Latest / Omni Talk Retail / Kohl’s Has A New CEO, Perplexity Goes Shopping & The WSJ Calls Target ‘Dull’ | Fast Five
Transcript
- 0:05The
- 0:05OmniTalk
- 0:05Fast5
- 0:06is
- 0:06brought
- 0:06to
- 0:06you
- 0:06in
- 0:06association
- 0:07with
- 0:07the
- 0:07A
- 0:07and
- 0:08M.
- 0:08Consumer
- 0:08and
- 0:08Retail
- 0:09Group.
- 0:09The
- 0:09AM
- 0:10Consumer
- 0:10and
- 0:10Retail
- 0:11Group
- 0:11is
- 0:11a
- 0:11management
- 0:11consulting
- 0:12firm
- 0:12that
- 0:12tackles
- 0:13the
- 0:13most
- 0:13complex
- 0:14challenges
- 0:14and
- 0:15advances
- 0:15its
- 0:16clients,
- 0:16people
- 0:16and
- 0:17communities
- 0:17toward
- 0:17their
- 0:17maximum
- 0:18potential.
- 0:19CRG
- 0:19brings
- 0:19the
- 0:20experience,
- 0:20tools
- 0:21and
- 0:21operator
- 0:21like
- 0:21pragmatism
- 0:22to
- 0:22help
- 0:22retailers
- 0:23and
- 0:23consumer
- 0:24products
- 0:24companies
- 0:25be
- 0:25on
- 0:25the
- 0:25right
- 0:25side
- 0:26of
- 0:26disruption
- 0:27and
- 0:27Avalara
- 0:28Avalara
- 0:28makes
- 0:29tax
- 0:29compliance
- 0:30faster,
- 0:30easier,
- 0:31more
- 0:31accurate
- 0:31and
- 0:31more
- 0:31more
- 0:32reliable
- 0:32for
- 0:3230,000
- 0:33plus
- 0:33business
- 0:34and
- 0:34government
- 0:34customers
- 0:35in
- 0:35over
- 0:3590
- 0:36countries.
- 0:37Avalara
- 0:37leverages
- 0:381200
- 0:39plus
- 0:39signed
- 0:39partner
- 0:39integrations
- 0:40to
- 0:40power
- 0:41tax
- 0:41calculations,
- 0:42document
- 0:42management,
- 0:43tax
- 0:43return
- 0:44filing
- 0:44and
- 0:44tax
- 0:45content
- 0:45access.
- 0:46Visit
- 0:46avalara.com
- 0:48to
- 0:48improve
- 0:48your
- 0:48compliance
- 0:49journey
- 0:50and
- 0:50Miracle
- 0:51Miracle
- 0:51is
- 0:51the
- 0:52global
- 0:52leader
- 0:52in
- 0:52platform
- 0:53business
- 0:53innovation
- 0:54for
- 0:54e
- 0:54commerce.
- 0:55Companies
- 0:55like
- 0:56Macy's,
- 0:56Nordstrom
- 0:57and
- 0:57Kroger
- 0:58use
- 0:58Miracle
- 0:58to
- 0:59build
- 0:59disruptive
- 0:59growth
- 1:00and
- 1:00profitability
- 1:01through
- 1:01through
- 1:01Marketplace,
- 1:02Dropship
- 1:02and
- 1:03retail
- 1:03media.
- 1:04For
- 1:04more,
- 1:04visit
- 1:05Miracle.com
- 1:06that's
- 1:06M
- 1:06I
- 1:06R
- 1:07A
- 1:07K
- 1:07L.com
- 1:09and
- 1:09Own
- 1:09It
- 1:09AI
- 1:10Own
- 1:10It
- 1:10AI
- 1:11helps
- 1:11the
- 1:11world's
- 1:12leading
- 1:12retailers
- 1:13advance
- 1:13their
- 1:13e
- 1:13commerce
- 1:14shopping
- 1:14experience
- 1:15with
- 1:15AI.
- 1:16To
- 1:16learn
- 1:16more,
- 1:16visit
- 1:17ownit
- 1:18Co
- 1:18and
- 1:19finally,
- 1:19Ocampo
- 1:20Capital.
- 1:20Ocampo
- 1:21Capital
- 1:21is
- 1:21a
- 1:21venture
- 1:22capital
- 1:22firm
- 1:22founded
- 1:23by
- 1:23retail
- 1:23executives
- 1:24with
- 1:24the
- 1:25aim
- 1:25of
- 1:25helping
- 1:25early
- 1:26stage
- 1:26consumer
- 1:27businesses
- 1:27succeed
- 1:28through
- 1:28investment
- 1:29and
- 1:29operational
- 1:30support.
- 1:30Learn
- 1:31more@ocampo
- 1:32capital.com
- 1:34hello,
- 1:34you
- 1:34are
- 1:35listening
- 1:35to
- 1:35Omnitox
- 1:36Retail
- 1:37Fast
- 1:37Five
- 1:37ranked
- 1:38in
- 1:38the
- 1:38top
- 1:3810%
- 1:39of
- 1:39all
- 1:39podcasts
- 1:40globally
- 1:40and
- 1:40currently
- 1:41the
- 1:41only
- 1:42retail
- 1:42podcast
- 1:43ranked
- 1:43in
- 1:43the
- 1:43top
- 1:43100
- 1:44of
- 1:44Apple
- 1:45business
- 1:45podcasts.
- 1:46The
- 1:46Retail
- 1:46Fast
- 1:47Five
- 1:47is
- 1:47the
- 1:47podcast
- 1:48that
- 1:48we
- 1:48hope
- 1:48makes
- 1:48you
- 1:48feel
- 1:49a
- 1:49little
- 1:49smarter,
- 1:50but
- 1:50most
- 1:50importantly,
- 1:51a
- 1:51little
- 1:51happier
- 1:52each
- 1:52week
- 1:52too.
- 1:52And
- 1:53the
- 1:53Fast
- 1:535
- 1:53is
- 1:53just
- 1:54one
- 1:54of
- 1:54the
- 1:54many
- 1:54great
- 1:55podcasts
- 1:55that
- 1:55you
- 1:55can
- 1:56find
- 1:56from
- 1:56the
- 1:56Omnitalk
- 1:57Retail
- 1:57Podcast
- 1:57Network
- 1:58alongside
- 1:58our
- 1:59Retail
- 1:59Daily
- 1:59Minute,
- 2:00which
- 2:00brings
- 2:00you
- 2:00a
- 2:00curated
- 2:01selection
- 2:01of
- 2:01the
- 2:01most
- 2:02important
- 2:02retail
- 2:02headlines
- 2:03every
- 2:04morning
- 2:04and
- 2:04our
- 2:04Retail
- 2:05Technology
- 2:05Spotlight
- 2:06series
- 2:06which
- 2:06goes
- 2:06deep
- 2:07each
- 2:07week
- 2:07on
- 2:08the
- 2:08latest
- 2:08retail
- 2:08technology
- 2:09Trends.
- 2:10Today
- 2:10is
- 2:11November
- 2:1227,
- 2:122024.
- 2:13I'm
- 2:14one
- 2:14of
- 2:14your
- 2:14hosts,
- 2:14Ann
- 2:14Mazenga.
- 2:16And
- 2:16I'm
- 2:16Chris
- 2:16Walton
- 2:17and
- 2:17we
- 2:17are.
- 2:18Here
- 2:18once
- 2:18again
- 2:19to
- 2:19discuss
- 2:20all
- 2:20the
- 2:20top
- 2:21headlines
- 2:21from
- 2:22the
- 2:22past
- 2:22week
- 2:23making
- 2:23waves
- 2:23in
- 2:23the
- 2:24world
- 2:24of
- 2:24omnichannel
- 2:25retailing.
- 2:25And
- 2:26one
- 2:26headline
- 2:27that
- 2:27is
- 2:27very
- 2:27important
- 2:28to
- 2:28us
- 2:28here
- 2:28at
- 2:29Omnitack
- 2:29Retail
- 2:30is
- 2:30that
- 2:30we
- 2:30have
- 2:31become
- 2:31Walmart
- 2:31plus
- 2:32members.
- 2:32And
- 2:32Chris
- 2:33yeah,
- 2:33you
- 2:33use
- 2:33it
- 2:34for
- 2:34the
- 2:34first
- 2:34time
- 2:34so
- 2:35purchase
- 2:35and
- 2:36yes,
- 2:36yes,
- 2:36let's
- 2:37hear
- 2:37about,
- 2:37let's
- 2:37hear
- 2:38about.
- 2:38It's
- 2:38amazing.
- 2:38So.
- 2:39So
- 2:39Ann,
- 2:40I
- 2:40Don't
- 2:40want
- 2:40to
- 2:40give
- 2:40too
- 2:40much
- 2:41detail
- 2:41on
- 2:41this,
- 2:41but
- 2:41had
- 2:41a
- 2:42plumbing
- 2:42issue.
- 2:42I
- 2:42had
- 2:43a
- 2:43plumbing
- 2:43issue
- 2:43on
- 2:43Friday.
- 2:44Had
- 2:44to
- 2:44call
- 2:44the
- 2:44plumber
- 2:45and
- 2:45the
- 2:45plumber
- 2:46sitting
- 2:46there
- 2:46and
- 2:46he
- 2:46uses
- 2:47the
- 2:47toilet
- 2:47snake,
- 2:48or
- 2:48also
- 2:48known
- 2:49as
- 2:49the
- 2:49toilet
- 2:49auger.
- 2:50If
- 2:50you're
- 2:50going
- 2:50to
- 2:50Purchase
- 2:511
- 2:51from
- 2:51Walmart.com
- 2:52okay.
- 2:52And
- 2:52I'm
- 2:53like,
- 2:53should
- 2:53I
- 2:53just
- 2:54buy
- 2:54one
- 2:54of
- 2:54these?
- 2:54He's
- 2:55like,
- 2:55yeah,
- 2:55it's
- 2:55like
- 2:5520
- 2:55bucks
- 2:56and
- 2:56you
- 2:56don't
- 2:56have
- 2:56to
- 2:56call
- 2:56us
- 2:57out.
- 2:57So
- 2:57I'm
- 2:57like,
- 2:57okay.
- 2:58So
- 2:58I
- 2:58get.
- 2:58I,
- 3:00I
- 3:00send
- 3:00him
- 3:00on
- 3:00his
- 3:00merry
- 3:01way
- 3:01in
- 3:01the
- 3:02spirit
- 3:02of
- 3:02the
- 3:02holidays.
- 3:03I
- 3:03go
- 3:03on
- 3:03Walmart
- 3:04plus
- 3:04I
- 3:04buy
- 3:04the
- 3:05toilet
- 3:05auger.
- 3:06And
- 3:06next
- 3:07thing
- 3:07I
- 3:07know,
- 3:08I
- 3:08didn't,
- 3:08I
- 3:08didn't
- 3:08elect
- 3:09express
- 3:09delivery.
- 3:10It's
- 3:10at
- 3:10my
- 3:10house
- 3:10in
- 3:10three
- 3:11hours.
- 3:11Three
- 3:12hours.
- 3:12I
- 3:12have
- 3:12a
- 3:12brand
- 3:12new
- 3:13toilet
- 3:13snake
- 3:14in
- 3:14three
- 3:14hours.
- 3:15It's
- 3:15life
- 3:16changing,
- 3:16Ed.
- 3:16I
- 3:16absolutely
- 3:17love
- 3:17it.
- 3:17Like,
- 3:17it's
- 3:18so
- 3:18great.
- 3:18And,
- 3:18and
- 3:18you
- 3:19know,
- 3:19those
- 3:19are
- 3:19the
- 3:19types
- 3:19of
- 3:20items
- 3:20too,
- 3:20that
- 3:20I
- 3:21don't.
- 3:21That's,
- 3:21that's,
- 3:22it's,
- 3:22it's
- 3:22a
- 3:23testament
- 3:23to
- 3:23Walmart's
- 3:24marketplace
- 3:24too,
- 3:25that
- 3:25I
- 3:25could
- 3:25find
- 3:25a
- 3:26toilet
- 3:26snake@walmart.com
- 3:28Very
- 3:28easy.
- 3:29And
- 3:30you
- 3:30know,
- 3:30it's
- 3:30going
- 3:30to
- 3:30be
- 3:31used
- 3:31very
- 3:31often
- 3:32in
- 3:32my
- 3:32household.
- 3:32And
- 3:33that's
- 3:33what
- 3:33I'll
- 3:33say
- 3:33from
- 3:34what,
- 3:34Buying
- 3:35stuff
- 3:35too,
- 3:35because
- 3:36we
- 3:36share
- 3:36the
- 3:36membership.
- 3:37I've
- 3:37seen
- 3:37your
- 3:37notifications
- 3:38going
- 3:38on.
- 3:39Like,
- 3:39how
- 3:40are
- 3:40the
- 3:40things
- 3:40you've
- 3:40been
- 3:40buying?
- 3:41I've
- 3:41been
- 3:42buying
- 3:42so
- 3:42much
- 3:42stuff.
- 3:43I
- 3:43mean,
- 3:43I
- 3:44bought
- 3:44myself
- 3:44a
- 3:44weighted
- 3:45blanket
- 3:46with
- 3:46the
- 3:46early
- 3:47Black
- 3:47Friday
- 3:47sale
- 3:48that
- 3:48they
- 3:48had
- 3:48started
- 3:49November
- 3:4911th.
- 3:50I've
- 3:50purchased.
- 3:51Actually,
- 3:51I'm.
- 3:52What
- 3:52I've
- 3:52been
- 3:52most
- 3:52surprised
- 3:53about
- 3:54is
- 3:54the
- 3:55beauty
- 3:55products
- 3:56that
- 3:56I
- 3:56purchased.
- 3:57I
- 3:57purchased
- 3:58everything.
- 3:58Walmart's
- 3:59gonna
- 3:59like
- 3:59you
- 3:59even
- 4:00more,
- 4:00Ann.
- 4:00Nice
- 4:01job.
- 4:01I
- 4:01am
- 4:02honestly
- 4:02surprised.
- 4:03Like,
- 4:03I
- 4:03was
- 4:03a
- 4:03little
- 4:04hesitant
- 4:06because
- 4:06I'm,
- 4:07I
- 4:07don't
- 4:07usually
- 4:08like
- 4:08buying
- 4:08beauty
- 4:08products
- 4:09from
- 4:09Amazon.
- 4:09And
- 4:10so
- 4:10I
- 4:10was
- 4:10like,
- 4:10well,
- 4:11let's
- 4:11see
- 4:11how
- 4:12this
- 4:12goes.
- 4:12But
- 4:13I,
- 4:13I've
- 4:14ordered,
- 4:14I
- 4:15mean,
- 4:15I
- 4:15ordered
- 4:15gifts
- 4:16for
- 4:16my
- 4:16girlfriends
- 4:16for
- 4:17our
- 4:17favorite
- 4:18things
- 4:18giveaway
- 4:19from
- 4:19there
- 4:19that
- 4:19are
- 4:19beauty
- 4:20products.
- 4:20I've
- 4:21purchased
- 4:21my
- 4:21own
- 4:21beauty
- 4:22products
- 4:22and
- 4:23it's
- 4:23been
- 4:24very,
- 4:24I
- 4:24would
- 4:24say
- 4:25overwhel,
- 4:25overwhelmingly
- 4:26satisfied
- 4:27by
- 4:27the
- 4:27types
- 4:27of
- 4:28products
- 4:28that
- 4:28they
- 4:28purchased.
- 4:29And
- 4:29then
- 4:29we
- 4:29moved
- 4:29into
- 4:30a
- 4:30new
- 4:30house.
- 4:30So
- 4:31I
- 4:31mean,
- 4:31I
- 4:31think
- 4:31I
- 4:31have
- 4:32something
- 4:32shipping
- 4:32here
- 4:32every
- 4:33single
- 4:33day
- 4:34from,
- 4:34from
- 4:35Walmart
- 4:35now.
- 4:35And
- 4:36I,
- 4:36it's
- 4:37been,
- 4:37I
- 4:37mean,
- 4:37I
- 4:38think
- 4:38you
- 4:38probably
- 4:38say
- 4:38the
- 4:38same,
- 4:39like,
- 4:39where
- 4:40would
- 4:40you
- 4:40have
- 4:40gone
- 4:41before
- 4:42for
- 4:42that
- 4:42toilet
- 4:43auger?
- 4:44Right.
- 4:44Like,
- 4:45probably
- 4:45I
- 4:45would
- 4:45have
- 4:45gone
- 4:46to
- 4:46Amazon
- 4:46for
- 4:46sure.
- 4:47Before
- 4:47Amazon.
- 4:48Yeah.
- 4:49I
- 4:49wouldn't
- 4:49have
- 4:49gone
- 4:49to
- 4:49Target
- 4:50because
- 4:50I
- 4:50don't
- 4:50think
- 4:50Target
- 4:51probably
- 4:51carries
- 4:51it
- 4:52in
- 4:52their
- 4:52marketplace.
- 4:52I
- 4:53know
- 4:53they
- 4:53don't
- 4:53carry
- 4:53one
- 4:54in
- 4:54store
- 4:54so
- 4:54I
- 4:54doubt
- 4:55they've
- 4:55expanded
- 4:55their
- 4:55assortment
- 4:56to
- 4:56carry
- 4:56one.
- 4:57I
- 4:57don't
- 4:57know
- 4:57that,
- 4:57but
- 4:58maybe
- 4:58they
- 4:58do,
- 4:58but
- 4:59I
- 4:59wouldn't
- 4:59have
- 4:59thought
- 4:59of
- 4:59them.
- 5:00So
- 5:00I
- 5:00would
- 5:00have
- 5:00gone
- 5:00to
- 5:00Amazon.
- 5:01But
- 5:01now,
- 5:02you
- 5:02know,
- 5:02given,
- 5:02given
- 5:03the
- 5:03delivery
- 5:03dynamics
- 5:04and
- 5:04the
- 5:04fact
- 5:05that
- 5:05I
- 5:05just
- 5:05expect
- 5:06Walmart
- 5:06to
- 5:06have
- 5:07the
- 5:07best
- 5:07price,
- 5:07like
- 5:07I
- 5:08still
- 5:08expect
- 5:08Walmart
- 5:08to
- 5:09have
- 5:09the
- 5:09best
- 5:09price.
- 5:10I
- 5:10just
- 5:10went
- 5:10to,
- 5:10I
- 5:10just
- 5:10went
- 5:11to
- 5:11Walmart
- 5:11and
- 5:11I
- 5:11got
- 5:11it
- 5:11there
- 5:12and,
- 5:13and
- 5:13I
- 5:13just
- 5:13really
- 5:13like
- 5:13what
- 5:13they're
- 5:13doing
- 5:14with
- 5:14Walmart
- 5:14plus
- 5:14and
- 5:14I
- 5:15wanted
- 5:15to
- 5:15experience
- 5:15it.
- 5:15So
- 5:16yeah,
- 5:16that's,
- 5:16that's,
- 5:17that's
- 5:17what
- 5:17I
- 5:17thought
- 5:17of.
- 5:17Is
- 5:18that
- 5:18why
- 5:18you
- 5:18were
- 5:18asking
- 5:18me
- 5:18that
- 5:19question?
- 5:19Yeah,
- 5:20I
- 5:20mean
- 5:20I
- 5:20think
- 5:20it's
- 5:20just,
- 5:21it's,
- 5:21it's
- 5:21changed
- 5:22my
- 5:22behavior
- 5:23and
- 5:23where
- 5:23I
- 5:23go
- 5:23and
- 5:23I
- 5:24think
- 5:24the
- 5:24key
- 5:24driver
- 5:25of
- 5:25that
- 5:25is
- 5:26price.
- 5:26Like
- 5:26Walmart
- 5:27is
- 5:27just
- 5:27beating
- 5:28everyone
- 5:28on
- 5:28price.
- 5:29It's
- 5:29a
- 5:29testament
- 5:30to
- 5:30their
- 5:30marketplace
- 5:31that
- 5:31they've
- 5:31got
- 5:31set
- 5:31up.
- 5:32Like
- 5:32it's
- 5:32just
- 5:33you,
- 5:33you
- 5:33go
- 5:34there
- 5:34with
- 5:34a
- 5:35high
- 5:35degree
- 5:35of
- 5:35confidence
- 5:36that
- 5:36what
- 5:37you're
- 5:37going
- 5:37to
- 5:37find
- 5:37is
- 5:38going
- 5:38to
- 5:38be
- 5:38here
- 5:39quickly
- 5:39and
- 5:40that
- 5:40it's
- 5:40going
- 5:40to
- 5:40be
- 5:40the
- 5:40best
- 5:41price.
- 5:41So
- 5:41we
- 5:42are
- 5:42not.
- 5:42This
- 5:42is,
- 5:43this
- 5:43sounds
- 5:43like
- 5:43a
- 5:43paid
- 5:44promotion
- 5:44for
- 5:44Walmart
- 5:45plus.
- 5:45It
- 5:45is,
- 5:45it's
- 5:46definitely
- 5:46not,
- 5:46it's
- 5:47definitely
- 5:47not.
- 5:47We,
- 5:48we,
- 5:48we
- 5:49are,
- 5:49we
- 5:49have
- 5:49tried
- 5:50it.
