Latest / The One Small Change Podcast / Taking Risks, Building Dream Teams, and Embracing Change

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Taking Risks, Building Dream Teams, and Embracing Change · The One Small Change Podcast

0:00
Welcome to the One Small Change. I am so thrilled as always, that
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you are spending time with me this week to embark on this journey
0:08
of exploration, transformation. I'm your host, Yvonne McCoy,
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and I have almost 30 years of entrepreneurial experience and I
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have a particular passion for discovering growth through the power
0:19
of seemingly small change. Every week I try
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to bring you somebody interesting and who's got insight to help you grow
0:26
your business. And they're going to share with you how a
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smaller, unexpected or indecis, you know,
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insignificant decision sparked remarkable
0:37
transformation and growth in either their personal or
0:41
professional life. And this week I want you to meet
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the dynamic Carolyn Cooper. Carolyn, thank you so
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much for spending time with us this week. This woman is
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amazing. She is a ball of fire. So Carolyn, tell
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us what you do and
0:59
what happened to make you do what you do. Well,
1:02
well, well, it's, I, I'm in the
1:05
arena the same as you, Yvonne, of over three
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decades now. I don't go to four, but it's over three, so.
1:13
And thank you for bringing me on your podcast. I respect
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and admire and appreciate the
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opportunity. So what I do
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truly is I support eager
1:27
entrepreneurs and executives
1:31
to realize their own human potential.
1:36
I support them through my aim high
1:40
six step system of
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transformation. And they become
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incredibly conscious of what it is
1:52
that they do on a daily basis. And
1:56
also they connect with a very, very
1:59
powerful truth on what is in their business
2:04
and also what can be in reaching that
2:07
infinite potential. I also
2:12
have a very unique principle and
2:16
process I take them through called thinking
2:19
above the line. And
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it is very transformational for
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entrepreneurs as well as executives to
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realize that this
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leadership role that we are in can
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be a love inspired
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leadership. As we build our
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organizations and build our business, we can
2:48
live from this place of meaning and purpose
2:52
and also passion to grow,
2:56
evolve and expand our business.
3:01
All right, Carol, you have said a lot and
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I think I got bits and pieces of it, but
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a lot of the people that are listening are solopreneurs. And so
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leadership is not something that is, you know, high on their list.
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Survival, getting clients and that kind of stuff.
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So tell me how that, what that looks like for them.
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Great, great question. Or how it, how you would. Well, first of all, tell me
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how you, what happened that, you know, what was the thing that made you go
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into what you do? Let's start with that. Well,
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it's been a life mission
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to support people, to
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look at fear's demise,
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to allow freedom to rise, to be successful.
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And I have, the way I look at life is it's a
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big experiment. So is business. And
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I have discovered these specific
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protocols and practices that
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support us to be more courageous.
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I always talk about this key and it
4:17
is the key of courage. It is the key
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that will open the door of fear, of
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holding myself back from being successful in my
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business. It's taking this key of courage, putting it into the
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lock, turning it all the way in order
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to receive this
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opportunity of abundance and
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expansion in our business. So the main thing that
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entrepreneurs do is get in their own way.
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We all know it. And the first step
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of my aim high system is telling
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yourself the truth. So what
5:03
is working? What isn't working? Where do
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I have my strengths, my gifts, my talents and
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my expertise that I can expand
5:14
and evolve? And where do I
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have my limitations? Where are my weaknesses?
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That is where I need to either invest in
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hiring someone in that area of expertise,
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release that and let it go to lead myself
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forward so I can focus directly
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on my zone of genius, what I love to
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do. And it does take a risk.
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And it is courageous to invest in your business.
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And you know, for a lot of entrepreneurs,
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they're struggling like you said, they're surviving and they want to
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thrive. I suggest that you need to create
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your own dream team
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and that is a group of individuals around you.
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And this is what I did when I started my business
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well over 30 years ago anyway, I'm not going to say
6:18
the exact number. I'm just not, you know, and I thought
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to myself, well, I need to surround myself with people
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who are wise and dedicated and committed
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in those areas that I do not have that expertise
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and wisdom. Maybe it's surrounding yourself with people that are great at
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sales. Maybe it's marketing, maybe you
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know, you know how to bring in the clients. But you, you have
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operations that is incredibly weak. You're
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disorganized. So it's a matter of
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I think being bold, stepping up,
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being courageous. To invite these people into your
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circle of influence and create their
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relationship to be be on your dream team.
