When Star Sellers Become Growth Bottlenecks
The people who helped build your company are not always the people who can take it to the next stage.
In this episode of MATCH B2B Insights, Benny Fluman and Brenda discuss one of the most difficult management challenges in modern B2B growth: what happens when successful salespeople and experienced managers struggle to adapt to a changing GTM environment.
As buying behavior changes, AI enters the revenue process and sales becomes more data-driven, companies face a difficult decision.
Do you train people, move them into a role that better fits their strengths, or replace them?
Through…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.