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The Rise of Vertical Video | How YouTube Shorts Competes with Instagram and TikTok with Sean Cannell - 679
In this episode, Brock chats with Sean Cannell all about YouTube Shorts. With 50 billion daily views and 1.5 billion monthly active users, YouTube shorts is a significant player in the vertical video market. Here is what you will learn:
YouTube shorts has gained significant popularity
Why YouTube Shorts are a major player in the vertical video market, competing with Instagram and TikTok.
Repurposing existing vertical videos is an easy way to create content for YouTube Shorts.
The demographics of YouTube shorts viewers are younger, but also have a significant audience in the 35-45 age range…
The skinny
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