How to Close More Sales Without Ever Pitching?
This week In Insurance town, the Mayor brings in a heavy hitter for this one, author, and sales trainer Steve Sapato to Insurance Town, and man. Steve has worn a lot of hats throughout his career, from IBM and small business ownership to real estate, public speaking, and sales training. And along the way, he's learned something that I think every insurance professional needs to hear.
How many times do we walk into a networking event, jump on a Zoom call, or sit down with a prospect already thinking about what WE want to say next? We're so busy preparing our pitch that we forget to listen to…
The skinny
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