha and how he commented and recent like the philosopher
- 1:25:25is like the reason is they did not have this the AGI AI,
- 1:25:34whatever technology we are talking about, even quantum
- 1:25:36physics. But what again, this make human
- 1:25:40great that they were in probably they were in a very the pinnacle
- 1:25:43of the humanly possible meditating moment, right?
- 1:25:47They they put the best effort to become like expert of the expert
- 1:25:51to become a deep, deep meditator.
- 1:25:55And then they so why is the reality and they had a comment
- 1:26:01such as is that flower is me or am I the flower right?
- 1:26:07Does flower exist if I don't recognize or prove this?
- 1:26:13If I don't recognize there's a flower, then will the flower is
- 1:26:17just in this planet in this universe.
- 1:26:22And also, like we in Eastern wall that where I grew up, that
- 1:26:29we often at the funeral wise men says like, don't cry for loss of
- 1:26:41your family, because the this world, the time that we have in
- 1:26:48this planet, this time is just is a it's a picnic or we we are
- 1:26:55just taking a nap. Mm, hmm.
- 1:26:56Mm hmm. I know it's very poetic, but
- 1:26:59it's also like maybe makes sense.
- 1:27:04What is long enough, right? 100 years old is long. 50 years
- 1:27:10old is enough. Yes, I think 100 years old is
- 1:27:13much better than 50 years old, right?
- 1:27:15But that's a human calendar, human time.
- 1:27:19But we think about this cosmos universe, the timeline, then it
- 1:27:26is hard to actually comment which one is longer and shorter
- 1:27:32because it's such a like I, I don't even I can't find any
- 1:27:37words like the what are we right all?
- 1:27:40Right. So all this big question that I
- 1:27:43have about soul who are we? What make us a great and what
- 1:27:52should we do? While this AI can mimic what
- 1:27:55human do well and they do either equally good or perform perform
- 1:28:01better for a lot of intellectual work, they actually perform
- 1:28:04quite good or even better and will become better.
- 1:28:08Then we need to redefine what make human as a human.
- 1:28:16And my humble comment is it's not about like, oh, we can
- 1:28:20perform this make human great. And that's why I'm paying
- 1:28:26attention lately. What make like the the feeling
- 1:28:32that it's hard to describe the feeling, the hard to digitize
- 1:28:39the experience. Exactly.
- 1:28:41I have treatment, respect and love to you, Brad.
- 1:28:43For instance, how can I digitize that?
- 1:28:47How can I transfer that exact failing to digital world that we
- 1:28:54created the digital world, right?
- 1:28:58It's very difficult. And also the mixed feeling of my
- 1:29:02for instance, my father who crossover the feeling is it is
- 1:29:11very difficult. Let me also give you another
- 1:29:13example of when I grew up in Korea.
- 1:29:17I'm sure it's the same in America too.
- 1:29:18Like every year is a new classmate and they don't tell us
- 1:29:23who is who, right? We figure once we finish our
- 1:29:26break and then summer break and we had a great time summer break
- 1:29:31and come back to school. Oh, I don't want to go back to
- 1:29:33school. But tomorrow is a, you know, new
- 1:29:36semester start, and I have a little like, positive energy of
- 1:29:41like, excitement because I'm curious about who is going to be
- 1:29:44my new classmate. Right.
- 1:29:46Remember. Yeah.
- 1:29:47Oh. Yeah.
- 1:29:48And when we go to school, you know, like the nostalgic, the
- 1:29:52the scenery, like, oh, yeah, yeah, yeah.
- 1:29:55I've been away for two months, but now I'm back to school
- 1:29:57again. This door, this bathroom, the
- 1:30:00water, you know, fountain water usual like the I know this guy,
- 1:30:06that guy, my friend's body and my new classmate and just like
- 1:30:10feeling good about nervous, right and also exciting and also
- 1:30:17like curious. It's all mixed.
- 1:30:20How would you describe this to AII think AI can actually will
- 1:30:26generate pretty good sentence and also literature out of that,
- 1:30:30but will they fully I'm not trying to like find a way AI
- 1:30:36would never understand this Ha ha.