- 5:51We,
- 5:51we
- 5:51are
- 5:52now
- 5:52believers
- 5:52in
- 5:52Walmart
- 5:53plus.
- 5:53I'm
- 5:53bought
- 5:54in.
- 5:54I'm
- 5:54bought
- 5:54in.
- 5:54Yeah,
- 5:55yeah,
- 5:55I
- 5:55mean
- 5:55I
- 5:56expected
- 5:56that.
- 5:56I.
- 5:57Oh,
- 5:57sorry,
- 5:58go
- 5:58ahead.
- 5:58I
- 5:58was
- 5:59just
- 5:59gonna
- 5:59say
- 5:59I
- 5:59think
- 5:59that's
- 5:59gonna
- 6:00make
- 6:00for
- 6:00some,
- 6:01some
- 6:01consistency
- 6:02with
- 6:02some
- 6:02of
- 6:02the
- 6:02headlines
- 6:03that
- 6:03we
- 6:03talk
- 6:03about
- 6:03today
- 6:04too.
- 6:05Makes
- 6:05sense,
- 6:06but
- 6:06go
- 6:06ahead.
- 6:06Yeah,
- 6:07no,
- 6:07100%.
- 6:07It's
- 6:07a
- 6:07great
- 6:08setup
- 6:08for
- 6:08the
- 6:08first
- 6:08headline
- 6:09actually
- 6:09because,
- 6:10because,
- 6:11yeah,
- 6:12it's,
- 6:12it's
- 6:12very
- 6:12important
- 6:13and
- 6:13germane
- 6:13to,
- 6:14to
- 6:14the
- 6:14topic
- 6:14at
- 6:15hand
- 6:15this
- 6:15week,
- 6:15particularly
- 6:16as
- 6:17evidenced
- 6:17by
- 6:18some
- 6:18of
- 6:18the
- 6:18headlines
- 6:18coming
- 6:18out
- 6:19of
- 6:19the
- 6:19Wall
- 6:19Street
- 6:19Journal.
- 6:19But
- 6:20all
- 6:20right,
- 6:20let's
- 6:20get
- 6:21to
- 6:21the
- 6:21headlines
- 6:21then.
- 6:22Today's
- 6:22headlines
- 6:22are
- 6:22brought
- 6:23to
- 6:23you
- 6:23by.
- 6:23Manifest.
- 6:24Come
- 6:24early
- 6:25and
- 6:25stay
- 6:25late
- 6:25to
- 6:26experience
- 6:26everything
- 6:26Manifest
- 6:27the
- 6:27future
- 6:27of
- 6:28supply
- 6:28chain
- 6:28and
- 6:29logistics
- 6:29conference
- 6:30has
- 6:30to
- 6:30offer.
- 6:31Come
- 6:31early
- 6:31to
- 6:31take
- 6:32advantage
- 6:32of
- 6:32seven
- 6:33kickoff
- 6:33day
- 6:33summits.
- 6:34Stay
- 6:34late
- 6:35for
- 6:35an
- 6:35exclusive
- 6:36after
- 6:36party
- 6:36with
- 6:37a
- 6:37Grammy
- 6:37nominated
- 6:38artist.
- 6:38More
- 6:39to
- 6:39come
- 6:39on
- 6:39that
- 6:39and
- 6:40more
- 6:40to
- 6:40come
- 6:41very
- 6:41soon.
- 6:41You
- 6:41know
- 6:41that's
- 6:42what
- 6:42I'm
- 6:42all
- 6:42about
- 6:42at
- 6:42these
- 6:43conferences
- 6:43is
- 6:43the
- 6:44Grammy
- 6:44nominated.
- 6:44Artists
- 6:45yeah,
- 6:46yeah,
- 6:46right.
- 6:46I
- 6:47know.
- 6:47You
- 6:47and
- 6:47me
- 6:48both
- 6:49maybe
- 6:49friends
- 6:50of
- 6:50Omnitalk,
- 6:51which
- 6:51is
- 6:51all
- 6:51of
- 6:51you
- 6:51folks,
- 6:52save
- 6:52$200
- 6:53on
- 6:53the
- 6:53current
- 6:54registration
- 6:54rate.
- 6:55That's
- 6:55$800
- 6:56off
- 6:56the
- 6:56current
- 6:57on
- 6:57site
- 6:57rate
- 6:58by
- 6:58visiting
- 6:59manifest.com/save
- 7:01with
- 7:01Omnitalk.
- 7:02That's
- 7:02manifest.comsave
- 7:04with
- 7:05Omnitalk.
- 7:05In
- 7:06this
- 7:06week's
- 7:06Fast
- 7:065,
- 7:07we've
- 7:07got
- 7:07news
- 7:07on
- 7:07Kohl's
- 7:08new
- 7:08CEO
- 7:09curate
- 7:10its
- 7:10new
- 7:10rebrand
- 7:11and
- 7:11push
- 7:11into
- 7:12live
- 7:12streaming
- 7:12and
- 7:12social
- 7:12media.
- 7:13TikTok
- 7:14quietly
- 7:14testing
- 7:15product
- 7:15links
- 7:15in
- 7:16its
- 7:16posts
- 7:16and
- 7:17Perplexity
- 7:18introduces
- 7:18a
- 7:18new
- 7:19shopping
- 7:19feature
- 7:20for
- 7:20for
- 7:20its
- 7:21paid
- 7:21pro
- 7:22US
- 7:22users.
- 7:23But
- 7:23we
- 7:24begin
- 7:24today
- 7:24with
- 7:24we
- 7:25as
- 7:25we
- 7:25alluded
- 7:26to
- 7:26at
- 7:26the
- 7:26start,
- 7:27with
- 7:27the
- 7:27big
- 7:28question
- 7:28being
- 7:29raised
- 7:29from
- 7:29the
- 7:29Wall
- 7:29Street
- 7:30Journal
- 7:30about
- 7:30Target.
- 7:31And
- 7:31headline
- 7:32number
- 7:32one
- 7:33is
- 7:33from
- 7:33the
- 7:33Wall
- 7:33Street
- 7:34Journal
- 7:34this
- 7:34week,
- 7:35which
- 7:35asked
- 7:35if
- 7:35Target
- 7:36has
- 7:36moved
- 7:37from
- 7:37cheap
- 7:38chic
- 7:38to
- 7:39a
- 7:39dull
- 7:39chore.
- 7:40According
- 7:40to
- 7:40the
- 7:40Journal,
- 7:41Target's
- 7:41share
- 7:42price
- 7:42tumbled
- 7:42more
- 7:42than
- 7:4220%
- 7:43after
- 7:43the
- 7:43company
- 7:44reported
- 7:44another
- 7:45disappointing
- 7:45quarter
- 7:46and
- 7:46executives
- 7:47lowered
- 7:47financial
- 7:48targets
- 7:48they
- 7:48had
- 7:48set
- 7:49back
- 7:49in
- 7:49August.
- 7:50The
- 7:50shares
- 7:50have
- 7:51lost
- 7:51more
- 7:51than
- 7:51half
- 7:51their
- 7:52value
- 7:52since
- 7:52hitting
- 7:53a
- 7:53pandemic
- 7:53peak
- 7:54around
- 7:54$266
- 7:56in
- 7:56November
- 7:56of
- 7:562021,
- 7:58putting
- 7:58pressure
- 7:58on
- 7:59longtime
- 7:59chief
- 7:59executive
- 8:00Brian
- 8:00Cornell
- 8:01to
- 8:01turn
- 8:01things
- 8:02around.
- 8:03We
- 8:04also
- 8:04have
- 8:04heard
- 8:04that
- 8:04customers
- 8:05have
- 8:05long
- 8:06bragged
- 8:06about
- 8:06their
- 8:07cheap,
- 8:07chic
- 8:08Target
- 8:09purchases,
- 8:09but
- 8:10now
- 8:10many
- 8:10are
- 8:10griping
- 8:11about
- 8:11items
- 8:11missing
- 8:12on
- 8:12shelves,
- 8:12long
- 8:13checkout
- 8:13lines
- 8:13and
- 8:14products
- 8:14being
- 8:14locked
- 8:15up
- 8:15to
- 8:15prevent
- 8:16theft,
- 8:16said
- 8:17longtime
- 8:17Target
- 8:18executive
- 8:18and
- 8:18former
- 8:19Toys
- 8:19R
- 8:19Us
- 8:20CEO
- 8:20Jerry
- 8:21Storch.
- 8:22Target,
- 8:23quote,
- 8:23is
- 8:23like
- 8:24an
- 8:24old
- 8:24friend.
- 8:25You
- 8:25kind
- 8:25of
- 8:25have
- 8:25to
- 8:26wander
- 8:26away
- 8:26from
- 8:27an
- 8:27old
- 8:27friend
- 8:28who
- 8:28has
- 8:28become
- 8:28boring.
- 8:29End
- 8:29quote.
- 8:30Chris,
- 8:31we
- 8:31we
- 8:31are
- 8:32starting
- 8:32you
- 8:32off
- 8:33with
- 8:33the
- 8:33A
- 8:33and
- 8:33M
- 8:33Put
- 8:33yout
- 8:34on
- 8:34the
- 8:34Spot
- 8:34question
- 8:35of
- 8:35the
- 8:35week,
- 8:36which
- 8:36is
- 8:37are
- 8:37you
- 8:37ready?
- 8:38Bring
- 8:38it.
- 8:38Okay.
- 8:39As
- 8:39we
- 8:40recently
- 8:40discussed
- 8:40in
- 8:40our
- 8:41five
- 8:41insightful
- 8:41Minutes
- 8:42segment
- 8:42with
- 8:42you
- 8:42about
- 8:43our
- 8:43most
- 8:43recent
- 8:44Consumer
- 8:44Sentiment
- 8:44report,
- 8:45the
- 8:45US
- 8:46Consumer
- 8:46across
- 8:47all
- 8:47income
- 8:47levels
- 8:48continues
- 8:48to
- 8:48pull
- 8:48back
- 8:49on
- 8:49discretionary
- 8:49spending
- 8:50in
- 8:50favor
- 8:50of
- 8:50fulfilling
- 8:51basic
- 8:51needs.
- 8:52Is
- 8:52Target's
- 8:53slide
- 8:53really
- 8:53about
- 8:54retail
- 8:54execution?
- 8:55Things
- 8:56like
- 8:56stockouts,
- 8:56long
- 8:57lines
- 8:57and
- 8:57products
- 8:57under
- 8:58glass
- 8:58or
- 8:59those
- 8:59things
- 8:59just
- 8:59amplifying
- 9:00the
- 9:00problem
- 9:00that
- 9:00Target's
- 9:01customers
- 9:02are
- 9:02cutting
- 9:02back
- 9:03on
- 9:03the
- 9:03things
- 9:03they
- 9:04normally
- 9:04shop
- 9:04at
- 9:05Target
- 9:05for.
- 9:06Chris,
- 9:07the
- 9:07floor
- 9:07is
- 9:07yours.
- 9:08Oh,
- 9:09Ann,
- 9:09I
- 9:09love
- 9:09that
- 9:09question.
- 9:10First
- 9:10thing
- 9:10I
- 9:11think
- 9:11about
- 9:11is,
- 9:11Ann,
- 9:12our
- 9:12customers
- 9:13love
- 9:13products
- 9:13under
- 9:14glass.
- 9:14Remember
- 9:14when
- 9:14Cornell
- 9:15said
- 9:15that?
- 9:15Yes,
- 9:16they
- 9:16just
- 9:16love
- 9:17us.
- 9:17They're
- 9:18coming
- 9:18up
- 9:18to
- 9:18me
- 9:18and
- 9:18thanking
- 9:19me
- 9:19for
- 9:19putting
- 9:19our
- 9:19products
- 9:20under
- 9:20gl.
- 9:20What
- 9:20a
- 9:21bunch
- 9:21of
- 9:21baloney.
- 9:22But,
- 9:22but
- 9:22all
- 9:22right,
- 9:23getting
- 9:23back
- 9:23to
- 9:23the
- 9:23question
- 9:23at
- 9:24hand
- 9:24to
- 9:24put
- 9:24you
- 9:24on
- 9:24the
- 9:24spot.
- 9:25Question
- 9:25from
- 9:25our
- 9:25friends
- 9:25at
- 9:26the
- 9:26A
- 9:26and
- 9:26M
- 9:26consumer
- 9:26and
- 9:26Retail
- 9:27Group.
- 9:27I
- 9:27think
- 9:28it's
- 9:28a
- 9:28great
- 9:28question
- 9:29and
- 9:29my
- 9:29answer
- 9:30is
- 9:30actually
- 9:31yes
- 9:32and
- 9:32an.
- 9:32I
- 9:33think
- 9:33it's,
- 9:33it's
- 9:34partially
- 9:34macroeconomic,
- 9:36it's
- 9:36partially
- 9:37execution.
- 9:38But
- 9:38the
- 9:38real
- 9:38root
- 9:39is
- 9:40honestly
- 9:40CEO
- 9:40Brian
- 9:41Cornell's
- 9:41leadership.
- 9:42You
- 9:42know,
- 9:42we've
- 9:42been,
- 9:43we've
- 9:43been,
- 9:43we've
- 9:43been
- 9:44circling
- 9:44this,
- 9:45this
- 9:45eventuality
- 9:46for
- 9:46a
- 9:46long
- 9:46time
- 9:46on
- 9:46the
- 9:47show.
- 9:47I
- 9:47think
- 9:47you
- 9:47could
- 9:47go
- 9:47back
- 9:48a
- 9:48year,
- 9:48year
- 9:48and
- 9:48a
- 9:48half
- 9:48to
- 9:49us
- 9:49predicting
- 9:49that
- 9:50this
- 9:50type
- 9:50of
- 9:50thing
- 9:50was
- 9:50going
- 9:51to
- 9:51happen.
- 9:51Um,
- 9:52and
- 9:52I've
- 9:52never
- 9:53shared
- 9:53this
- 9:53anecdote.
- 9:54Um,
- 9:54I've
- 9:54talked
- 9:54about
- 9:55it
- 9:55with
- 9:55you,
- 9:55but
- 9:55I've
- 9:55never
- 9:56shared
- 9:56it
- 9:56on
- 9:56this
- 9:56podcast.
- 9:57But
- 9:57Cornell
- 9:58stated
- 9:58strategy
- 9:59in
- 9:592017,
- 10:01which
- 10:01is
- 10:01100%,
- 10:02this
- 10:02is
- 10:03100%.
- 10:03Why
- 10:04I
- 10:04decided
- 10:04to
- 10:04leave
- 10:05Target
- 10:05when
- 10:05I
- 10:05did
- 10:06was
- 10:07to
- 10:07retrench,
- 10:08refurbish
- 10:09the
- 10:09stores
- 10:10and
- 10:10pick
- 10:11up
- 10:11share
- 10:11while
- 10:11other
- 10:12competitors
- 10:12died
- 10:13off.
- 10:13So
- 10:13essentially
- 10:14his
- 10:14strategy
- 10:15was
- 10:15to
- 10:15grow
- 10:16through
- 10:16other
- 10:16people's
- 10:17deaths
- 10:18versus
- 10:18to
- 10:18make
- 10:18yourself
- 10:19more
- 10:19compelling.
- 10:20I
- 10:20didn't
- 10:20find
- 10:20that
- 10:21inspiring.
- 10:22I
- 10:22believe
- 10:22in
- 10:22the,
- 10:22I
- 10:23believe
- 10:23in
- 10:23the
- 10:23idea
- 10:23of
- 10:24how
- 10:24good
- 10:24is
- 10:24your
- 10:24good,
- 10:25not
- 10:25grow
- 10:26from
- 10:26other
- 10:26people
- 10:26dying.
- 10:27Like,
- 10:27I'm
- 10:27just
- 10:28going
- 10:28to
- 10:28put
- 10:28it
- 10:28out
- 10:28there.
- 10:28And
- 10:29so,
- 10:29and
- 10:29I
- 10:29think
- 10:30so
- 10:31now
- 10:31let's
- 10:31flash
- 10:31forward.
- 10:32Like
- 10:32now
- 10:32we're
- 10:32what,
- 10:33seven
- 10:33years
- 10:33later
- 10:34and
- 10:35the
- 10:35pandemic
- 10:35happened.
- 10:36And
- 10:37like
- 10:37a
- 10:37novice
- 10:37blackjack
- 10:38player
- 10:39who
- 10:39wins
- 10:39when
- 10:39the
- 10:39dealer
- 10:40bust,
- 10:40the
- 10:41pandemic
- 10:41happens.
- 10:42And
- 10:42all
- 10:42of
- 10:42a
- 10:42sudden
- 10:42people
- 10:43don't
- 10:43have
- 10:43that
- 10:43many
- 10:43places
- 10:44to
- 10:44shop
- 10:44and
- 10:44want
- 10:45to
- 10:45consolidate
- 10:45their
- 10:46trips,
- 10:46so
- 10:47he
- 10:47mistakenly
- 10:47looks
- 10:48like
- 10:48a
- 10:48hero
- 10:49because
- 10:49they
- 10:49start
- 10:50selling
- 10:50more
- 10:50groceries
- 10:51and
- 10:51apparel
- 10:51than
- 10:52ever
- 10:52before.
- 10:52Because
- 10:53quite
- 10:53honestly,
- 10:54they
- 10:54were
- 10:54the
- 10:54only
- 10:55one
- 10:55of
- 10:55the
- 10:55only
- 10:55few
- 10:55stores
- 10:56that
- 10:56was
- 10:57open.
- 10:58But
- 10:58now,
- 10:58two
- 10:58years
- 10:59out
- 10:59from
- 10:59the
- 10:59pandemic,
- 10:59the
- 11:00company
- 11:00doesn't
- 11:00have
- 11:01a
- 11:01single
- 11:01stated
- 11:02growth
- 11:02strategy
- 11:02to
- 11:03write
- 11:03home
- 11:03about
- 11:04the
- 11:04culture
- 11:04is
- 11:04reportedly
- 11:05awful,
- 11:06according
- 11:06to
- 11:06our
- 11:07sources,
- 11:07the
- 11:07friends
- 11:07of
- 11:08whom
- 11:08we
- 11:09talk
- 11:09to
- 11:09regularly.
- 11:09And
- 11:10meanwhile,
- 11:10on
- 11:10the
- 11:10flip
- 11:11side,
- 11:11Walmart
- 11:12is
- 11:12growing
- 11:12via
- 11:13high
- 11:13income
- 11:13earners,
- 11:14is
- 11:14selling
- 11:14its
- 11:15tech
- 11:15to
- 11:15other
- 11:15retailers,
- 11:16has
- 11:16a
- 11:16far
- 11:16more
- 11:17robust
- 11:17marketplace
- 11:18on
- 11:18a
- 11:18scale
- 11:18literally,
- 11:19literally,
- 11:19because
- 11:19I
- 11:20looked
- 11:20the
- 11:20numbers
- 11:20up
- 11:21a
- 11:21hundred
- 11:21times
- 11:21more
- 11:21than
- 11:22Target,
- 11:22which
- 11:22goes
- 11:22back
- 11:23to
- 11:23what
- 11:23we
- 11:23talked
- 11:23about
- 11:23the
- 11:23outset
- 11:24of
- 11:24this
- 11:24podcast.
- 11:25And
- 11:25it's
- 11:25getting
- 11:25into
- 11:26banking
- 11:26and
- 11:26making
- 11:27moves
- 11:27in
- 11:27finance.
- 11:28And
- 11:28the
- 11:28biggest
- 11:28thing
- 11:29coming
- 11:29out
- 11:29of
- 11:29Target's
- 11:30earnings
- 11:30release
- 11:30this
- 11:30past
- 11:31week
- 11:31was
- 11:31the
- 11:31launch
- 11:32of
- 11:32some
- 11:32wild
- 11:33fable
- 11:33apparel
- 11:34brand.
- 11:35I
- 11:35say
- 11:35that,
- 11:35but
- 11:35that's
- 11:36real.
- 11:36That
- 11:36was
- 11:36the
- 11:37best
- 11:37thing
- 11:37they
- 11:37were
- 11:37talking
- 11:37about.
- 11:38And
- 11:38wicked.
- 11:38So
- 11:38it's
- 11:39and
- 11:39wicked.
- 11:40And
- 11:40Wicked.
- 11:41Right.
- 11:41And
- 11:41Taylor
- 11:41Swift.
- 11:42Right.
- 11:42Yes.
- 11:42And
- 11:42wicked
- 11:42And
- 11:42Till.
- 11:43Yes.
- 11:43Being
- 11:44fair.
- 11:44Yes.
- 11:44Oh,
- 11:45and
- 11:45the
- 11:45amorphous,
- 11:46like,
- 11:46X
- 11:46number
- 11:46of
- 11:47stores
- 11:47are
- 11:47going
- 11:47to
- 11:47build
- 11:47out
- 11:48over
- 11:4810
- 11:48years,
- 11:48which
- 11:48no
- 11:49one's
- 11:49defined
- 11:49in
- 11:49any
- 11:49way,
- 11:50shape
- 11:50or
- 11:50form.
