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#258 Free Trial Customers Not Paying? It Might Be Your Setup
Free trial customers signing up but not paying? Before you blame cancellations, check your payment setup. Some of those failed rebills may be declines you can fix.
If you run an ecommerce or high-risk business and offer a free or discounted trial on digital or physical products, this episode covers three payment issues I’d investigate before spending another dollar on customer acquisition.
In this episode:
✅ How your shopping cart may be sending trial payments and rebills to different processors, and why that can cause declines
✅ How your MCC (merchant category code) can affect rebill…
The skinny
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