Scaling Smart: Gregory Shepard on Startup Life Cycles, Failure Traps & Altruistic Capitalism
In this episode of BizBlend, host Sana sits down with Gregory Shepard—serial entrepreneur, investor, and author of The Startup Lifecycle. With 12 exits under his belt, Greg unpacks why nearly 47% of startups fail in their first 18 months, the danger of bad advice from trusted sources, and the often misunderstood purpose of raising capital. The conversation also explores Greg’s philosophy of altruistic capitalism—how founders can align intrinsic motivation with strong business outcomes, proving profit and purpose aren’t mutually exclusive. Whether you’re at the idea stage or prepping for an…
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