- 11:50So
- 11:51in
- 11:51my
- 11:51opinion,
- 11:51Ann,
- 11:52I
- 11:52hate
- 11:53to
- 11:53say
- 11:53it,
- 11:53but
- 11:53it's
- 11:54time
- 11:54the
- 11:54shareholders
- 11:54take
- 11:55a
- 11:55hard
- 11:55look
- 11:55at
- 11:56what
- 11:56Cornell
- 11:56has
- 11:57really
- 11:57accomplished
- 11:58and
- 11:58start
- 11:58to
- 11:59start
- 11:59the
- 11:59process
- 12:00of
- 12:00deciding
- 12:01who
- 12:01stays
- 12:02and
- 12:02who
- 12:02goes
- 12:03under
- 12:03his
- 12:03regime.
- 12:04Because
- 12:04Emperor
- 12:05Cornell
- 12:05is
- 12:05at
- 12:06risk
- 12:06of
- 12:06standing
- 12:06naked
- 12:07for
- 12:07all
- 12:07to
- 12:07see
- 12:07here
- 12:08very
- 12:08soon,
- 12:08and
- 12:08it's
- 12:09time
- 12:09for
- 12:09him
- 12:09to
- 12:09step
- 12:09down,
- 12:10honestly,
- 12:10before
- 12:10it's
- 12:11too
- 12:11late.
- 12:11That's
- 12:11my
- 12:11opin.
- 12:12Wow.
- 12:13How
- 12:13do
- 12:13I
- 12:13follow
- 12:14that
- 12:14up,
- 12:14Chris.
- 12:18Agree
- 12:18or
- 12:19disagree?
- 12:19Let's
- 12:19start
- 12:19there.
- 12:20Ed.
- 12:20I
- 12:20mean,
- 12:21I
- 12:21don't.
- 12:21That
- 12:21was,
- 12:21that
- 12:21was.
- 12:22It
- 12:22was.
- 12:22It
- 12:22was,
- 12:23it
- 12:23was
- 12:23not
- 12:23a
- 12:23rant.
- 12:24It
- 12:24was,
- 12:24I
- 12:24thought
- 12:24it
- 12:24was
- 12:24a
- 12:24very,
- 12:25very.
- 12:26It
- 12:26was,
- 12:26it
- 12:26was,
- 12:26it
- 12:27was
- 12:27definitely,
- 12:27like,
- 12:27pointed.
- 12:28But
- 12:28I,
- 12:28you
- 12:28know,
- 12:28I
- 12:28thought.
- 12:29Yes.
- 12:29You
- 12:29know,
- 12:29I
- 12:29thought
- 12:30it
- 12:30was,
- 12:30it
- 12:30was,
- 12:31it
- 12:31was
- 12:31not
- 12:31rant
- 12:31level
- 12:32like
- 12:32I've
- 12:32done
- 12:32on
- 12:32previous
- 12:33shows.
- 12:33But
- 12:33no,
- 12:34I
- 12:34think
- 12:34it
- 12:34was
- 12:35better
- 12:35than
- 12:35this
- 12:35Wall
- 12:35Street
- 12:36Journal
- 12:36article.
- 12:36I
- 12:36will
- 12:37say
- 12:37that.
- 12:37I
- 12:37mean,
- 12:38talk
- 12:38about
- 12:39waste
- 12:39of
- 12:39an
- 12:39article.
- 12:40Like,
- 12:40you
- 12:40could
- 12:40pull.
- 12:41I
- 12:41don't
- 12:42care
- 12:42what
- 12:42Mary
- 12:43and
- 12:43Florida
- 12:44things.
- 12:45Jim
- 12:45on
- 12:46his
- 12:46way
- 12:46home
- 12:46from
- 12:46the
- 12:47gym
- 12:47in
- 12:47the
- 12:47morning.
- 12:47Like.
- 12:48Right.
- 12:48I
- 12:49actually,
- 12:49that's
- 12:49actually
- 12:50part
- 12:50of,
- 12:51part
- 12:51of
- 12:51the
- 12:51problem
- 12:52here
- 12:52that
- 12:52I
- 12:53have
- 12:53with
- 12:53the
- 12:53reporting
- 12:54that's
- 12:54happening.
- 12:55And
- 12:55I
- 12:55especially
- 12:55call
- 12:56out
- 12:56Wall
- 12:56Street
- 12:56Journal
- 12:57for
- 12:57this.
- 12:57Like,
- 12:58get
- 12:58in
- 12:58and
- 12:59start
- 12:59talking
- 12:59to
- 12:59some
- 13:00executives
- 13:00at
- 13:00Target,
- 13:01find
- 13:01out
- 13:01what's
- 13:02really
- 13:02going
- 13:03on.
- 13:03I
- 13:04find
- 13:04it
- 13:04hard
- 13:04to
- 13:05believe
- 13:05that
- 13:05you
- 13:05can't
- 13:06find
- 13:06anybody
- 13:07at
- 13:07Target
- 13:07as
- 13:07a
- 13:07source
- 13:08to
- 13:08really
- 13:09dive
- 13:09into
- 13:10what's
- 13:10going
- 13:10on
- 13:11inside.
- 13:11And
- 13:12I
- 13:12think
- 13:12that,
- 13:12you
- 13:13know,
- 13:13the,
- 13:13or
- 13:14to
- 13:14just
- 13:14display
- 13:15facts
- 13:15like
- 13:15what
- 13:15you
- 13:16just
- 13:16did
- 13:16in,
- 13:17in
- 13:17your,
- 13:17in
- 13:17your
- 13:18points
- 13:18that
- 13:19you're
- 13:19making
- 13:19here
- 13:19in
- 13:19your
- 13:20answer
- 13:20to
- 13:20the
- 13:20A
- 13:20and
- 13:20M
- 13:21question.
- 13:21I
- 13:21mean,
- 13:21I
- 13:22think
- 13:22the
- 13:22number
- 13:22one
- 13:23thing
- 13:23here,
- 13:23we've
- 13:23been
- 13:24asked
- 13:24by
- 13:24reporters,
- 13:25by
- 13:25friends
- 13:26in
- 13:26the
- 13:26last
- 13:26week
- 13:27multiple
- 13:28times,
- 13:28like,
- 13:29what
- 13:29does
- 13:29Target
- 13:29need?
- 13:30What's
- 13:30the
- 13:30strategy
- 13:30here?
- 13:31And
- 13:31you
- 13:31called
- 13:31it
- 13:31out,
- 13:32and
- 13:32that's
- 13:32growth.
- 13:33And
- 13:33it
- 13:33pains
- 13:34me
- 13:34because,
- 13:34Chris,
- 13:35these
- 13:35are
- 13:35our
- 13:36friends,
- 13:36our
- 13:36neighbors,
- 13:37our
- 13:38former
- 13:38colleagues.
- 13:39Like,
- 13:39there
- 13:39is
- 13:40no
- 13:40reason
- 13:41the
- 13:41Target
- 13:42couldn't
- 13:43be
- 13:43on
- 13:43top
- 13:44here
- 13:44and
- 13:44couldn't
- 13:45be
- 13:45better.
- 13:46You,
- 13:46you
- 13:46have
- 13:47a
- 13:47unique
- 13:47value
- 13:47proposition.
- 13:48Target,
- 13:48you
- 13:49had
- 13:49it.
- 13:49Get
- 13:50it
- 13:50back
- 13:50and
- 13:51start
- 13:51making
- 13:51investments
- 13:52in
- 13:52the
- 13:52places
- 13:52that
- 13:52make
- 13:53sense
- 13:53so
- 13:53that
- 13:53you
- 13:54can
- 13:54grow
- 13:54and
- 13:55can
- 13:55be
- 13:55competitive
- 13:56or
- 13:56it
- 13:56will
- 13:56be
- 13:56the
- 13:57end
- 13:57for
- 13:57Target.
- 13:58I
- 13:58hate
- 13:58to
- 13:58say
- 13:58it,
- 13:59but
- 13:59it's
- 13:59like
- 13:59there.
- 14:00Some
- 14:00people
- 14:01need
- 14:01to
- 14:01start
- 14:01taking
- 14:02action
- 14:02inside
- 14:02Target.
- 14:03I'm
- 14:03sure
- 14:03some
- 14:03people
- 14:04are
- 14:04trying.
- 14:04There
- 14:05are
- 14:05good,
- 14:05smart
- 14:06people
- 14:06there.
- 14:07But
- 14:07Cornell,
- 14:08you
- 14:08got
- 14:08to
- 14:08step
- 14:08down.
- 14:09I
- 14:09was
- 14:09actually
- 14:10a
- 14:10little
- 14:10surprised,
- 14:11Chris,
- 14:11that
- 14:11we
- 14:11didn't
- 14:12hear
- 14:12him
- 14:12say
- 14:13that
- 14:13he
- 14:13might
- 14:14be
- 14:14stepping
- 14:14down.
- 14:14In
- 14:15this
- 14:15call
- 14:15last
- 14:15Wednesday,
- 14:16I
- 14:16was,
- 14:16I
- 14:16was,
- 14:17I
- 14:17had,
- 14:17I
- 14:17had
- 14:17a
- 14:17feeling
- 14:18that,
- 14:18you
- 14:18know,
- 14:19I
- 14:19still
- 14:19have
- 14:19a
- 14:20feeling
- 14:20that
- 14:20this
- 14:20is
- 14:20going
- 14:20to
- 14:20come
- 14:21earlier
- 14:21than
- 14:21the
- 14:21one
- 14:21to
- 14:22two
- 14:22years
- 14:22that
- 14:22they,
- 14:23they're,
- 14:23they
- 14:23were
- 14:24projecting
- 14:24like,
- 14:24oh,
- 14:24no,
- 14:24we're
- 14:24going
- 14:25to
- 14:25change
- 14:25our
- 14:25retirement
- 14:25age
- 14:26so
- 14:26that
- 14:26he
- 14:26can
- 14:26stay
- 14:26on
- 14:27for
- 14:27longer
- 14:27if
- 14:27he
- 14:27wants
- 14:27to.
- 14:28His
- 14:28time
- 14:29is
- 14:29done.
- 14:29He's
- 14:30benefited
- 14:31off
- 14:31the
- 14:31pandemic
- 14:32and
- 14:32now
- 14:32some
- 14:33serious
- 14:33decisions
- 14:34have
- 14:34to
- 14:34be
- 14:34made
- 14:34for
- 14:35the
- 14:35sake
- 14:35of
- 14:36all
- 14:36of
- 14:36our
- 14:36friends
- 14:37still
- 14:37at
- 14:37Target
- 14:38and
- 14:38the
- 14:38Target
- 14:38consumer,
- 14:39because
- 14:39things
- 14:40are
- 14:40not
- 14:40going
- 14:40in
- 14:40the
- 14:41right
- 14:41direction
- 14:41and
- 14:41they
- 14:41definitely
- 14:42need
- 14:42to
- 14:42turn
- 14:42around.
- 14:43So.
- 14:44But
- 14:44then
- 14:44that
- 14:44raises
- 14:45the
- 14:45next
- 14:45question,
- 14:45is
- 14:46like,
- 14:46what
- 14:46do
- 14:46you
- 14:46do
- 14:46next?
- 14:46Right?
- 14:47Because
- 14:47his
- 14:48whole,
- 14:48his
- 14:49whole
- 14:49C
- 14:49suite
- 14:50is
- 14:50long
- 14:50time
- 14:51Target
- 14:51executives
- 14:52with
- 14:53very
- 14:53little
- 14:53outside
- 14:54experience.
- 14:54And
- 14:55so
- 14:55then,
- 14:55you
- 14:55know,
- 14:55it
- 14:55begs
- 14:56the
- 14:56question
- 14:56of
- 14:56like,
- 14:56are
- 14:57they
- 14:57fit
- 14:57to
- 14:57compete
- 14:58in
- 14:58this
- 14:58digital
- 14:59world
- 14:59where
- 14:59Walmart
- 15:00is
- 15:01100%
- 15:02using
- 15:03digital
- 15:03to
- 15:03their
- 15:04fullest
- 15:04extent
- 15:05possible,
- 15:05as
- 15:06is
- 15:06Amazon
- 15:07too,
- 15:07let's
- 15:07not
- 15:08forget
- 15:08them,
- 15:09as
- 15:09are
- 15:09other
- 15:09competitors
- 15:10that
- 15:10are
- 15:10getting
- 15:10the
- 15:11punchline
- 15:11to
- 15:11that
- 15:11joke.
- 15:11So
- 15:12that's
- 15:12the
- 15:12big
- 15:13question
- 15:13here,
- 15:13is
- 15:13where
- 15:13do
- 15:13you
- 15:14go?
- 15:14Is
- 15:14it
- 15:14going
- 15:14to
- 15:14be
- 15:15more
- 15:15of
- 15:15the
- 15:15same
- 15:16by
- 15:16just
- 15:16picking
- 15:16one
- 15:17of
- 15:17the
- 15:17people
- 15:17on
- 15:17the
- 15:17bench
- 15:18as
- 15:18his
- 15:18successor?
- 15:19Or
- 15:19is
- 15:19the
- 15:19board
- 15:20get,
- 15:20you
- 15:20know,
- 15:21do
- 15:21they,
- 15:21they,
- 15:22they
- 15:22get
- 15:22smart,
- 15:23honestly,
- 15:23in
- 15:23my
- 15:23opinion,
- 15:24and
- 15:24look
- 15:25outside
- 15:25the
- 15:25company
- 15:26here
- 15:26for
- 15:26his
- 15:26successor?
- 15:27I
- 15:27don't
- 15:27know,
- 15:27but
- 15:28you
- 15:28get
- 15:28the
- 15:28last
- 15:28word.
- 15:29Yeah,
- 15:29I
- 15:30mean,
- 15:30I
- 15:30think
- 15:31you
- 15:31can't,
- 15:31you
- 15:31can't
- 15:32disqualify
- 15:32people
- 15:33because
- 15:33of
- 15:33their
- 15:33tenure.
- 15:34I
- 15:34mean,
- 15:34Walmart
- 15:35has
- 15:35people
- 15:35like,
- 15:36you
- 15:36know,
- 15:37John
- 15:37Furner,
- 15:37who've
- 15:38been
- 15:38there,
- 15:38Doug
- 15:38McMillan
- 15:39who've
- 15:39been
- 15:39there
- 15:40their
- 15:40entire
- 15:40careers
- 15:41as
- 15:41well.
- 15:41I
- 15:41think
- 15:41it's
- 15:42just,
- 15:42it's
- 15:43what
- 15:43you
- 15:43said,
- 15:43it
- 15:43gets
- 15:44back
- 15:44to
- 15:45who's
- 15:45the
- 15:45leader
- 15:46and
- 15:46what
- 15:46is
- 15:46their
- 15:47focus.
- 15:47And
- 15:47the
- 15:47focus
- 15:48has
- 15:48to
- 15:48be
- 15:48on
- 15:49smart
- 15:49strategic
- 15:49growth
- 15:50strategies
- 15:50right
- 15:50now,
- 15:51end
- 15:51of,
- 15:51end
- 15:52of
- 15:52story.
- 15:52Headline
- 15:53number
- 15:53two,
- 15:54which
- 15:54also
- 15:54is
- 15:54about
- 15:55a
- 15:55new
- 15:55CEO.
- 15:55And
- 15:56so
- 15:56it's
- 15:56kind
- 15:56of
- 15:56apropos
- 15:57or
- 15:57very,
- 15:58very
- 15:58a
- 15:58nice
- 15:58segue
- 15:59here
- 15:59we've
- 15:59got
- 15:59going.
- 16:00Wonder
- 16:00if
- 16:00that
- 16:00was
- 16:01planned.
- 16:01And
- 16:01you
- 16:02think
- 16:02so?
- 16:02I
- 16:02don't
- 16:02know.
- 16:03Pretzel.
- 16:04All
- 16:04right.
- 16:04According
- 16:04to
- 16:05Retail
- 16:05Dive,
- 16:06the
- 16:06new
- 16:06department.
- 16:06Store,
- 16:07you're
- 16:07just
- 16:08patting
- 16:08yourself
- 16:08on
- 16:09the
- 16:09back.
- 16:09I
- 16:09don't
- 16:09like
- 16:10Chris.
- 16:10I'M
- 16:10not
- 16:11back.
- 16:11I'm
- 16:12just
- 16:12like
- 16:12saying
- 16:12this
- 16:12is
- 16:13what
- 16:13we
- 16:13did,
- 16:13you
- 16:13know.
- 16:14Okay.
- 16:14Okay.
- 16:14According
- 16:14to
- 16:15the
- 16:15retail
- 16:15dive,
- 16:15I
- 16:15think
- 16:15I
- 16:15said
- 16:16the
- 16:16new
- 16:16department
- 16:16store
- 16:17Kohl's
- 16:17is
- 16:17anything
- 16:17but
- 16:18new.
- 16:18The
- 16:18department
- 16:18store
- 16:19Kohl's
- 16:20has
- 16:20tapped
- 16:20Michael
- 16:21CEO
- 16:21Ashley
- 16:21Buchanan
- 16:22to
- 16:22lead
- 16:22the
- 16:22retailer
- 16:23beginning
- 16:23early
- 16:23next
- 16:24year,
- 16:24replacing
- 16:24Tom
- 16:25Kingsbury,
- 16:25effective
- 16:26January
- 16:2615th.
- 16:27Buchanan
- 16:28has
- 16:28been
- 16:28CEO
- 16:28of
- 16:28Michael's
- 16:29company
- 16:29since
- 16:302020
- 16:31and
- 16:31in
- 16:31a
- 16:3113
- 16:32year
- 16:32career
- 16:32at
- 16:32Walmart,
- 16:33held
- 16:33various
- 16:34executive
- 16:34roles
- 16:34including
- 16:35chief
- 16:35merchandising
- 16:36and
- 16:36chief
- 16:37operating
- 16:37officer
- 16:38for
- 16:38Walmart
- 16:39US
- 16:39E
- 16:39Commerce.
- 16:40And
- 16:41what
- 16:41do
- 16:41you
- 16:41think
- 16:41of
- 16:41Buchanan
- 16:42as
- 16:42the
- 16:42new
- 16:42CEO
- 16:43hire
- 16:43for
- 16:43Kohl's?
- 16:45Oh,
- 16:45man,
- 16:47I,
- 16:47you
- 16:47know,
- 16:48I
- 16:48think
- 16:48he's,
- 16:48he's
- 16:49a,
- 16:49the,
- 16:49he's
- 16:50a
- 16:50great
- 16:50person
- 16:51for
- 16:51this
- 16:51job.
- 16:52Um,
- 16:53I
- 16:53will
- 16:54especially
- 16:54be
- 16:54looking
- 16:55to
- 16:55his
- 16:56time
- 16:56at
- 16:57Walmart
- 16:57to
- 16:58help
- 16:58Kohl's
- 16:58grow.
- 16:59Cause
- 16:59I
- 16:59think
- 16:59that's
- 17:00a
- 17:00similar
- 17:00customer
- 17:01demographic.
- 17:02It's
- 17:02a
- 17:02similar
- 17:03income
- 17:03demographic
- 17:04and
- 17:05product
- 17:05set
- 17:05realistically
- 17:06for
- 17:06where
- 17:07Kohl's
- 17:07really
- 17:08needs
- 17:08to
- 17:08be
- 17:08strong.
- 17:09But
- 17:09Chris,
- 17:10my
- 17:10question
- 17:10is
- 17:10actually
- 17:11like,
- 17:12after
- 17:12Kingsbury
- 17:13leaving,
- 17:13I
- 17:13mean,
- 17:14we
- 17:14thought
- 17:14he
- 17:14was
- 17:14pretty
- 17:15decent
- 17:15too.
- 17:17I'm
- 17:17just
- 17:17one.
- 17:18And
- 17:18the
- 17:18earnings,
- 17:19I
- 17:19mean,
- 17:20I'm
- 17:20just
- 17:20curious,
- 17:21what
- 17:21is
- 17:22there
- 17:22to
- 17:22do?
- 17:23Like,
- 17:23how
- 17:23can
- 17:24you
- 17:24save
- 17:24this?
- 17:25And
- 17:25so
- 17:25my
- 17:26tell
- 17:26will
- 17:26really
- 17:27be,
- 17:27how
- 17:28long
- 17:28does
- 17:28Ashley
- 17:28Buchanan
- 17:29stay
- 17:29there
- 17:30after,
- 17:30like,
- 17:31is
- 17:31he
- 17:31going
- 17:31to
- 17:31be
- 17:31a
- 17:31year
- 17:32in
- 17:32and
- 17:32out?
- 17:32Because
- 17:33there's
- 17:33really
- 17:33no
- 17:34salvaging
- 17:34what's
- 17:34left
- 17:35of
- 17:35Kohl's
- 17:35right
- 17:36now.
- 17:37Or
- 17:37does
- 17:37he.
- 17:38Do
- 17:38we
- 17:38start
- 17:38to
- 17:38see
- 17:38things
- 17:39turn
- 17:39around
- 17:39from
- 17:39him?
- 17:39But
- 17:40I
- 17:40think
- 17:41it's
- 17:41the
- 17:41right
- 17:42person
- 17:42for
- 17:42the
- 17:42job,
- 17:43the
- 17:43right
- 17:43background
- 17:43for
- 17:44the
- 17:44job,
- 17:44especially
- 17:45given
- 17:45the
- 17:46similar
- 17:46customer
- 17:46demographics
- 17:47that
- 17:47I
- 17:47mentioned.
