Latest / Vacation Rental Scale-Up

Lake.com’s AI Strategy: Making Waterfront Rentals Easier to Find
AI is rewriting how guests discover short-term rentals — and Lake.com is building for that future. In this episode, we sit down with David Ciccarelli, Co-Founder & CEO of Lake.com, to explore how a niche OTA for lakefront stays is betting big on:
✨ AI-driven discovery
✨ Structured content built for LLMs
✨ Conversational search and trip planning
✨ A demand profile perfectly suited for professional PMs
If you want a glimpse into the next wave of STR distribution — where visibility comes from structured data and guest intent, not filters — this conversation is for you.
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The skinny
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