Leading to Lift Others with Andrea Brenholz
Andrea Brenholz took over ATR International months before COVID hit, and there was no "settling in" period, no honeymoon phase, just crisis leadership from day one. On this episode of The Z Pod, Andrea sits down with Z to talk about carrying forward what her parents built while making it her own, why she's obsessed with recession-proofing the business, and how she's learned to lead with empathy without letting people walk all over her.
For Andrea, leadership isn't about claiming the head of the table. It's about pulling up more chairs. She breaks down how ATR diversified to survive anything…
The skinny
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