- 17:47But
- 17:48what,
- 17:48where
- 17:48do
- 17:48you
- 17:48fall
- 17:48on
- 17:49this?
- 17:49Where
- 17:49are
- 17:49you?
- 17:49Yeah,
- 17:50I,
- 17:51I
- 17:51think
- 17:51you're
- 17:51bringing
- 17:51up
- 17:51a
- 17:52good
- 17:52point.
- 17:52Yeah,
- 17:52I
- 17:52actually
- 17:52think
- 17:52he
- 17:53maybe
- 17:53jumped
- 17:53ship
- 17:53too
- 17:53early,
- 17:54going
- 17:54back
- 17:54to
- 17:54the
- 17:54first
- 17:54headline,
- 17:55because
- 17:55I
- 17:55think
- 17:55I
- 17:55said
- 17:56like
- 17:56three
- 17:56or
- 17:56four
- 17:56months
- 17:57ago
- 17:57that
- 17:58he'd
- 17:58be
- 17:58a
- 17:58good
- 17:58candidate
- 17:59to
- 17:59take
- 17:59over
- 17:59for
- 17:59Cornell
- 18:00at
- 18:00Target.
- 18:01But
- 18:01now
- 18:01that
- 18:02ship
- 18:02is
- 18:02essentially
- 18:03sailed
- 18:04and
- 18:04I
- 18:04think
- 18:05it
- 18:05is
- 18:05an
- 18:05uphill
- 18:06battle,
- 18:06you
- 18:06know.
- 18:06You
- 18:07know,
- 18:07to
- 18:07your
- 18:07point
- 18:07about
- 18:07Kingsbury,
- 18:08I
- 18:08thought,
- 18:08you
- 18:09know,
- 18:09I
- 18:09always
- 18:09questioned
- 18:10his
- 18:10hire
- 18:10because
- 18:11he
- 18:11was
- 18:11from
- 18:11Burlington.
- 18:12I
- 18:12called
- 18:12him
- 18:12Burlington
- 18:13Tom
- 18:13for
- 18:13a
- 18:14while.
- 18:14Like,
- 18:14again,
- 18:14that
- 18:15guy
- 18:15doesn't
- 18:15have
- 18:15a
- 18:15lot
- 18:15of
- 18:15digital
- 18:16experience.
- 18:16And
- 18:17so
- 18:17what
- 18:17did
- 18:17he
- 18:17do?
- 18:17He
- 18:18did
- 18:18the
- 18:18things
- 18:18he
- 18:18knew.
- 18:18He
- 18:19brought
- 18:19Baby
- 18:19into
- 18:19the
- 18:19store
- 18:20because
- 18:20Burlington
- 18:20was
- 18:20a
- 18:20success
- 18:21at
- 18:21Baby.
- 18:21But
- 18:22like,
- 18:22we
- 18:22actually
- 18:23hypothesized
- 18:24back.
- 18:24I
- 18:24remember
- 18:24when
- 18:24we
- 18:24were
- 18:24doing
- 18:25this
- 18:25podcast
- 18:25at
- 18:26Shop
- 18:26Talk
- 18:26Europe,
- 18:26we're
- 18:26Looking
- 18:27at
- 18:27Cole's
- 18:27second
- 18:27quarter
- 18:28earnings,
- 18:28we're
- 18:28like,
- 18:29oh,
- 18:29my
- 18:29God,
- 18:29this
- 18:29is
- 18:30only
- 18:30going
- 18:30to
- 18:30get
- 18:31worse.
- 18:31And
- 18:32look,
- 18:32here
- 18:32we
- 18:32are
- 18:32now.
- 18:33It
- 18:33did.
- 18:33And
- 18:34their
- 18:34earnings
- 18:34report
- 18:34yesterday
- 18:35said
- 18:35that
- 18:35sales
- 18:35were
- 18:35down
- 18:369%
- 18:36comparably
- 18:37in
- 18:37the
- 18:37last
- 18:37quarter.
- 18:38So
- 18:38that's,
- 18:39that's
- 18:39crazy.
- 18:39But
- 18:40on
- 18:40paper,
- 18:41Buchanan
- 18:42looks
- 18:42like
- 18:43the
- 18:43right
- 18:43guy.
- 18:44He's
- 18:44done
- 18:44a
- 18:44great
- 18:45job
- 18:46at
- 18:46Michaels.
- 18:47Like,
- 18:47he's
- 18:47done
- 18:47a
- 18:47good
- 18:47job
- 18:48there.
- 18:48And
- 18:48he,
- 18:49he
- 18:49also
- 18:49listens
- 18:49to
- 18:50our
- 18:50show.
- 18:50So,
- 18:50you
- 18:51know,
- 18:51kudos
- 18:51to
- 18:51him
- 18:51for
- 18:52that.
- 18:52But,
- 18:53you
- 18:53know,
- 18:54so
- 18:54he.
- 18:55But
- 18:55he's
- 18:55definitely
- 18:55got
- 18:55his
- 18:56job
- 18:56cut
- 18:56out
- 18:56to
- 18:56him.
- 18:57I'm
- 18:57not
- 18:57sure
- 18:57there's
- 18:57anything
- 18:57you
- 18:58can
- 18:58do
- 18:58with
- 18:58Coles
- 18:58at
- 18:58this
- 18:59point,
- 18:59though.
- 18:59But
- 19:00I
- 19:00wish
- 19:00him
- 19:00the
- 19:00best
- 19:00of
- 19:01luck
- 19:01and,
- 19:01and
- 19:01I
- 19:02think
- 19:02he'll
- 19:02like
- 19:02that
- 19:03we're
- 19:03saying
- 19:03this
- 19:03to
- 19:03him,
- 19:04but
- 19:04we
- 19:04are
- 19:04going
- 19:04to
- 19:05objectively
- 19:05comment
- 19:06on
- 19:06what
- 19:06we
- 19:07see
- 19:07him
- 19:07try
- 19:08to
- 19:08do
- 19:08here
- 19:08going
- 19:08forward.
- 19:09Yeah,
- 19:09but
- 19:09I
- 19:09think
- 19:09he's
- 19:10got
- 19:10the
- 19:10right
- 19:10chops
- 19:11to
- 19:11lead
- 19:11this
- 19:11type
- 19:11of
- 19:11retailer,
- 19:12too.
- 19:12That's
- 19:12the
- 19:12last
- 19:12point,
- 19:12I'd
- 19:13say,
- 19:13Ann,
- 19:13which
- 19:13is
- 19:13like,
- 19:14you
- 19:14know,
- 19:14if
- 19:14you
- 19:14look
- 19:14at
- 19:14what
- 19:14Michael's
- 19:15done,
- 19:15they've
- 19:15expanded
- 19:16their
- 19:16marketplace
- 19:17pretty
- 19:17broadly.
- 19:18They've
- 19:18created
- 19:18an
- 19:18experience
- 19:19platform
- 19:20to
- 19:20coordinate
- 19:21events
- 19:21in
- 19:21their
- 19:21stores
- 19:22for
- 19:22parties,
- 19:23for
- 19:23dates,
- 19:23for
- 19:23meetups.
- 19:24They
- 19:24allow
- 19:24makers
- 19:25into
- 19:25their
- 19:25stores
- 19:26as
- 19:26well.
- 19:27So
- 19:27they
- 19:27have
- 19:28extended
- 19:28their
- 19:28brand
- 19:29in
- 19:29a
- 19:29way
- 19:29that
- 19:29people
- 19:30didn't
- 19:30think
- 19:30was
- 19:30possible.
- 19:31And
- 19:31that's
- 19:31the
- 19:32kind
- 19:32of
- 19:32thing
- 19:33that
- 19:33today's
- 19:34leader
- 19:34needs.
- 19:35I
- 19:35said
- 19:35this
- 19:35to
- 19:35a
- 19:35consultant
- 19:36this
- 19:36week.
- 19:36You
- 19:37have
- 19:37to
- 19:37understand
- 19:38as
- 19:39an
- 19:39executive
- 19:39how
- 19:40to
- 19:40use
- 19:40digital
- 19:41to
- 19:41extend
- 19:41the
- 19:42relationship
- 19:42with
- 19:42your
- 19:43brand.
- 19:44Yeah.
- 19:44And
- 19:44that
- 19:44he's
- 19:44willing
- 19:45to
- 19:45test.
- 19:46Yeah.
- 19:46And
- 19:46then
- 19:46he's
- 19:46willing
- 19:47to
- 19:47test
- 19:47that
- 19:47kind
- 19:47of
- 19:47stuff
- 19:48like
- 19:48you're
- 19:48talking
- 19:48about
- 19:48in
- 19:48the
- 19:49stores
- 19:49and,
- 19:50and
- 19:50figure
- 19:51out,
- 19:51not
- 19:52just
- 19:52testing
- 19:52it,
- 19:53but
- 19:53okay,
- 19:53if
- 19:54we're
- 19:54going
- 19:54to
- 19:54deploy
- 19:54this,
- 19:55this
- 19:55makers
- 19:56marketplace
- 19:57in
- 19:57store,
- 19:57like,
- 19:58how
- 19:58are
- 19:58we
- 19:58going
- 19:58to
- 19:59scale
- 19:59that
- 19:59realistically?
- 20:00Because
- 20:00that's
- 20:00a
- 20:01very
- 20:01hard
- 20:01thing
- 20:01to
- 20:02do.
- 20:02And
- 20:02so
- 20:02I
- 20:02think
- 20:03that
- 20:03that,
- 20:03to
- 20:04me,
- 20:04shows
- 20:04that
- 20:04he
- 20:05least
- 20:05willing
- 20:06to
- 20:06hopefully
- 20:07try
- 20:07some.
- 20:08Some
- 20:08things.
- 20:09Like
- 20:09you're
- 20:09saying
- 20:09that
- 20:10incorporate
- 20:10digital,
- 20:11that
- 20:11allow
- 20:11Kohl's
- 20:12to
- 20:12scale
- 20:12some
- 20:12of
- 20:12these
- 20:13initiatives
- 20:13quickly
- 20:14to
- 20:14hopefully
- 20:15save
- 20:15that
- 20:15business.
- 20:16Yeah.
- 20:16And
- 20:16you
- 20:17have
- 20:17to
- 20:17have
- 20:17that
- 20:17mindset.
- 20:18And
- 20:18that's.
- 20:18And
- 20:18that's
- 20:19the.
- 20:19That's
- 20:19the
- 20:19reverse
- 20:19engineer
- 20:20bicycle.
- 20:20Remember
- 20:20that
- 20:21analogy
- 20:21we
- 20:21used
- 20:21to
- 20:21talk
- 20:21about
- 20:21a
- 20:22lot
- 20:22like,
- 20:22you
- 20:22know,
- 20:23learning
- 20:23omnichannel
- 20:24retail
- 20:24is
- 20:24learning
- 20:24how
- 20:24to
- 20:24ride
- 20:25a
- 20:25bike
- 20:25that
- 20:26is
- 20:26reverse
- 20:26engineered
- 20:27to.
- 20:27When
- 20:27you
- 20:27want
- 20:27to
- 20:27go
- 20:27to
- 20:28the
- 20:28right,
- 20:28you
- 20:28have
- 20:28to
- 20:28turn
- 20:28the
- 20:28handlebars
- 20:29to
- 20:29the
- 20:29left.
- 20:29Yeah.
- 20:30Neuroplasticity.
- 20:31Yeah.
- 20:32People
- 20:32with
- 20:32digital
- 20:32mindsets
- 20:33like
- 20:33he
- 20:33has
- 20:33that
- 20:33have
- 20:34grown
- 20:34up
- 20:34in
- 20:34E
- 20:34commerce
- 20:35have
- 20:35that
- 20:36legacy.
- 20:36Merchants
- 20:37that
- 20:37have
- 20:37grown
- 20:37up
- 20:38in
- 20:3820
- 20:38years
- 20:38inside
- 20:39an
- 20:39organization
- 20:39are
- 20:40not
- 20:40likely
- 20:40to
- 20:40have
- 20:41that.
- 20:41And
- 20:41that's
- 20:41what
- 20:41the
- 20:41boards
- 20:42have
- 20:42to
- 20:42realize.
- 20:43All
- 20:43right
- 20:43Chris,
- 20:44let's
- 20:44go
- 20:44to
- 20:44headline
- 20:44number
- 20:45three.
- 20:45TikTok
- 20:46is
- 20:46testing
- 20:47product
- 20:47links
- 20:48within
- 20:48its
- 20:48posts
- 20:49According
- 20:49to
- 20:49modern
- 20:49retail,
- 20:50TikTok
- 20:50is
- 20:50letting
- 20:50some
- 20:51creators
- 20:51add
- 20:51product
- 20:52links
- 20:52from
- 20:53third
- 20:53party
- 20:53affiliate
- 20:54networks
- 20:54including
- 20:54Amazon,
- 20:55Walmart
- 20:56and
- 20:56Target
- 20:57directly
- 20:57into
- 20:57their
- 20:58post
- 20:58with
- 20:58a
- 20:59new
- 20:59integration.
- 21:00TikTok
- 21:00declined
- 21:01to
- 21:01provide
- 21:01an
- 21:02on
- 21:02the
- 21:02record
- 21:02statement
- 21:03for
- 21:03this
- 21:03story,
- 21:03but
- 21:04a
- 21:04company
- 21:04spokesperson
- 21:05said
- 21:05the
- 21:05new
- 21:05integration
- 21:06is
- 21:06part
- 21:06of
- 21:06a
- 21:06test
- 21:07available
- 21:07to
- 21:07a
- 21:08limited
- 21:08number
- 21:08of
- 21:08creators.
- 21:09As
- 21:10such,
- 21:10it
- 21:10is
- 21:10not
- 21:10an
- 21:11official
- 21:11program,
- 21:12but
- 21:12TikTok
- 21:13is
- 21:13collecting
- 21:13feedback
- 21:14from
- 21:14the
- 21:14initiative.
- 21:15TikTok's
- 21:16latest
- 21:16approach
- 21:16to
- 21:16affiliate
- 21:17marketing
- 21:17marks
- 21:17a
- 21:18significant
- 21:18departure
- 21:18from
- 21:19the
- 21:19creator's
- 21:19earlier
- 21:20reliance
- 21:20on
- 21:21link
- 21:21and
- 21:21bio
- 21:21tools
- 21:22like
- 21:22Link
- 21:23Tree.
- 21:23With
- 21:23the
- 21:24new
- 21:24integration,
- 21:24product
- 21:25links
- 21:25show
- 21:25up
- 21:25at
- 21:25the
- 21:26top
- 21:26of
- 21:26a
- 21:26post
- 21:27comments
- 21:27section,
- 21:27reducing
- 21:28the
- 21:28number
- 21:28of
- 21:28steps
- 21:29a
- 21:29shopper
- 21:29has
- 21:29to
- 21:30take
- 21:30to
- 21:30navigate
- 21:31to
- 21:31a
- 21:31creator's
- 21:32recommended
- 21:33products.
- 21:34Chris,
- 21:35are
- 21:35you
- 21:35excited
- 21:36that
- 21:36you
- 21:36know
- 21:36now
- 21:37you're
- 21:37going
- 21:37to
- 21:37potentially
- 21:38be
- 21:38able
- 21:38to
- 21:38get
- 21:39to
- 21:39your
- 21:39products
- 21:39faster
- 21:40on
- 21:40when
- 21:40you're
- 21:40scrolling
- 21:41on
- 21:41TikTok
- 21:42testing
- 21:42direct
- 21:43links
- 21:43to
- 21:43products
- 21:44within
- 21:44your
- 21:45product
- 21:45posts,
- 21:46are
- 21:46you
- 21:46excited?
- 21:47Oh
- 21:47and
- 21:48and
- 21:48I'm
- 21:48not
- 21:48going
- 21:48to
- 21:49take
- 21:49long
- 21:49on
- 21:49this
- 21:49because
- 21:49this
- 21:49is
- 21:50definitely
- 21:50more
- 21:50your
- 21:50Baliwick
- 21:51than
- 21:51it
- 21:51is
- 21:51mine.
- 21:52But
- 21:52yes,
- 21:53I
- 21:53love
- 21:53this,
- 21:53I
- 21:53love
- 21:53this
- 21:54idea.
- 21:54I
- 21:54hate,
- 21:55I
- 21:55absolutely
- 21:55loathe
- 21:56the
- 21:57whole
- 21:57Lincoln
- 21:57bio
- 21:58thing.
- 21:58It
- 21:58drives
- 21:59me
- 21:59absolutely
- 22:00insane
- 22:01and
- 22:01but
- 22:01what
- 22:01I
- 22:02find
- 22:02more
- 22:02interesting
- 22:02about
- 22:03this
- 22:03is
- 22:03that
- 22:04it
- 22:04positions,
- 22:05it
- 22:05positions
- 22:06TikTok
- 22:06almost
- 22:06said
- 22:07Instagram.
- 22:07It
- 22:07positions
- 22:08TikTok
- 22:09more
- 22:09as
- 22:09a
- 22:10creator
- 22:10conduit
- 22:11versus
- 22:11as
- 22:11the
- 22:11actual
- 22:12marketplace
- 22:12for
- 22:13the
- 22:13goods
- 22:13which
- 22:14if
- 22:14that
- 22:14is
- 22:14the
- 22:15road
- 22:15this
- 22:15does
- 22:15end
- 22:16up
- 22:16going
- 22:16down.
- 22:16It
- 22:17does
- 22:17beg
- 22:17the
- 22:17question
- 22:18of
- 22:18whether
- 22:18anyone
- 22:18in
- 22:19the
- 22:19US
- 22:19market
- 22:20can
- 22:20bridge
- 22:21commerce
- 22:21and
- 22:21social
- 22:22end
- 22:22to
- 22:22end
- 22:22versus
- 22:23instead
- 22:23linking
- 22:24out
- 22:24to
- 22:24retailers
- 22:25own
- 22:25sites
- 22:26like
- 22:26like
- 22:26this
- 22:26is
- 22:26basically
- 22:27Showcasing
- 22:28so
- 22:28the
- 22:29YouTube
- 22:29because
- 22:29the
- 22:29US
- 22:30retailers
- 22:30don't
- 22:30want
- 22:31that
- 22:31end
- 22:31to
- 22:31end
- 22:31thing
- 22:32to
- 22:32happen.
- 22:32The
- 22:32US
- 22:32retailers
- 22:33want
- 22:33to
- 22:33keep
- 22:34control
- 22:34and
- 22:35Facebook
- 22:35has
- 22:35direct
- 22:36pivoted
- 22:36away
- 22:36from
- 22:37its
- 22:37marketplace.
- 22:37Amazon
- 22:38has
- 22:38tried
- 22:38and
- 22:39failed
- 22:39numerous
- 22:40times
- 22:40with
- 22:40social
- 22:41and
- 22:41so
- 22:42it
- 22:42is
- 22:42so
- 22:43my
- 22:43question
- 22:43is,
- 22:43is
- 22:43the
- 22:44same
- 22:44Fate
- 22:44destined
- 22:45for
- 22:45TikTok
- 22:45here
- 22:46just
- 22:46to
- 22:46remain
- 22:47in
- 22:47advertising
- 22:47and
- 22:48a
- 22:48social
- 22:48commerce
- 22:49vehicle?
- 22:49And
- 22:50you
- 22:50know
- 22:50if,
- 22:50if
- 22:50this
- 22:51takes
- 22:51off
- 22:51I
- 22:51think
- 22:51chances
- 22:52are
- 22:52I
- 22:52if
- 22:52I
- 22:52was
- 22:52a
- 22:53betting
- 22:53man,
- 22:53I
- 22:53think
- 22:53chances
- 22:54are
- 22:54that
- 22:54the
- 22:54answer
- 22:54to
- 22:54that
- 22:55could
- 22:55be.
- 22:55Yes,
- 22:55but,
- 22:55but
- 22:56man,
- 22:56I'm
- 22:56dying
- 22:57to
- 22:57hear
- 22:57what
- 22:57you
- 22:57think
- 22:57about
- 22:58this.
- 22:58Being
- 22:59able
- 22:59to
- 22:59add
- 22:59product
- 23:00links
- 23:00like
- 23:00this
- 23:01as
- 23:01a
- 23:01creator
- 23:02directly
- 23:03to
- 23:03your
- 23:03posts
- 23:04is
- 23:04critical,
- 23:05especially
- 23:05for,
- 23:06like
- 23:06you
- 23:06said,
- 23:06the
- 23:06future
- 23:07of,
- 23:07of
- 23:07TikTok
- 23:08and
- 23:08their
- 23:09social
- 23:09commerce
- 23:10kind
- 23:10of
- 23:11economy.
- 23:12It
- 23:13was
- 23:13something
- 23:13that
- 23:13you
- 23:14could
- 23:14do
- 23:14if
- 23:14you're,
- 23:15you
- 23:15know,
- 23:15your
- 23:16product
- 23:16was
- 23:16selling
- 23:16through
- 23:16TikTok
- 23:17shops,
- 23:17like
- 23:18you
- 23:18said.
- 23:18But
- 23:19that's
- 23:20very
- 23:20limiting
- 23:20for
- 23:21a
- 23:21lot
- 23:21of
- 23:21the
- 23:21creators.
