Latest / Ambitious Podcast / EP. 48: The Secret to Performing at Your Best – Every Single Day w/ Karina Baldwin
Transcript
- 0:08Hello and welcome back to Ambitious.
- 0:10So I will say today's episode is a juicy one because we are going
- 0:15to be diving into everything that you need to know about
- 0:18mastering mental performance or better known as high
- 0:21performance. As a business owner, a brand
- 0:24ACEO, this is a topic that I will tell you, I have been very
- 0:29selective about who I was going to bring on to talk about this.
- 0:31Because one of the most important things for anybody who
- 0:34speaks about high performance is that you are not someone who
- 0:37just looks at this as theory, but you really deeply embody the
- 0:41values of what it is that you teach.
- 0:43And Karina, who I am joined by today, is an absolute embodiment
- 0:46of all of those things. We are going to be diving into
- 0:49how to understand what mental performance is, understanding
- 0:53how you might be able to tap into this piece of yourself to
- 0:56really expand you and your business to the next level, and
- 0:59also what mental performance and high performance is not.
- 1:02And Karina's going to share some really incredible stories today,
- 1:05a lot of amazing insights and tips and things that you can
- 1:09take action on very quickly. So I will say of all episodes,
- 1:13this is one you're going to want to get a notepad out for because
- 1:15there's a lot of reflection that is going to be happening as a
- 1:18byproduct of today's episode. So all of that to say, let's get
- 1:21into today's episode. Well, hello everybody and
- 1:24welcome back to Ambitious. I am so excited for today
- 1:28because the topic we're covering today, I was just noting before
- 1:32we pressed record that I have been very selective about who we
- 1:37brought on and how we were going to facilitate today's
- 1:39conversation. Because high performance is
- 1:41something that a lot of us, I feel like see in the online
- 1:44world, in the entrepreneurship space, the morning routines, the
- 1:47ice bath, the all of the different processes of what it
- 1:50looks like to be a quote UN quote hardcore entrepreneur.
- 1:53And I think, you know, just as we were noting before hitting
- 1:55record, it can kind of get a little bit convoluted when we
- 1:58think about what is the quote UN quote right way.
- 2:00How do we tap into going for those big goals and going for
- 2:03the big dreams, but also making sure we're not doing so in a way
- 2:06that leads us to burnout? So very excited, Karina, to have
- 2:09you on today. And I just cannot wait to
- 2:11unpack. There's so much and I know we're
- 2:14probably going to go right to time today, so I'll get right
- 2:16into it. Karina tell for anyone who's
- 2:18listening, who maybe hasn't been yet exposed to your stuff.
- 2:21And guys, as she goes through today, you're going to
- 2:23understand why she is the person to come on and talk about this
- 2:26with her story. But if you haven't checked out
- 2:29her stuff yet, you can definitely go to her Instagram
- 2:30to learn more. But Karina, give us like the
- 2:32high level of kind of like how did you get into high
- 2:35performance and, you know, mental performance that you talk
- 2:37about now? Yeah, first of all, not even
- 2:39like a full intro and I'm feeling so flattered.
- 2:42Thank you so much for having me. That was amazing.
- 2:44So for anyone who is like, what the hell is performance and
- 2:49mental performance and all those things, my formal title is
- 2:52mental performance coach. So what that means is I have a
- 2:55master's degree in sport and performance psychology.
- 2:58So originally a lot of us get into the field to primarily work
- 3:02with athletes like high level athletes, ideally like college
- 3:07professional Olympic level athletes.
- 3:10And then we kind of like expanded our field into the
- 3:14business world into high performance outside of college
- 3:18athletics or, you know, professional athletics.
- 3:20But originally the field did start with sport, which, you
- 3:23know, makes the sense of like sport and performance
- 3:25psychology. How I got into it is I was
- 3:28actually a Division One athlete. I was a rower back in college.
- 3:32I went to the University of Louisville and I rode boats.
- 3:35So I literally got a college scholarship and it was, it was
- 3:39really fun until it wasn't. And then I started struggling so
- 3:43much with my sport. I started wrestling with the
- 3:46idea of like, did I actually enjoy this?
- 3:49Did I actually like this aspect? And this is where like why sport
- 3:54and performance psychology translates so beautifully into
- 3:58the business world is like the athlete identity I had my
- 4:02athletes had when I worked with athletics reminds me so much of
- 4:05the business owner identity that I absolutely know that we're
- 4:09going to get into and like what a healthy identity it looks
- 4:12like. But I really struggled with
- 4:15loving my sport. I started developing an eating
- 4:18disorder. I started developing like really
- 4:21unhealthy habits of I have to show up in this particular way
- 4:25that has been told to be drilled into me.
- 4:28I had to like do all these things and I started to hate my
- 4:31sport. I started to like just develop
- 4:34these really unhealthy thought process and actions and all
- 4:38these things. And if I was given access to
- 4:41someone like me when I was in college athletics, which later I
- 4:45find out actually we did have someone on staff that was not
- 4:50told to us, unfortunately was not shared.
- 4:53That information was not shared with us.
- 4:55Which is really sad and disheartening that like some
- 4:58athletes are are gate kept from being able to develop a healthy,
- 5:03healthy relationship with their sport and what not.
- 5:06But I needed someone like me in my corner that like helped me
- 5:09separate myself worth from my performance.
- 5:11Like I started performing poorly in my sport and I was like, I'm
- 5:15not a good person. Those things do not correlate
- 5:20right? And we know this, you know, in
- 5:21business, these things don't correlate.
- 5:23If your business has a low month, that doesn't mean you're
- 5:25a crappy person. They don't correlate, right?
- 5:28And so I needed someone like me. And so after I graduated from my
- 5:33undergraduate degree, I was like, OK, I want to go into
- 5:36psychology, but I don't know if I want to go clinical.
- 5:38I don't know if I only want to go into, like, mental health
- 5:41strict on, you know, diagnosis and whatnot.
- 5:45And I was like, I want to do something else.
- 5:47And I discovered the world of sport and performance
- 5:49psychology, fell in love with it.
- 5:51I went to a top 4 University of Florida State University for
- 5:55sport and performance psychology.
- 5:57Obviously an incredible athletic school, like very well known in
- 6:01the athletic space in NCAA. And it was really cool to just
- 6:05experience working with the athletes, with the teams that I
- 6:08did at Florida State. And then from there I was hired
- 6:12by the US Army. And that is actually what
- 6:15brought me from the South, from the East Coast.
- 6:17I grew up in Florida, brought me out to Washington State where I
- 6:21live now. And so I started working with
- 6:24the Army for three years again, had ass population, like so cool
- 6:28to work with, high octave, high levels.
- 6:31I worked a lot with the military police, particularly a lot of
- 6:34like active shooter drills, a lot of like high pressure
- 6:37situations. How can we think clearly?
- 6:40How can we still, you know, go through our process and think
- 6:43logically when our adrenaline is through the roof, our heart is
- 6:47racing, we are sweating, there's potentially a gun pointed at us.
- 6:50How do we handle this down to also them going to their
- 6:54promotion boards and them understanding when someone is
- 6:58asking you some, you know, general is asking you a really
- 7:01scary question and you're a private.
- 7:04How do you handle this? How do you answer clearly?
- 7:07How do you think clearly when your pay your hours, your
- 7:11promotion depends on the answers that you're given.
- 7:14So I worked with them for three years and then I was like, you
- 7:16know what? So cool, Not my people.
- 7:19And I paired with a business coach actually.
- 7:23And I was like, hey, I really want to do a retreat.
- 7:26I really want to do mental performance coaching, but I want
- 7:28to work with business owners. And I think this would be really
- 7:30cool. And you seem like a cool person.
- 7:33So her and I paired up. We ran, which I now run solo
- 7:38every single year, the Baja business retreat.
- 7:40So I paired with the business coach originally and she
- 7:43introduced me to so many business owners and I was like,
- 7:46Oh my gosh, all these problems that these women are having are
- 7:49the exact same problems that all my athletes were having and all
- 7:53my soldiers were having. And I was like this, I knew it
- 7:56was going to translate, but I was like, this is so easy to
- 8:00translate these skills into the business world.
- 8:03And so like that's kind of how I got started and that Baja was
- 8:08the big realization of my shift and my pivot within my own
- 8:10business. My company came out of it
- 8:12because of that, a rebrand and True Adventure Collective was
- 8:15born. And ever since I've been working
- 8:18with female entrepreneurs, and I've only been working with
- 8:21female entrepreneurs, and it's been a freaking dream to work
- 8:25with them. So that's and who I am and how I
- 8:28got into it. Yeah.
- 8:29Happy. You guys could understand why I
- 8:31was so excited to have her on because it was that and you know
- 8:36what the other thing that got me was there's just so much that I
- 8:38want to unpack from that was you and your summits, which I feel
- 8:43like is not something you see every day on Instagram, not to
- 8:47mention the type of work you do in connection to that.
- 8:49So like has that and you enjoying that been part of this
- 8:55process for you? Did that kind of work into this
- 8:57or was that something totally separate?
- 8:59Yeah, so I've always been outdoorsy and I think like it's
- 9:03I'm like very extreme obvious. I do know that I'm like, I
- 9:07undeniably like a very extreme sport oriented person and I know
- 9:13that like the sports I do. So for anyone who has not been
- 9:15on my Instagram or has not seen these things, I ski I also
- 9:20Backcountry ski. So that means that I ski out of
- 9:22bounds. That means I wear like an
- 9:24avalanche transceiver, what's called a beacon.
- 9:27So like if an avalanche happens because we're not surrounded by
- 9:30ski patrol, like my friends can find me if I'm buried under the
- 9:32snow, I go out and I Mountaineer and we rope up and we wear
- 9:36crampons, the big spiky things on our feet and we are roped
- 9:39together. So that way if someone falls
- 9:41into a hole in an ice, you know, like crack essentially in these
- 9:46mountains on these glaciers And in Washington state, there's
- 9:49volcanoes. We're not worried about the lava
- 9:51part of volcanoes in Washington because it's cold, which is
- 9:54great, but we are worried about the ice part.
- 9:56So like if you fall in ropes help you get them out and stay
- 9:59attached and stay alive. And obviously I've worked many,
- 10:02many years to reach this level. And absolutely, I think it has
- 10:07been a huge aid in me becoming the coach that I am because I
- 10:13not only see this development in business, but I see this these
- 10:17like mindset changes over my own personal athletic career from
- 10:23doing a more traditional swear. It's not like, you know,
- 10:27baseball or softball or anything like that, but like rowing still
- 10:30a like more traditional sport. It's in college athletics.
- 10:33So literally like summoning mountains that I used to think
- 10:37I, I did a personal post on this on my personal page.
- 10:40And I used to literally only think that like Red Bull
- 10:42athletes would do the sports that I do.
- 10:45And now I'm like all my friends do this.
- 10:47I have like surrounded myself with a community where like to
- 10:50me this is normal, which really plays into it matters who you
- 10:56surround yourself with. Because for me, mountaineering
- 11:01and Backcountry skiing and so many mountains is truly a
- 11:07Tuesday for me. Like my friends and I text each
- 11:12other like Thursday night and we're like yo what summit you
- 11:15want to do in 2 days? Well, the reason I think it's
- 11:18important is because at least for me, my thought process is
- 11:21anytime I'm taking advice, and this has always been how how it
- 11:24is in any bucket. It can be about relationships,
- 11:27it can be about business, it could be about, you know, mental
- 11:29performance. You want to take it from someone
- 11:32who lives and embodies that at the deepest level.
- 11:36And so the thing that I found, you know, kind of to my point
- 11:39earlier about trying to really find someone who was a great
- 11:42candidate to speak to this, there was a lot of theory around
- 11:47high performance and what that looks like and mental
- 11:49performance, but there wasn't as much of the behavior matching
- 11:54the discussion. And one of the things that I was
- 11:56like, OK, her as soon as I saw, as soon as I saw your stuff was
- 12:00I just, I really was so insanely inspired by not just what you
- 12:04were teaching and all the things that you know, but also the fact
- 12:07that you really live and embody these principles every single
- 12:10day. And I think that that's a really
- 12:11important thing for anyone getting advice from anyone on
- 12:14how they can start to integrate that.
