Turning Soil into Agriculture's Next Frontier with EarthOptics
Farmers today are in a tough spot. With input costs climbing and crop prices falling, many farm businesses are barely breaking even, yet they still have very little insight into one of the most important parts of their operation: the soil. And it's not just growers who want this information. CPG companies, carbon accounting firms, and anyone trying to understand what's happening below the surface need it too. Measuring soil accurately and usefully has always been expensive and difficult, in part because a single field can hide completely different chemistry, structure, and microbial life from…
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