- 23:21Like
- 23:22most
- 23:22of
- 23:22these
- 23:23creators
- 23:23are
- 23:23working
- 23:24across,
- 23:24you
- 23:24know,
- 23:25these
- 23:25aggregator
- 23:25affiliate
- 23:26programs
- 23:27and
- 23:28that's
- 23:28how
- 23:28they're.
- 23:28It's
- 23:29quicker,
- 23:29it's
- 23:29easier
- 23:30for
- 23:30them
- 23:30to
- 23:30make
- 23:31money
- 23:31doing
- 23:31this
- 23:31and
- 23:32that's
- 23:32really
- 23:32at
- 23:33its
- 23:33core,
- 23:33like
- 23:33that's
- 23:33what
- 23:34you
- 23:34have
- 23:34to
- 23:34empower
- 23:35in
- 23:36order
- 23:36to,
- 23:36you
- 23:36know,
- 23:37get
- 23:37adoption
- 23:38on
- 23:38this
- 23:38type
- 23:38of
- 23:38platform.
- 23:39So
- 23:39I
- 23:40love
- 23:40this
- 23:41idea.
- 23:41I
- 23:41think
- 23:42it's,
- 23:42it's
- 23:43putting
- 23:43TikTok
- 23:44squarely
- 23:44in
- 23:44competition
- 23:45with
- 23:45YouTube,
- 23:46which
- 23:46has
- 23:46allowed
- 23:47creator
- 23:47links
- 23:48to
- 23:48be
- 23:48embedded
- 23:48in
- 23:48their
- 23:49videos.
- 23:49Right
- 23:49now,
- 23:50you're
- 23:50enabling
- 23:51more
- 23:51nano
- 23:52influencers
- 23:53to
- 23:53get
- 23:53on
- 23:53the
- 23:53platform
- 23:54and
- 23:54to
- 23:54become
- 23:55relevant
- 23:56to
- 23:56brands,
- 23:57which
- 23:57we
- 23:57heard
- 23:57from
- 23:58John
- 23:58Denis
- 23:58Mariani,
- 23:59the
- 23:59former
- 23:59CDO
- 24:00of
- 24:00Coty,
- 24:00in
- 24:00our
- 24:01firework
- 24:01interview
- 24:01yesterday,
- 24:02is
- 24:02where,
- 24:03where
- 24:03the
- 24:04future
- 24:04of
- 24:05social
- 24:05commerce
- 24:05is
- 24:06going.
- 24:06So
- 24:06I
- 24:07think
- 24:07that's
- 24:07the
- 24:07key
- 24:08thing
- 24:08here.
- 24:08Not
- 24:09only
- 24:09is
- 24:09it
- 24:09allowing
- 24:10these
- 24:10creators
- 24:10that
- 24:10TikTok's
- 24:11testing
- 24:11with
- 24:11to
- 24:12make
- 24:12this
- 24:12process
- 24:13more
- 24:13simple,
- 24:14but
- 24:14it's
- 24:14going
- 24:14to
- 24:14allow
- 24:15more
- 24:15people
- 24:15to
- 24:16get
- 24:16on
- 24:16the
- 24:16platform
- 24:16to,
- 24:16to
- 24:17start
- 24:17selling
- 24:17products.
- 24:18And
- 24:18all
- 24:18in
- 24:18all,
- 24:18that's
- 24:19better
- 24:19for
- 24:19customers
- 24:19and
- 24:20better
- 24:20for
- 24:20brands.
- 24:20So
- 24:21I
- 24:21love
- 24:22it.
- 24:22Yeah,
- 24:22I
- 24:22think
- 24:22that's
- 24:22a
- 24:23great
- 24:23point.
- 24:23Yeah.
- 24:23I
- 24:23think
- 24:23ultimately
- 24:24the
- 24:24experience
- 24:24is
- 24:24clunky
- 24:25for
- 24:25what
- 24:25consumers
- 24:26want
- 24:26to
- 24:26do,
- 24:26which
- 24:26is
- 24:27buy
- 24:27things
- 24:27they
- 24:27get
- 24:27inspired
- 24:28to
- 24:28buy.
- 24:28Right.
- 24:28And
- 24:29so,
- 24:29you
- 24:29know,
- 24:29if
- 24:30this
- 24:30is
- 24:30one
- 24:30step
- 24:30forward
- 24:31to
- 24:31making
- 24:31that
- 24:32experience
- 24:32less
- 24:32clunky,
- 24:33you
- 24:33know,
- 24:33I
- 24:33personally
- 24:34am
- 24:34all
- 24:34for
- 24:34it.
- 24:35All
- 24:35right,
- 24:35headline
- 24:36number
- 24:36four.
- 24:36Curate.
- 24:37The
- 24:37owner
- 24:38of
- 24:38QVC
- 24:39and
- 24:39HSN
- 24:40and
- 24:40a
- 24:40first
- 24:40timer
- 24:41on
- 24:41this
- 24:41headline
- 24:41on
- 24:42this
- 24:42show,
- 24:42I
- 24:42think,
- 24:42and
- 24:42I
- 24:42don't
- 24:43think
- 24:43we've
- 24:43ever
- 24:43done
- 24:43a
- 24:43Curate
- 24:44retail
- 24:44headline
- 24:44before,
- 24:45it
- 24:45is
- 24:46rebranding
- 24:46the
- 24:46QVC
- 24:47Group.
- 24:47Rebranding
- 24:48to
- 24:49QVC
- 24:49Group
- 24:50as
- 24:50It
- 24:51aims
- 24:51for
- 24:51$1.5
- 24:52billion
- 24:52in
- 24:53revenue
- 24:53from
- 24:53live
- 24:53streaming
- 24:54and
- 24:54social
- 24:54media
- 24:55within
- 24:55three
- 24:56years.
- 24:57According
- 24:57to
- 24:57Retail
- 24:58Dive,
- 24:59the
- 24:59company
- 24:59is
- 24:59renaming
- 25:00itself
- 25:00the
- 25:00QVC
- 25:01group
- 25:01by
- 25:01Q1
- 25:02of
- 25:022025.
- 25:03And
- 25:03part
- 25:04of
- 25:04its
- 25:04new
- 25:04strategy,
- 25:05the
- 25:05company
- 25:05will
- 25:06continue
- 25:06to
- 25:06amplify
- 25:07its
- 25:07QVC
- 25:08plus
- 25:08and
- 25:09HSN
- 25:09plus
- 25:10streaming
- 25:10platforms
- 25:11and
- 25:11develop
- 25:12streaming
- 25:12commerce
- 25:13options
- 25:13for
- 25:13channels
- 25:14including
- 25:14Netflix,
- 25:15Hulu
- 25:16and
- 25:16YouTube
- 25:16TV.
- 25:17Bring
- 25:17celebrities
- 25:18and
- 25:18sales
- 25:18content
- 25:19to
- 25:19its
- 25:19social
- 25:19media
- 25:20channels,
- 25:20refresh
- 25:21its
- 25:21production
- 25:22studios
- 25:22and
- 25:22tailor
- 25:23its
- 25:23content
- 25:23to
- 25:23TikTok,
- 25:24Facebook,
- 25:24YouTube
- 25:25and
- 25:25other
- 25:25platforms,
- 25:26as
- 25:26Anne
- 25:26was
- 25:26just
- 25:27talking
- 25:27about
- 25:27a
- 25:27few
- 25:28seconds
- 25:28ago.
- 25:28It
- 25:29should
- 25:29also
- 25:29be
- 25:29noted
- 25:29that
- 25:29QA
- 25:30Retail
- 25:30Group
- 25:30has
- 25:31struggled
- 25:31with
- 25:31falling
- 25:32sales.
- 25:32In
- 25:32June,
- 25:32the
- 25:33company
- 25:33said
- 25:33it
- 25:33was
- 25:33facing
- 25:34a
- 25:34delisting
- 25:35from
- 25:35Nasdaq
- 25:36and
- 25:36has
- 25:36until
- 25:37December
- 25:379th
- 25:38to
- 25:38regain
- 25:38compliance.
- 25:39In
- 25:39its
- 25:40Q3
- 25:40earnings
- 25:40released
- 25:41earlier
- 25:41this
- 25:41month,
- 25:42the
- 25:42company
- 25:42also
- 25:43reported
- 25:43a
- 25:435%
- 25:44dip
- 25:44in
- 25:44revenue.
- 25:45Year
- 25:45over
- 25:45year.
- 25:46And
- 25:46a
- 25:46year
- 25:46ago,
- 25:47the
- 25:47company
- 25:47landed
- 25:48on
- 25:48retail
- 25:48dives
- 25:49bankruptcy
- 25:50watch
- 25:50list.
- 25:53And
- 25:54do
- 25:54you
- 25:54think
- 25:54Curate
- 25:55Retail's
- 25:55rebrand
- 25:56and
- 25:56more
- 25:56overt
- 25:57goals
- 25:57to
- 25:57drive
- 25:58revenue
- 25:58via
- 25:58live
- 25:58streaming
- 25:59and
- 25:59social
- 25:59media
- 26:00will
- 26:00help
- 26:00to
- 26:00reverse
- 26:01the
- 26:01tide
- 26:02of
- 26:02this
- 26:02once
- 26:03prosperous
- 26:03brand?
- 26:04I
- 26:05feel
- 26:05like
- 26:05that
- 26:06as
- 26:06ominously
- 26:06as
- 26:06possible.
- 26:07Yeah,
- 26:07I
- 26:07was
- 26:07like,
- 26:08this
- 26:08show
- 26:08has
- 26:08turned
- 26:09into
- 26:09a
- 26:09show
- 26:10about
- 26:10retail
- 26:10turnarounds.
- 26:12But
- 26:13it's
- 26:13kind
- 26:13of
- 26:13the
- 26:13state
- 26:13of
- 26:13the
- 26:14state
- 26:14right
- 26:14now.
- 26:14Right,
- 26:15right,
- 26:16right.
- 26:16So
- 26:17to
- 26:17me,
- 26:17this
- 26:18is
- 26:18another
- 26:18no
- 26:18duh
- 26:19thing
- 26:19for
- 26:19Curate
- 26:20Retail.
- 26:20Like,
- 26:20yes,
- 26:21you
- 26:21need.
- 26:21Oh
- 26:21really?
- 26:22Oh,
- 26:22yeah.
- 26:23You
- 26:23need
- 26:23to
- 26:23revamp.
- 26:24You
- 26:24need
- 26:24to
- 26:25rethink
- 26:25your
- 26:25strategy
- 26:26because,
- 26:27Chris,
- 26:27here's
- 26:28the
- 26:28thing.
- 26:28I
- 26:28think
- 26:28people
- 26:29may
- 26:29associate
- 26:30QVC
- 26:31and
- 26:31the
- 26:31Home
- 26:32Shopping
- 26:32Network
- 26:33with
- 26:33an
- 26:33older
- 26:34demographic,
- 26:35but
- 26:35look,
- 26:35those.
- 26:36There's
- 26:36still
- 26:37money
- 26:37to
- 26:37be
- 26:37made
- 26:37from
- 26:38that
- 26:38demographic.
- 26:38It
- 26:39probably
- 26:39should,
- 26:40yes.
- 26:41But.
- 26:41But
- 26:41there,
- 26:42there
- 26:42is
- 26:42still
- 26:43money
- 26:43to
- 26:43be
- 26:43made
- 26:43there.
- 26:44Except
- 26:44those
- 26:45people
- 26:45are
- 26:46also
- 26:46on
- 26:47social
- 26:48platforms
- 26:48now.
- 26:48They're
- 26:49not
- 26:49watching
- 26:50TV
- 26:51as
- 26:51much
- 26:51anymore.
- 26:51They're
- 26:52scrolling
- 26:52on
- 26:52their
- 26:53phones.
- 26:53And
- 26:53so
- 26:53I
- 26:53think
- 26:53it
- 26:54makes
- 26:54a
- 26:54ton
- 26:54of
- 26:54sense
- 26:55to
- 26:55take
- 26:55the
- 26:55platform
- 26:56that
- 26:57QVC
- 26:58and
- 26:58the
- 26:58Curate
- 26:58Group
- 26:59are
- 26:59very,
- 27:00very
- 27:01well
- 27:01versed
- 27:01in
- 27:02and
- 27:02move
- 27:02it
- 27:03to
- 27:03social,
- 27:04like
- 27:04move
- 27:05it
- 27:05to
- 27:05Facebook.
- 27:06I
- 27:06still
- 27:06think
- 27:06there's
- 27:07a
- 27:07lot
- 27:07of
- 27:07opportunity
- 27:08there
- 27:08to
- 27:09capture
- 27:09sales
- 27:10and
- 27:10capture
- 27:10an
- 27:11experience
- 27:11familiar
- 27:12to
- 27:12that
- 27:12audience.
- 27:13And
- 27:13then
- 27:13I
- 27:14think
- 27:14you're
- 27:14also
- 27:14bringing
- 27:14in
- 27:15fresh
- 27:15blood.
- 27:15We
- 27:16interviewed
- 27:16Mara
- 27:16Soral.
- 27:17She
- 27:17was
- 27:17formerly
- 27:17of
- 27:18Saks
- 27:18off
- 27:18fifth.
- 27:19She's
- 27:19in
- 27:19there
- 27:19as
- 27:20a
- 27:20new
- 27:20merchant.
- 27:20You
- 27:20got
- 27:20the
- 27:21Rue
- 27:21and
- 27:21Guild
- 27:22groups,
- 27:22Rosalie
- 27:22Abu
- 27:23Caro,
- 27:23that's
- 27:23also
- 27:24joining
- 27:24there.
- 27:24So
- 27:25I
- 27:25think
- 27:25you
- 27:25have
- 27:25that,
- 27:26that
- 27:27new
- 27:27insight,
- 27:28especially
- 27:28from
- 27:28a
- 27:28merchandising
- 27:29perspective,
- 27:29that
- 27:30could
- 27:30help
- 27:30bolster
- 27:31and
- 27:31make
- 27:32Curate
- 27:32relevant
- 27:33again
- 27:33to
- 27:34that
- 27:34younger
- 27:34demographic
- 27:35at
- 27:35the
- 27:35same
- 27:35time.
- 27:35So
- 27:36I
- 27:36think
- 27:37this
- 27:37is
- 27:37something
- 27:37that
- 27:37they
- 27:38absolutely
- 27:38have
- 27:38to
- 27:39do.
- 27:40And
- 27:40whether
- 27:40or
- 27:41not
- 27:41it's
- 27:41going
- 27:41to
- 27:41be
- 27:41successful
- 27:42is
- 27:43another
- 27:43question.
- 27:43But
- 27:44live,
- 27:44live
- 27:45streaming
- 27:45is
- 27:45coming
- 27:46back
- 27:46in
- 27:46popularity.
- 27:47I
- 27:47think
- 27:47it
- 27:47fell
- 27:48out
- 27:48of
- 27:48favor
- 27:48a
- 27:48little
- 27:49bit
- 27:49for
- 27:49a
- 27:49while.
- 27:49But
- 27:50again,
- 27:50like,
- 27:51this
- 27:51is
- 27:51something,
- 27:52this
- 27:52is
- 27:52a
- 27:52methodology
- 27:53that
- 27:53is
- 27:54when
- 27:54you
- 27:54get
- 27:54people
- 27:55engaging
- 27:55with
- 27:56an
- 27:57Individual
- 27:57online.
- 27:58The
- 27:58sales
- 27:59go
- 27:59up,
- 27:59they
- 28:00increase,
- 28:00the
- 28:00baskets
- 28:01get
- 28:01bigger.
- 28:01So
- 28:02I
- 28:02think
- 28:02this
- 28:03is
- 28:03a
- 28:03very
- 28:03necessary
- 28:04move
- 28:04from
- 28:04curate.
- 28:05But
- 28:05what
- 28:05do
- 28:05you
- 28:05think?
- 28:06Yeah,
- 28:07and
- 28:07it's,
- 28:08it's
- 28:08more
- 28:08about,
- 28:08it's,
- 28:08you
- 28:09know,
- 28:09it's
- 28:09the
- 28:09live
- 28:09stream.
- 28:09It's
- 28:10more
- 28:10about
- 28:10video
- 28:10commerce.
- 28:11Right.
- 28:11When
- 28:11we
- 28:11go
- 28:11into
- 28:11our
- 28:11feeds,
- 28:12we're
- 28:12watching
- 28:12the
- 28:12video
- 28:13feeds
- 28:13now
- 28:13we're
- 28:13not
- 28:13watching
- 28:14the
- 28:14static
- 28:14feeds,
- 28:14we're
- 28:15all
- 28:15watching
- 28:16the
- 28:16video
- 28:16feeds.
- 28:17And
- 28:17a
- 28:17couple
- 28:18of
- 28:18things
- 28:18come
- 28:18to
- 28:18mind
- 28:18for
- 28:18me
- 28:19on
- 28:19this
- 28:19story
- 28:19and
- 28:19number
- 28:19one
- 28:20is
- 28:20like,
- 28:21you're
- 28:21just
- 28:21doing
- 28:21this
- 28:22now.
- 28:22Like,
- 28:23like,
- 28:23oh,
- 28:24yeah,
- 28:24I
- 28:24mean,
- 28:25I
- 28:25mean,
- 28:25like,
- 28:26like,
- 28:26seriously,
- 28:26like
- 28:27that's
- 28:27kind
- 28:27of
- 28:27an
- 28:27indictment.
- 28:28And
- 28:28so
- 28:28the
- 28:28other
- 28:29point
- 28:29I
- 28:29make
- 28:29is
- 28:29like,
- 28:30I
- 28:30don't
- 28:31think
- 28:31this
- 28:31is
- 28:31going
- 28:31to
- 28:31make
- 28:31a
- 28:31hill
- 28:32of
- 28:32beans
- 28:32bit
- 28:32of
- 28:32difference
- 28:33because
- 28:33as
- 28:33you
- 28:33just
- 28:34described
- 28:34in
- 28:34the.
- 28:34Yeah,
- 28:35because
- 28:35as
- 28:35you
- 28:35described
- 28:36in
- 28:36the
- 28:36last
- 28:36headline,
- 28:37the
- 28:37world.
- 28:39Yeah,
- 28:40the
- 28:40world,
- 28:40this
- 28:40doesn't
- 28:40work
- 28:41this
- 28:41way
- 28:41anymore.
- 28:41And
- 28:42it
- 28:42just
- 28:42doesn't.
- 28:43And
- 28:44direct
- 28:44influence,
- 28:44first
- 28:44of
- 28:45all,
- 28:45direct
- 28:45influencer
- 28:46content
- 28:46is
- 28:46cheaper
- 28:46to
- 28:47produce
- 28:47and
- 28:47it's
- 28:47more
- 28:48readily
- 28:48available
- 28:48than
- 28:49ever
- 28:49before.
- 28:50And
- 28:50so
- 28:50then
- 28:50it's
- 28:50harder
- 28:51to
- 28:51differentiate
- 28:51something
- 28:52as
- 28:52the
- 28:52QVC
- 28:53group.
- 28:53Like,
- 28:54you
- 28:54know,
- 28:54so,
- 28:55you
- 28:55know,
- 28:55as
- 28:55we
- 28:55learned
- 28:55in
- 28:56our
- 28:56webinar,
- 28:56like
- 28:56you
- 28:56said
- 28:56yesterday
- 28:57with
- 28:57Cody's
- 28:57former
- 28:58chief
- 28:58digital
- 28:58officer,
- 28:59video
- 29:00is
- 29:00going
- 29:00to
- 29:00be
- 29:00the
- 29:00primary
- 29:01medium
- 29:01by
- 29:01which
- 29:02consumers
- 29:03conduct
- 29:04commerce.
- 29:04I
- 29:05just
- 29:05don't
- 29:05see
- 29:05how
- 29:05QVC
- 29:06continues
- 29:06to
- 29:07thrive
- 29:07in
- 29:07that
- 29:07age.
- 29:07Because
- 29:08the
- 29:08individual
- 29:09content
- 29:09creators
- 29:10will
- 29:10work.
- 29:10They're
- 29:11going
- 29:11to
- 29:11work.
- 29:11There's
- 29:11so
- 29:12many
- 29:12of
- 29:12them
- 29:12now
- 29:13because
- 29:13it's
- 29:14so
- 29:14easy
- 29:14to
- 29:14do.
- 29:15They're
- 29:15going
- 29:15to
- 29:16work
- 29:16to
- 29:16keep
- 29:16the
- 29:17margins
- 29:17themselves.
- 29:18They
- 29:18don't
- 29:18need
- 29:19QVC
- 29:19providing
- 29:20the
- 29:20production
- 29:21studios
- 29:21and
- 29:21the
- 29:21distribution
- 29:22and
- 29:22the
- 29:22pretty
- 29:23spokesperson
- 29:23people
- 29:23anymore.
- 29:24The
- 29:24brands
- 29:24don't
- 29:24need
- 29:25that
- 29:25either.
- 29:25They
- 29:25can
- 29:25just
- 29:26go
- 29:26directly
- 29:26to
- 29:27the
- 29:27influencers
- 29:28that
- 29:28matter
- 29:28the
- 29:28most.
