
How Adyen Unified SharkNinja's Global Payments
Until 2024, SharkNinja ran its direct-to-consumer business on two separate tech stacks, one for North America and one for Europe. Every new market added more complexity just as the company wanted to grow faster. So it rebuilt its storefront, order management, and payments on one global foundation, all while getting ready for a new kind of shopper: the AI agent that buys on a customer's behalf. Greg Sheive and Michael Cicchetti (SharkNinja), along with Priyanka Agrawal (Adyen), joined Lavina Suthenthiran to discuss what it takes to rebuild a global stack without slowing down, and what changes…
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