- 12:16And so like you, you had noted when you're explaining kind of
- 12:19in going through a bio, which I like instantly like ping, ping,
- 12:21ping in my head is going off of you just kind of fell out of
- 12:25love with your sport. And I think that that's
- 12:27something that really is 1000%. I'm sure you see with clients as
- 12:31well transferable to business because there's so many times
- 12:35that I've seen people who've either fallen out of love with
- 12:38maybe their entire business that could be with just a section of
- 12:41their business that could be out of just an area or behavior or
- 12:44something that they're taking action on every single day.
- 12:47But then you start to wonder, you know, is this business truly
- 12:51not for me or is it just the experience that I'm giving
- 12:53myself within that? And so I'm curious, you know,
- 12:56when you were talking about not enjoying necessarily your sport
- 13:00or for those who are not enjoying their business and that
- 13:03tie to identity because I think that there's a big correlation
- 13:07there. So I'm curious if you could
- 13:08speak to, for the person who feels like they're not loving
- 13:10their business right now, how do they start to kind of like
- 13:13unpack? That I think so here's a here's
- 13:17some theory. Obviously, like I am a big
- 13:19advocate for research and like you have to use science.
- 13:24Like I got, I paid too much money for a master's degree to
- 13:27not use science. And like I, I love being able to
- 13:30use personal experiences And like, you know, to the people
- 13:34that, that build their business or, you know, become advice
- 13:38people or mentors or whatever based on their own experience.
- 13:42Take that with a grain of salt. But when you can come from
- 13:45actual science and theory and proven facts based on
- 13:48populations and sample sizes and all the things you know that
- 13:51like research comes down to and why, like my field, I think is
- 13:55so cool and, and why mental performance is so cool.
- 13:58There is science behind it. There are people that literally
- 14:01sit behind the desk and are like, oh, I'm going to like
- 14:04study these athletes or study these nurses or study these
- 14:07people and find patterns and we can learn from this.
- 14:10So if you are struggling with loving your, your business, one
- 14:16thing that I would love for you to look up is this thing called
- 14:20the aims, Aims athlete identity measurement scale.
- 14:25I think, I'm pretty sure the S is a scale question mark.
- 14:30But definitely if you do like aims, aims and then type in like
- 14:33athlete identity, I'm sure it'll pop up.
- 14:35There's like, essentially it breaks down to like 7 criteria
- 14:39and I can't remember all of them off the top of my head.
- 14:41But like when you go through this, just replace athlete,
- 14:44replace sport with like business.
- 14:46And it like this, I use this with my business owners.
- 14:48I've like had them check in when they start getting like really
- 14:51stressed, when they start feeling like they don't have
- 14:53enough time, when they start feeling overwhelmed or like I,
- 14:56you know, don't love my my business.
- 14:57I think I want to quit and ask yourself, like, do you have a
- 15:00healthy identity? Do you enjoy this aspect?
- 15:03Is this something that you like want to keep doing?
- 15:05Or is this something that like you fill your time or it's
- 15:08become a check the box? 1 of the big things that I
- 15:13realized in my sport. And I think this can translate
- 15:17so well to business is when I left.
- 15:20So I actually left college athletics early.
- 15:22I quit after two years. So I didn't finish my career.
- 15:25I actually quit I think a week, two weeks before our
- 15:30championship, which is. Wow.
- 15:33Yeah, that was crazy. It was, it was literally insane
- 15:36for me to do that. I looking back, make better
- 15:39choices 19 year old Karina or 20 year old Karina because I
- 15:43definitely left my team a little high and dry in the long run, it
- 15:47was best for me. That is absolutely was the best
- 15:49decision for me. Wasn't the best decision for the
- 15:52team, but you know what, like my coach was signed my release
- 15:55papers, which sounds really crazy that like a coach has to
- 15:58like literally sign like she can leave the team.
- 16:00But I was like on scholarship. So anyway, so I left early and I
- 16:04was like, I'm never going to row again.
- 16:05Everything's terrible. I hate rowing, like developed
- 16:08such a crappy side of me, crappy attitude.
- 16:11I like it sucks. No finish out college.
- 16:15And then I went to Florida State for my master's program.
- 16:17And then I was like, there's a high school team around here.
- 16:20Let me just like, turns out one of my high school competitors
- 16:25who used to row for a different team was the head coach for the
- 16:28local high school team where I was going to grad school.
- 16:30And I was like, hey, I just want to come out in the water with
- 16:32you. And he was like, jump in a boat,
- 16:35let's go, like come out on the launch, which is what the like
- 16:37motorized coaching boats are called launches.
- 16:40And I went out and I was like, Oh my gosh, this sport's so fun.
- 16:43I was like, this is so cool. I was like, why did I leave?
- 16:46This is a great sport. Obviously, I was a coach in a
- 16:48coaching position, not in a like physical, you know, sport
- 16:51position. But I was, I was like, why?
- 16:55Why did I have that such a big shift?
- 16:59Like, obviously there's an aspect to it that like, yeah,
- 17:01I'm no longer doing the work. Like I'm no longer physically
- 17:03doing the like, gritty hard part.
- 17:06But at the same time, I'm like, why did I hate it so much?
- 17:11And then now I'm like, oh, I can't imagine my life without
- 17:14it. Like I truly looking back, I
- 17:15can't imagine my life without college athletics and high
- 17:18school athletics and like coaching this team.
- 17:20And then I ended up continuing so much that I coached AUS
- 17:24national team in Boston after I graduated.
- 17:27Like I was like, I'm back in. I love rowing.
- 17:30And the reason it was, is because I was tying so much of
- 17:33my identity when I was in college, when I was in, in
- 17:37athletics to the sport. I was living, breathing the
- 17:42sport, which sounds like what you should do.
- 17:47But if you make your entire life about one thing, what happens
- 17:52when that one thing disappears? And the reality is, is like
- 17:57there are so many and athletes are such an easy way and we feel
- 18:01it as business owners to live and breathe our business that
- 18:05we're like all we do is think about it.
- 18:08And then we have to be careful if we only surround ourselves
- 18:12with other entrepreneurs, as great as that is.
- 18:16Be in those rooms, but you also have to be in rooms with 9 to
- 18:19fivers. You also have to be in rooms
- 18:23with blue collar workers or labor workers or if you're are a
- 18:27labor worker with knowledge workers like you, you cannot
- 18:31silo yourself. And that's what I did when I was
- 18:33in college. I lived with rowers.
- 18:36All we talked about was rowing. All we did was rowing.
- 18:39And when I was doing other things, I was shamed for doing
- 18:42these other things. I was in a sorority and my my
- 18:45head coach, my teammates were all like, you need to quit.
- 18:49It's terrible for you. And then all my sorority sisters
- 18:52were like, we love that you're in athletics.
- 18:54You're so great. This is so cool.
- 18:56You have so many others, like hobbies and like my rowers were
- 18:59like, you should only row. And then I felt like a bad
- 19:03teammate when I wanted to go be the sorority girl and it just
- 19:07showed. And it is kind of funny because
- 19:09like after I quit, I'm not friends with the rowers anymore,
- 19:13but I'm friends with the sorority girls still, you know,
- 19:15because like they were the ones that were supportive of like,
- 19:19you know, be in these different areas.
- 19:21And the same thing needs to happen in your business is like,
- 19:24if you're falling out of love, you might literally be like in a
- 19:27silo of your business. You need to do something else,
- 19:32find another hobby. And that's why I like I, I now
- 19:35at this point, I have to summit. I'm like these these mountains
- 19:40are what keeps me sane in my business.
- 19:42If I only did business, I would probably fall out of love just
- 19:47like I did in college athletics like.
- 19:50I think people try. I've talked to us on other shows
- 19:52too, like I lost myself in my business when I was first
- 19:55growing it. Just as a quick question, mental
- 19:58performance versus high performance, if you were to
- 20:00quickly define the difference to you or is it the same in your
- 20:03opinion? I think it's the same.
- 20:05I think you can't be a high performing person without having
- 20:09a high performing mental state. I think like your brain needs to
- 20:14be trained just as much as your body.
- 20:17And I think a lot of us knowledge workers that are like
- 20:20in the 21st century that we are no longer doing labor
- 20:23necessarily. You know, if you are like, cool,
- 20:27keep doing it. But a lot of like knowledge
- 20:29workers, we need to work our brain and we don't think about
- 20:32it. It's not taught to us to work
- 20:35our brain and develop confidence, and that confidence
- 20:38is a skill, that public speaking is a skill.
- 20:41You know, asking questions is a skill just as running or lifting
- 20:45or, you know, rowing or swimming or any of our sports that we do
- 20:50pick a ball, you know, like, it doesn't matter.
- 20:52But it's all developed, yeah. You know I ask cuz I know as we
- 20:55say it, people are gonna be like, is it the same thing?
- 20:57Is it the same? Thing yeah.
- 20:58So just if anyone is curious, I resonate with the aspect for
- 21:02sure of, you know, really what I'm getting from that and what's
- 21:05kind of clicking for me is dimension.
- 21:07Because for me, even there was a season where I really was like,
- 21:10I don't even know if I'm cut out for this.
- 21:12Like, I don't think that I'm I thought I love it.
- 21:14Then I got to a certain place and it just became everything
- 21:17that I once loved about it didn't feel like it brought me
- 21:20joy anymore. And I remember someone had taken
- 21:23me through an exercise and I was like, who are you outside of
- 21:25your business? And I was like, what do you
- 21:27mean? I don't get it.
- 21:27And they're like, well, like if you couldn't describe who you
- 21:30are and like what you enjoy and it couldn't have anything
- 21:33connected to your business, what would that be?
- 21:36And like, previously, my answers might have been like, I love
- 21:39making content and I love being, you know, in there with my team
- 21:42and I love, you know, getting on with my clients.
- 21:43But everything was in that business bucket.
- 21:46And I think what ended up happening exactly to your point
- 21:49was as soon as there became any aspect of friction or any aspect
- 21:53of like even when things were going well, but even most
- 21:55importantly, when things were not going well or you had a
- 21:57little blip in whatever was going on in the business.
- 22:01It felt like there was so much pressure on this to not only fix
- 22:04itself because for the business business, but also fix itself so
- 22:07we can bring you joy again. Because you felt.
- 22:10Lost if it didn't feel perfectly in synergy.
- 22:13And one of the things that was a really helpful tool around that
- 22:18was the aspect which was passed on to me from a mentor was that
- 22:21you have to earn the right to touch your business.
- 22:24So like so many people as part of, you know, getting themselves
- 22:28in a peak state of performance each day, think about things
- 22:33still in the business buckets like wake up, read a book,
- 22:35listen to a business podcast. Like it's very even when we
- 22:38think about things like morning routines or rituals or any of
- 22:41those things, there's still so much in the business bucket.
- 22:44And so I'm curious for someone like those that you've worked
- 22:48with that are really trying to tap into that like really peak
- 22:52performance, how much of that would you say is diving into the
- 22:56area of maybe their sport or their business?
- 22:59And how much is that of that is maybe finding themselves outside
- 23:02of it that as a domino impacts their sport?
- 23:06I truly think honing a skill outside of business is almost
- 23:12more valuable than being better at business because I think that
- 23:20there's so many things that can translate from doing something
- 23:23else. And it doesn't have to be
- 23:26summoning mountains or mountaineering or, you know,
- 23:29college athletics. Like you can go play pickleball.
- 23:32Like I use that. I, I, I think it's funny because
- 23:35like pickleball is like a funny sport, honestly, like, like, I
- 23:38think everybody can agree that we go out in the, on the court
- 23:42for the first time and we're like, this is a joke.
- 23:44And then we're like, wait, this is actually really fun.
- 23:47Like, you know, but what I tell my clients all the time and what
- 23:51I used to tell my athletes, you know, and like, it's kind of
- 23:53reversed. Like my business owners, I'm
- 23:55like, go pick up a sport. And my athletes, I'm like, go
- 23:57pick up something that's not a sport.