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I mean when I hired my virtual
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assistant five years ago, I
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created a love it list.
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So I wrote down everything that I was in flow that I enjoyed to do
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that I made the biggest difference in right here, right now. I love to
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do this Iman. So that was on my list. So.
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And I created this intentional specific list
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that, that fueled me, that fed me, that inspired me in the
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areas of my own expertise. On the right
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hand side of the page, so love it list on the left, draw a line.
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On the right hand side, I Wrote down everything
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that drained me, everything that I'd go down a rabbit
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hole. Canva was my rabbit hole. I would spend hours
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creatively creating these
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graphics, and they were awful. Honestly, I'd spend hours
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and I'd waste my time and waste my energy.
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So I did that over about a two month period.
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The list screw. And then I made a decision.
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I became decided, which is the line.
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I became decided that I was going to invest in support.
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I think the world works in
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miraculous, magical ways. One
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of the events that we put on there was a little
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young woman on there, Marielle. And I said, who are you?
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She said, I'm a virtual assistant from the Philippines.
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I said, well, I've been waiting for you.
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Let's talk. So she's been working with me ever since.
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Let me do this. Because you have hit on so many things that I want
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to make sure that people take this away. So one
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of the things that you said that made a huge difference for me
9:09
was the idea that our business is an experiment and
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that there's a risk. Right. I
9:16
grew up one. I mean, I think, you know, for those of us of a
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certain age, we kind of grew up educated to work a
9:23
job a 9 to 5. And so we're stepping into something
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that's totally different than what we were actually educated to do.
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And, you know, the idea was that you didn't want to fail. You know,
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I mean, there. I realize now that there were
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things that I didn't even attempt to do because I thought I might
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fail. I mean, and the story that I tell all the time is when I
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was running in junior high school for president of the student council, my mom was
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like, I don't want you to do this. And I'm like, why? And she said,
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because you might lose. I said, mom, there are five of
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us. There's an 80% chance I'm gonna lose. You
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know, I did win, but, you know, but I think that
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mentality is so much better than kind of like the binary
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like you succeed or you fail. It's like you do it,
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you see what works. You make a little tweak, you do a little something, you
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know, and you, you get better as you go along, right? And
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I think that mindset is so freeing
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that you can. You can take on a certain amount of risk. The other
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one has to do with,
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I think this is like a woman's thing. I don't know about guys
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or men. And that is, you know, being brought up
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during that time of I am woman, hear me roar. I can do everything
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all the time, which has got to be the worst
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miss Ever, ever, ever, ever.
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And the whole concept of asking for help is like, what is wrong with
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me that I can't? You know. And so I would say to you
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it is a sign of wisdom if you can ask for help.
11:01
Absolutely. Because you are great at everything. I mean
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that's just a reality. I think the other
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thing is when I was coaching executives is they would always
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say to the say to me, I want to clone myself. And
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I would be like, no, because what that means is
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you have, everything is extra strong and extra weak. You want
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somebody who complements you so that when you, when
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you're weaving together the different skills, you actually get
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a good foundation. And I think that's something that
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we're not really taught to do. And I can't
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tell you how many women I have heard say I'm not going to do
11:42
anymore until I learn to do this. And I'm like, why
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exactly? You have to have a general understanding of, you know, like somebody told
11:49
me they were going to go back to school for accounting and I'm like, why?
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You do need to understand some accounting principles, but hire a
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bookkeeper, hire an accountant, right? And
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that, that money that you're spending is going to
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multiply your time and the money that you can make
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because you're spending it on what only you can do. So I just,
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those three things that I just think are so
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incredibly important. I agree that
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people miss and if you talk about
12:22
leadership a little bit, that would be great as well.
12:26
Okay, so a part of
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making the decision that you are a love
12:33
inspired leader, whether you're an eager entrepreneur or
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other roles and responsibilities in the corporate world,
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it is the same. And you know, our
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responsibility, I believe is to be
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accountable for everything. That's every
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single result that we create in our life
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and our business. So taking on that level
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of responsibility, accountability
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means that there are going to be things
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that when we take that deep look in the mirror that we need to change.