- 1:30:37It's not my intention. It's just like I human I I'm
- 1:30:42even having a hard time to digitize that Yeah and how will
- 1:30:46they fully understand that Yeah. So again, again, my intention
- 1:30:51not like, oh, this only human exclusive.
- 1:30:54So we versus AI and machine. No right.
- 1:30:58But I do think that's the kind of clue that I have that this
- 1:31:02kind of curiosity and as I have noticed like we have, we are
- 1:31:07having this very discussion about what make us beautiful and
- 1:31:12why we need to talk about the love and spirit.
- 1:31:17All that is a big topic for most of the human as they get aged,
- 1:31:23right? And it's common questions and
- 1:31:25then it's very natural to have this conversation.
- 1:31:29And I think that's very powerful.
- 1:31:31And there is a clue and a good thing that AIAGI will also help
- 1:31:36us to think through, right as a quantum physics.
- 1:31:41Quantum physics has helped to understand how we understand
- 1:31:45Buddhist world like and how beautiful it is that the Eastern
- 1:31:51more than old enough than 2000 years old, the philosophy
- 1:31:55married to quantum physics. A lot of what they're saying is
- 1:31:59just makes sense and seems like the a lot of the scientists can
- 1:32:04also understand that and they speak what Buddhist is speaking
- 1:32:08right. Like that's like wow to me.
- 1:32:12And that gave me like the joy that I mentioned that yes, we
- 1:32:17are in the generation is very fortunate and could be
- 1:32:20unfortunate, but yes, fortunate that we may have a little better
- 1:32:25understanding than our former generation who didn't face this
- 1:32:29AIAGI because they will help us to understand better about dark
- 1:32:36matters in universe. Yeah, yeah.
- 1:32:38Quantum Physics. Yeah, dark energy.
- 1:32:41Yeah, dark energy, everything. And that will help us to
- 1:32:44understand better. And let me just have one of the
- 1:32:47comment that as Carl Sagan said, maybe the universe who created
- 1:32:52universe was curious to look at themselves.
- 1:32:55So they create a human. So we look at the sky and we put
- 1:33:02the airport effort to think about them and put the best
- 1:33:07effort of science or whatever or spiritual or meditate.
- 1:33:12But it all come to 1. They all come to one, either
- 1:33:19spiritual, religious people, the meditator or philosopher like
- 1:33:25you, entrepreneur, like you, capitalist.
- 1:33:29They all come down to 1. And now we look at the, the
- 1:33:34universe, the creator of us and how wonderful it is.
- 1:33:38It's, it's simply so beautiful. It is so maybe and we may have a
- 1:33:45little. Finally, we have a chance that
- 1:33:47we can actually have a bet on this than ever.
- 1:33:49Yeah, I mean that's something that was so beautifully said and
- 1:33:53and that's something that I don't think is discussed enough
- 1:33:58in this acceleration. Like the the easy thing that's
- 1:34:01discussed is, wow, look at how much more productive we're
- 1:34:04getting, etcetera. The, the, the thing that's non
- 1:34:07obvious is how much it's going to decode.
- 1:34:11What makes us most human? You know, we only know what 4%
- 1:34:16of the universe is made of. We call that matter 96%.
- 1:34:19We call dark energy and dark matter.
- 1:34:21You know, you, you talked about quantum physics.
- 1:34:24We know that, you know, the patriarchs of the field, like
- 1:34:27Max Planck became more spiritual when they saw like we're all
- 1:34:31connected, you know, and we know that quantum entanglement is
- 1:34:34real. You know, quantum computing
- 1:34:36doesn't work without it. So we're finding out that and we
- 1:34:40know 3 Higgs boson that, that there's a field, right?
- 1:34:43So we're finding out that that we all are connected.
- 1:34:47And I think that's incredibly beautiful.
- 1:34:51We're also finding out that our actual reality is rooted in
- 1:34:57love. And you know, that's, that's why
- 1:35:00I wrote that science fiction novel.
- 1:35:02I gave you the lattice. I wrote that as and people, you
- 1:35:07know, this is not a ploy to sell books.
- 1:35:08Like people can get the get that book for free on this podcast if
- 1:35:14they just watch episode 27. It's actually a fun way because
- 1:35:17I read it and then decode it for people.
