Latest / New Books in Economic and Business History

Paul Kenny, "Why Populism?: Political Strategy from Ancient Greece to the Present" (Cambridge UP, 2023)
The rise to power of populists like Donald Trump is usually attributed to the shifting values and policy preferences of voters-the demand side. Paul Kenny's Why Populism?: Political Strategy from Ancient Greece to the Present (Cambridge UP, 2023) shifts the public debate on populism and examines the other half of the equation-the supply side. Kenny argues that to understand the rise of populism is to understand the cost of different strategies for winning and keeping power. For the aspiring leader, populism-appealing directly to the people through mass communication-can be a quicker, cheaper…
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