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It is taking on that ownership. And
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you know, it, it branches out into what you just said, asking
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for help in those areas that you know, you have
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limitations. There's also another level of
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accountability in our ability to
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communicate. So
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I spent decades teaching communication
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corporately. And if there's one thing that people
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don't always understand is their ability
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to make an impact on those people that they
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are leading, whether it be clients or whether
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it be teams that you are guiding
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on that journey of success.
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And you know, there's this Self reflection
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that we need to look at within our own
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communication on our effectiveness
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and to be open to receive
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feedback and truth in that
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arena is a really powerful decision
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to make and to ask those
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meaningful open ended questions that
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need to be asked to discover
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the perception of how
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your information is coming across and landing
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and whether it truly is making a difference.
14:51
As a leader. The thing that to me
14:55
is interesting is that I went
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through a long period of time where
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I really felt that a good leader treated everybody the same,
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which is not true.
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I think the best you can do is be
15:15
honest. And so I find that the One Minute
15:19
Manager to me was like one of the best classic
15:23
books. When you do it right, I'm going to tell you what I expect. When
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you do it right, I'm going to tell you. And when you do it wrong,
15:29
I'm going to tell you. And you set that, you tell people that
15:33
ahead of time so that you've set the, you know, and,
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and that way you can, you know, and you can still do that
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from a place of leadership but also
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open ended questions and discovery. It's like if
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you're doing something wrong and I, you know, I go, this is not what
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I expected. Tell me what you thought was, you know, and you have a
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discussion, then you can, then you can like massage it
16:00
and come up with the right way. And you know, the other thing for me
16:03
was I would never, my thing was I
16:07
never felt like I would. I will never ask you to do
16:11
anything that I'm not willing to do myself. So if
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I'm asking you to, you know, spend some extra time or put in some
16:18
extra effort, I should be there as well.
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That to me was, was really important and, and, and
16:26
you know, understanding that people come from totally different
16:29
communication styles and stuff. I remember one time I was really
16:33
angry with somebody and after I calmed down
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I went back and I said, I want to apologize to you that
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I was so abrupt, I was so angry, I
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was so rude. And they looked at me and she went, what?
16:48
That was your angry?
16:52
I love it, I love it because, because what we
16:56
think it isn't necessarily their person. I mean,
16:59
and somebody else, somebody else could have been totally crushed.
17:03
Yes. You know, I mean, but I was like,
17:07
I, I was like so embarrassed because I thought I had been really awful. And
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she goes, that's what you call, you know, that's what you call
17:14
angry. But I think, you know, the other thing is that people
17:20
when they communicate sometimes
17:23
communicate the wrong thing unexpectedly.
17:27
And an example of that is you
17:31
want to do something. But, you know, you pretty much are
17:35
already what, you already know what you're going to do, but you still say to
17:38
people, tell me what you think. That's
17:42
really, that's really demoralizing
17:45
because if you just go off and do what you're going to do anyway. So,
17:49
you know, the way I used to do it would be this is the way
17:52
this is going to work. If something comes down from corporate and we have
17:56
to do it this way, I let you complain and vent for
17:59
five minutes and then we figure out how to do it. You know, like if
18:03
corporate came back down and said you have to cut
18:06
labor costs in this category and I don't get a choice,
18:10
then you don't get a choice. You know, it is what it is.
18:14
But if they say you just have to cut it, you know, 10%
18:17
overall, I don't care how you do it. I can, you know, as
18:21
long as I get the results. You know, one person would do it here, somebody
18:25
else would do it there. And that to me is being honest and
18:28
giving you agency when it's available.
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Well, it's so true and it's being authentic
18:37
and it's just being genuinely real with
18:41
the truth of the situation. I mean,
18:45
how we get the most productivity out
18:49
of ourselves and other people is
18:53
just functioning from that place
18:56
of authenticity, presence and just being real.
19:00
Because there's so much, I think as I'm going to go
19:04
back to the entrepreneur's position here, right?
19:08
So is so much within our mind and within our
19:12
thoughts that we get in our own way
19:16
that we take our ourselves off the track
19:19
of being disciplined, of following through, of contacting
19:23
that person, with following up, with inviting the business,
19:27
with showing up in a way that
19:31
is going to grow our business and expand our business.