- 23:59Like, I'm like, do something else, like literally anything
- 24:02else. But for my business owners,
- 24:05honing a skill outside of it I think can directly translate.
- 24:09And an example is one of my friends, one of my business
- 24:13friends, she's a copywriter and she's been a client of mine for
- 24:16a couple years now. She's gone on a couple of my
- 24:19retreats and she's a copywriter and we went surfing, just she
- 24:24had never gone surfing before. She was a college softball
- 24:26player. So she's very athletic, very,
- 24:29you know, gritty type of, you know, person.
- 24:32And she went into surfing and she was like, I'm an athlete.
- 24:36If I can play college softball, who's to say I can't be a
- 24:41surfer? And The thing is, is that
- 24:44mentality can translate into business so easily.
- 24:48If you can win on a pickleball court, who's to say you can't
- 24:51win on a sales call? If you can stand up on a
- 24:55surfboard, who's to say that you can't tackle being a podcast,
- 25:00you know, host for the first time?
- 25:02Like who's to say these things don't directly correlate?
- 25:06And the more that I realized, and this is from my own personal
- 25:09experience and I can probably find research on this, but I
- 25:12don't have anything off the top of my head.
- 25:14So I'm going to just say this is like Karina's experience.
- 25:17The better I get at my sports, the more badass I feel.
- 25:23And I walk into a room, a business room, a networking
- 25:27event, a, you know, a sales call.
- 25:30And whether the people in the room know that I just like, got
- 25:33off a volcano summit or not, I stand and I'm like, I just got
- 25:37off a volcano summit. Yeah, I, I'm amazing.
- 25:41I can do anything, you know, And like, again, it doesn't have to
- 25:45be a volcano summit. It can be like, I won this
- 25:47recreational pickleball tournament and like, had fun
- 25:51doing it and enjoyed the process.
- 25:55Translate that into business, right?
- 25:57And so much of our business, we like, grit our teeth and are
- 26:00like, everything has to work and everything has to be perfect.
- 26:03Imagine going onto a pickleball court and having that same
- 26:06mentality. No one will want to play with
- 26:08you and you're not going to win. You are not going to win.
- 26:12The people who win at pickleball, the people who win
- 26:15the Olympics are having fun. And I think like, truly, I tell
- 26:21my business owners all the time that like, if you don't have a
- 26:25hobby that turns off the business brain, you just have a
- 26:30waste of your time. Like you need a hobby.
- 26:32You're waiting. You're waiting until you get to
- 26:34business again. Yes.
- 26:36Oh, that's such a good way of like saying that.
- 26:38Well, I think there's a big difference between people
- 26:41filling their time and being fulfilled with their time.
- 26:45Yeah, to me, there's, yeah, I'm gonna, for the rest of the
- 26:49evening, watch Netflix, do this. And I got nothing against
- 26:52Netflix, but it's just that you're gonna basically do things
- 26:55that allow you to keep busy till the next day at 9:00 AM or 10:00
- 26:59AM when you open your laptop again versus being excited to
- 27:03close your laptop to go live the other portion of your life.
- 27:07And I loved what you shared about transferring of what
- 27:11you're doing outside of business and how it correlates to
- 27:13business because I have seen this with like the top
- 27:16entrepreneurs that I know and the top tiers that are are, you
- 27:20know, multiple 7 and 8 figure earners.
- 27:23Their clarity of what they do in their business often times
- 27:26happens in like the sauna or it'll be like in a random, hey,
- 27:29I was on a jog where I was hiking and I realized I'm going
- 27:33to make XYZ offer. And that's because a lot of
- 27:35that, the clarity and frankly, the mental piece and the tuning
- 27:40into yourself often doesn't happen in a Google doc the way
- 27:43that people force it to. And like you're talking about
- 27:46with sports and team or anything, like I'm thinking even
- 27:50for yourself with, with doing summits, like there are so many
- 27:54transferable skills that just even off the top of my head of,
- 27:57you know, consistency and taking time for yourself to be able to
- 28:00heal with the physical pressure on your body, IE prioritizing
- 28:04yourself and self-care, looking at the aspect of like feeling
- 28:07like you can't go any further and your body's like, no, I'm
- 28:09capped out. And then still going further
- 28:12after that point, all that confidence that you're building
- 28:15and not to do the hard thing 1000% is transferable to
- 28:19business. And so for me, it's really just
- 28:22collecting evidence is what I think about it as mentally,
- 28:24right? So that evidence sometimes, yes,
- 28:26can happen in business, but if you can collect it in other
- 28:29areas outside of business, you can transfer that over to what
- 28:33you're doing within your day-to-day of what you do for
- 28:35work. So like I I love that.
- 28:38Yeah, I think it's so. I think it's so cool because we
- 28:42joke all the time about how like in your 20s, people take up
- 28:47weird sports like marathon running.
- 28:49And we're like, why? Like why did we start doing
- 28:51these things? And, and the reality is this,
- 28:54like if you can go run 26.2 miles, like who's to say you
- 28:58can't sell out an offer? Like, you know what I mean?
- 29:00Like no one's making you do this.
- 29:02No one's making you run a business.
- 29:04No one's doing these things or like making you do them.
- 29:07They can translate. They can.
- 29:09If you show up every day to train for 26.2 then you can, you
- 29:14know, do Oh my gosh, in Canada do you guys do marathons and.
- 29:19Oh, yeah, yeah. It feels like everyone and their
- 29:20grandma's running one these days.
- 29:22Like it's just it's all over. I love it.
- 29:24I love it. I love it.
- 29:25Well, I I was. Curious like with the mental
- 29:29performance and the high performance, because I think
- 29:32something that I, I would, I'd love to unpack like you
- 29:36mentioned earlier around the psychology piece and how
- 29:39important that is to you, which by the way, I love like I, I
- 29:41always love. I'm a nerd for anything that's
- 29:43backed by any aspect of data. For you in helping different
- 29:49entrepreneurs with this type of work, how much of this is
- 29:52psychology and how much of this is cuz, you know, earlier you
- 29:55had mentioned the difference between, you know, high
- 29:58performance in the classic things we typically see online
- 30:00when it's talked about, right? Of like what it means of like
- 30:02waking up at a certain hour, having certain routines.
- 30:04Yeah. How much of this is routine and
- 30:07how much of this is really mental, IE who you are, not what
- 30:12you're doing? I think it's a really good
- 30:16balance. I think you have to have both,
- 30:18absolutely. But I think in order to do the
- 30:22things, in order to what you're doing to have an effect, you
- 30:26have to be who you are, like be the high performer.
- 30:30I think like there is a big difference in those that act in
- 30:38order to be, they are not successful.
- 30:41Those that be therefore act. Those are the successful ones,
- 30:47and for anyone who's like those were the same words I don't
- 30:50understand, essentially. I I was just, I was literally
- 30:52just gonna say please repeat that because guys, what she just
- 30:55said was absolute gold when it comes to identity in any bucket
- 31:01as an entrepreneur. So if you don't mind to.
- 31:03Repeat. That would be absolutely.
- 31:04So it's, if I can say the exact same thing, I, I, it's
- 31:09essentially like those who act in order to become, are not
- 31:14going to be successful. Those are the people that are
- 31:16like, the only way that I'm going to become a millionaire is
- 31:19like the one day when I have $1,000,000 in my bank account.
- 31:23Those people are going to just be like striving and striving
- 31:26and striving and always falling short and always feeling down
- 31:29and always like, well, I'm not a millionaire yet.
- 31:31Like I'm not a successful entrepreneur yet because like I
- 31:34don't have the thing yet. And here's here's the thing and
- 31:39why, like there's real science behind manifestation, there's a
- 31:43real science behind goal setting.
- 31:44And if you don't set goals, if you don't visualize, if you
- 31:47don't look at you know your future, if you don't create this
- 31:50vision of you and make it so crystal clear that you're like,
- 31:54this is who I am, then you're missing out on on such an easy
- 31:59part of being becoming the successful entrepreneur,
- 32:03becoming the millionaire, becoming the person that you
- 32:06want. So instead of act in order to be
- 32:09you want to be there for you act right and like the be there for
- 32:15you act is stepping into this identity of I am $1,000,000
- 32:22earner. What is $1,000,000 earner?
- 32:24If in your brain $1,000,000 earner gets up at 6:00 AM and
- 32:28get up at 6:00 AM, it's be there for I do, right?
- 32:33If $1,000,000 earner to you gets up at 8:00 AM and starts work at
- 32:389:30, wake up at 8:00 AM, start work at 9:30.
- 32:42If $1,000,000 earner to you gets up, has a slow morning, goes to
- 32:48the gym and doesn't start work until 11:00 AM, then do it
- 32:52right. It's you have to understand you
- 32:54have to step into being $1,000,000 earner before you're
- 32:57$1,000,000 earner. Otherwise you will not become
- 32:59$1,000,000 earner. So it's like you kind of have to
- 33:02like it's starting from the inside out.
- 33:06If you begin thinking, and this is where like the like woo woo
- 33:09of manifestation really, really step into what does this look
- 33:14like for me? Like make the make the things
- 33:16that work for you a vision board.
- 33:18Is it make the vision board? If A to do list, is it if a list
- 33:21of qualities? Is it if it's a, a written out
- 33:24schedule of what my dream CEO day looks like when I earn
- 33:28$1,000,000, this is what it's going to look like.
- 33:31Why are you not doing that now? Why are you waiting to make
- 33:34$1,000,000 to make that schedule?
- 33:36That just is silly, right? The Olympic gold medalist isn't
- 33:42an Olympic gold medalist. The day that they win the
- 33:45Olympics, they become an Olympic gold medalist at the gym
- 33:49everyday, on the track everyday showing up for practice.
- 33:53Michael Phelps didn't become the most winningest.
- 33:57Actually, I don't know if he is anymore, but once he was, I
- 34:00actually think some of the skiers might have passed him,
- 34:02like Lindsay Von might have passed him.
- 34:04But like Michael, we all know who that is, right?
- 34:06Like Michael Phelps didn't become the most winningest gold
- 34:11medal Olympic athlete in the pool at the Olympics.
- 34:16He did it every day, showing up at his home pool, his home gym,
- 34:21his home kitchen. That's where he became the
- 34:24Olympic medalist. So why are you waiting for your
- 34:28$1,000,000, your gold medal? Don't wait for that.
- 34:30To become the millionaire and the successful entrepreneur.
- 34:33You have to be it now. And then the $1,000,000 will
- 34:37come. The gold was always going to hit
- 34:39Michael Phelps if he kept showing up in the pool.
- 34:42He was always going to be the most winningest Olympian in
- 34:45history at that time. I think it's probably one of the
- 34:48most frustrating for most people who, let's just say want to hit
- 34:51$1,000,000 business is some of the most frustrating advice was
- 34:54like, no, it has to be a strategy.
- 34:56It has to be a marketing thing. It.
- 34:57Has to be. Deals and I'm like, what if I
- 35:00told you we're all using the same platform?
- 35:02Like what if I told you we're all selling high ticket offers
- 35:05or whatever it might be. And I think while it's for me
- 35:09empowering, it depends on how you look at it.
- 35:12Because if you are somebody who's like, but I don't
- 35:14understand, I want to be a strategy.
- 35:15It's often in the avoidance of the work that actually needs to
- 35:18be done, which to be honest, when you distill it down, is
- 35:21within yourself. And I love that example of the
- 35:25of athletes because like, for me, even for a mentor that
- 35:28shared it with me, they were like, you know, Tom Brady isn't
- 35:30the way he is on the field. On the field, he trains the rest
- 35:34of the year just as hard to be able to perform for that game.
- 35:39And so I think kind of back to your point, when it comes to
- 35:41like, you know, do we need more business strategy?
- 35:44You're asking like, what about the play on the field, though,
- 35:46The play on the field? And it's like, yes, can there be
- 35:48refinement and optimization there along the way?
- 35:50For sure. But the reality is, you know,
- 35:52one of the best analogies that was given to me is like if you
- 35:55give the playbook of Tom Brady to a different player, you're
- 35:58going to get a totally different outcome.
