Latest / Found in AI: AI Search Visibility, SEO, & GEO

ChatGPT Just Became an Ad Platform + Google Just Killed FAQ Schema
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Two stories shook AI search this week, and they look completely unrelated. They're not.
OpenAI rolled out a self-serve Ads Manager — the moment ChatGPT officially became a paid placement environment with an organic layer on top. Then, two days later, Google quietly deprecated FAQ rich results, ending one of the most overused SEO tactics of the last five years.
In this episode, Cassie breaks down what actually happened, what the SEO industry is getting wrong about…
The skinny
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