19:35
We get lost in distracting ourselves
19:39
with things that don't matter.
19:43
It's like you said, well, I gotta learn accounting. And
19:46
you're saying, well, why would you do that?
19:51
I mean, there's this place where within entrepreneurs, this is my dream
19:54
of all entrepreneurs, if you want to know, is to be
19:58
all in, to be 100%
20:02
committed and know that this is your
20:05
opportunity to experience freedom in your life and
20:09
your business. That you know, there
20:13
is this opportunity to personally grow,
20:16
professionally grow and surround yourself with
20:19
fabulous people that you can learn from,
20:24
be guided by and grow.
20:27
Or you can stay in self doubt,
20:32
holding yourself back, denying what's most important
20:36
and what I call thinking and living
20:40
below the line. And that is a dangerous place to be.
20:44
I mean, if your mortgage, if
20:48
You've mortgaged your, you know, your house for your business.
20:52
If your significant other is nagging you, when are
20:56
you going to make money? When is this actually going to make money?
21:00
I mean, that, you know, that is a state of
21:04
fear that does manifest anything.
21:08
You are blocking the flow of success by
21:12
staying in that victim position of fear,
21:15
doubt, judgment, criticism. It's
21:19
only when we become decided and get courageous
21:23
and take those risks and really
21:26
expand out of this place of being comfortable
21:31
that we have to get comfortable
21:34
with being uncomfortable as an
21:38
entrepreneur. We just do. And, you know,
21:41
if you've got big dreams, go after it,
21:45
you know, I mean, when you do, this is what's happening in
21:49
my business right now. You get given these gifts and these incredible
21:53
opportunities to be in that lane of
21:56
exactly where you want to be. I think
22:00
the. The other thing that, to me is really amazing
22:04
is
22:08
when you are. When you are afraid, it's like you're.
22:12
You're tight, tightly wound, and you're,
22:16
you know, and it reminds me of. This sounds terrible. If
22:19
you've ever been in the city and you see stray dogs and you go towards
22:23
them, they. They're like, well, they cower. They're
22:27
skittish, right? But if you're relaxed
22:31
and someone comes towards you,
22:35
you're in a position that you can accept. And that was really
22:38
hard for me because I started out in
22:42
my life kind of from the perspective of, oh, God, please don't talk to
22:46
me. What do you want from me? What do I have to do? Do you
22:49
know? And so when I got into a place where people were
22:53
being incredibly generous to me,
22:57
it was like something so different than I've ever experienced.
23:01
And it just really, you know, it was like, unconditional,
23:05
you know, And I had never really experienced that before.
23:09
And so, you know, one of my. One of my first people that.
23:13
Who was a fairly big name, who was an affiliate that I asked to be
23:17
an affiliate, I had had a bad business experience with somebody,
23:20
and I said something to him like, well, if we do something
23:24
together, how will we know who
23:28
the client is? I don't want you to feel like, you know, I'm stepping on
23:32
your toes or whatever. You know, I'm like, really? And he. He was
23:35
really quiet, and I was like, oh, my God, I just put my
23:39
foot in my mouth. He's gonna, like, not want to work with me, you know,
23:43
because I'm this terrible person or, you know, and he said,
23:47
this is what I know. It is never
23:50
our decision where the client wants to go, because
23:54
we Want the best for the client, the client makes that
23:58
decision. And the other thing I will say is
24:02
that the more secure and the more abundant the person you're working
24:06
with, the less they just get bent out of shape about
24:09
little things. And I was like, oh, my God, this
24:13
is, you know, and I went. When I, when my
24:17
business was absolutely at the bottom, I had
24:21
the most amazing people who generously gave
24:24
me opportunities and helped me, and, and it
24:28
was totally different than I would. I had grown up
24:33
beautiful. And so I think that's the other part, is
24:37
that when you are not trying to do everything and
24:41
pretend that you can do everything well, and you are basically honest
24:44
and say, I need help, you do this really well. Can you give me some
24:48
ideas? Can you give me, you know, can, you know, whatever it
24:52
happens to be right? And
24:55
it's not necessarily, it's not necessarily, you give me something, I'll
24:59
give you something else, you know, and, you know,
25:03
I, I look at it more as, you know, play it forward.