- 35:59And that's because it's not about the playbook.
- 36:01It's about the player that has that and them knowing what to do
- 36:04with it. If it was about the playbook,
- 36:06the Bucks wouldn't have won the Super Bowl with Tom Brady
- 36:09because they are completely different playbook.
- 36:12Tom Brady is the the secret sauce and he came in and made
- 36:17the Bucks a Super Bowl champion. You know, like, absolutely.
- 36:23And so like to your piece of like, OK, so now someone's like,
- 36:26all right, I get it. I I need to be the player.
- 36:30Where do I start? Because I think there's a lot
- 36:33of, yeah, I'm, I feel like you probably would agree with this
- 36:37as I've done all, all the research in the back end of all
- 36:39of your things. There's a lot of competing
- 36:41information, right? Like there's just like, you
- 36:43know, you need this, you need to manifest, you need to journal,
- 36:46but also make sure you have a stillness practice, make sure
- 36:48you do breath work, make sure you meditate and you're like
- 36:50amazing. Like I have a part time job like
- 36:54you know. Yeah, myself care is 40 hours a
- 36:55week like. Yeah, so I think it can feel
- 37:00very overwhelming. It can feel very confusing
- 37:02because there's just so many things you could do.
- 37:04So you don't know what you should do as like the step to
- 37:07really becoming that person. And I so agree with you.
- 37:09You have to really embody who you want to be before you ever
- 37:13become it. And you know, one of the
- 37:15exercises that we do with a lot of clients is we'll ask them to
- 37:19compare who they are today versus the values of the
- 37:21individual that they want to become.
- 37:23And, you know, for me, kind of to my point earlier, my values
- 37:27used to be after a hard day, I would sit down, have a glass of
- 37:29wine and watch Netflix. And I'm like, but if I want to
- 37:31have a massive business, that's probably not how I'm like,
- 37:36quote, UN quote, filling my cup each day when I'm that person.
- 37:39So start to embody that now. Yeah, if someone has this
- 37:43awareness, they need to be a better player if they want to
- 37:47have that vision of the business they're going for.
- 37:50What kinds of areas do they need to start to dive into to really
- 37:54develop that identity? Yeah, I think I think the number
- 37:58one thing and obviously I I will stand on a high horse all day
- 38:05about this. I will stand on a soapbox all
- 38:06day about this. Everyone can obviously have
- 38:09their own opinion about this, but I truly believe that your
- 38:12mind cannot be a high performer if your body is not.
- 38:15Now, this doesn't mean that you have to like have a six pack and
- 38:18go run marathons. Absolutely not because I don't
- 38:21have a six pack and I've never run a marathon.
- 38:24But I do think that you have to have some sort of physical
- 38:28exertion, some sort of physical practice of something.
- 38:33It can be yoga, it can be walking, it can be running, it
- 38:37can be summiting, anything But the whole thing, your entity of
- 38:43who you are, can be broken down into your brain and your body,
- 38:49right? We all have felt mentally
- 38:53drained in like a good way. Like we're going to come, we're
- 38:55going to come from like not as stress and overwhelm way, but
- 38:58like we've gotten to the end of a day where we're like, Oh my
- 39:00God, my brain, that's it. I left it all on the table.
- 39:04I'm exhausted. I can't do it.
- 39:06But you know, what you can do is like go to the gym and you're
- 39:08like, I actually feel really great because your brain was
- 39:11worked that hard. And now you can turn your brain
- 39:13off and just go lift heavy weights or you can go climbing
- 39:17or you can go walking. And you're like, actually, I
- 39:19feel really good here. They counter each other.
- 39:23And I always think that like whenever your brain is
- 39:25exhausted, if at the end of my client days, whenever I'm done
- 39:29coaching, I have to work out and like some people are like, oh,
- 39:34and that's when you rest. And I'm like, no, that's when I
- 39:37put physical stress on my body, right?
- 39:40Mental stress has already been done.
- 39:42Like I, I coached, I gave it all to my clients.
- 39:45I sat on Zoom for the three hours and I just coached and I
- 39:49took every brain cell possible and gave it to them.
- 39:53And then I go into personally, my thing is I walk into the
- 39:56climbing gym and my brain gets to turn off and I just have to
- 40:00like. Muscle myself through things I'm
- 40:02problem solving in a different way.
- 40:04So I'm using my brain in a different way, but I'm not
- 40:06solving business life problems right.
- 40:11And so I think that like we need to have that like counterbalance
- 40:15of one another. And I think that is such a big
- 40:17thing that not everybody does when it comes to self-care.
- 40:21Another analogy that I'm a queen of analogies.
- 40:24I love analogies the like viral thing of like we live in a world
- 40:30where we can put our vodka sauce on any type of pasta.
- 40:35You I won't believe how many clients sent me that and they
- 40:37were like, this is you. And I'm like, Yep, sure is 1
- 40:40analogy that someone said. I think I heard it on a podcast.
- 40:45Is there is a big difference. Imagine your energy, brain
- 40:47power, physical, it doesn't matter.
- 40:49Your energy is like a bathtub and you have to figure out when
- 40:55it comes to draining, like you're draining throughout the
- 40:57day, you're the the plug at the bottom is unplugged.
- 41:00Like you are draining, you are working, you are physically
- 41:03running, you are doing whatever it is you're draining.
- 41:06There is a difference in action between plugging and stopping
- 41:11the draining and that's rest and turning on the water to fill
- 41:16your your water back up and that's recovery.
- 41:20There is a big difference and your Netflix and wine is your
- 41:25rest. You stopped, you stopped the
- 41:28water from draining. You're not working anymore.
- 41:31Water is not coming out of the bathtub, but you're not filling
- 41:34it back up. But I guarantee whatever your
- 41:38your physical thing or your friends or the people that you
- 41:41love or the thing that you know, we've all heard the like fills
- 41:45your cup is the recovery. That's what's actually going to
- 41:49give you the energy again, give you the water back into your
- 41:52bathtub to fill it back up. You need both.
- 41:56You need to plug it because if we turn on the faucet and the
- 41:59drains, the plug is not in. It's useless.
- 42:02But first we stop it and maybe we pause and we watch an episode
- 42:06on Netflix, we'd pour ourselves a glass of wine.
- 42:09But then we go on our hang out with our friends who pour back
- 42:12into us, or we go on our walk and listen to birds and we're
- 42:17like, oh, yeah, like, this is this is it?
- 42:20Like, this brings me back. You know, we need both.
- 42:22We need to balance. And you have to figure out what
- 42:25each of them are for you. I would love to be able to be
- 42:28like this percentage, this percentage, like, this is what
- 42:31you can do. This is everybody goes on a
- 42:34mental health walk. You will be recovered.
- 42:37But some people hate walking and they'd rather go run a marathon
- 42:40then go run a marathon. Do it.
- 42:42Not me, I don't want to do that. I was going to say, you know,
- 42:45actually one of the things that I I kind of joke about other
- 42:49people. It's not a joke, but I joke with
- 42:50them about it. It's about me.
- 42:52So it's fine. They always say to me like you,
- 42:53you just need to sit down. You seem to just rest, just
- 42:57relax. And I'm like to do what like
- 42:59watch TV like you're always on the go, go, go, go.
- 43:02You just got to sit down. And what I realized was I just
- 43:06love that analogy because I think for me, I can do the
- 43:09Netflix and wine for like a movie.
- 43:12Maybe just have one of those Sundays where you're binging
- 43:15Yellowstone. But other than that, once I'm
- 43:18done with that, I got to go because I'm like, I got to go do
- 43:21something. I feel like my body becomes, I
- 43:25feel worse more than I feel better.
- 43:27And so I love the aspect of, you know, one of the pieces to kind
- 43:31of training for mental performance is really having
- 43:34that connection between understanding the distinction
- 43:36between mental practices and physical practices because
- 43:40you're 100% spot on. Like I walk 5K in the morning
- 43:42and 5K at night. And for me, it really is the
- 43:45setting of intention before diving into the day and then the
- 43:47release at the end of the day. And it's just this constant
- 43:50routine. It's to be honest, I think also
- 43:53again, kind of back to performance.
- 43:56The interesting part that's also been a relationship navigation
- 43:59for me is the aspects of completion or achievement.
- 44:02Because I'm sure you know, even for you with summits, there's a
- 44:05portion of that that is like, I did it and I achieved it.
- 44:08Right. We have also like, that's OK.
- 44:11Yeah, but there's also this other aspect of like a do you
- 44:14love the process? And so I think there's also that
- 44:16duality of when you have certain practices, also asking yourself,
- 44:22am I just doing the practice for me, for example, it was like,
- 44:25OK, like I want to walk 10 kilometers a day.
- 44:28Am I doing that because I'm going for the 10K?
- 44:30Or am I doing it because to your point, I like to listen to the
- 44:32birds and like how I feel after the movement.
- 44:35And so I think also keeping in mind both those buckets and
- 44:38whatever that, you know, regimen's going to be for you is
- 44:41important. So we've got, we've got that,
- 44:43you know, distinction between the mental and the physical.
- 44:47And so say someone's like, OK, like I'm going to basically get
- 44:50a kind of mental tuning in with myself, practice a physical
- 44:53tuning in practice. The other thing I love that you
- 44:57touch on the client is emotional regulation.
- 45:00Because one thing that I will say is that I think there's a
- 45:04common denominator amongst people who are trying to perform
- 45:06in their business that they don't realize that their
- 45:10perception of the problem is the difference between their
- 45:14experience of said problem. So when even you were talking
- 45:19earlier about helping people in really intense crisis situations
- 45:22to be able to perform. And again, maybe it's, it's not
- 45:25as serious as a shooter in business 9 times out of 10, but
- 45:28it's something that, you know, feels in our body like a crisis.
- 45:32It feels like, you know, whether it's a client situation, a
- 45:34money, a sales situation, financially up against it,
- 45:37whatever it might be, in those moments, it feels so intense.
- 45:42And I think what in my opinion has been a massive tool for me
- 45:47is having emotional regulation as one of the core things that
- 45:51have helped me to, quote UN quote perform.
- 45:53Because without those, I think about old me, something used to
- 45:57take me under for like 3 days, sometimes seven days over this
- 46:01thing that I was ruminating on or I couldn't problem solve
- 46:04because I literally couldn't see through the glasses.
- 46:08It was just fog of emotion. And so I know you also talk
- 46:11about emotional regulation with people.
- 46:12And so I'm curious for mental performance in those states of
- 46:15crisis or in points in your business of resistance, how does
- 46:19emotional regulation come into mental performance?
- 46:23I think it's everything. I think to your point of without
- 46:29it, it is foggy and unclear where you're going, how to get
- 46:34down, how to come back, how to keep going.
- 46:38A story that I would love to share is a time that like I
- 46:42almost didn't have it together and I realized like what to do
- 46:46in those moments. Something in my business when I
- 46:49was baby, baby business, like first six months, first year,
- 46:54whenever I would hear a no, it would like it would be a
- 46:57knockout punch. I would be like, I'm never going
- 47:00anywhere. I can't do this.
- 47:02Every time that I would hear a no and I, my business coach was
- 47:06always like you got like keep going and I would keep going.
- 47:09I would eventually get myself out.
- 47:11I'm never like I will never lay down.
- 47:13I know that's not in me, but at the beginning I would lay down
- 47:17for a long time, like not physically, but like internally.
- 47:21Imagine just honestly, maybe I did just like on the kitchen
- 47:25floor, like client says no and I just immediately melt onto the
- 47:28floor. I'm like, and I'm done.
- 47:31I'm done, which I probably have done honestly to be I think all
- 47:35of us have melted onto a floor and I've been like, life is
- 47:37over. I can't do anything.
- 47:39But the more no's you hear, the more rejections that happen, the
- 47:42more shit that hits the fan, the more you like become like, you
- 47:46know what, it's a part of business.
- 47:47This is what happens. And I think the, I used to and
- 47:53used to like literally 6 months ago, I still had this like if I
- 47:58just turn off my emotions and that's literally what would
- 48:03happen in my brain, I'd be like, I'm just like going to be
- 48:06disconnected from the results. I can get through life faster.
