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Michael Israel — Turning Back-Seat Checks into a Life-Saving Habit

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In this conversation, Michelle sits down with Cleverely operations lead Michael Israel to unpack the hidden reason babies and complex kids are still left in hot cars—and the 15-second fix that turns back-seat checks into second nature.

Michael shares:

A dad’s near-miss that sparked a movement. One foggy commuter morning, a tech-savvy father forgot his son was still riding behind him. The memory lapse ended safely—but exposed a blind spot that kills dozens of U S children every summer.

Why no one is “too careful.” Your brain can only juggle 7–8 data points at once; add work…

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