25:07
Somebody does something nice for me, and I try to play it forward when
25:11
the situation comes up again. So
25:15
you, you said one other thing that I think is funny is
25:18
you said my secret goal or the, the thing,
25:22
right? Yeah, I have been saying this too
25:25
lately. And, and my secret goal
25:29
is that the people, women that I work with step into their CEO
25:33
mojo and I'm like, why do I keep this a secret? We
25:36
shouldn't keep this a secret. We should say it, you know,
25:41
stand. On the rooftops and give her absolutely agree.
25:45
And, you know, here's the other piece I want to weave into what you said.
25:49
I love what every word that you said there, it's this. We
25:53
are never, ever, ever meant to do this
25:56
alone, ever. We are not yet.
26:00
There's so many entrepreneurs suffering, feeling
26:04
that they are all alone on this
26:08
journey to success. And I, I just want the audience to
26:12
realize, give yourself permission
26:16
to invite people
26:20
to connect with you. You be the one.
26:24
You be the one that follows up. You be the
26:27
one that sets up that zoom chat.
26:31
You be the one that's proactive. Watch
26:35
your world change, because we're
26:39
meant to come together because it's way,
26:43
way better. And, you know,
26:47
I just think that the invitation for your audience.
26:51
There's many messages of truth happening here in this
26:54
conversation. And community is so important
26:58
too. I mean, you know, not just the one on
27:01
one connections, but, you know, I, I felt like I had to
27:05
be ready to join a community. And in reality,
27:09
that's one of the first things that you can do. It will save you so
27:12
much time and energy. It will grow your business and
27:16
grow you just by connection and listening to other
27:19
people. And, and the funny part is when you're new,
27:25
you see things differently than people who've been doing the same thing for a long
27:28
time and you actually have something to add. You know, you
27:32
don't have to go in and say, I'm new, I have nothing. You do. You
27:36
have your perspective and it is an amazing situation to
27:39
be in. Anyway, we're gonna run
27:43
out of time, so tell us just real
27:47
fast three things that you think people could use right away. And tell us about
27:51
your gift. Okay. Well, my gift is
27:54
a gift that I created. I do
27:58
a journal in the morning and it starts with dearest God, and then
28:01
it's my download of wisdom that comes from my
28:05
internal voice. Then I got challenged by one of my
28:09
clients to do selfie videos
28:13
of those wise principles
28:17
to get over those places that we get stuck.
28:21
So what I've created is the 21 day
28:25
above the line living. And it's your
28:29
opportunity to get this dropped into your email box.
28:33
It's a audio recording. You don't get to see me wearing my
28:37
dad's housecoat in my pajamas when I recorded at
28:40
5:30am in the morning after I have my
28:44
toast and Nespresso. But it's. It's
28:48
a very powerful journey to go on of
28:51
clarity, truth. And I weave in
28:55
my six step aim High system
28:59
principles in each recording
29:03
as well as the reflection piece in there you can think
29:07
through as well as some journal prompts. I'm very
29:11
purposeful and passionate, inviting people to write
29:15
down their own truth and to build a track with that so
29:18
you'll receive that. And my only request in
29:22
contributing that gift is to, you know,
29:25
communicate with me in an email or on LinkedIn. I love
29:29
receiving these messages from people for the
29:33
transformation that they've been through and what a difference that's made in
29:36
their lives and their business. So. So that's my only request with
29:40
that. And I think the best
29:44
way to grow your business is to
29:48
define, declare and design
29:52
your vision, your big dream.
29:56
And to spend time daily can
30:00
even just be five minutes in your imagination,
30:03
inside your mind to see it and feel it
30:07
within your mind, your heart and your spirit.
30:11
Because I believe the universe, you can call it God,
30:15
you can call it divine, I call it love is waiting for
30:19
us to create that clarity. And it's up to us
30:22
to be specific and declare that and claim it.
30:26
So that's the second thing you can do. The third
30:30
is to make a commitment right
30:34
now, in this very moment, in the next few weeks
30:38
in your networking. Maybe you're meeting on zoom, maybe you're meeting in person.