- 48:12I can get through the rejection faster.
- 48:14And that doesn't work. Let me tell you from personal
- 48:17experience, because you do need to feel these things.
- 48:20And like if you don't feel them, the bigger your business gets,
- 48:24the bigger the rejections are going to get, the bigger you
- 48:26know, like the things you're going to get.
- 48:29Maybe your your high ticket offer right now is $2000.00, but
- 48:32come the day when your high ticket offer is $20,000, that no
- 48:36is going to feel so much heavier.
- 48:38And if you don't deal with 2000 dollars, $20,000, it used to be
- 48:44your annual salary. Like shit, man.
- 48:47So something that happened this last summer that made me really
- 48:51realize how much you need to like move through the emotion
- 48:54was actually like, I feel like again, I learned so much in my
- 48:57like physical sports that translates to my business so
- 49:00well. And I'm still working on it.
- 49:02And I'm going to tell this story because I know that the person
- 49:04that the story involves will never listen to this podcast, to
- 49:08be completely honest, but I was going for.
- 49:11And if she does, she knows, she knows what she obviously was
- 49:14there. So like she knows that this
- 49:16happened. We were going to summit Mount
- 49:18Rainier, which is the tallest peak in Washington state.
- 49:23It is 14,421 feet, which I can't quick math to meters, but it's
- 49:30like it's tall. It's tall.
- 49:33It's the 5th. That's all we need to know.
- 49:34That's all we. Need to know it is the 5th
- 49:36tallest in in the continental United States.
- 49:40So in like the greater United States not including Alaska.
- 49:43Alaska has like 10 peaks that are like above this, but in the,
- 49:47in the typical US that you see domestic US, it is the 5th
- 49:50tallest mountain. There are glaciers.
- 49:53You have to be roped up for this.
- 49:54It's like most people do it in two or three days.
- 49:56Like it's a, it's a track, you train for it.
- 49:59We carry about £65 worth of gear, which is like 32 something
- 50:04kilograms of gear up on our back to get up there.
- 50:09And we spend the night at base camp.
- 50:12So you come to a base camp, typically people do it in two
- 50:14days. So we start hiking at like 9:00
- 50:16AM. We get to our base camp at like
- 50:187:00 PM. We go to bed for about 3 hours.
- 50:21We wake up at like 10/30, 11:00 PM and it's like it's summer.
- 50:25So it's actually still light out, which is crazy.
- 50:28And at like 11:30, we're like all right, geared up ready to
- 50:32go. And we start hiking at midnight.
- 50:34It's me and two of my friends. So we're in all women's rope
- 50:38team and we're going up. It was the hardest thing that I
- 50:41had to do up until like that point in my life.
- 50:44And the three of us were going up.
- 50:46I was the third man on the team. You put the most experienced
- 50:49person in the front. You put the second most
- 50:50experienced person in the back and then the least experienced
- 50:53in the middle. So I was the second most
- 50:55experienced person on the team. And we had our leader and she
- 50:58was going forward and we were crossing glacier and we were
- 51:02roped up, you know, and we're crossing crevasses, which you
- 51:05don't know what that is. They're like cracks in the snow
- 51:07and things were getting a little dicey, a little scary.
- 51:10We're crossing snow bridges over like these crevasses that we
- 51:13can't see the bottom of. And like if someone falls in,
- 51:16like we have to figure out how to get them out kind of thing.
- 51:18And like, you know, people do die on this route.
- 51:21Like this does happen. It's a scary thing.
- 51:23And we're walking up and I'm having the time of my life.
- 51:26Like I am at a high. I am literally in the back
- 51:30literally singing as I'm hiking up.
- 51:33And the person in the middle had just gotten, she's like
- 51:36literally on antibiotics. She just had like a viral
- 51:39infection and she's like dying. She's like, everything is
- 51:44terrible. I can't do this.
- 51:46And I'm like, I'm like, we're going to go some, We're going to
- 51:49go some. I'm like, having the time of my
- 51:52life. And then we get to the first
- 51:54snow bridge, and we cross it, and we get to the next snow
- 51:56bridge. And we realize, like, how dicey
- 51:58this is getting. And the girl is also scared of
- 52:03heights. And that fear just overflowed.
- 52:08And she looked at what we had to cross, and she realized, like,
- 52:11she physically could not cross. And the thing about this glacier
- 52:16travel is everyone's a yes or it's a no.
- 52:19Like you can't just be like, it's fine.
- 52:21And also like males do this. We're not males.
- 52:23We're smarter than males. We make good decisions, OK.
- 52:27And if someone says no, we're not like, yeah, it'll be fine.
- 52:30Just like let's go. Like that's how people die.
- 52:33And and it actually there is science behind like women make
- 52:36smarter decisions in the mountains because like we
- 52:38evaluate everything better, which is really hilarious to
- 52:42like talk to men about. And they're like we.
- 52:43Make like it's science, you guys.
- 52:45And I'm like no. Actually, it's science.
- 52:46There's studies and if you look at like the people who die in
- 52:49avalanches, they more than often than not are all male teams
- 52:54rather than if they have one female.
- 52:55The likelihood of a catastrophic event happen decreases by like
- 53:01like some crazy man. I'm not going to say stop
- 53:03because I don't know it off the top of my head, but like it's a
- 53:05crazy amount anyway. She gets scared.
- 53:08And in the moment, I walked up to where we were making our
- 53:13decision and I had this gut feeling.
- 53:15I was like, we're not somebody. I was like, this is that we're
- 53:18going to turn here. Like she's she's scared, she's
- 53:21she's done, she's tapping out. And I had a choice in that
- 53:25moment to be mad and to feel as though she ripped away something
- 53:31that I had been working for, something that I've been
- 53:33training on. And like in our trio, my
- 53:37physical fitness sucks the most. Like they are pure muscle.
- 53:42And I had to train so much to keep up with them.
- 53:45And I did such a great job. I pat myself on the back.
- 53:49I kept up with them and I did so much to do that.
- 53:53And so I had a choice that I could be so mad about.
- 53:56Like I did everything right and I don't get to summit or I can
- 54:03be a good friend to this person who's in front of me quite
- 54:07literally crying because she knew that we were turning
- 54:12because of her fear. And in that moment, I chose to
- 54:17be the good friend. And I've heard many stories
- 54:19where people don't handle the situations that way.
- 54:23And I chose to have different emotions than what's the easy
- 54:27emotion, which is anger. And I comforted her and we
- 54:32turned and when we spaced back out to let our ropes go.
- 54:36So we have about 30 feet, you know, 10 meters between us.
- 54:39I started crying. I literally cried on my way
- 54:42down. I actually don't know if she
- 54:43knows that part, but I started crying on my way down of I lost
- 54:48the, the summit. I, I at this point I had
- 54:51summited all the other volcanoes that I had done on the first
- 54:55try. And this was my first volcano
- 54:58that I attempted and I didn't summit on the first try and I
- 55:02cried. And I also there had another
- 55:06choice of like, do I just like suck it up And like, you know
- 55:09what, get over it. Karina, you didn't summit or let
- 55:13yourself be sad, grieve, be sad. You didn't summit.
- 55:19Like that's OK. You didn't reach the goal that
- 55:21you did or that you set out to whether it's a half, $1,000,000
- 55:25in revenue, it's hire a new employee.
- 55:27If you didn't reach it, be sad. It's OK.
- 55:31Because you know what, if you're not sad, that would build
- 55:35resentment in of whatever it is that you know you believe
- 55:39stopped you. And if I let that happen, I
- 55:43would never do anything with that particular person again.
- 55:45I'd be like, she ruined everything for me.
- 55:48She's one of my best friends. And like I will continue to
- 55:51climb mountains with her and I will continue to make decisions.
- 55:54And there's going to be one day where she's going to turn
- 55:56because of me and because of some reason.
- 56:00And that's what we're building in your business is the same
- 56:04way. If you do not actively choose
- 56:06because all the emotions are going to happen anyway.
- 56:09Their anger. I felt anger.
- 56:11I absolutely had a moment of like, are you effing kidding me
- 56:15right now? And then I decided that, and now
- 56:18is not the time. I can feel anger on my own.
- 56:20But right now my closest friend is crying in front of me because
- 56:24we're not going to summit and she knows it's because of her.
- 56:26And I'm going to choose to not feel angry in this moment.
- 56:29I'll feel angry another time. And the same thing needs to
- 56:32happen in your business. You need to feel all of the
- 56:34emotions, but you can't just like grit it and bear it and be,
- 56:38you know, like suck it up, push it down, turn it off.
- 56:42It's not going to work. It's going to bubble up and
- 56:45everything. Your head's going to explode one
- 56:46day and it's going to be terrible versus if you just let
- 56:49yourself cry and scream, set a timer, go and and then and then
- 56:56move on. Well, it's like the the
- 56:58automatic emotion we feel is something I think a lot of
- 57:01people don't realize. You have the ability to choose.
- 57:03One of the best stats that I ever learned was like emotions
- 57:06are typically something that are natural for 90 seconds.
- 57:09After that. It really only continues because
- 57:12of the story that you associate with it and how long you
- 57:15ultimately are deciding, which I know is uncomfortable for people
- 57:17to admit that you're deciding to stay in that story.
- 57:21Like if you feel something outside of 90 seconds, it's not
- 57:23the feeling. The feeling has come and it has
- 57:24gone. You decided to create a new
- 57:27thought around it or a story around it or an associated
- 57:30emotion and ran with that for another phase.
- 57:32And so I love that distinction between the automatic emotion
- 57:36versus the chosen emotion because I think it honors the
- 57:38natural response that comes up in us.
- 57:40So for example, in that instance, the natural, you know,
- 57:44emotion of anger that comes through and frustration that
- 57:46comes through, but then also taking a breath and being able
- 57:49to choose how you want to be able to show up in this moment.
- 57:53And that 1000% translates to translates to business.
- 57:55Because I think one of the things that's the hardest part
- 57:57in my opinion, about a lot of business marketing and you know,
- 58:00for people who are new to entrepreneurship or maybe even
- 58:02who's been in it for a couple years, no one talks about the
- 58:06hard emotion. Everyone always talks about the
- 58:08punches you throw and never what happens when you actually take a
- 58:12punch. It's like when they're training
- 58:14you, for example, as a boxer to be able to win in any game.
- 58:19The main thing that they're gonna have you do in a match is
- 58:21not just throw, but also can you take a punch.
- 58:24And I think the unfortunate thing that I'm seeing, at least
- 58:27when it comes to entrepreneurs who are looking to grow and
- 58:30looking to develop, is they get shocked when they get hit and
- 58:35they're like, wait, what the heck, what's this?
- 58:36And it's like, I expected it to be crushing it.
- 58:39New milestone, everything's amazing.
- 58:42And then I think to your point around being able to mentally
- 58:44still show up and perform, like in that moment, you were still
- 58:48able to show up in the way that you intended to with the values
- 58:51you held to be true. To your point earlier of like, I
- 58:54value being a certain kind of person.
- 58:57So because of that, that's how I'm going to show up.
- 58:59I think there's a lot of entrepreneurs that don't know
- 59:02how to do that because they've never had the equivalent of a
- 59:05punch or they've never had the equivalent of someone, you know,
- 59:08in a crew of three say, hey, I can't go.
- 59:11And so then you're like, but the whole time I envisioned we were
- 59:13going to go up. It was going to look like this.
- 59:14We weren't going to have any issues.
- 59:15Like I had the whole thing set out.
- 59:16Like, this is not supposed to happen.
- 59:18Like this launch is supposed to work.
- 59:20This offer is supposed to sell. This marketing is supposed to
- 59:23land. And then when it doesn't, it
- 59:25becomes this massive story instead of an emotion that's
- 59:29associated with it and the processing of that.
