Latest / Connor with Honor: AI, Real Estate and Real Life / AI is good for automation in your real estate business, but what about for lead generation?
Transcript
- 0:00SPEAKER_00: As a real estate agent teaching other real estate agents how to incorporate artificial intelligence into their business, when you're doing a search, it's really good at telling you when you're asking it the right questions.
- 0:12SPEAKER_00: It's great at telling you how to take care of the people you know, how to take the leads you know, and how to people once they get to where you want them to go, be it your website, social media page, they have all that implemented with artificial intelligence through autonomic systems or automatic systems that you're able to get set up and then have the people that are interested in real estate or interested in you basically be contacted without you having to do anything as an agent.
- 0:42SPEAKER_00: Now, I've never really seen an issue.
- 0:45SPEAKER_00: Once the lead comes in and the agent's made aware, I've never seen a problem of the person not being able to follow up or not pick up the phone.
- 0:54SPEAKER_00: And if they are that type of person where they don't want to call anybody because they're scared or they're nervous, even somebody that reached out to them because of something they wrote or maybe their name was passed along from a friend, those people don't last in the business very long at all.
- 1:08SPEAKER_00: Most real estate agents don't need any coaxing or prompting.
- 1:12SPEAKER_00: Once the lead comes in, they're on it like a fly on, well, you know.
- 1:18SPEAKER_00: So they're on this, right?
- 1:19SPEAKER_00: And they'll call them up.
- 1:20SPEAKER_00: The question then is, well, how do you get the lead?
- 1:23SPEAKER_00: How do you generate the lead?
- 1:25SPEAKER_00: Where do you start?
- 1:26SPEAKER_00: How do you use artificial intelligence in order to attract people and to do that?
- 1:32SPEAKER_00: So, there, ladies and gentlemen, is a fantastic question, and the responses may surprise you.
- 1:39SPEAKER_00: There are a lot of different ways, but it's basically taking the actual data from the multiple listing service and talking about it.
- 1:48SPEAKER_00: Talking about things that would be advantageous to both buyers and sellers and using real market data and real statistics in order to do this.
- 1:58SPEAKER_00: This is something that I teach and I explain how agents can do this and using the different AI type systems, once they then get to your site, then is when the magic will happen because you can have a conversation with them either directly or through artificial intelligence.
- 2:15SPEAKER_00: Let me warn you, a lot of people, especially in my mid-50s generation and even younger, really get a little annoyed if they know that they're dealing with something that isn't a human being on the other side of the keyboard.
- 2:30SPEAKER_00: That's probably something we're going to see very relevant in the coming future because advertising and marketing is really building themselves around these automatic systems that will be generating content to people and interacting with them as if it was you.
- 2:46SPEAKER_00: Now, there's one thing me doing this video or making a clone of myself to do this video.
- 2:50SPEAKER_00: I would rather do it real and in person.
- 2:52SPEAKER_00: And I think people, for the most part, want to deal with a real human being as well.
- 2:56SPEAKER_00: We'll see you in the next one.