- 29:29So,
- 29:29like,
- 29:29yeah,
- 29:29I
- 29:30don't
- 29:30understand
- 29:31what
- 29:31value
- 29:32Add
- 29:32QVC
- 29:33is
- 29:33playing
- 29:33anymore
- 29:34because
- 29:34in
- 29:34the
- 29:34old
- 29:34days,
- 29:34yeah,
- 29:35they
- 29:35had
- 29:35this
- 29:35fancy
- 29:36studio.
- 29:36They
- 29:36had
- 29:36the
- 29:37fancy
- 29:37show
- 29:37person
- 29:38with
- 29:38the
- 29:38nice
- 29:38pearly
- 29:38white
- 29:39teeth
- 29:40and
- 29:41that
- 29:41just,
- 29:41you
- 29:42don't
- 29:42need
- 29:42that
- 29:42anymore.
- 29:42It's
- 29:43gone.
- 29:43So
- 29:43I'm,
- 29:44I'm
- 29:45so
- 29:45negative
- 29:45on
- 29:46this
- 29:46story,
- 29:46man.
- 29:46Like,
- 29:47okay,
- 29:47this
- 29:47is
- 29:48like
- 29:48Chris
- 29:49Glass
- 29:49half
- 29:49empty
- 29:50day.
- 29:50I
- 29:50think.
- 29:51Yeah,
- 29:51I
- 29:51think
- 29:52you're
- 29:52raising
- 29:52some,
- 29:53you're
- 29:53definitely
- 29:53raising
- 29:54some
- 29:54important.
- 29:54There's
- 29:54some
- 29:54good
- 29:55points
- 29:55there,
- 29:55right,
- 29:55Anne?
- 29:56I,
- 29:56for
- 29:56sure,
- 29:57I
- 29:57just,
- 29:58I'm
- 29:58not
- 29:58ready
- 29:58to
- 29:59call
- 29:59time
- 29:59of
- 29:59death
- 29:59yet
- 30:00on
- 30:00them.
- 30:00I
- 30:00still
- 30:01think
- 30:01that
- 30:01they
- 30:01have,
- 30:02they
- 30:02have
- 30:03this,
- 30:03the
- 30:04knowledge
- 30:04and
- 30:04the
- 30:04know
- 30:05how.
- 30:05Is
- 30:05this
- 30:05a
- 30:05little
- 30:06late?
- 30:06Yes,
- 30:07definitely.
- 30:08But
- 30:08I
- 30:08still
- 30:09think
- 30:09that
- 30:09there's
- 30:09a
- 30:10venue.
- 30:10Yes,
- 30:11there's,
- 30:11there's
- 30:11a
- 30:11lot
- 30:11of
- 30:12investment
- 30:12in
- 30:12UGC
- 30:13and
- 30:14there's
- 30:14a
- 30:14lot
- 30:14of
- 30:14investment
- 30:15in
- 30:15individual
- 30:15creators.
- 30:16But
- 30:16I
- 30:17still
- 30:17think
- 30:17that
- 30:17there's
- 30:18some
- 30:18value
- 30:19that
- 30:20can
- 30:20be
- 30:20driven
- 30:21from,
- 30:21you
- 30:21know,
- 30:22having
- 30:22somebody
- 30:22that
- 30:23can,
- 30:23that
- 30:24has
- 30:24already
- 30:24has
- 30:24a
- 30:24platform
- 30:25and
- 30:25a
- 30:25dedicated
- 30:26base
- 30:26of
- 30:26consumers
- 30:27who
- 30:27are
- 30:27used
- 30:28to
- 30:28buying
- 30:28from
- 30:29this
- 30:29platform.
- 30:29They
- 30:29just
- 30:30need
- 30:30to
- 30:30move
- 30:30it
- 30:30to
- 30:30a
- 30:31new,
- 30:31to
- 30:32a
- 30:32new
- 30:32place,
- 30:33to
- 30:33Facebook,
- 30:33to
- 30:34Instagram
- 30:34or
- 30:34whatever
- 30:35it
- 30:35might
- 30:35be.
- 30:35But
- 30:36it'll
- 30:36be
- 30:36a
- 30:36fun
- 30:36one
- 30:36to
- 30:37watch.
- 30:37Yeah,
- 30:38that's
- 30:38the
- 30:38interesting
- 30:38thing
- 30:39for
- 30:39me
- 30:39though,
- 30:39like
- 30:39even
- 30:39in
- 30:39our
- 30:39business,
- 30:40I
- 30:40think
- 30:40the
- 30:40power
- 30:40is
- 30:41in
- 30:41the
- 30:41individual
- 30:42creator
- 30:42versus
- 30:43like
- 30:43conglomerations
- 30:44like
- 30:45this.
- 30:45And
- 30:45that's
- 30:45where
- 30:45we're
- 30:45going
- 30:45to
- 30:46see
- 30:46more
- 30:47individual
- 30:47creators
- 30:48get
- 30:48more
- 30:48powerful
- 30:49and
- 30:49extend
- 30:50their
- 30:50reach
- 30:50too.
- 30:51So
- 30:51I
- 30:51don't
- 30:51know.
- 30:52But,
- 30:52but
- 30:52unfortunately,
- 30:53Anne,
- 30:53I
- 30:53think
- 30:54we've
- 30:54got
- 30:54a
- 30:54story
- 30:54here
- 30:54at
- 30:55the
- 30:55end
- 30:55that's
- 30:55going
- 30:55to
- 30:55perk
- 30:56me
- 30:56up
- 30:56and
- 30:56get
- 30:56me
- 30:56a
- 30:56little
- 30:56glass
- 30:57house.
- 30:57Oh
- 30:57my
- 30:57God.
- 30:58All
- 30:58right,
- 30:58all
- 30:58right,
- 30:58let's
- 30:59get
- 30:59you
- 30:59going,
- 30:59Chris.
- 30:59Headline
- 31:00number
- 31:00five.
- 31:01Perplexity
- 31:01has
- 31:02introduced
- 31:02a
- 31:02pro
- 31:03shopping
- 31:03feature
- 31:04for
- 31:04its
- 31:04pro
- 31:05users
- 31:05in
- 31:05the
- 31:05US
- 31:06according
- 31:06to
- 31:06TechCrunch.
- 31:07AI
- 31:07powered
- 31:07search
- 31:08engine
- 31:08Perplexity
- 31:09is
- 31:09venturing
- 31:09into
- 31:10e
- 31:10commerce.
- 31:11Last
- 31:11week
- 31:11the
- 31:12company
- 31:12debuted
- 31:12a
- 31:12new
- 31:13shopping
- 31:13feature
- 31:13for
- 31:14its
- 31:14paid
- 31:14custom
- 31:14customers
- 31:15in
- 31:15the
- 31:15US
- 31:15which
- 31:15offers
- 31:16shopping
- 31:16recommendations
- 31:17within
- 31:17Perplexity
- 31:18search
- 31:18results
- 31:19as
- 31:19well
- 31:19as
- 31:19the
- 31:19ability
- 31:20to
- 31:20place
- 31:20an
- 31:21order
- 31:21without
- 31:22going
- 31:22to
- 31:22a
- 31:22retailer's
- 31:23website
- 31:24for
- 31:24shopping
- 31:24related
- 31:25search
- 31:25queries.
- 31:25The
- 31:25tool
- 31:26presents
- 31:26users
- 31:27with
- 31:27visual
- 31:27cards
- 31:28that
- 31:28have
- 31:28details
- 31:28of
- 31:28the
- 31:29product,
- 31:29pricing
- 31:29and
- 31:30seller
- 31:30info,
- 31:31short
- 31:31description
- 31:32and
- 31:32the
- 31:32pros
- 31:32and
- 31:33cons
- 31:33of
- 31:33the
- 31:33item
- 31:33in
- 31:34question.
- 31:34Users
- 31:35can
- 31:35click
- 31:35or
- 31:35tap
- 31:36on
- 31:36the
- 31:36card
- 31:36to
- 31:36read
- 31:37more
- 31:37information
- 31:38including
- 31:38reviews
- 31:39and
- 31:39detailed
- 31:40key
- 31:40features.
- 31:41Consumers
- 31:42can
- 31:42also
- 31:42store
- 31:42their
- 31:43address
- 31:43and
- 31:43credit
- 31:43card
- 31:44details
- 31:44in
- 31:44Perplexity
- 31:45for
- 31:45easy
- 31:46checkout.
- 31:46The
- 31:47company
- 31:47says
- 31:47it
- 31:47calculates
- 31:48taxes
- 31:48for
- 31:49your
- 31:49address
- 31:49so
- 31:49you
- 31:50can
- 31:50purchase
- 31:50the
- 31:50item
- 31:50with
- 31:51just
- 31:51one
- 31:51click.
- 31:52The
- 31:52company
- 31:53also
- 31:53said
- 31:53that
- 31:53Pro
- 31:54subscribers
- 31:54will
- 31:54get
- 31:54free
- 31:55shipping
- 31:55for
- 31:55items
- 31:56purchased
- 31:56through
- 31:56its
- 31:56one
- 31:56click
- 31:57checkout
- 31:57system.
- 31:58For
- 31:58now,
- 31:58the
- 31:59search
- 31:59engines
- 31:59recommendations
- 32:00are
- 32:00quote
- 32:01unbiased
- 32:02as
- 32:03there
- 32:03are
- 32:03no
- 32:03sponsored
- 32:04slots.
- 32:05Perplexity
- 32:06notes
- 32:06the
- 32:06new
- 32:07search
- 32:07experience
- 32:07is
- 32:07powered
- 32:08by
- 32:08integrations
- 32:08with
- 32:09seller
- 32:09sites,
- 32:09including
- 32:10those
- 32:10on
- 32:10Shopify.
- 32:11Chris,
- 32:11are
- 32:11you
- 32:12buying
- 32:12or
- 32:12selling
- 32:13shopping
- 32:13via
- 32:13Perplexity?
- 32:16And
- 32:16I'm
- 32:16buying
- 32:16this
- 32:16hook,
- 32:17line
- 32:17and
- 32:17sinker.
- 32:18Okay,
- 32:18this
- 32:18is
- 32:18the
- 32:19future.
- 32:19You
- 32:19and
- 32:19Jeff
- 32:19Bezos.
- 32:20I
- 32:20mean
- 32:21everybody.
- 32:21Yeah,
- 32:22yeah.
- 32:22This
- 32:23is
- 32:23the
- 32:23future
- 32:23to
- 32:23me.
- 32:23I
- 32:23don't
- 32:24know
- 32:24if
- 32:24it's
- 32:24necessarily
- 32:25via
- 32:25Perplexity
- 32:26in
- 32:26the
- 32:26long
- 32:26run,
- 32:26but
- 32:27this
- 32:27is
- 32:27the
- 32:27future.
- 32:28This
- 32:28is
- 32:28the
- 32:28story
- 32:28that
- 32:28tells
- 32:29where
- 32:29the
- 32:29future's
- 32:30headed.
- 32:30So
- 32:30much
- 32:31so,
- 32:31Anne,
- 32:31and
- 32:31I
- 32:31haven't
- 32:32said
- 32:32this
- 32:32in
- 32:32a
- 32:32long
- 32:32time.
- 32:32I
- 32:32haven't
- 32:33said
- 32:33that
- 32:33this
- 32:34much
- 32:34this
- 32:34year
- 32:35actually.
- 32:35This
- 32:36is
- 32:36now
- 32:36my
- 32:36dark
- 32:36horse
- 32:37candidate
- 32:37for
- 32:37headline
- 32:38of
- 32:38the
- 32:38year,
- 32:38which
- 32:38we're
- 32:38going
- 32:39to
- 32:39announce
- 32:39in
- 32:39just
- 32:39a
- 32:40few
- 32:40weeks
- 32:40here
- 32:40with
- 32:40our
- 32:41friends
- 32:41at
- 32:41the
- 32:41A
- 32:41and
- 32:41M
- 32:42Consumer
- 32:42Retail
- 32:42Group.
- 32:43It's
- 32:43between
- 32:43this,
- 32:43I
- 32:44think
- 32:44when
- 32:44I
- 32:44thought
- 32:44about
- 32:45it,
- 32:45I
- 32:45think
- 32:45it's
- 32:45between
- 32:45this
- 32:46and
- 32:46Walmart
- 32:46getting
- 32:4675
- 32:47of
- 32:47its
- 32:47revenue
- 32:48growth
- 32:48from,
- 32:48from
- 32:49high
- 32:49income
- 32:49shoppers.
- 32:50I
- 32:50think
- 32:50it's
- 32:50one
- 32:50of
- 32:50those
- 32:50two
- 32:51headlines
- 32:51for
- 32:51me
- 32:51this
- 32:52year
- 32:52because
- 32:53there's
- 32:54so
- 32:54many
- 32:54interesting
- 32:54dynamics
- 32:55to
- 32:55this
- 32:56story
- 32:56in
- 32:56particular.
- 32:57So
- 32:57first
- 32:57I
- 32:57would
- 32:57call
- 32:58out
- 32:59natural
- 32:59language
- 33:00searches
- 33:00make
- 33:01learning
- 33:02about
- 33:02products
- 33:03easier
- 33:03because
- 33:04you
- 33:04can
- 33:04filter
- 33:05through
- 33:05the
- 33:05things
- 33:05that
- 33:05matter
- 33:06to
- 33:06you
- 33:06as
- 33:06an
- 33:06individual.
- 33:07You're
- 33:07not
- 33:07constrained
- 33:08by
- 33:08the
- 33:09filters
- 33:09that
- 33:09the
- 33:09retailer
- 33:10gives
- 33:10you.
- 33:11Right?
- 33:11Yeah.
- 33:12And
- 33:12so,
- 33:12and
- 33:12you
- 33:12can
- 33:13use
- 33:13that
- 33:13however
- 33:14you
- 33:14want
- 33:14and
- 33:14you
- 33:14can
- 33:15have,
- 33:15you
- 33:15know,
- 33:16Perplexity
- 33:16or
- 33:16chatgpt
- 33:17or
- 33:17whatever
- 33:18lay
- 33:18that
- 33:18out
- 33:18for
- 33:19you
- 33:19in
- 33:19whatever
- 33:19grid
- 33:20style,
- 33:20graph
- 33:20style,
- 33:21whatever
- 33:21you
- 33:21want.
- 33:22And
- 33:22so
- 33:22that's,
- 33:22that's
- 33:22an
- 33:23important
- 33:23factor
- 33:23here.
- 33:24But
- 33:24secondly,
- 33:25the
- 33:26fact
- 33:26that
- 33:26they
- 33:27are
- 33:27offering
- 33:27this
- 33:27via
- 33:28paid
- 33:28subscription
- 33:29is
- 33:30really
- 33:30interesting
- 33:31to
- 33:31me,
- 33:31Anne,
- 33:31for
- 33:32sure,
- 33:32because
- 33:32it
- 33:32gets
- 33:33people
- 33:33sticky
- 33:33to
- 33:34using
- 33:34Perplexity
- 33:34for
- 33:35search
- 33:36and
- 33:36it
- 33:37flies
- 33:37in
- 33:37the
- 33:37face
- 33:38of
- 33:38Google
- 33:38and
- 33:39their
- 33:39paid
- 33:39search
- 33:39model
- 33:40which
- 33:40in
- 33:40the
- 33:40long
- 33:41run
- 33:41is
- 33:41interesting
- 33:41to
- 33:41me
- 33:42because
- 33:42in
- 33:43theory
- 33:44my
- 33:44searches
- 33:45should
- 33:45be
- 33:45less
- 33:46biased
- 33:46if
- 33:46I'm
- 33:47using
- 33:47a
- 33:47service
- 33:47like
- 33:47this
- 33:48from
- 33:48Perplexity
- 33:48versus
- 33:49using
- 33:49one
- 33:49from
- 33:50Google
- 33:51that
- 33:52you
- 33:52know,
- 33:53runs
- 33:53their
- 33:53business
- 33:53on
- 33:54paid
- 33:54advertisements.
- 33:55So,
- 33:56so
- 33:56that's
- 33:56interesting
- 33:57to
- 33:57me
- 33:57in
- 33:57terms
- 33:57of
- 33:57being
- 33:58a
- 33:58disruption
- 33:59here.
- 34:00And
- 34:00then
- 34:00third,
- 34:00which
- 34:01is
- 34:01totally
- 34:01self
- 34:01serving
- 34:02for
- 34:02me.
- 34:02I
- 34:03love
- 34:03the
- 34:03fact
- 34:03that
- 34:04I
- 34:04don't
- 34:04have
- 34:04to
- 34:04enter
- 34:04my.
- 34:04I'm
- 34:05sure
- 34:05you
- 34:05do
- 34:05too.
- 34:05I
- 34:05love
- 34:06the
- 34:06fact
- 34:06I
- 34:06don't
- 34:06have
- 34:06to
- 34:06enter
- 34:07my
- 34:07credit
- 34:07card
- 34:07info
- 34:07again
- 34:08or
- 34:08my
- 34:08shipping
- 34:09address
- 34:09and
- 34:09it's
- 34:10just
- 34:10stored
- 34:10in
- 34:11the
- 34:11search
- 34:11database.
- 34:12And
- 34:12so
- 34:12if
- 34:12I'm
- 34:13shopping
- 34:13for
- 34:13products
- 34:13and
- 34:14looking
- 34:14at
- 34:14these
- 34:14images
- 34:15like
- 34:15I
- 34:15can
- 34:15just
- 34:16click
- 34:16on
- 34:16them
- 34:16and
- 34:16be
- 34:16like,
- 34:17oh,
- 34:17and
- 34:17I
- 34:17can
- 34:17just
- 34:18basically
- 34:18give
- 34:18a
- 34:18text
- 34:19command.
- 34:19I
- 34:19can
- 34:19be
- 34:19basically
- 34:20like,
- 34:20please
- 34:21buy
- 34:21this
- 34:21for
- 34:21me
- 34:22and
- 34:22it'll
- 34:22buy
- 34:22it
- 34:22for
- 34:22me
- 34:22and
- 34:23it'll
- 34:23arrive
- 34:23at
- 34:23my
- 34:23house
- 34:24as
- 34:24soon
- 34:24as
- 34:24possible.
- 34:24Like
- 34:25I,
- 34:25that
- 34:26is
- 34:26amazing.
- 34:27Like
- 34:27I
- 34:27love
- 34:28that
- 34:28this,
- 34:29this
- 34:29gets,
- 34:29this
- 34:30is
- 34:30the
- 34:30bridge
- 34:30to
- 34:30what
- 34:31we
- 34:31were
- 34:31talking
- 34:31about
- 34:32five
- 34:32or
- 34:32six
- 34:32years
- 34:33on
- 34:33the
- 34:33keynote
- 34:33stages
- 34:33where
- 34:34we
- 34:34give
- 34:34presentations
- 34:34where
- 34:35it'd
- 34:35be
- 34:35like
- 34:35there's
- 34:36going
- 34:36to
- 34:36be
- 34:36the
- 34:36Merging
- 34:37of
- 34:38text
- 34:38with
- 34:38something
- 34:39new.
- 34:39Text
- 34:39commerce
- 34:40with
- 34:40something
- 34:40new.
- 34:40And
- 34:41this
- 34:41is,
- 34:41that's
- 34:41something
- 34:41new,
- 34:42I
- 34:42think.
- 34:43But
- 34:43you
- 34:43were
- 34:44slapped
- 34:44an
- 34:44eye
- 34:44at
- 34:44me.
- 34:45Why?
- 34:45Why?
- 34:46Because
- 34:46I
- 34:46think
- 34:46you're
- 34:46giving
- 34:47credit,
- 34:48I
- 34:48think
- 34:48you're
- 34:49giving
- 34:49too
- 34:49much
- 34:49credit
- 34:49to
- 34:50Perplexity
- 34:50for
- 34:50a
- 34:51tool
- 34:51that
- 34:51already
- 34:51exists
- 34:52which
- 34:52is
- 34:52called
- 34:53Google
- 34:53Search.
- 34:54I,
- 34:55I
- 34:55just,
- 34:55I
- 34:55can't,
- 34:56I
- 34:56can't.
- 34:56Do
- 34:56any
- 34:56of
- 34:57this
- 34:57in
- 34:57Google.
- 34:57I
- 34:57can't
- 34:57do
- 34:57anything.
- 34:58That's
- 34:58not
- 34:58true
- 34:58at
- 34:58all.
- 35:00Shipping,
- 35:01yes,
- 35:01you
- 35:01can
- 35:02Google
- 35:02save
- 35:03credit
- 35:03card
- 35:04information
- 35:04and
- 35:05address.
- 35:06Yeah,
- 35:06I
- 35:06guess
- 35:06I
- 35:07think
- 35:07you're
- 35:08giving.
- 35:08Yeah,
- 35:09maybe.
- 35:10But
- 35:10is
- 35:10it
- 35:10enough
- 35:10for
- 35:10people
- 35:11to
- 35:11pay
- 35:11for?
- 35:11Like
- 35:12that's
- 35:12my
- 35:12real
- 35:13question
- 35:13is
- 35:13like.
- 35:13Are
- 35:13you
- 35:14going
- 35:14to
- 35:14get
- 35:14people
- 35:14to
- 35:14pay
- 35:14for
- 35:15this?
- 35:15Yeah,
- 35:16but
- 35:16you
- 35:16all.