- 1:35:20But in the lattice, you know, the the way I envisioned the
- 1:35:26years 2030 through 2085 playing out is that the protagonist, Dr.
- 1:35:31Alexander Bliss, who's a quantum chromodynamics physicist, which
- 1:35:36is origin of the universe kind of quantum physics.
- 1:35:39That's the people at CERN. He has this audacious idea to
- 1:35:44hook up people on brain computer interfaces and see the
- 1:35:47commonality between the spiritual masters, psychonauts,
- 1:35:51deep meditators, you know, people who are glimpsing what
- 1:35:56the reality is. And he discovers this lattice,
- 1:36:00this connective force rooted in love that that connects us all
- 1:36:05in the universe. And you know, that's another way
- 1:36:10to describe consciousness. But scientifically, it's proven
- 1:36:13in the year 2030. And that unites humanity in
- 1:36:18spirituality and science coming together.
- 1:36:21And as a result of that, we unite and have this
- 1:36:27unprecedented coordinated take off realizing, Oh my gosh, this
- 1:36:33is our actual reality. And for sure, the lattice is
- 1:36:38also a prayer for humanity. It's a hope, but it also could
- 1:36:44actually happen that way. You know, it doesn't have to be
- 1:36:48so dark and dystopian. I agree.
- 1:36:50For us to get there. This is why I'm a fan of your
- 1:36:54effort to creating this episode. And also we are talking about,
- 1:36:58yes, there's enough composition about how much AI can improve
- 1:37:02the efficiency of the work and also the productivity.
- 1:37:06I get that. But I think it's equally
- 1:37:08important that we can talk, we need to talk about like it and
- 1:37:11what's what about the consciousness and who we are and
- 1:37:15where we are going. I think it's very important to
- 1:37:17have this combustion right now while we are rapidly, rapidly
- 1:37:23adopting the AI technology. So you are absolutely correct.
- 1:37:27And I want to have a 2 episode I want to share.
- 1:37:31So recently I spoke with one of the leader of the, the engineer
- 1:37:37and product manager at like the leading AI company that you can
- 1:37:43guess. And I had a very deep discussion
- 1:37:46debate about like what make a great AGI.
- 1:37:50And there was a very intellectual conversation, very
- 1:37:53much like Silicon Valley type conversation at Silicon Valley.
- 1:37:57But after three hours conversation, I just had to, I
- 1:38:00dropped one question. So, so we were debating which
- 1:38:04mod is better, right? And how do they approach to
- 1:38:06build that better AI? And then I was just out of
- 1:38:11curiosity, what do you think about love?
- 1:38:13And that one question made pause and quiet and a little awkward
- 1:38:18like quietness like. And they go, So do I ask in love
- 1:38:22out of sudden? Like we all talk about how to
- 1:38:24make a better AI engine, all that I know.
- 1:38:27And I just remind them, hey, I run the company, one of the
- 1:38:30largest and we are using AI. We are one of the large client
- 1:38:34of you too. So don't worry about it.
- 1:38:36And I have enough, like my professional like brain has been
- 1:38:40adopting and we are thinking about it, like how to use AI all
- 1:38:43the time. But I'm just curious as a human
- 1:38:46brother, what about the love? And they were like love.
- 1:38:51And they were like, they struggle to answer that.
- 1:38:54So I said, I'm not giving you a hard time.
- 1:38:58What matters to your life? What matters to your life?
- 1:39:03Are you looking for a love? Is it?
- 1:39:04Yeah, absolutely. Good.
- 1:39:07Let's talk about your family. Let's talk about your girlfriend
- 1:39:10and your wife. And then instantly the
- 1:39:13conversation, the energy has changed because there's no
- 1:39:18comparison like an which family has a more love than my family.
- 1:39:22It's not like that. It's not measurable.
- 1:39:26And then I question ourselves that I've been thinking about
- 1:39:32this, even I told so lately I when I visited my South Korea, I
- 1:39:37usually visit and during the Christmas season, I met my Ma,
- 1:39:41my and the family in South Korea, my sisters and I had a
- 1:39:45very like kind of kind of awkward conversation.
- 1:39:48I said, I have to say something before I leave and return to
- 1:39:51United States again. And what about season usual
- 1:39:54usual like dinner time, right, family dinner time.
