Latest / The Jake Wimberly Podcast / Kelley Ford on the Future of the College Football Playoff
Transcript
- 0:00Thirty six months Kelly Ford on your radio Tuesday edition of the program. Make
- 0:03sure to find him on exit, k Ford Ratings, k Ford Ratings dot
- 0:06com and The Lines dot com. You would have to think when you look
- 0:11at Greg Sankie and Tony Petitti with the Big Ten, that they have already
- 0:15had these conversations probably coming out and saying, hey, the Big Ten and
- 0:17the SEC are now partners in some degree. You would think legalities they have
- 0:22probably discussed or that's going on what they can do, because you know,
- 0:25Sankie said it himself and I'm paraphrasing that, Hey, look, we've got
- 0:27to even look at these television contracts. We're not sure that we want to
- 0:30jump into a long extended television contract with the College Football Playoff. You know,
- 0:36even though we're expanding past twenty twenty five twenty twenty six, we don't
- 0:40want other teams coming in like SMU and other teams, you know, a
- 0:42group of five to split this revenue. You would have to think at least
- 0:47the governance if they're talking about doing something different, that those conversations privately have
- 0:52probably been brewing for several months, if not longer than that. Yeah,
- 0:57I think what we've seen really since great thank you became the messioner of the
- 1:00SCC, I mean what almost a decade ago now. For my flives,
- 1:04he's been at the forefront. He's been forward thinking, he has been proactive
- 1:10in the SEC's best interest. And again, as someone who works in a
- 1:12Division one conference office, it is the commissioner's job of any conference to do
- 1:18what's in the best interests of the member institutions of that conference. What the
- 1:23SEC is doing, what the Big ten are doing right now, I do
- 1:26believe are in the best interests, especially especially financially, of those two entities.
- 1:33Where the larger philosophical question comes in for many across the country, including
- 1:38myself as a college football fan, is are these things in the best interests
- 1:42of the college football as a sport or college athletics as an enterprise. But
- 1:48again, if we're talking just college football, are these changes? Are these
- 1:51proposals in the best interests of the sport of college football as a whole?
- 1:56My personal opinion is that they are not. However, I do understand why
- 2:00these decisions are being made by these conference commissioners of these Power five Power four
- 2:05conferences, because they're charge was one thing, generating revenue and making great experiences
- 2:09for their student athletes and their member institutions. And there's nothing in their job
- 2:15description that says you should do things and act in accordance with what's going to
- 2:21lead to the outcomes that are in the best interest of the college athletics enterprise
- 2:24as a whole or the sport of college football. And so until we can
- 2:29somehow figure out a way to merge the best interest of the Big ten of
- 2:32the SEC with the best interests of the sport, we're going to continue to
- 2:36see these two paths going down in the separate direction. And ultimately, Jake,
- 2:40I think what it might end up being is a fracturing of FBS football
- 2:46at the highest level. And you now have more than what half of the
- 2:50members involved in sbsosible. Now they're no longer designated as the top tier of
- 2:54college football. Could there be some benefits to that, sure, I'm not
- 2:59sure that the benefits way the negatives, though, at least with the fact
- 3:01that we have in front of us today. Heather Dinnich put this out on
- 3:06ESPN. I saw you responded to it, you know, and I'm paraphrasing
- 3:07again. While we stay at twelve teams, you think it's going to go
- 3:12higher than twelve. Probably, I would have to say it probably will.
- 3:15As far as the number of participants, at some point, I think we
- 3:16will go beyond twelve. Yeah, for as long as we have this national
- 3:22playoff jig, I guess that's the caveat here. If the Big ten and
- 3:24the SDC grow to you know, twenty or twenty four teams and they start
- 3:30doing their each and they start doing their own thing and kind of cut everybody
- 3:32else out, that's a whole different conversation. For as long as we have
- 3:36the current construction of a Power four and a group of five or whatever that
- 3:40the numbers break down at. I do believe that really the only thing that
- 3:45I know for certain about college football is that the playoff is going to continue
- 3:49to expand. You look at the history of college football. From eighteen sixty
- 3:52nine until nineteen ninety seven, there was no playoff system. It was you
- 3:58played the regular season. Then we introduced ball. As we get going in
- 4:00the college football history, and that ultimately ends up with a couple of polls
- 4:04declaring who the national champions are. Nineteen ninety eight, of course, we
- 4:08introduced the BCS that lasted through twenty thirteen. That was a quote two team
- 4:12playoff, if you will, or a plus one system as they called it
- 4:15at the time. Then in twenty fourteen we get the four team playoff that
- 4:17lasted for just one decade. I mean, if you look at the rate
- 4:20of growth in recent years and just the extra money to be had, again,
- 4:25let's go back to what's the commissioner's job to generate revenue for its membership.
- 4:30The best way to do that, the easiest way to do that right
- 4:32now is to add on playoff games at the end of the year, because
- 4:36we see what the media rights deals yield when you add in that inventory for
- 4:41television, and when that happens, more money's on the table. So until
- 4:45we hit the point of diminishing returns for no further revenue experience from adding games,
- 4:51I do believe we're going to continue to add to the playoffs and SDS
- 4:56is at twenty four. I think the next STEP's probably sixteen, but I
- 5:00the seeds FBFBN at twenty four at some point and even beyond that. I
- 5:02mean, at what point, though, do we say enough to enough or
- 5:05at what point do we say okay, we're adding all these postseason games for
- 5:10a limited number of teams. At what point do we cut back on the
- 5:14regular season, Because at the end of the day, you can't ask student
- 5:17athletes to play. I mean, right now, it could be upwards to
- 5:19seventeen games that's an NFL season. When are we going to start saying that's
- 5:24too many games? Maybe if they get classified as employees, that becomes part
- 5:27of the CBA or the collective bargaining that they're going to be doing between the
- 5:30players Union and whatever's on the other side, the NCAA or some other entity.
- 5:33All of these questions, Jake go back to your first question of what
- 5:36does college athletics look like, What does toushwall look like in the next three
- 5:40to five years. These are all it's an interconnected web and they all lean
- 5:43on each other.