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How to Hook People to Clicking #1637
How to Hook People to Clicking
In episode #1637, Neil and Eric talk about the best ways to hook people. We hear about the importance of headlines, zigging when everyone else is zagging, and a whole lot more. Tune in today!
TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: How to Hook People to Clicking.
[00:29] Defining hooking in the digital marketing space.
[01:17] The headline and thumbnail of YouTube videos are more important than the content.
[02:02] Neil’s secret to getting people to click: do the opposite of what everyone else is doing.
[03:22] How Eric researches headlines that hook…
The skinny
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