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#35: Bryce Gracey of No. 22 Bicycles
No. 22 is a newcomer on the custom bike scene. The company was founded in 2012 by Bryce Gracey and Mike Smith on the idea that titanium just rides better. After working with a couple of different contract shops that produced prototypes for them, they settled on Saratoga Frameworks—the operation that rose from the ashes of Serotta Competition Cycles—for their production. Just one problem: the operation shut down a week after No. 22 placed their deposit. Some people would have been discouraged enough to give up. Not Smith and Gracey. They believed in their idea enough to hire the core employees…
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