30:45
Design your dream team. Choose the people that will be
30:48
in your circle of influence that are separate than you
30:52
in their strengths so you can evolve and
30:56
grow, but also contribute. Because what we
31:00
give is truly the
31:04
only thing that we have the opportunity of receiving.
31:09
I absolutely agree. And for those of you who are not used to
31:13
journaling, I had someone
31:16
who said, which was really wonderful, I
31:20
wanted to journal, so it was for
31:24
analysis and that's not really the purpose of it. And
31:28
so I would challenge you to try to do this for 21 days and see
31:31
a change and do it differently. Thank you so much. I am going
31:35
to do this because I don't tend to journal about anything
31:39
anymore. And. But I definitely believe
31:42
21 days is not just because it's the time frame for a
31:46
habit, but also because if you think of 21 days as a
31:50
month, you get 15, 21 day months of the year
31:53
and you can faster. All right, so
31:58
here's the question. When was the last time you did something new for the first
32:02
time? Well, I,
32:06
what I did was I looked at something on LinkedIn
32:10
and I said, I'm going to go to that event. So then I asked
32:14
the woman who was putting it on, which was an 18 hour
32:18
flight to get there,
32:21
if, if I could speak on that stage.
32:26
So it was a spur of the moment decision and
32:30
it was life changing for me to fly to that city,
32:33
speak on that stage and meet the
32:37
people that I met, who I am still connected with and receive.
32:41
They're part of my dream team now. So
32:45
it was, you know, just a thought, an action.
32:50
I'm going. So, you know, I think that it's
32:53
just another example for me in listening to that internal voice on what
32:57
calls me forward. You know, it's. It's taken a
33:01
risk. The rewards I receive from that are still
33:06
priceless. I think sometimes we.
33:11
You have to listen to your gut and just whatever.
33:15
All right. Before we run out of time, I hate to do this, but I
33:19
want to say to you, to everybody, as a first step pre,
33:23
please subscribe and share and engage on social media about the
33:26
podcast. Share it with your friends. And the reason I do this is
33:30
I want to give you ways to supercharge your business through this community
33:34
and connection. And it's my way of giving back and
33:38
sharing some of the wonderful people that I've met and help you to fuel
33:41
your growth and impact. So I hope you'll continue to join me for the
33:45
one small change on a regular basis. And in addition to
33:49
these great interviews and time, people are giving us a
33:53
couple times a year, I always do a quarterly
33:56
clarity call, you know, chat where I talk about things
34:00
that I think are coming up, are important in the quarter and
34:03
trends that can help you build your business. And so take a look
34:07
at that and see what you can get. Carolyn,
34:11
what are your last words of wisdom you want to leave us with?
34:15
I want to let you know that
34:19
love is really all there is and that
34:22
thinking, living, and leading above the line
34:26
is the key to our freedom, to our
34:29
prosperity, to our reaching,
34:33
our infinite potential, joy and experience
34:37
of fulfillment and freedom in life. So, you know,
34:40
just dedicate yourself, make a decision,
34:44
be decided to live this incredible life that
34:48
you have the opportunity to do. And one thing I didn't
34:51
mention, I'd love people to come to my podcast, which
34:55
is love inspired leadership. So I
34:59
invite you to go check out my podcast, too.
35:04
We love it. We love the, the give and take.
35:07
Absolutely. And, and I think
35:12
the other piece, I probably shouldn't put this in, but the other piece that
35:15
I think is important is the world keeps changing, and so it's
35:19
important to be relevant. I mean, if you never change, you will
35:23
be so far behind. But that's part of the my, my thing.
35:27
So just remember that change is simple, but it's not always easy.
35:31
And it does require courage and resilience and a willingness to step
35:34
outside your comfort zone. If you don't change, if you aren't aware of
35:38
what's going on, the rest of the world is moving. And if you aren't moving
35:42
with it, you're going to be left behind, you're going to stagnate.
35:46
And if you have something to give to the world, then you, you owe it
35:49
to the people that you can help to, to make sure that
35:53
you're out there and showing them what can be done. So I hope
35:57
you'll continue to join me on the one small change as we embark on
36:00
this journey and, you know, we look for innovative possibilities.
36:04
Until the next time, please stay very, very curious.
36:08
Carolyn, thank you so much. My
36:11
pleasure, my dear. Thanks. Bye.