- 35:17But
- 35:17the
- 35:17search
- 35:18and
- 35:18all
- 35:18the
- 35:18other.
- 35:18Language
- 35:19queries
- 35:20features
- 35:20you
- 35:20get.
- 35:20Yes,
- 35:20but
- 35:21you
- 35:21already
- 35:21have
- 35:21that.
- 35:22Like
- 35:22Google
- 35:22came
- 35:23out
- 35:23with
- 35:23this
- 35:23headline
- 35:23weeks
- 35:24ago.
- 35:24And
- 35:24so
- 35:24I
- 35:24think
- 35:25Perplexity
- 35:25is
- 35:25set
- 35:26up
- 35:26to
- 35:26be
- 35:26a
- 35:27true
- 35:27competitor
- 35:27of
- 35:28Google.
- 35:28But
- 35:28you
- 35:28still
- 35:29are
- 35:29going
- 35:29and
- 35:30yes,
- 35:30sure,
- 35:30it's
- 35:30like
- 35:31the
- 35:31bougie
- 35:31version
- 35:32of
- 35:32Google.
- 35:32Like
- 35:33that's
- 35:33what
- 35:33this
- 35:33is
- 35:33to
- 35:33me.
- 35:34It's
- 35:34like
- 35:35the
- 35:35rest
- 35:36of
- 35:36the
- 35:37like
- 35:37what's
- 35:38Anna
- 35:38Delvey,
- 35:39she
- 35:39says
- 35:40in
- 35:40that,
- 35:41in
- 35:41Inventing
- 35:41Anna
- 35:42that
- 35:42movie
- 35:42when
- 35:42she's
- 35:42like
- 35:43why
- 35:44are
- 35:44you
- 35:44so
- 35:44poor?
- 35:45Like
- 35:46this
- 35:46is
- 35:46like
- 35:46this
- 35:47is
- 35:47the
- 35:47like
- 35:48why
- 35:48are
- 35:48you
- 35:48so
- 35:48poor
- 35:49version
- 35:49is
- 35:49Google.
- 35:50And
- 35:50then
- 35:50like
- 35:51Perplexity
- 35:52is
- 35:52now
- 35:52like
- 35:52what
- 35:53the
- 35:53rich
- 35:53people
- 35:53will
- 35:54use.
- 35:54But
- 35:54I
- 35:55mean
- 35:55number
- 35:56one,
- 35:57number
- 35:57one
- 35:57thing
- 35:58that
- 35:58you
- 35:58hit
- 35:58on
- 35:58and
- 35:59that,
- 35:59that
- 35:59which
- 36:00is
- 36:00why
- 36:00I
- 36:00think
- 36:00my
- 36:00headline
- 36:01of
- 36:01the
- 36:01year
- 36:01is
- 36:01actually
- 36:02going
- 36:02to
- 36:02be
- 36:02Google
- 36:02rolling
- 36:03out
- 36:03natural
- 36:04language
- 36:04search
- 36:05and
- 36:05all
- 36:05of
- 36:05the
- 36:05shopping
- 36:06abilities
- 36:06that
- 36:06they've,
- 36:07they
- 36:07are
- 36:07kind
- 36:08of
- 36:08giving
- 36:08to
- 36:08the
- 36:09masses.
- 36:09I
- 36:09think
- 36:10that's
- 36:10natural
- 36:11language
- 36:11search
- 36:12is
- 36:12the
- 36:12key
- 36:12headline
- 36:13here
- 36:13that
- 36:13has
- 36:14changed
- 36:14things
- 36:15dramatically
- 36:15and
- 36:16will
- 36:16continue
- 36:16to
- 36:16change
- 36:17how
- 36:17we
- 36:17shop.
- 36:18I
- 36:18don't
- 36:18argue
- 36:18with
- 36:19that
- 36:19with
- 36:19you
- 36:20about.
- 36:20So
- 36:20we're
- 36:20agreeing
- 36:21then?
- 36:21Because
- 36:21that's
- 36:21basically
- 36:21that.
- 36:22We're
- 36:22agreeing
- 36:22that.
- 36:22Because
- 36:22that's
- 36:23basically
- 36:23what
- 36:23I
- 36:23said.
- 36:23I
- 36:23said
- 36:24I
- 36:24didn't
- 36:24know
- 36:24the
- 36:24Perplexity
- 36:25is
- 36:25going
- 36:25to
- 36:25be
- 36:25the
- 36:25answer
- 36:25to
- 36:25this.
- 36:25But
- 36:26this
- 36:26shows
- 36:27the
- 36:27future
- 36:27of
- 36:27where
- 36:28things
- 36:28are
- 36:28going.
- 36:28Right?
- 36:29So
- 36:29but
- 36:29I
- 36:29think
- 36:29that
- 36:30Google
- 36:30already
- 36:31showed
- 36:31the
- 36:31future
- 36:31of
- 36:31where
- 36:32things
- 36:32are
- 36:32going.
- 36:32Walmart
- 36:33last
- 36:33year
- 36:34at
- 36:34NRF
- 36:34when
- 36:34they
- 36:34announced
- 36:35Jenny,
- 36:35I
- 36:36search
- 36:36in
- 36:36their,
- 36:36you
- 36:37know,
- 36:37text
- 36:37box
- 36:38on
- 36:38their
- 36:38website.
- 36:39Like
- 36:39that's
- 36:40what's
- 36:40changing
- 36:41search,
- 36:41not
- 36:41this
- 36:42Perplexity
- 36:42headline
- 36:43specifically.
- 36:43Like
- 36:44I
- 36:44still
- 36:44think
- 36:44that,
- 36:45you
- 36:45know,
- 36:45what
- 36:46they're
- 36:46doing
- 36:46is
- 36:46just
- 36:47a
- 36:47horse
- 36:47of
- 36:47a
- 36:48different
- 36:48color.
- 36:48Like
- 36:48it's
- 36:49just
- 36:49a
- 36:49Little
- 36:49bit.
- 36:50It's
- 36:50nicer,
- 36:51it
- 36:52looks
- 36:52a
- 36:52little
- 36:52more
- 36:52polished.
- 36:53But
- 36:54I
- 36:54don't
- 36:54think
- 36:54that
- 36:55Google's
- 36:56gonna
- 36:56get
- 36:57away
- 36:57from
- 36:57this.
- 36:58Google
- 36:58get
- 36:59there
- 36:59with
- 36:59these
- 36:59features
- 37:00too.
- 37:00Right,
- 37:00Anne?
- 37:00I
- 37:00mean,
- 37:00I
- 37:00think
- 37:01that's
- 37:01what
- 37:01you're
- 37:01saying.
- 37:02If
- 37:02it
- 37:02doesn't
- 37:03have
- 37:03them
- 37:03now,
- 37:03which
- 37:04I
- 37:04think
- 37:04it's
- 37:04debatable
- 37:04whether
- 37:04they
- 37:04have
- 37:05all
- 37:05of
- 37:05these
- 37:05now,
- 37:05but
- 37:06it'll
- 37:06get
- 37:06there
- 37:07eventually.
- 37:07Yes,
- 37:08absolutely.
- 37:08Plus
- 37:09I
- 37:09think
- 37:09you
- 37:09have
- 37:09greater
- 37:10user
- 37:10adoption
- 37:11from
- 37:11Google
- 37:11which
- 37:11gathers
- 37:12more
- 37:12information,
- 37:12which
- 37:13is
- 37:13able
- 37:13to
- 37:13change
- 37:14their,
- 37:14how
- 37:15they're
- 37:15interacting
- 37:16more
- 37:16consistently.
- 37:17So
- 37:18I
- 37:18think
- 37:19definitely
- 37:19Perplexity
- 37:20is
- 37:20something
- 37:20we
- 37:20should
- 37:21be
- 37:21paying
- 37:21attention
- 37:21to.
- 37:22You're
- 37:22the
- 37:23unbiased
- 37:24reviews
- 37:24thing
- 37:24feels
- 37:25a
- 37:25little
- 37:25bit
- 37:25of
- 37:25a
- 37:26stretch
- 37:26to
- 37:26me
- 37:26because
- 37:26it's
- 37:27pulling
- 37:27from
- 37:27the
- 37:27same
- 37:27sources
- 37:28that
- 37:28Google
- 37:28is.
- 37:28It's
- 37:29pulling
- 37:29from
- 37:29Wirecutter,
- 37:30it's
- 37:30pulling
- 37:30from
- 37:30Refinery
- 37:3129.
- 37:31Like
- 37:32all
- 37:32of
- 37:32these
- 37:32sources
- 37:32are
- 37:33the
- 37:33same
- 37:33place.
- 37:34It's
- 37:34just
- 37:35being
- 37:35displayed
- 37:36a
- 37:36little
- 37:36bit
- 37:36differently.
- 37:37And
- 37:38I
- 37:39also,
- 37:39I'm
- 37:40also
- 37:40willing
- 37:40to
- 37:41bet
- 37:41that
- 37:42Perplexity
- 37:43down
- 37:43the
- 37:43road
- 37:44ends
- 37:44up
- 37:44going
- 37:44the
- 37:45way
- 37:45of
- 37:46sponsored
- 37:47products
- 37:47or
- 37:48suggested
- 37:48products.
- 37:49Right?
- 37:49Yeah,
- 37:49I
- 37:49thought
- 37:49that
- 37:50was
- 37:50fun.
- 37:50Yeah.
- 37:50Let's
- 37:50say
- 37:50hello
- 37:51or
- 37:51like.
- 37:51Yeah,
- 37:52yeah,
- 37:52we
- 37:52saw
- 37:53you
- 37:53shopping
- 37:53for
- 37:53this.
- 37:54Do
- 37:54you
- 37:54want
- 37:54to
- 37:54buy
- 37:54it
- 37:54at
- 37:55this
- 37:55discount?
- 37:55Right?
- 37:55Yeah,
- 37:56exactly.
- 37:56But
- 37:57I
- 37:57think
- 37:57the
- 37:57important
- 37:57thing
- 37:58is
- 37:58it's,
- 37:58it's
- 37:59a
- 37:59great
- 38:00thing
- 38:00for
- 38:00people
- 38:01to
- 38:01try.
- 38:01I
- 38:02think
- 38:02the
- 38:02last
- 38:02thing
- 38:03I'll
- 38:03say,
- 38:03Chris,
- 38:03is
- 38:04that
- 38:04I
- 38:04was,
- 38:04I
- 38:05used
- 38:05it
- 38:05last
- 38:05night.
- 38:05I
- 38:06was
- 38:06testing
- 38:06it
- 38:06out
- 38:06to
- 38:07see,
- 38:07you
- 38:07know,
- 38:07how
- 38:07it
- 38:07just
- 38:08displayed.
- 38:08I
- 38:08was
- 38:09looking
- 38:09for
- 38:09a
- 38:09wet
- 38:09dry
- 38:10vacuum.
- 38:10Right.
- 38:11Now
- 38:12that's
- 38:12one
- 38:13does.
- 38:13Yes.
- 38:13As
- 38:14one
- 38:14does.
- 38:15The
- 38:15crazy
- 38:15thing
- 38:16to
- 38:16me
- 38:16is
- 38:16I
- 38:17went,
- 38:17I
- 38:17typed
- 38:18the
- 38:18same
- 38:18search
- 38:18query.
- 38:19What
- 38:19is
- 38:20the
- 38:20best
- 38:20wet
- 38:20dry
- 38:21vacuum
- 38:22or
- 38:22mop
- 38:22for
- 38:22hardwood
- 38:23floors?
- 38:23I
- 38:24put
- 38:24that
- 38:24in
- 38:24Perplexity.
- 38:25Beautiful
- 38:26layout.
- 38:26Here
- 38:27are
- 38:27the
- 38:27options,
- 38:27here
- 38:27are
- 38:28the
- 38:28pros,
- 38:28Here
- 38:28are
- 38:28the
- 38:29cons.
- 38:30I
- 38:30went
- 38:30to
- 38:30Target.com
- 38:31and
- 38:31I
- 38:31put
- 38:32that
- 38:32in
- 38:32and
- 38:33you
- 38:33know
- 38:33what
- 38:33it
- 38:33served
- 38:33me
- 38:34up?
- 38:35What?
- 38:36Dog
- 38:36treats.
- 38:37It
- 38:38served
- 38:38up
- 38:39a
- 38:39candle
- 38:40and
- 38:40it
- 38:40served
- 38:41up
- 38:41like
- 38:42your
- 38:42standard
- 38:43old
- 38:43mop
- 38:44and
- 38:44it
- 38:44says
- 38:44we
- 38:45could
- 38:45not
- 38:45understand
- 38:45that
- 38:46question
- 38:46for
- 38:46you.
- 38:47That
- 38:47to
- 38:48me
- 38:48that
- 38:48goes
- 38:49back
- 38:49to
- 38:49headline
- 38:49number
- 38:50one,
- 38:50which
- 38:50is
- 38:50like
- 38:51this
- 38:51is
- 38:51how
- 38:51people
- 38:52are
- 38:52going
- 38:52to
- 38:52be
- 38:52searching.
- 38:53You
- 38:54target
- 38:54are
- 38:54not
- 38:55even
- 38:55prepared
- 38:56for
- 38:57this.
- 38:57And
- 38:57it's
- 38:57going
- 38:58to
- 38:58come
- 38:58fast
- 38:59and
- 38:59it's
- 38:59going
- 38:59to
- 38:59come
- 38:59hard
- 38:59and
- 39:00you
- 39:00need
- 39:00to
- 39:00be
- 39:00ready.
- 39:00So
- 39:01that
- 39:02to
- 39:02me,
- 39:02that
- 39:02was
- 39:02a
- 39:03big
- 39:03eye
- 39:03opener
- 39:03that
- 39:04I
- 39:04feel
- 39:04like
- 39:05has
- 39:05to
- 39:05be
- 39:05discussed.
- 39:06See
- 39:07now,
- 39:07now,
- 39:07Ann,
- 39:07I'm
- 39:07going
- 39:07to
- 39:08give
- 39:08you
- 39:08kudos
- 39:08to
- 39:08see
- 39:09how
- 39:09you
- 39:09just
- 39:09wrap
- 39:10the
- 39:10show.
- 39:11You
- 39:11just
- 39:11completely
- 39:12enveloped
- 39:12the
- 39:12show
- 39:13from
- 39:13headline
- 39:13one
- 39:14to
- 39:14headline
- 39:14five.
- 39:14You
- 39:15brought
- 39:15it
- 39:15back
- 39:15around
- 39:16full
- 39:16circle.
- 39:17Completely
- 39:18enveloped
- 39:18it
- 39:19nicely.
- 39:19Nicely
- 39:20done.
- 39:20Nicely
- 39:21done.
- 39:21And
- 39:21I
- 39:22could
- 39:22not
- 39:22agree
- 39:22with
- 39:22you
- 39:22more.
- 39:23All
- 39:23right,
- 39:23let's
- 39:23do
- 39:23the
- 39:24lighting
- 39:24round
- 39:24because
- 39:24I'm
- 39:24excited
- 39:25these
- 39:25questions.
- 39:27All
- 39:27right,
- 39:27Chris,
- 39:28before
- 39:28we
- 39:28get
- 39:28to
- 39:28the
- 39:28lightning
- 39:29round,
- 39:29I
- 39:29just
- 39:29want
- 39:29to
- 39:29give
- 39:30a
- 39:30quick.
- 39:30Because
- 39:31it
- 39:31is
- 39:31Thanksgiving
- 39:32and
- 39:32some
- 39:32of
- 39:33these
- 39:33themes
- 39:33are
- 39:34travel
- 39:34and
- 39:34Thanksgiving
- 39:35related,
- 39:35I
- 39:35just
- 39:35want
- 39:35to
- 39:35give
- 39:36a
- 39:36quick
- 39:36thank
- 39:37you
- 39:37to
- 39:37our
- 39:37listeners
- 39:38because
- 39:40it's
- 39:40the
- 39:40time
- 39:41of
- 39:41Thanksgiving
- 39:42and
- 39:42we
- 39:43could
- 39:43not
- 39:43be
- 39:43doing
- 39:44this
- 39:44job
- 39:44with
- 39:44everybody
- 39:45without
- 39:45everybody
- 39:46who
- 39:46supports
- 39:47us,
- 39:47listens,
- 39:48sends
- 39:48us
- 39:48DMS,
- 39:49especially
- 39:49when
- 39:49we.
- 39:50We
- 39:50misprint
- 39:51something
- 39:51on
- 39:51LinkedIn
- 39:52and
- 39:52they're
- 39:52watching
- 39:53very
- 39:53closely.
- 39:53So
- 39:54I
- 39:54want
- 39:54to
- 39:54make
- 39:54sure
- 39:55that
- 39:55you
- 39:55all
- 39:55know
- 39:56how
- 39:56much
- 39:56we
- 39:56appreciate
- 39:57you
- 39:57before
- 39:57we
- 39:57get
- 39:57into
- 39:58this
- 39:58lightning
- 39:58round.
- 39:59Yeah.
- 39:59And
- 40:00that
- 40:00also
- 40:00brings
- 40:00up
- 40:00a
- 40:01good,
- 40:01good
- 40:01thing
- 40:01to
- 40:01call
- 40:01it,
- 40:02too.
- 40:02So
- 40:02for
- 40:02those
- 40:02that
- 40:02are
- 40:03still
- 40:03listening
- 40:03that
- 40:04like
- 40:04the
- 40:04lightning
- 40:04round,
- 40:05particularly
- 40:06because
- 40:06you
- 40:06are
- 40:07fans.
- 40:08Yes,
- 40:08On
- 40:08Friday,
- 40:08we
- 40:09are
- 40:09debuting
- 40:09a
- 40:10new
- 40:10podcast
- 40:11where
- 40:11the
- 40:11working
- 40:11title
- 40:12is
- 40:12you're
- 40:12such
- 40:13a
- 40:13ranker,
- 40:14where
- 40:14we
- 40:14have
- 40:14ranked
- 40:15our
- 40:15top
- 40:15five
- 40:16holidays.
- 40:17And
- 40:17let
- 40:17me
- 40:18just
- 40:18preface
- 40:18this
- 40:18by
- 40:19saying
- 40:20it's
- 40:20a
- 40:20little
- 40:20interesting
- 40:21where
- 40:21Thanksgiving
- 40:21falls
- 40:22in
- 40:22our
- 40:22rankings,
- 40:22folks.
- 40:23But.
- 40:23But
- 40:24that's
- 40:24coming
- 40:24out
- 40:24on
- 40:25Friday.
- 40:25You
- 40:25can
- 40:25give
- 40:25it
- 40:25a
- 40:26listen,
- 40:26let
- 40:26us
- 40:26know
- 40:26what
- 40:26you
- 40:27think
- 40:27and
- 40:27let
- 40:27us
- 40:27know
- 40:27what
- 40:27else
- 40:27you'd
- 40:28rank
- 40:28and
- 40:28let
- 40:28us
- 40:28know
- 40:28who
- 40:29you
- 40:29agree
- 40:29with,
- 40:29Anne
- 40:30or
- 40:30myself.
- 40:30All
- 40:31right,
- 40:31and
- 40:31let's
- 40:31do
- 40:31it
- 40:32now.
- 40:32Let's
- 40:33get
- 40:33to
- 40:33the
- 40:33lightning
- 40:33round.
- 40:34Okay,
- 40:34question
- 40:35number
- 40:35one,
- 40:35Chris.
- 40:36Our
- 40:36boy
- 40:37Brian
- 40:37Nickel,
- 40:37the
- 40:38new
- 40:38Starbucks
- 40:38CEO,
- 40:39is
- 40:39now
- 40:39tackling
- 40:39wait
- 40:40times
- 40:40at
- 40:41Starbucks
- 40:41airport
- 40:42locations.
- 40:43Especially
- 40:43of
- 40:44note
- 40:44today,
- 40:44one
- 40:44of
- 40:44the
- 40:45busiest
- 40:45travel
- 40:45days
- 40:45of
- 40:46the
- 40:46year.
- 40:46Chris,
- 40:47what
- 40:47is
- 40:47the
- 40:47longest
- 40:47you
- 40:48waited
- 40:48for
- 40:49Starbucks
- 40:49at
- 40:49an
- 40:49airport?
- 40:51Oh,
- 40:51I
- 40:51remember
- 40:52this
- 40:52pretty
- 40:52vividly,
- 40:52actually.
- 40:53I
- 40:53think
- 40:53I
- 40:53was
- 40:53in.
- 40:53I
- 40:53think
- 40:54it
- 40:54was
- 40:54at
- 40:54the
- 40:54Phoenix
- 40:54airport
- 40:55last
- 40:55New
- 40:56Year's,
- 40:56like
- 40:56around
- 40:57New
- 40:57Year's,
- 40:57and
- 40:57it
- 40:58took
- 40:5845
- 40:58minutes
- 40:59to
- 40:59get
- 40:59my
- 40:59Starbucks.
- 41:00Like,
- 41:00it
- 41:00was
- 41:00crazy.
- 41:0145
- 41:02minutes.
- 41:03Yeah.
- 41:04And
- 41:04it
- 41:04kind
- 41:05of.
- 41:05You
- 41:05kind
- 41:05of
- 41:05get
- 41:05the
- 41:05other
- 41:05thing
- 41:05I
- 41:06don't
- 41:06want.
