Fiesta Day Parade 2025: What’s New & Where to Watch
🎉 The 72nd Annual Fiesta Day Parade is rolling through Rock Falls and Sterling — and we’ve got everything you need to know!
Host Kaitlyn Blum sits down with Dallas Knack and Jose Barrientos from the Sauk Valley Area Chamber of Commerce and the Hispanic Business Leaders Committee to share the history, traditions, and exciting updates for this year’s parade.
In this episode:
The origins of the Fiesta Day Parade (dating back to 1953)
How the Hispanic Business Leaders Committee organizes the event and provides scholarships to local students
What’s NEW for 2025, including the Fiesta Celebration at…
The skinny
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