- 1:39:57I just want to say I love you. And they all like a laugh in a
- 1:40:02good way. Oh yeah, of course we love this
- 1:40:04Asia. But I said no, I won't have a
- 1:40:07moment that I want to say I will.
- 1:40:10I love you timeless, unconditional.
- 1:40:15And these words does not apply to human timeline and human
- 1:40:20dimension. I just say it and I'm very
- 1:40:24privileged. I can say it live.
- 1:40:26And they, they were like so quiet and they, they all cried.
- 1:40:32And I said, I mentioned why I mentioned, I told them why I
- 1:40:35have to say it because like you said Brad that I am a believer
- 1:40:42that AI will give us a more understanding about how this
- 1:40:45universe is construct and not everything, but will give us a
- 1:40:49better ideas. Yeah.
- 1:40:51And that will give us more like, oh, and also wow, and also like
- 1:40:56a love because we'll get close to the creator and that means
- 1:41:01we'll have a a little better understanding about what made us
- 1:41:07and what make us and who we are better understanding.
- 1:41:12I think that's a very natural question that we supposed to
- 1:41:16think. And when we think about it, it's
- 1:41:18very sacred. And it's somehow when we think
- 1:41:22about that, always somehow the love arrives, Yeah.
- 1:41:28When we think about who we are in origin, then love comes.
- 1:41:32Yeah. I don't think people think about
- 1:41:33who am I and all that. And all of a sudden, like some
- 1:41:36dark energy comes out of it, Right.
- 1:41:38Right. When you get close to think
- 1:41:39about to meditate or make us and who we are, Yeah.
- 1:41:44There's a lot of gratitude and love.
- 1:41:46So I mentioned the two people in Silicon Valley who developed the
- 1:41:49latest AI model and then that conversation changed completely
- 1:41:55the focus and we stayed to have the conversation and, and then a
- 1:42:00few days after they contact me, said Sage.
- 1:42:04That was the most memorable, the moment, not the chasing the AI,
- 1:42:11right? It was a moment and it left the
- 1:42:13question to their life, which I appreciate.
- 1:42:16And we continue to discuss about that.
- 1:42:18That's no more #2 episode. I want to share that last year
- 1:42:22in 2025, honestly, I actually don't know why, but I had a
- 1:42:26vision that I wanted to put together the culture to invite
- 1:42:32people because yes, we have a lot of access to watching
- 1:42:38seminar and podcast, all that. But people still try like travel
- 1:42:44and they come and put the effort to get together and gather and
- 1:42:48offline in the real world. Yeah.
- 1:42:50Why to get inspiration then why do they need the inspiration?
- 1:42:56Who are seeking for inspiration? Often they have they are they
- 1:43:00are looking for a better life or they are building something.
- 1:43:04Often they are founders or they are into startups or they are
- 1:43:08creators or like like an artist. So I appreciate that.
- 1:43:12And I had the vision that what if I put together all these
- 1:43:15people into one place. And also because I'm Korean,
- 1:43:18Korean culture has been rising quite a lot in terms of food and
- 1:43:22K pop and cosmetics lifestyle. So I put together as a Korean
- 1:43:27culture based South by Southwest event in New York City,
- 1:43:30Manhattan last year. And it was quite successful.
- 1:43:33I named it Goom Festival KOOM. That means dream.
- 1:43:37Yeah, yeah. I put together it.
- 1:43:39Is a dream come true? Exactly that was heavily
- 1:43:42inspired by Handycraft Fellowship there.
- 1:43:47So I I joined handicraft fellowship and they taught me so
- 1:43:50much how to use the success to you success to significance to
- 1:43:55impact. So last part impact is the the
- 1:43:59mission and action oriented like the leadership program and I
- 1:44:04apply that and the GOOM came to the world so dream.
- 1:44:09So I created it with 70 volunteers.
- 1:44:13The 70 volunteers, every individuals are often like
- 1:44:17founders or students or working for big companies and they came
- 1:44:20and they helped because they won't help the community.
- 1:44:24And that's beautiful. By doing so the by actioning
- 1:44:28that we were able to create a very positive love energy among
- 1:44:33the group. Like 13,000 people came and that
- 1:44:37crowd, incredible energy. And that was, that was the first
- 1:44:41year, first year 13,000, the movement.
