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Michigan Is #9 — But the Business Is Changing | Agent Confidential Top 20

Michigan checks in at #9 in the Agent Confidential Top 20 — ranking college football programs by the business of the sport, not just wins and losses.The Wolverines still have one of the biggest brands, largest fan bases and most powerful institutions in college athletics. And Michigan is increasingly leaning into new revenue opportunities as the economics of college football change.Money. NIL. Pressure. Institutional power. Expectations.That’s the Agent Confidential Top 20.#Michigan #GoBlue #CollegeFootball #BigTen #NIL #AgentConfidential

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