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A Fresh Approach to Strategy with Seth Godin
Welcome to the What's Next! Podcast with Tiffani Bova. In this LinkedIn Live, I had the wonderful honor of welcoming my dear friend, Seth Godin, who I met in 2001 through his book Purple Cow, which is one of my all-time favorite books. Along the way, Seth has always been a great supporter of me and my career. Today, I'm eager to discuss Seth's latest book, This Is Strategy: Make Better Plans.
THIS EPISODE IS PERFECT FOR…anyone who wants a fresh perspective on leadership and strategy.
TODAY'S MAIN MESSAGE…strategy isn't a lofty document or annual exercise. It's a compass guiding every decision…
The skinny
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