- 1:44:44It's amazing, yeah. Thank you brother.
- 1:44:46So I call that that is that that is one of the good example what
- 1:44:50make human great that we gather we we were not looking for a
- 1:44:55world best something. We were looking for do something
- 1:44:57together and create a stage that we give a stage that people can
- 1:45:02speak about their story, either entrepreneur story or artist
- 1:45:06story and we give our time to see their story.
- 1:45:10That was incredible community and what make human grade
- 1:45:14comrade spirit be together and again, we we create our stage
- 1:45:20that people can put together something from none to something
- 1:45:24right. So that's kind of like founder
- 1:45:26spirit artist and the love. Oh my God, I witnessed that was
- 1:45:32beautiful and I became a believer and also optimistic
- 1:45:35person about this AR era that yes, we human will seek out this
- 1:45:41type of movement that we'll get together and we'll create a
- 1:45:45stage. Yeah, the community and people
- 1:45:48cheer for. Oh, you are doing great.
- 1:45:51What's your story? Let me take a look.
- 1:45:53What are you working on? Oh, wow, I think that's great.
- 1:45:58I think that make humanity alive and also boost the next level.
- 1:46:02Why we can, we can get the help from the AI, the abundance of
- 1:46:07the support from resource and also very easy to build
- 1:46:12something with the support of the AI and robot.
- 1:46:15So that's the area at the time is coming soon.
- 1:46:17So because of that reason, I'm very optimistic overall.
- 1:46:21It's it's beautiful to see your heart and do this with you.
- 1:46:26Huge Congrats on Kum your Henry crown project.
- 1:46:30As you know, love conquers fear is my Henry crown project.
- 1:46:34That world was my my first and ServiceNow bought the company on
- 1:46:38July 7th of last year, which is my divine number is 7 special
- 1:46:44week because 7 * 214. So here we are recording this on
- 1:46:51the week of the 14th anniversary of Bizarre Voices IPO.
- 1:46:55And I'm just want to tell you, you know, I love you and I'm
- 1:46:59just so honored to have you as a friend and as a, as a real soul
- 1:47:05brother to me. And I just really, I appreciate
- 1:47:07you so much. You've been a great mentor to me
- 1:47:11and you only gave me the love. Thank you and I cannot thank you
- 1:47:14enough. Well.
- 1:47:15Thank you. I hope I can do good to your
- 1:47:19party movement and I'm trying to put together the good energy
- 1:47:25community and we plug in together.
- 1:47:28I think that can also make the greater impact to the community
- 1:47:32and this planet. That's simply nice.
- 1:47:34I'm certain we've done a lot each other.
- 1:47:37Well, and I, you know, I will just say, don't ever
- 1:47:40underestimate the power of a question.
- 1:47:44And that question you asked that had a product could be a
- 1:47:50defining moment for AI, for this movement and for their whole
- 1:47:56life. And so, you know, you are a part
- 1:48:00of love conquers fear that is acting.
- 1:48:05And so, you know, it takes enough of us asking questions
- 1:48:09like that, bringing intentionality like that,
- 1:48:12bringing love into our businesses, bringing love into
- 1:48:16AI to steer the ship towards the best outcome for humanity.
- 1:48:21I agree and I much agree that we lead with the love will impact
- 1:48:27on AI, yes, because they will correspond the way human use AI
- 1:48:33adults the way what we wish to have.
- 1:48:36That's right. And if it's more love versus
- 1:48:38fear, I believe the AI will evolve that past too.
- 1:48:42Yeah, yeah. So it'll become a love more
- 1:48:45focused, rather fear focused. Yeah.
- 1:48:49It's kind of like it's like again, I often think about Star
- 1:48:52Wars. How how would you like use a
- 1:48:54force? Maybe if I may, yeah, I'm still
- 1:49:00thinking a lot, but maybe universe they universe may not
- 1:49:04judge what it's right or wrong. Universe do not, it's not they
- 1:49:10don't care. It's a human thinking that we
- 1:49:13think this is right, this is wrong, this is a good, this is
- 1:49:17evil. That's human thinking, I think.