- 41:06You
- 41:06kind
- 41:06of
- 41:06get
- 41:06no
- 41:06man's
- 41:07land
- 41:07when
- 41:07that
- 41:07happens
- 41:08too.
- 41:08Like,
- 41:08because
- 41:08you
- 41:08can't
- 41:09go
- 41:09back
- 41:09through
- 41:09the
- 41:09line
- 41:09and
- 41:09be
- 41:10like,
- 41:10cancel
- 41:10my
- 41:10order
- 41:11because
- 41:11you've
- 41:11already
- 41:11paid
- 41:11for
- 41:12it
- 41:12and
- 41:12it's
- 41:12no
- 41:13so
- 41:13frustrating.
- 41:14But
- 41:14yeah,
- 41:14I
- 41:14mean,
- 41:14I
- 41:15don't
- 41:15know
- 41:15what
- 41:15you
- 41:15do
- 41:15about
- 41:15it
- 41:16because
- 41:16it's
- 41:16just
- 41:16that
- 41:16many
- 41:17people
- 41:17you're
- 41:17trying
- 41:17to
- 41:18serve.
- 41:18So,
- 41:18you
- 41:19know,
- 41:19it
- 41:19wasn't
- 41:19that
- 41:19big
- 41:19a
- 41:19deal.
- 41:20I'm
- 41:20captive
- 41:20in
- 41:20an
- 41:21airport.
- 41:21I
- 41:21Guess,
- 41:21Ann,
- 41:22But
- 41:22I
- 41:22don't
- 41:22know.
- 41:23What's
- 41:23yours?
- 41:24Uh,
- 41:25I
- 41:25mean,
- 41:25yeah,
- 41:25it
- 41:25was.
- 41:26It's
- 41:26a
- 41:26long
- 41:26thing.
- 41:27I
- 41:27think
- 41:27I.
- 41:27That
- 41:28was
- 41:28the
- 41:28first
- 41:28time
- 41:28I
- 41:29ended
- 41:29up
- 41:30messaging
- 41:30Starbucks
- 41:31through
- 41:31the
- 41:32app
- 41:32and
- 41:32just
- 41:32being
- 41:32like,
- 41:33I
- 41:33paid
- 41:33for
- 41:33this
- 41:33order.
- 41:34I've
- 41:34been
- 41:34waiting
- 41:34for
- 41:35half
- 41:36an
- 41:36hour,
- 41:36and
- 41:36I
- 41:36have
- 41:36to
- 41:36get
- 41:37on
- 41:37a
- 41:37flight,
- 41:37like.
- 41:38But.
- 41:38And
- 41:38they.
- 41:38They
- 41:39resolved
- 41:39it
- 41:39quickly.
- 41:40But
- 41:40it's
- 41:41definitely
- 41:41an
- 41:41issue.
- 41:42Definitely
- 41:42an
- 41:42issue.
- 41:42Especially
- 41:43at
- 41:43the
- 41:43airport
- 41:43locations.
- 41:45That's
- 41:45good
- 41:45to
- 41:45know.
- 41:45I
- 41:45never
- 41:46thought
- 41:46about
- 41:46doing
- 41:46that.
- 41:46All
- 41:47right,
- 41:47second
- 41:47one.
- 41:47Krispy
- 41:48Kreme
- 41:48launched
- 41:48a
- 41:48new
- 41:49Grinch
- 41:49donut
- 41:50made
- 41:50with
- 41:50an
- 41:51unglazed
- 41:51donut
- 41:51base
- 41:52that
- 41:52is
- 41:52filled
- 41:52with
- 41:53coal,
- 41:54AKA
- 41:54cookies
- 41:55and
- 41:55cream
- 41:56filling,
- 41:56then
- 41:57dipped
- 41:57in
- 41:58Grinch
- 41:59green
- 42:00icing
- 42:00with
- 42:01the
- 42:01lines
- 42:01of
- 42:01chocolate
- 42:02frosting
- 42:03piped
- 42:04on
- 42:04top
- 42:04to
- 42:04form
- 42:05the
- 42:05character's
- 42:05face,
- 42:06complete
- 42:07with
- 42:07a
- 42:07quote,
- 42:07smirky
- 42:08grin
- 42:09and
- 42:09buttercream
- 42:10hair.
- 42:10End
- 42:10quote.
- 42:11What
- 42:11was
- 42:11your
- 42:12favorite
- 42:12Dr.
- 42:13Seuss
- 42:13book
- 42:14growing
- 42:14up,
- 42:14Ann?
- 42:15Oh,
- 42:15the
- 42:16places
- 42:16you'll
- 42:16go.
- 42:17My.
- 42:18My
- 42:18grandma,
- 42:18who
- 42:18I
- 42:18was
- 42:19very
- 42:19close
- 42:19to,
- 42:20gave
- 42:20me
- 42:21a
- 42:21copy
- 42:21of
- 42:21that
- 42:22book
- 42:22and
- 42:22wrote
- 42:22inside
- 42:23of
- 42:23it.
- 42:23And
- 42:23it's
- 42:24probably
- 42:24one
- 42:24of
- 42:24my
- 42:24most
- 42:24treasured
- 42:25possessions
- 42:25that
- 42:26I
- 42:26own
- 42:26right
- 42:26now.
- 42:26So,
- 42:27yes,
- 42:27that's
- 42:28my
- 42:28favorite.
- 42:28And
- 42:29the
- 42:29Grinch
- 42:29is
- 42:29fun
- 42:29too.
- 42:30But
- 42:30yeah,
- 42:31the
- 42:31podcast
- 42:31makes
- 42:31you
- 42:32feel
- 42:32a
- 42:32little
- 42:32happier
- 42:32each
- 42:33week,
- 42:33too,
- 42:33and
- 42:33thank
- 42:34you
- 42:34for
- 42:34that.
- 42:34Thank
- 42:34you
- 42:35for
- 42:35that.
- 42:36All
- 42:36right,
- 42:36Chris.
- 42:37Next
- 42:37week,
- 42:37Delta
- 42:38will
- 42:38start
- 42:38serving
- 42:39Shake
- 42:39Shack
- 42:39burgers
- 42:40on
- 42:40flights
- 42:41out
- 42:41of
- 42:41Boston
- 42:42with
- 42:42plans
- 42:42to
- 42:42roll
- 42:43it
- 42:43out
- 42:43to
- 42:43the
- 42:43rest
- 42:43the
- 42:44US
- 42:44not
- 42:44so
- 42:45long
- 42:45afterward.
- 42:46Are
- 42:46you
- 42:46pro
- 42:46or
- 42:47con
- 42:47Shake
- 42:47Shack
- 42:48being
- 42:48served
- 42:48to
- 42:49every
- 42:49person
- 42:49sitting
- 42:50within
- 42:50inches
- 42:50of
- 42:51you
- 42:51on
- 42:51your
- 42:51next
- 42:52Delta
- 42:52flight?
- 42:54Oh,
- 42:54my
- 42:54God.
- 42:54I'm
- 42:55decidedly
- 42:55caught
- 42:55on
- 42:56this.
- 42:56I
- 42:56think
- 42:56this
- 42:56is
- 42:56a
- 42:57terrible
- 42:57move
- 42:57by
- 42:57Shake
- 42:58Shack.
- 42:58Why
- 42:59would
- 42:59you
- 42:59want
- 42:59your
- 42:59potential
- 43:00first
- 43:00introduction
- 43:01to
- 43:01your
- 43:01brand
- 43:01BV
- 43:02airplane
- 43:02service?
- 43:03Seems
- 43:03like
- 43:03a
- 43:04good,
- 43:04right?
- 43:05It's
- 43:05not
- 43:06going
- 43:06to
- 43:06be
- 43:06good.
- 43:07It
- 43:07seems
- 43:08like
- 43:08a
- 43:08move
- 43:08with
- 43:08only
- 43:09downside
- 43:09to
- 43:09me.
- 43:10And
- 43:10the
- 43:10other
- 43:10thing
- 43:10it
- 43:10makes
- 43:11me
- 43:11think
- 43:11of,
- 43:11too,
- 43:11Ann,
- 43:11is
- 43:12I
- 43:12guess
- 43:12you
- 43:12could
- 43:12say
- 43:12that
- 43:13I've
- 43:13had
- 43:13it
- 43:13with
- 43:14these
- 43:14mother
- 43:14effing
- 43:15Shake
- 43:15Shacks
- 43:15on
- 43:16this
- 43:16plane.
- 43:16You
- 43:17know,
- 43:17like,
- 43:17that's
- 43:19freaking
- 43:19Shake
- 43:20Shacks
- 43:20on
- 43:20this
- 43:20plane.
- 43:21Oh,
- 43:21yeah.
- 43:21Oh,
- 43:21yeah.
- 43:23Samuel
- 43:23L.
- 43:23Jackson.
- 43:24All
- 43:24right.
- 43:24Yeah.
- 43:24All
- 43:25right.
- 43:25Yeah.
- 43:26All
- 43:27right.
- 43:27Build
- 43:27a
- 43:27bear
- 43:27and
- 43:28KFC
- 43:28have
- 43:28collaborated
- 43:29on
- 43:29a
- 43:29new
- 43:29collection
- 43:30that
- 43:30includes
- 43:30a
- 43:30beer
- 43:31in
- 43:31a
- 43:31KFC
- 43:31bucket.
- 43:33A
- 43:34bear.
- 43:34Not
- 43:34a
- 43:34beard.
- 43:34A
- 43:35bear.
- 43:35A
- 43:35beer.
- 43:35Yeah,
- 43:36I
- 43:36would
- 43:36do.
- 43:36I
- 43:36would
- 43:36definitely
- 43:37have
- 43:37a
- 43:37beer
- 43:37in
- 43:37a
- 43:37KFC
- 43:38bucket.
- 43:38Hell,
- 43:39yeah.
- 43:39Yeah.
- 43:40More
- 43:40than
- 43:40one.
- 43:41All
- 43:41right.
- 43:42A
- 43:42bear
- 43:42in
- 43:42a
- 43:42KFC
- 43:43bucket.
- 43:44Were
- 43:44you
- 43:44to
- 43:44eat
- 43:45at
- 43:45kfc,
- 43:47would
- 43:47you
- 43:48order
- 43:48your
- 43:48chicken
- 43:49extra
- 43:49crispy
- 43:50or
- 43:51Original
- 43:51Recipe?
- 43:52You
- 43:52have
- 43:53to
- 43:53pick
- 43:53one.
- 43:54Okay.
- 43:54I
- 43:54have
- 43:55never
- 43:55been
- 43:55to
- 43:55kfc,
- 43:57so
- 43:58I
- 43:59would
- 43:59probably
- 44:00pick
- 44:00Original
- 44:00Recipe
- 44:01because
- 44:01I
- 44:01feel
- 44:01like
- 44:01you
- 44:02don't
- 44:02mess
- 44:02with
- 44:02a
- 44:02good
- 44:02thing.
- 44:03Right?
- 44:03Like,
- 44:03that's
- 44:03what
- 44:03they're
- 44:03known
- 44:04for.
- 44:04Although,
- 44:05like,
- 44:05normally
- 44:05I
- 44:06would
- 44:06tend
- 44:06to
- 44:06go
- 44:06towards
- 44:07extra
- 44:07crispy,
- 44:08but
- 44:08I
- 44:08think
- 44:08I
- 44:08would
- 44:08have
- 44:09to
- 44:09try
- 44:09original
- 44:09recipes
- 44:10recipe
- 44:10first.
- 44:12Yes.
- 44:12Yes.
- 44:12Shout
- 44:12out
- 44:13to
- 44:13my
- 44:13long
- 44:13dead
- 44:13father,
- 44:14Chuck
- 44:14Walton.
- 44:15Like,
- 44:15he
- 44:15was
- 44:15a
- 44:15hardcore
- 44:16Original
- 44:16Recipe
- 44:17fan.
- 44:17He
- 44:17used
- 44:17to
- 44:17eat
- 44:17there
- 44:17too
- 44:18many
- 44:18times
- 44:18a
- 44:18week.
- 44:19Not
- 44:19why
- 44:19he
- 44:20passed
- 44:20away,
- 44:21but,
- 44:21you
- 44:21know,
- 44:22probably.
- 44:22Probably
- 44:22wasn't
- 44:23long
- 44:23for
- 44:23the
- 44:23road
- 44:23given
- 44:24his
- 44:24health
- 44:24habits.
- 44:24But
- 44:26yeah,
- 44:26no,
- 44:26he'd
- 44:26go.
- 44:27He
- 44:27would.
- 44:27He
- 44:27would
- 44:28salute
- 44:29you,
- 44:29Anne,
- 44:29for
- 44:29your
- 44:29choice.
- 44:30I
- 44:30can't
- 44:30believe.
- 44:30What
- 44:30would
- 44:30you
- 44:30pick
- 44:31at
- 44:31KFC?
- 44:31What
- 44:32would
- 44:32you.
- 44:32Recipe
- 44:33100.
- 44:33100.
- 44:34Okay.
- 44:34What
- 44:34is
- 44:35extra
- 44:35crispy?
- 44:35Just
- 44:36like,
- 44:36like,
- 44:37I
- 44:37worry
- 44:37about
- 44:37it
- 44:37getting,
- 44:38like,
- 44:38burnt
- 44:39or
- 44:39like,
- 44:39too
- 44:39crunchy.
- 44:40Is
- 44:40that
- 44:41the
- 44:41case?
- 44:41No,
- 44:41extra
- 44:41crispy
- 44:42is
- 44:42like,
- 44:42like,
- 44:42you
- 44:42know,
- 44:43like
- 44:43you
- 44:43get
- 44:43at,
- 44:43like,
- 44:43the
- 44:44supermarket
- 44:44in,
- 44:45like,
- 44:45in,
- 44:45like,
- 44:46you
- 44:46know,
- 44:46like
- 44:46if
- 44:46you
- 44:46get
- 44:46like
- 44:47fried
- 44:47chicken
- 44:47at
- 44:47the
- 44:47supermarket,
- 44:48it's
- 44:48like
- 44:48that.
- 44:48Okay.
- 44:49It's
- 44:49like
- 44:49that
- 44:49kind
- 44:49of
- 44:49thing.
- 44:50But
- 44:51Original
- 44:51Recipe
- 44:52is
- 44:52like
- 44:52a
- 44:52very
- 44:53definitive
- 44:54texture.
- 44:54It's
- 44:54what.
- 44:55It's
- 44:55what,
- 44:55you
- 44:55know,
- 44:55KFC
- 44:56was
- 44:56originally
- 44:56known
- 44:56for.
- 44:57So.
- 44:57All
- 44:57right.
- 44:57Yeah,
- 44:57that's.
- 44:58I'm
- 44:58going
- 44:58with
- 44:58the
- 44:59original
- 44:59recipe.
- 44:59You
- 44:59gotta
- 45:00try
- 45:00it
- 45:00out.
- 45:00You
- 45:00gotta
- 45:00go
- 45:00to
- 45:01kfc.
- 45:01The
- 45:01kids
- 45:01will
- 45:02like
- 45:02it,
- 45:02you
- 45:02know,
- 45:02Give
- 45:02it
- 45:02a
- 45:02try.
- 45:03I
- 45:04love
- 45:04Popeyes
- 45:04too
- 45:05much.
- 45:05Like,
- 45:06why
- 45:06again,
- 45:07Like,
- 45:07Popeyes
- 45:08is
- 45:08so
- 45:08good.
- 45:08Chris,
- 45:09have
- 45:09you
- 45:09been
- 45:09to
- 45:09Popeye's?
- 45:09I've
- 45:10never
- 45:10been
- 45:10to
- 45:10Popeyes.
- 45:11No,
- 45:11I've
- 45:11not
- 45:11been
- 45:11to
- 45:11Popeye's.
- 45:11God,
- 45:12you're
- 45:12gonna
- 45:12change
- 45:13your
- 45:13ways,
- 45:13man.
- 45:14Chick
- 45:14fil
- 45:14a
- 45:15kfc.
- 45:15They're
- 45:15gonna
- 45:15be
- 45:16out
- 45:16the
- 45:16window.
- 45:17Popeyes
- 45:17is.
- 45:18But
- 45:18you
- 45:18should
- 45:18still
- 45:18try
- 45:19it.
- 45:19You
- 45:19should
- 45:19still
- 45:20see
- 45:20if
- 45:20it's
- 45:20good.
- 45:20You
- 45:21know,
- 45:21like,
- 45:21variety
- 45:22is
- 45:22the
- 45:22spice
- 45:22of
- 45:22life.
- 45:23Okay.
- 45:23Okay.
- 45:24I
- 45:25don't
- 45:25even
- 45:25know
- 45:25where
- 45:25there
- 45:25is
- 45:26a
- 45:26KFC
- 45:26by
- 45:27us.
- 45:27Is
- 45:27there
- 45:27actually.
- 45:28That's
- 45:28actually
- 45:28a
- 45:28really
- 45:28good
- 45:28point.
- 45:29There
- 45:29is
- 45:29not
- 45:29one
- 45:29close
- 45:30to
- 45:30us
- 45:30at
- 45:30all.
- 45:31How
- 45:31does
- 45:31one
- 45:31try
- 45:32kfc?
- 45:33We'll
- 45:33see.
- 45:34Yeah,
- 45:34I
- 45:34don't
- 45:34know.
- 45:35I
- 45:35don't
- 45:35know.
- 45:35In
- 45:35your
- 45:35travels
- 45:36and
- 45:36in
- 45:36your
- 45:36travels,
- 45:37eat
- 45:37some
- 45:37fried
- 45:38chicken.
- 45:38All
- 45:38right.
- 45:39Happy
- 45:39birthday
- 45:40today
- 45:40to
- 45:40Allison
- 45:41Pill
- 45:41Ken
- 45:42Pilots
- 45:42doppelganger
- 45:43William
- 45:43Fickner,
- 45:44and
- 45:44to
- 45:44the
- 45:44woman
- 45:44who
- 45:45makes
- 45:45the
- 45:45replacements,
- 45:46watchable
- 45:47Brooke
- 45:47Langton,
- 45:48also
- 45:48of
- 45:48Melrose
- 45:49Place
- 45:49fame.
- 45:50And
- 45:50remember,
- 45:50if
- 45:50you
- 45:50could
- 45:50only
- 45:51read
- 45:51or
- 45:51listen
- 45:51to
- 45:51one
- 45:52retail
- 45:52blog
- 45:52in
- 45:52the
- 45:52business,
- 45:53Make
- 45:53It
- 45:53Omnitalk,
- 45:54the
- 45:54only
- 45:54retail
- 45:54media
- 45:54outlet
- 45:55run
- 45:55by
- 45:55two
- 45:56former
- 45:56executives
- 45:56from
- 45:56a
- 45:57current
- 45:57top
- 45:5710
- 45:57US
- 45:58retailer.
- 45:58Our
- 45:59Fast
- 45:59Five
- 45:59podcast
- 45:59is
- 45:59the
- 46:00quickest,
- 46:00fastest
- 46:00rundown
- 46:01of
- 46:01all
- 46:01the
- 46:01week's
- 46:01top
- 46:01news
- 46:02in
- 46:02our
- 46:02daily
- 46:03newsletter.
- 46:03The
- 46:03Retail
- 46:04Daily
- 46:04Minute
- 46:04tells
- 46:04you
- 46:04all
- 46:05you
- 46:05need
- 46:05to
- 46:05know
- 46:05each
- 46:05day
- 46:06to
- 46:06stay
- 46:06on
- 46:07top
- 46:07of
- 46:07your
- 46:07game
- 46:07as
- 46:08a
- 46:08retail
- 46:08executive,
- 46:09and
- 46:09also
- 46:09regularly
- 46:10features
- 46:10special
- 46:11content
- 46:11that
- 46:11is
- 46:11exclusive
- 46:12to
- 46:12us
- 46:12and
- 46:12that
- 46:13Ann
- 46:13and
- 46:13I
- 46:13take
- 46:13a
- 46:14lot
- 46:14of
- 46:14pride
- 46:14in
- 46:14doing
- 46:15just
- 46:15for
- 46:15you.
- 46:16Thanks
- 46:16as
- 46:16always
- 46:16for
- 46:16listening
- 46:16in.
- 46:17Please
- 46:17remember
- 46:17to
- 46:17like
- 46:17and
- 46:18leave
- 46:18us
- 46:18a
- 46:18review
- 46:18wherever
- 46:19you
- 46:19happen
- 46:19to
- 46:19listen
- 46:19to
- 46:19your
- 46:19podcast
- 46:20or
- 46:20on
- 46:20YouTube.
- 46:20You
- 46:21can
- 46:21follow
- 46:21us
- 46:21today
- 46:21by
- 46:21simply
- 46:22going
- 46:22to
- 46:22YouTube/omnitalk
- 46:25retail.
- 46:25So
- 46:25until
- 46:26next
- 46:26week,
- 46:27Happy
- 46:27Thanksgiving
- 46:28everyone,
- 46:28and
- 46:28on
- 46:29behalf
- 46:29of
- 46:29all
- 46:29of
- 46:30us
- 46:30at
- 46:30Omnitalk
- 46:31Retail,
- 46:31be
- 46:32careful
- 46:32out
- 46:32there.