- 59:31And then saying to your point as to what you did, who do I want
- 59:34to be in this moment and and how do I want to respond given the
- 59:37situation is what it is. Yeah, that's such a great point
- 59:41is like when it comes to fighting, building a business,
- 59:45like you can't just punch. You have to be able to take one
- 59:48as well and preparing for that. I use the like, that's a great
- 59:53analogy. I use the analogy of like a
- 59:54haunted house and being like the the next person in line and not
- 59:58the front person, right. Like you see the zombie pop out,
- 1:00:00you see the chainsaw pop out, you know it's coming, you're
- 1:00:03still going to jump, it's still going to be scary.
- 1:00:06But if you can mentally prepare going into business and exercise
- 1:00:09that I use with my clients. That I literally did yesterday
- 1:00:13on our coaching call, actually is having them list out all the
- 1:00:17things that they know. Especially when you like, start
- 1:00:19to see some success, you know a launch is going to fail.
- 1:00:23You know that something's going to fall flat.
- 1:00:25You know that like, your email's going to get 0 views.
- 1:00:27You know that you're going to your Instagram Reel that you
- 1:00:31spent two hours editing is going to get. 10 for sure that.
- 1:00:36We know for a fact will happen and then the ones that you take
- 1:00:410 effort blow up and you're like God damn it, you know, like
- 1:00:47that's just what happens, you know?
- 1:00:48So like list out all those things, list out all those
- 1:00:52punches. Is it going to be a zero revenue
- 1:00:54month? That may happen, especially in
- 1:00:56your early phases. Like maybe there might be if you
- 1:01:00have like bigger phases, like is there going to be a month where
- 1:01:04your income is actually lower than your expenses?
- 1:01:07That's a knockout punch. That's terrifying.
- 1:01:10What are you going to do next? Like it's about standing back
- 1:01:13up. It's about getting back up
- 1:01:14there. And like knowing that those
- 1:01:16punches are coming because they're coming.
- 1:01:19They are coming. They are.
- 1:01:21There's not a doubt in my mind that you will feel self doubt
- 1:01:24that you will hit a negative revenue month, that you will do
- 1:01:28something, you will make a bad investment, you will partner
- 1:01:31with the wrong business or the wrong person, shitty
- 1:01:34collaboration, like whatever it is, something will go wrong.
- 1:01:37It always goes wrong. It doesn't have to like happen
- 1:01:40all the time, but it will. And something like first that
- 1:01:45actually the mental performance coach for the US men's soccer
- 1:01:49national team, his name is Travis.
- 1:01:51And Travis said had this presentation that I just went to
- 1:01:55in October. He was like, the first thing
- 1:01:58that you have to do when shit hits the fan is turn off the
- 1:02:01fan. And I was like, wow, that's so
- 1:02:05profound talking about poop hitting the ceiling fan.
- 1:02:10But it's so true that like the first thing when a punch
- 1:02:13happens, when a crappy things happen, stop.
- 1:02:17Like don't just like keep it going.
- 1:02:19Like it's fine. Well, just take it all like
- 1:02:23stop, breathe, pause, take a moment, plug your drain.
- 1:02:27You know, we can go through all the analogies that you want.
- 1:02:31Whatever lands. Whatever.
- 1:02:32Lands, you know, like stop, assess.
- 1:02:36Can we take things out of the fan?
- 1:02:38Can we fill the bathtub back up? Can we, you know, re evaluate
- 1:02:42our launch, figure out what went wrong, what happened?
- 1:02:45Can we pause? And that doesn't mean give up in
- 1:02:48the middle of the launch, like see your launch through, do the
- 1:02:50thing all the way through. Just because results aren't
- 1:02:53happening in that particular moment, maybe you need to pivot,
- 1:02:56but that doesn't mean that you need to abandon cart.
- 1:02:58You know, like keep it going. There's I think just this, this
- 1:03:03distinction between who you are and what's happening.
- 1:03:07If I could really distill it down to everything, I think, you
- 1:03:10know, whether you are like, again, the person who's being
- 1:03:12trained in a shooting situation. If you're an Olympic athlete and
- 1:03:16you're feeling the immense amount of pressure to perform,
- 1:03:18not given moment, if you're an entrepreneur who has a sales
- 1:03:21call, they're gonna gotta crush this right now because my
- 1:03:23business needs the cash flow. Whatever the situation is, the
- 1:03:28only factor that you really have control over, which is again
- 1:03:32both empowering, should you choose it to be, or for some
- 1:03:34people it's overwhelming. Slap in the face.
- 1:03:36Yeah, it's, it's yourself. And I think that the the reason
- 1:03:39I was excited to have today's conversation is I think there's
- 1:03:42a lot of belief that our external environment or the
- 1:03:46stimuli outside of ourselves is the thing that's responsible for
- 1:03:49our reality. And it's difficult.
- 1:03:52It's a difficult pill to swallow because it means when you
- 1:03:55decide, Oh no, no, it's actually my experience of it, my choice
- 1:03:59of the emotions, my choice of who I'm saying I'm going to be,
- 1:04:02my choice of how I spend my day and fill my energy.
- 1:04:05Am I going to plug the drain or fill up the water like all of
- 1:04:08the things we've talked about today?
- 1:04:10Are. Choices.
- 1:04:11And so I think that the most important thing that's like the
- 1:04:13underbelly of all of it is the aspects that you realize you do
- 1:04:17have a choice. You have a choice in who you are
- 1:04:20in your business. And as a result, you have a
- 1:04:21choice in how that business ultimately goes left or goes
- 1:04:24right based off of who you bring to it every single day.
- 1:04:29And so like today has just been, I feel like I'm going to go back
- 1:04:32through this whole thing, like go and rewatch.
- 1:04:35My curiosity is because I feel like, you know, there's so much
- 1:04:38that could be done, but it's always a matter of cable.
- 1:04:43Like how do we just take this and go?
- 1:04:44Because one of the things that I know, at least for myself when I
- 1:04:46listen to podcasts, is there's always like, that was so
- 1:04:49helpful, like so insightful that landed anyways.
- 1:04:52And like you go about your day. Yeah.
- 1:04:55So if someone's listening to this and she's like, OK, like I
- 1:04:58feel like I really am ready to be that person.
- 1:05:01I'm ready to to up the level of which I'm mentally performing in
- 1:05:04my life, in my business. What are say like two or three
- 1:05:07things that if you were like, if I was going to give you a
- 1:05:09prescription of what I would wish for you to go do after you
- 1:05:14are done today's episode, what would those be?
- 1:05:17The number one thing is have some sort of recreational sport
- 1:05:20like like obviously this is like my bread and butter.
- 1:05:23I think it solves so many problems.
- 1:05:25That is my number one thing. It can be pickleball, it can be
- 1:05:28walking, it can be summoning. I don't give a flying patootie
- 1:05:31what it is. Move your body.
- 1:05:32Move your body. You cannot be the CEO of a
- 1:05:37multimillion dollar business without being physically healthy
- 1:05:40as well. Truly, I I will die on that
- 1:05:43sword. That is the first thing have a
- 1:05:45physical activity because it gets your brain off.
- 1:05:50And if your physical activity doesn't turn your brain off, try
- 1:05:53a different one. We want to be like present in
- 1:05:55that physical activity. If you're thinking, if you go on
- 1:05:58walks and you listen to business podcast, you can't do that every
- 1:06:02day. Like then pick something else.
- 1:06:03You can't. Then you're thinking about
- 1:06:04business. Go rock climbing, go take a
- 1:06:07dance class, go take a yoga class where your brain truly
- 1:06:11turns off from the thing. That's when you've realized that
- 1:06:13you found the the physical thing that will work for you.
- 1:06:17That's the first thing. The second thing is start small
- 1:06:22outside of business. And my business owners hate this
- 1:06:24and I think it's so funny. I'm always like, they're like,
- 1:06:28give me a business strategy and I'm like, yes, turn off your
- 1:06:32business. But the, the, the like big thing
- 1:06:36is look for wins. Look for consistency outside of
- 1:06:40your business and whether that's showing up to the gym, whether
- 1:06:44that's I've decided to not eat out, I've decided that I'm going
- 1:06:49to wake up every day at 8:00 AM. Set yourself up for success.
- 1:06:52First of all, if you are not a morning person, do not wake up
- 1:06:55at 6:00 AM. You are setting yourself up for
- 1:06:57failure. I used to think a successful
- 1:07:00person wakes up at 6:00 AM until my business coach was like, you
- 1:07:04hate that, Why do you want to do that?
- 1:07:08And I was like. I can't attest.
- 1:07:09I did try 654. I tried all of it and I was like
- 1:07:14no, I was 7:00 AM. I'm an 8.
- 1:07:17AM girly, I am an 8:00 AM girly and I love staying up until like
- 1:07:2211 like 10 is where I start my bedtime routine I'm asleep by
- 1:07:2511. I get 9 hours of sleep every
- 1:07:27night and I'm like this is millionaire status like it's
- 1:07:31about equality for me and I was like 8:00 AM is when I get up.
- 1:07:34This is what I do. And so you need to figure out
- 1:07:37the the the win that you can be consistent on something that has
- 1:07:41nothing to do with business. It's waking up at a certain
- 1:07:45time, it's going to the gym at a certain time.
- 1:07:48When I started, when I worked in corporate, when I worked for
- 1:07:50the, the Army, I wanted to save money and I was like, I'm not
- 1:07:55going to eat out for the entire first year of, of working my
- 1:08:00corporate job. I was like, this is going to be
- 1:08:02the simplest thing. I will just always bring food to
- 1:08:05work. And I, I even bought TV dinners,
- 1:08:09like frozen dinners just in case I like couldn't meal prep.
- 1:08:12And I was like, that's all it takes.
- 1:08:14Like it wasn't about being healthy for me.
- 1:08:16It was truly about, I'm not going to spend the $15.00 to go
- 1:08:20to Chipotle or go to, you know, whatever.
- 1:08:22I'll bring my shitty $6 TV dinner to work.
- 1:08:28And I did not go out to eat. I would do whatever it I did
- 1:08:31whatever it took. There were days that I would
- 1:08:34drive home because I forgot food.
- 1:08:37There were days that my company was like, we're getting lunch
- 1:08:41out. What are your orders?
- 1:08:42And I was like, I'll eat my microwaved chili.
- 1:08:47Like I'm good with my lean. Cuisine with my Lean Cuisine.
- 1:08:51And what's so funny is no one at my job ever noticed it until I
- 1:08:54was like past a year and I was like, yeah, I've been doing
- 1:08:56this. And they were like, whoa, yeah,
- 1:08:59never, you know. And and that's what it is, is
- 1:09:00like you do it on your own. It doesn't have to do anything
- 1:09:03with business. Just pick one, one thing to be
- 1:09:07consistent with every single day or every business day or
- 1:09:10whatever it is, not eat out, wake up at 8:00 AM.
- 1:09:14Do the thing because what you are doing is put every single
- 1:09:18day. You are putting money in the
- 1:09:20self Trust Bank. If I can wake up at 8:00 AM
- 1:09:24every day or for you 7:00 AM every single Monday through
- 1:09:27Friday, If I can do that, who's to say I can't do fill in the
- 1:09:32blank. So build that builds self trust
- 1:09:36is when you say you're going to do something and then you
- 1:09:39actually freaking do it. Those two things are the like
- 1:09:44simplest actions and will change your life in your business, in
- 1:09:50your physical ability, how you look at yourself in the mirror.
- 1:09:54If you move your body and you choose one thing to be so non
- 1:10:00negotiable, consistent, you'll solve so many of your life
- 1:10:06problems. I don't know, I honestly don't
- 1:10:08know a single wildly successful entrepreneur who doesn't have
- 1:10:13some aspect of both of those things as part of their non
- 1:10:17negotiable, non negotiable rituals every day.
- 1:10:20And I just, I was literally having the conversation about
- 1:10:24the same kind of note, but in a different bucket around
- 1:10:27discipline the other day with somebody because they're saying,
- 1:10:30you know, how do I hit these big achievements in business?
- 1:10:33I was like, well, it really comes down to like confidence in
- 1:10:35self. Like, do you say what you're
- 1:10:37going to do and follow through on that?