- 1:49:20But universe is giving the opportunities, resources, dark
- 1:49:27matter that what we don't even know, right?
- 1:49:30And we'll have a hard time to understand.
- 1:49:32It may take like billion years, I don't know, but at least while
- 1:49:38we have a little access and a little decode, that's a gift.
- 1:49:45And then how we put the right intentions and trying to
- 1:49:51understand consciousness and correspond that way we can make
- 1:49:55an impact to AI. Whether we passively follow
- 1:50:00whatever AI will do, we have no choice.
- 1:50:02I think that's very dangerous thinking, right?
- 1:50:06I'm not saying we can control it.
- 1:50:09Country is a such a strong words.
- 1:50:12I think it's not a control. It's about like how we inspire
- 1:50:17and influence and that way we can call it just.
- 1:50:21That's very beautifully said. And and I think you're going to
- 1:50:25love the lattice because that's how it plays out.
- 1:50:29And we heal the Earth, you know, we create a healed jewel.
- 1:50:33And then as a result of that, we get access to the rest of the
- 1:50:38universe, which is so incomprehensibly infinite.
- 1:50:42You know, as far as we know, there are hundreds of billions
- 1:50:47of galaxies. Just comprehending what a Galaxy
- 1:50:50is is so hard to even comprehend.
- 1:50:52But yeah, I really appreciate your heart.
- 1:50:55Thank you so much, brother, for being a part of this.
- 1:50:57And, and thank you so much for our friendship.
- 1:51:00I just feel so honored to know you.
- 1:51:03On his mind, think about from galaxy's perspective like an as
- 1:51:06you said very well, this is the way you take like told my mom
- 1:51:08and my wife and my son yeah, think of how many billions of
- 1:51:12galaxies out there. Yeah.
- 1:51:13And I also explain again what they means each Galaxy.
- 1:51:17Yeah. So it's countless.
- 1:51:20Yeah. It's a meaningless to count.
- 1:51:22Yeah, yeah. And imagine, think about the
- 1:51:26chance. Yes, we could meet.
- 1:51:30Yeah, in this world, in this life, I can.
- 1:51:32What we call touch. Yeah, that's right.
- 1:51:34It's incredible. Yeah, I mean, that's the future
- 1:51:37that awaits. We just have to choose it and
- 1:51:40guide the ship wisely. And the next 10 to 15 years, the
- 1:51:43most defining. So thank you so much for today's
- 1:51:46session. Thank you out of this art.
- 1:51:49Yeah, you came to New York City and captured the moment, our
- 1:51:52beautiful hours to, you know, have the moment to think about
- 1:51:57the future together. It's my absolute honor.
- 1:51:59And thank you so much for giving your love.
- 1:52:01Just so you know, I knew it was all going to work out when you
- 1:52:04sent me the photo of the Blizzard that hit, I think on
- 1:52:09Monday. I was in DC and I just knew it
- 1:52:12was going to work out. And you know, then the train was
- 1:52:16completely, perfectly on time from DC to New York City.
- 1:52:20I got to see a beautiful Strings performance by a nonprofit that
- 1:52:25is funding artists coming into these spaces in DC.
- 1:52:29So this has been a really beautiful week.
- 1:52:31And last night's dinner was was amazing.
- 1:52:33So huge shout out to Alexa for hosting them.
- 1:52:35Thank you very much. It's a beautiful moment.
- 1:52:38All right, everybody, you saw say Jew's heart, and now you
- 1:52:43know exactly why I wanted to have them on.
- 1:52:46Love conquers fear. Thank you so much for all the
- 1:52:49love you're sending my way. It happens multiple times a day
- 1:52:54now, and it's clear that people are having a heart shift and
- 1:52:59tuning into different books that are recommended on the podcast.
- 1:53:04And that is the joy in doing this.
- 1:53:08It's going to take us all. Team humanity all the way and
- 1:53:13don't underestimate the power of just one person out there
- 1:53:17listening to this, having a heart shift and then the way
- 1:53:21that that can impact our whole future.
- 1:53:23So thank you. Thanks for being a part of this.
- 1:53:26Continue to share it if you feel so moved.
- 1:53:29I'm self funding this. This is my love letter to
- 1:53:31humanity and thank you so much.