- 1:10:39And do you trust yourself? And I think there's so many
- 1:10:41times, which is why, you know, I loved when you said earlier
- 1:10:44about the vision of who you see your successful self to be
- 1:10:48because I think what ends up happening is, let's just say
- 1:10:50with someone's OK, like 4:00 AM club and you're like, well, that
- 1:10:53was not my idea. That's what they told me to do.
- 1:10:56So it doesn't fit for me, which is why I'm not going to do it.
- 1:10:59When you you choose it and you state it and you set it as a
- 1:11:03goal and then you don't complete it.
- 1:11:05The only person you have to be responsible for and two is
- 1:11:09yourself. And I, I so agree with the
- 1:11:12aspect of little small ways of flexing that muscle of
- 1:11:15discipline, because, you know, for me it started with when I
- 1:11:20was waking up and I tried everything.
- 1:11:22I tried all of the different hacks of like, OK, well, like
- 1:11:24Steve Jobs woke up this time. I guess I'll get up at that
- 1:11:26time. Like I was like, who knows?
- 1:11:27I don't know. I was like, I'm not.
- 1:11:29Trying. Yeah, dude.
- 1:11:31None of it fits. And I was, I felt so much shame
- 1:11:34because I was like, but the books say 4:00 AM or, but the
- 1:11:37book said people who are big businesses have 5:00 AM and
- 1:11:40that's when they get up. But at the end of the day, it
- 1:11:43really just depends on how many hours you're awake.
- 1:11:45I don't care what time you start.
- 1:11:46You all have the same hours you're awake.
- 1:11:48So what are you doing with them? And if they go to bed at 7:00
- 1:11:50and we go to bed at, you know, 10 or 11, then great.
- 1:11:53We're all working with the same hours.
- 1:11:54So it's fine. So when I started to really
- 1:11:57figure out like, what were those pieces for me, it was 7:00 AM
- 1:12:00instead of 4:00 AM. And, you know, it was trying.
- 1:12:02OK, Well, like people were doing really competitive pushing type
- 1:12:06sports and I was like, for me, going on walks and listening to
- 1:12:09a podcast, I felt like my bucket was completely filled after
- 1:12:12doing that. So I'm like, great bake that
- 1:12:13into part of your routine. I tried the whole, to your
- 1:12:16point, you know, earlier, but self-care, you know, do the red
- 1:12:19light while you meditate, then you do the breath work, then you
- 1:12:21journal. Then I'm I'm like, I'm exhausted
- 1:12:24before I even start my day. And I realized that it, it
- 1:12:28really did come down to just like, what are the core
- 1:12:31practices that allow you to fill your cup every single day?
- 1:12:36And most importantly to exactly what you noted, how consistent
- 1:12:39can you be with those? And it really isn't in my
- 1:12:42opinion, about the steps and it's not about the alarm.
- 1:12:45And it doesn't mean anything in the sense of the fact of like
- 1:12:48what it looks like. But I love what you said about
- 1:12:51building that self Trust Bank because I think what ends up
- 1:12:54happening back to your point earlier about transferable
- 1:12:57values and skills, when people don't trust themselves in
- 1:13:00business, it's because you really don't trust yourself
- 1:13:03anywhere. When you're not consistent in
- 1:13:05business, it's because you're not consistent anywhere, right?
- 1:13:09So there's so many things about how you live your life that are
- 1:13:13transferring into the way you do business.
- 1:13:15And it's the classic line of how you do one thing is how you do
- 1:13:18everything. You want to be super
- 1:13:20inconsistent in every other bucket of your life.
- 1:13:22Then all of a sudden when it comes to marketing, you're going
- 1:13:24to hit the nail on the head every day.
- 1:13:26Like it's just not going to happen.
- 1:13:27It's not going to happen. I think the other thing is like,
- 1:13:32people look at successful people and they're like, they have
- 1:13:35something and they don't, They they are not special.
- 1:13:39Steve Jobs is not special. Like he hacked his way into
- 1:13:44figuring out that like it took too much brain power to pick out
- 1:13:47a new shirt every day, so he started wearing turtlenecks
- 1:13:49every single day. I have the same breakfast every
- 1:13:52single day, literally every because I'm like, I don't have
- 1:13:56to think about it. There are 0 choices for my brain
- 1:14:00for the 1st 30 minutes of the day because I do the exact same
- 1:14:03thing every single day on a work day, right?
- 1:14:07And, and I think that when it comes to the consistency side of
- 1:14:12thing and when it comes to developing who you want to
- 1:14:15become, people all the time. Look at me and they're like, you
- 1:14:19know, and I, I guarantee people actually, you literally said
- 1:14:23that people look at you all the time and they're like, you're
- 1:14:25going 100 miles an hour, like you're hitting the ground
- 1:14:28running and you're always going. And for us, this is normal.
- 1:14:33For me, running a business at 100 miles an hour, and then when
- 1:14:38I close my laptop, I call it my friend and we go summit a
- 1:14:42volcano. This is normal.
- 1:14:45This is a Tuesday for me. And I didn't just overnight flip
- 1:14:50a switch and summit volcanoes. Because you asked me two years
- 1:14:52ago if I thought I was going to try Rainier, I'd be like maybe
- 1:14:57one day. And then last summer I was like,
- 1:15:00I think I'm actually going to do that.
- 1:15:02And then I started developing skills, doing the things, being
- 1:15:04more consistent. And this year I was like, and
- 1:15:06when we were doing it, I was like, this is I was literally
- 1:15:09singing. I was like, this is easy because
- 1:15:12I was consistent doing everything else.
- 1:15:14I didn't just one day be like, yeah, I'm going to go summit a
- 1:15:17fourteener. No, I was like, I'm going to go
- 1:15:21do Adams, which is another volcano.
- 1:15:23I'm going to go do Baker, which is another volcano.
- 1:15:25I'm going to, I'm going to some of these other really cool
- 1:15:28mountains that is going to prep me to be the person that I'm
- 1:15:31going to be in order to run a business that has $100,000 take
- 1:15:35home pay. I'm going to do all of these
- 1:15:38things that actually creates a business that lets me take home
- 1:15:41$100,000. Like you can't just overnight do
- 1:15:45something. You have to show up
- 1:15:46consistently. You don't win the gold medal in
- 1:15:48the Olympic pool, you win it in your home pool.
- 1:15:51You know, like the consistency. You do one thing, you do it
- 1:15:55everywhere. You.
- 1:15:56Know, that's why I really like always caution people when they
- 1:15:59compare themselves to other people who have success because
- 1:16:02like, even, you know, if someone says, you know, how do you have
- 1:16:05the business that you have or whatever it may be?
- 1:16:07I'm like, I've been doing this for six years.
- 1:16:09Yeah. And it was 18 months into my
- 1:16:11business when my coach at the time was like, you don't deserve
- 1:16:13to be a 7 figure business owner because you are not operating
- 1:16:16like a 7 figure business owner. And basically what you're saying
- 1:16:19is what? A humble guy.
- 1:16:20What a great guy. What a great.
- 1:16:23I love it because it's like, I love it because like in the
- 1:16:26moment you were like, well, F you like I want this.
- 1:16:29But looking back, you're like, you were so right.
- 1:16:31After I got off that call, I was originally so pissed because I
- 1:16:34was like, I'm paying you to coach me and you just insulted
- 1:16:37me. But then I got off the call and
- 1:16:39I realized, you know what? What He's 100% right.
- 1:16:41Like what did I eat today? I had caffeine, black coffee and
- 1:16:45a piece of chocolate because I thought I was going to pass out
- 1:16:46in between calls. Like, you know what I mean?
- 1:16:49Like, if we're really going to be honest with ourselves, I
- 1:16:50think there's something here maybe as to what he's noting.
- 1:16:54And you know, what I realized was at that moment, again, back
- 1:16:58to what we said today, like there's just so many ties
- 1:17:01between all of it. It's a choice.
- 1:17:03It's a choice like choosing to succeed in your business and in
- 1:17:06your life. It is a choice.
- 1:17:07You and the person beside you have two decisions in front of
- 1:17:10you. To your point, do you eat the
- 1:17:12takeout or do you eat the the food from home?
- 1:17:14Do you decide to be consistent and be like, I don't really feel
- 1:17:17like going and moving today because I've had a lot of calls
- 1:17:20or you like 321 go? I know how my body is going to
- 1:17:22feel afterwards. And it's the thing that I think
- 1:17:25it's hard for people to acknowledge or understand is
- 1:17:28that the big success you see is a byproduct of all these tiny,
- 1:17:31tiny little pieces and actions that they're taking over a
- 1:17:34matter of a 30 days, 60 days, six months, a year, five years.
- 1:17:39And then you're like, well, how do they do all that?
- 1:17:40It's like, because in every single little decision for you,
- 1:17:43for example, if you're like, hey, we're not going to be what
- 1:17:45should I have for breakfast every day of the week because
- 1:17:47we're not playing that game. This is a little decision that I
- 1:17:50make that buys me time, mental peace, balance in my harmony of
- 1:17:54my schedule. That's something you've built
- 1:17:57into your rhythm, but that started from your identity of
- 1:18:01how you choose to operate your week in your day.
- 1:18:03And so all. Some of them start as accidents
- 1:18:06like I didn't go in being like I'm going to the breakfast that
- 1:18:10I will never change. I've been drinking the same
- 1:18:13smoothie, I kid you not, since 2017. seven-year, almost eight
- 1:18:20years. Wow, that's insane.
- 1:18:23I am a psychopath like. I mean, I'm right there with
- 1:18:27you. I eat the exact same thing
- 1:18:29basically every single day, Monday to Friday, every single
- 1:18:31day. It's literally eggs and
- 1:18:33sourdough, chicken and rice, beef, beef or bison and rice in
- 1:18:36the evening. I love that.
- 1:18:37I love that because it truly like and it tastes so good every
- 1:18:41time And I, I, I wake up every morning and I'm so excited to
- 1:18:44eat it. Like that's what I think is
- 1:18:45wild. There's no other food.
- 1:18:47There's no other meals that I do that for that I'm like that
- 1:18:50excited every single day. I don't know why the smoothie
- 1:18:53has passed like the test of time.
- 1:18:59But you know, what it also has done is it's worked its way into
- 1:19:02your disciplines. Yeah, that's what it is.
- 1:19:04It's a tool that has worked its way into your rhythm.
- 1:19:08And so now, because it's so baked into your rhythm at such a
- 1:19:10deep level, you're like, if I remove the smoothie.
- 1:19:13I can't, I can't Oh my God, I started dating this guy once.
- 1:19:16This is hilarious. I started dating this guy once
- 1:19:21and he was like I've got we're going camping for like 3 days
- 1:19:24and he was like I've got breakfast taken care of and I
- 1:19:26was like what is it? And he was like, don't worry
- 1:19:29about it. And I was like, no.
- 1:19:31No, I'm actually very. Worried, actually really worried
- 1:19:34about it. What is it and?
- 1:19:35He was like, he was like, don't worry about it.
- 1:19:37And we had been seeing each other for like a month.
- 1:19:39So like, we don't know it. And I'm like, we're not at that
- 1:19:41place. We're not at that place where I
- 1:19:42can trust him. And he was so sweet.
- 1:19:46He made me a smoothie or like he had to ask me what was in my
- 1:19:49smoothie. It didn't taste like my
- 1:19:50smoothie, but I did understand it.
- 1:19:52But I did break him to tell me what it was and I was like wow,
- 1:19:56I have so much anxiety about my breakfast.
- 1:19:59Like I can't let it go. I can't let it go.
- 1:20:01It's routine. It's really routine.
- 1:20:03I I have somebody. Good.
- 1:20:05That I know who has like taken a couple companies and we were
- 1:20:08talking about routines Monday, taking a couple of companies to
- 1:20:11a billion and I was like, you know what's like your your
- 1:20:13shtick? Like every entrepreneur's got a
- 1:20:15thing like like you've got your smoothie for me.
- 1:20:17Mine's coffee have a very specific coffee I have to find
- 1:20:20daily. If I don't find it, I'm off.
- 1:20:23And I had asked him, I was like, you know, what's your thing?
- 1:20:25And he was like, my feet have to be on the ground.
- 1:20:27And I was like, what do you mean?
- 1:20:29He's like, I get out of bed. If it's a if it's someone's
- 1:20:32apartment, condo, hotel, townhouse, don't care.
- 1:20:36Snow, rain, mud, summer doesn't matter.
- 1:20:40Like earth, Earth within earth 5 seconds of waking, throws on a
- 1:20:46hoodie sometimes robe, whatever is easily accessible and bee
- 1:20:51lines from the bed to earth to put like bare feet in the snow
- 1:20:56whatever it is and sun on the face within moments of waking.
- 1:21:00I love that for. Circadian rhythm.
- 1:21:02And I was like, even in the snow, he's even in the snow
- 1:21:04because it just became so ingrained as a ritual that he's
- 1:21:08like, I go outside, I stand in the sun and I'm in nature and I
- 1:21:11chug water. And I chug the water while I'm
- 1:21:14out there and I don't get to go inside till the water's done.
- 1:21:18And when I heard that, I was like, that's psychotic.
- 1:21:19But on the other hand, I thought I that's a.
- 1:21:22Routine. It's a routine.
- 1:21:23And honestly, a little part of me was like, maybe I should add
- 1:21:25that to my, like, that sounds cool.
- 1:21:28That sounds fun. I love obviously some hippie and
- 1:21:30some nature shit. But I also think that, like,
- 1:21:32truly, another soapbox I will stand on.
- 1:21:35I don't think you can be successful without being a
- 1:21:37little psychotic. Like, truly, I think, yeah.
- 1:21:40Like. There is truly like the
- 1:21:42definition of insanity. You get punched and you stand
- 1:21:45back up and you go, let's go. Again.
- 1:21:46Yeah. You know, like you and you're
- 1:21:49like that punch. I learned I did.
- 1:21:51I can do something better because of it.
- 1:21:53Like you cannot be successful without being a little
- 1:21:56psychotic, truly. Well, I would say a. 1000% I
- 1:21:59agree. And the other thing that I also
- 1:22:01heard about entrepreneurs and I was like, I actually love that
- 1:22:03is that entrepreneurs are some of the laziest individuals.
- 1:22:06And the reason that they are is because entrepreneurs always
- 1:22:11want to do with the path of least resistance.
- 1:22:12Like that seems too hard. Can we do it simpler or that
- 1:22:14seems like, yeah, there must be another way to do what all those
- 1:22:18other people are doing. And that's what leads to
- 1:22:20innovation. It leads to creation of finding
- 1:22:22a new path and finding a new approach to doing something that
- 1:22:25the masses or most people do and doing it in a more effective,
- 1:22:28more impactful, more successful way.
- 1:22:31And so, you know, someone had said, you know, a lot of
- 1:22:33entrepreneurs are super lazy. And originally I was like, what
- 1:22:35are you talking about? But they're like that's.
- 1:22:37Why you're working? People.
- 1:22:38Yeah. I was like, gosh, but then on
- 1:22:41the other hand, I thought, you know, it's true because we're
- 1:22:42constantly problem solving and that's because we really are
- 1:22:46trying to always constantly find the path of these resistance.
- 1:22:48And so, you know, I, I really want to dive into today's topic,
- 1:22:52even to your, you know, point of like, we have to be all a little
- 1:22:54bit crazy. And I so agree with that because
- 1:22:57I think that there are, you know, everyone has their own
- 1:22:59opinions on this. I think entrepreneurs can be
- 1:23:01created, but I also think that there's an innate entrepreneur
- 1:23:04in some people. And I think some people have it.
- 1:23:07They have the ability to push their limits.
- 1:23:10They have the ability to decide they want to be someone
- 1:23:12different on a Wednesday and actually become that person.
- 1:23:15And then I think there's, you know, most people, which is, you
- 1:23:18know, to be honest, a good portion of society is cool being
- 1:23:21who they always have been because it's fine for them.
- 1:23:24They can do the Netflix and wine because they're good with it.
- 1:23:27They can be the same person and have the same identity because
- 1:23:30they're not. They don't need anything else.
- 1:23:31They feel fine with where they're at.
- 1:23:33And if that's OK with like where you're at right now, that's OK.
- 1:23:36If that feels truly good and you're fulfilled, I'm cool with
- 1:23:39that. But if you're at a point, which
- 1:23:41is why I want to dive in today, where you're not feeling
- 1:23:43fulfilled and you're feeling like, you know, you have the
- 1:23:45potential to be doing more, becoming more, achieving more,
- 1:23:49it's these practices, they're going to help you to really
- 1:23:51unlock that. So was a massive thank you for
- 1:23:54coming on. Today's conversation was so
- 1:23:56good. My brain was nerding out the
- 1:23:58entire way. If somebody wants to dive more
- 1:24:01into this work, learning more from you, you also have a
- 1:24:04podcast like give me a couple of places where someone can find
- 1:24:07you if they want to sink their teeth and more.
- 1:24:08Yeah, so definitely follow me on Instagram, True Adventure Co and
- 1:24:13you can find everything there. But really, I would say the
- 1:24:18biggest thing, obviously bold statement.
- 1:24:20I'm bold, I'm ballsy, I love it. Hire me honestly, come into the
- 1:24:24summit mentality program. It's a six month program.
- 1:24:26It's where we build consistency. Like the reason I make it 6
- 1:24:31months, the reason why Kate, I'm sure you make yours a set amount
- 1:24:34of time is it's showing up again and again and again.
- 1:24:38The True Adventure Podcast is a free resource for that of
- 1:24:41showing up consistently and trying new things, bite sized
- 1:24:44chunks of like, what can we do right now for free?
- 1:24:48True Adventure Podcast is my podcast and I'll give Kate all
- 1:24:50these links so you can, you know, have all these things too.
- 1:24:53But the Summit mentality program for sure is like the best way to
- 1:24:58show up consistently. And if you're like, I'm
- 1:25:00stressed, I'm overwhelmed and I don't know how I need to stop
- 1:25:03choosing stress and overwhelm. Let me teach you.
- 1:25:06Let me show you how to be the six figure earner, the
- 1:25:11$1,000,000 business, all of those things before you have the
- 1:25:16$1,000,000 in your bank account because you have to become that
- 1:25:18person first before you can have it.
- 1:25:21Steve Jobs didn't become Steve Jobs.
- 1:25:23You know, like the day he became the Apple earner, right?
- 1:25:27He did it in his weird dark room programming stuff, you know,
- 1:25:32like that's where it happens, that's where the magic happens.
- 1:25:36And so being consistent is truly like, I guess the theme of our
- 1:25:42our whole talk today, but come into the summit mentality
- 1:25:46program. That will be such a great way to
- 1:25:49do it. And I of course, stand alone
- 1:25:50retreats as well that if you're like, I'm not a six month
- 1:25:53person, I'm an intensive, give me a shot in the arm, give me a
- 1:25:57punch in the face and let's go. I love it.
- 1:25:59And I do those as well. But definitely hit me up on
- 1:26:02Instagram. It goes back to what you said
- 1:26:04earlier too, of just like the people that you're around.
- 1:26:06I think one of the one of the things that I will say, like
- 1:26:09even for myself and investing in coaching like this, being at
- 1:26:11retreats like you're talking about, it is something I'm
- 1:26:14constantly doing and putting myself in at your earlier point,
- 1:26:17starting today, putting yourself in the right rooms because when
- 1:26:20you are around other people who summit, it challenges you to tap
- 1:26:25into new parts of yourself that you didn't even know were in
- 1:26:28there. And so I also think being around
- 1:26:30conversations like today, being around people who are as driven
- 1:26:33as you being. And then again, doesn't have to
- 1:26:34be in a perfectly transferable industry, but just being around
- 1:26:38people who embody the values of the kind of person you want to
- 1:26:41be at things like this is one of the fastest ways to, just as a
- 1:26:46byproduct of being in the environment, start to become
- 1:26:48that person, even if you're just really early on in this work of
- 1:26:51doing it yourself. Truly.
- 1:26:53And I, I'm going to add one more thing, but it, it's being in
- 1:26:57those rooms and using someone else's success to be like, if
- 1:27:02she can do it, I can do it. One of my friends is going for
- 1:27:05half $1,000,000 this year. And I was like, you know, a year
- 1:27:08ago I was like, I don't know, I don't know if I can do that.
- 1:27:12And now I'm like where she wants to hang out with me and she like
- 1:27:16learns from me. And why the hell wouldn't I be
- 1:27:19able to do half $1,000,000? And I look at my like my 9 to
- 1:27:23fiver friends. One of my best friends is a
- 1:27:26financial advisor and she doesn't have a college degree.
- 1:27:32She like quite literally is working towards her bachelor's
- 1:27:34right now. And she's 32 years old.
- 1:27:36And I used to think you had to do all of these things in order
- 1:27:40to be successful, have a college degree, maybe even a master's,
- 1:27:43maybe a PhD, maybe, you know, whatever.
- 1:27:46And this girl is one of the highest earners of all of our
- 1:27:49friends, and she has a high school education.
- 1:27:53I mean, she's badass. She's amazing.
- 1:27:55And that's not the only education she has, obviously.
- 1:27:57But like, she literally doesn't have what I used to think was
- 1:28:00like a standard. And so be in the room with those
- 1:28:03people. And their success may not look
- 1:28:05anything like yours, but you can be like, if this person is doing
- 1:28:08that thing, why can't I do that thing?
- 1:28:10Or why can't I do something like it?
- 1:28:13Choose your room very wisely. If you were the smartest person
- 1:28:17in the room, you're in the wrong room.
- 1:28:19Also, I don't think that you should be the dumbest person in
- 1:28:21the room because if you are forever the dumbest person in
- 1:28:24the room, one day you're going to believe that you're the
- 1:28:27dumbest person on the planet. So you need to be somewhere in
- 1:28:30the middle. Step into the room where you are
- 1:28:32the smartest person for like 10 minutes.
- 1:28:34Step into the room where your dumbest person for 10 minutes.
- 1:28:37But step into a room where you're going to be challenged
- 1:28:39and where you're going to pull somebody else up.
- 1:28:41Like being in the middle is the best way to do it.
- 1:28:43Yeah, one of the the quotes I used to say all the time was
- 1:28:45like, if you want to be a shark, be around other sharks.
- 1:28:48Like if you want to know how they operate, know how they
- 1:28:50move, know how they think, it's the fastest way to be able to.
- 1:28:54People always say like, what's the shortcut to success?
- 1:28:57Literally just learn from people who've already done it in
- 1:28:59whatever bucket. That doesn't even have to be
- 1:29:01business. It can be in any bucket.
- 1:29:03I so, so agree with that. Today was so good.
- 1:29:05I feel like we probably could have gone for four hours.
- 1:29:08Oh, absolutely. I feel like I I'm sure cutting
- 1:29:11myself by turning this off, but I was like, I also fully
- 1:29:14recognize that I did not sign you up for four hours.
- 1:29:17So you will need a a Part 2 on that A.
- 1:29:19Part 2, Say less. Or you can come on the adventure
- 1:29:21podcast and you can hear more about that.
- 1:29:23You continue and then people can be like, Oh yeah, absolutely.
- 1:29:27Absolutely. Thank you so much for today.
- 1:29:30And of course, guys like, as she said, she has her free podcast,
- 1:29:33she's got retreats if you want to her.
- 1:29:35I love that quote, by the way, the shot in the arm you've got,
- 1:29:37the more an ongoing process of really integrating these
- 1:29:41different principles and frameworks into helping you to
- 1:29:44become that person. There's so many different ways
- 1:29:45to do it. You guys know that I'm a huge,
- 1:29:47huge, huge advocate in coaching. It doesn't have to be me.
- 1:29:50It doesn't have to be her. Just finding somebody who really
- 1:29:53can be in your corner to be that guiding light for you to help
- 1:29:56you to shortcut where you want to go.
- 1:29:57So thank you so much, Karina. It was so exciting to have you
- 1:30:00on and it was such a good conversation.
- 1:30:02And as always, you guys, we'll see you guys next week.
- 1:30:04And, as always, stay ambitious.